• Title/Summary/Keyword: 기술가치평가모델

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Technology valuation utilizing crowd sourcing approach (크라우드 소싱 접근법을 활용한 기술가치 평가)

  • Choi, Jieun;Lee, Hwansoo
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.6 no.6
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    • pp.403-412
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    • 2016
  • As transaction and investment using technology are vitalized, the need for objective standards for the technology is increasing. Current technology value evaluation system is limited lacking reliability and objectivity. Besides the traditional evaluation methodology which are market approach, income approach and cost approach other diverse evaluation methodology such as real option method and royalty calculation method are being studied; however currently there are no dominant evaluation methodology in the market. Same value evaluation system cannot be applied between similar technologies because value of technology is relatively decided based on the target. Approaching through collective intelligence and crowd sourcing, in meaning of majority participant's decision can make objective and better result than handful of experts, suggest alternative to problems of such matter above. By grafting the four types of crowd sourcing model which are Wisdom, Voting, Funding and Creation, this paper will discuss the ways to enhance the objectivity of technology evaluation through direct evaluation utilizing expert group and the public's indirect evaluation.

The Study on the Elaboration of Technology Valuation Model and the Adequacy of Volatility based on Real Options (실물옵션 기반 기술가치 평가모델 정교화와 변동성 유효구간에 관한 연구)

  • Sung, Tae-Eung;Lee, Jongtaik;Kim, Byunghoon;Jun, Seung-Pyo;Park, Hyun-Woo
    • Journal of Korea Technology Innovation Society
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    • v.20 no.3
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    • pp.732-753
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    • 2017
  • Recently, when evaluating the technology values in the fields of biotechnology, pharmaceuticals and medicine, we have needed more to estimate those values in consideration of the period and cost for the commercialization to be put into in future. The existing discounted cash flow (DCF) method has limitations in that it can not consider consecutive investment or does not reflect the probabilistic property of commercialized input cost of technology-applied products. However, since the value of technology and investment should be considered as opportunity value and the information of decision-making for resource allocation should be taken into account, it is regarded desirable to apply the concept of real options, and in order to reflect the characteristics of business model for the target technology into the concept of volatility in terms of stock price which we usually apply to in evaluation of a firm's value, we need to consider 'the continuity of stock price (relatively minor change)' and 'positive condition'. Thus, as discussed in a lot of literature, it is necessary to investigate the relationship among volatility, underlying asset values, and cost of commercialization in the Black-Scholes model for estimating the technology value based on real options. This study is expected to provide more elaborated real options model, by mathematically deriving whether the ratio of the present value of the underlying asset to the present value of the commercialization cost, which reflects the uncertainty in the option pricing model (OPM), is divided into the "no action taken" (NAT) area under certain threshold conditions or not, and also presenting the estimation logic for option values according to the observation variables (or input values).

Models of Database Assets Valuation and their Life-cycle Determination (데이터베이스 자산 가치평가 모형과 수명주기 결정)

  • Sung, Tae-Eung;Byun, Jeongeun;Park, Hyun-Woo
    • The Journal of the Korea Contents Association
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    • v.16 no.3
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    • pp.676-693
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    • 2016
  • Although the methodology and models to assess the economic value of technology assets such as patents are being presented in various ways, there does not exist a structured assessment model which enables to objectively assess a database property's value, and thus there is a need to enhance the application feasibility of practical purposes such as licensing of DB assets, commercialization transfer, security, etc., through the establishment of the valuation model and the life-cycle decision logic. In this study, during the valuation process of DB assets, the size of customer demand group expected and the amount of demand, the size and importance of data sets, the approximate degree of database' contribution to the sales performance of a company, the life-cycle of database assets, etc. will be analyzed whether they are appropriate as input variables or not. As for most of DB assets, due to irregular updates there are hardly cases their life-cycle expires, and thus software package's persisting period, ie. 5 years, is often considered the standard. We herein propose the life-cycle estimation logic and valuation models of DB assets based on the concept of half life for DB usage frequency under the condition that DB assets' value decays and there occurs no data update over time.

