• Title/Summary/Keyword: 기대-가치이론

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Social Phenomena and Challenges for Internet Fandom Culture (Be Focussed on the Method of Link Value and Scalability for Korea Wave Fandom) (인터넷 팬덤문화의 사회적 현상과 과제 (한류 팬덤 연결의 가치부여 방식과 확장성을 중심으로))

  • Kang, Jang-Mook;Song, You-Jin;Choi, Mi-Kyung
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.13 no.1
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    • pp.235-241
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    • 2013
  • This article examines the Internet fandom culture of YouTube and Facebook and Twitter for Korea Wave Fandom. This article the principle of shared network connection and re-mediated and looked at in terms of the spread and the value passed. Useful field of view which korea wave look forward to continue to release and Challenges. At the same time, Korea wave fandom optimized to analyze and understand the fundamental principles of the SNS, the new media and the spread of the wave, the need arises. Korea Wave fandom connection value granted, through the process of tracking. Watch for them through the propagation and spread of Korean culture and virtuous principles. Korea Wave fandom research this article in the future for fandom korea wave and dig into the more fundamental principles of deductive help understand expected.

A Theoretical Review on the Intangible Assets Valuation Techniques of Income Approach (무형