Evaluation Index and Process for Business Value Creation of Proptech (프롭테크 비즈니스의 가치창출 평가지표 개발 및 평가 프로세스 제언)

  • Kim, Jae-Young;Kang, Yeon-Sil;Lee, Sung-Hee
    • Knowledge Management Research
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    • v.22 no.2
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    • pp.289-300
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    • 2021
  • Proptech, which has applied information technology to the real estate market, is leading real estate transaction innovation by presenting various value creation models. This study categorizes and understands values that are created and shared in proptech-based businesses, and develops evaluation data that reflects the relative importance of individual value areas. To this end, the dimension of value creation of proptech was hierarchically constructed, and the degree of relative value creation of the sub-industries of the proptech industry was evaluated. In order to grasp the relative importance of the proposed indicators, AHP analysis was conducted for industry and academic experts. In the first stage, intangible values, relational values, and advanced values were presented. It was derived as weights between indicators through two-way comparison. This study aims to improve and develop the value-creation capability of the entire Korean proptech ecosystem in the future by evaluating the value-created competence of each sector of the proptech industry.

A Study on Value Determination of Information Assets Utilizing Financial Engineering Based Information Asset Profile (금융기법기반의 정보자산프로파일을 활용한 정보자산 가치측정)

  • Choi, Myeong-Gil;Jeong, Jae-Hun
    • Proceedings of the KAIS Fall Conference
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    • 2009.05a
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    • pp.272-275
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    • 2009
  • 본 논문은 정보자산의 가치측정 방법론을 수립에 필요한 정보자산프로파일의 개요를 살펴보고, 정보 자산프로파일 개발절차 및 현존하는 위험평가 방법론과의 관계를 소개하며, 금융공학기법을 이용하여 정보자산의 가치 측정을 위한 메타 모델을 제안 하고자 한다.

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A Study of Evaluation Model of VR(Virtual Reality) Game (가상현실 게임의 평가 모델 연구)

  • Park, Chan-il
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2019.01a
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    • pp.345-346
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    • 2019
  • 본 논문에서는 가상현실 게임의 평가 모델을 제안한다. 게임의 평가 모델은 장르별, 재미요소 특성에 맞게 연구 되어 왔다. 가상현실 게임에 대한 평가 모델은 아직까지 연구 제안된 모델이 없었다. 4차 산업과 연관하여 가상현실은 최근 가장 각광 받고 있는 분야 중 하나이며 기술의 발달은 게임 분야와 관련하여 많은 발전을 지속하고 있다. 가상현실 게임의 평가 모델 항목은 5가지로 구분하였다. 이를 기반으로 가상현실 슈팅 게임을 활용하여 이를 평가 할 수 있는지 검증하였다. 본 논문에서 제안한 평가영역을 바탕으로 가상현실 게임을 평가할 수 있으며 이는 게임 개발의 성공을 위한 하나의 가치 척도로 활용될 수 있다.

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The Study on Frameworks of Valuation Models for the Contents of Science and Technology Information (과학기술정보 콘텐츠의 가치평가모형 프레임워크 연구)

  • Sung, Tae-Eung;Jun, Seung-Pyo;Byun, Jeongeun;Park, Hyun-Woo
    • The Journal of the Korea Contents Association
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    • v.16 no.11
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    • pp.421-433
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    • 2016
  • Recently, although the interest in transfer and transactions of intangible assets increases, there is no valuation model to objectively assess market value of knowledge and information contents such as electronic databases and the necessity of researches associated is brought up. Therefore, the present study proposes valuation models so as to utilize as objective reference information in the contents market of intangible assets, by assessing the market value of science and technology information contents including patents, academic papers and reports. First, we look into application methods of calculating cash flows by content types out of key variables which has been applied to the present technology valuation, and in case of patents we propose valuation methods based on concepts which are applied in the present technology valuation. Next, in case of both papers and reports, in order to reflect the characteristics of these contents we newly propose qualitative valuation methods which are adjustable based on both technology innovation and market demands indices while estimating the economic life cycle of the technology, and also present the input cost-based calculation method as the calculation method of cash flows. Throughout the study, we could establish frameworks by technology fields and business models applicable such as copyright licensing, transactions of individual science and technology information contents, and expect that more objective and reasonable assessment of content values is accessible.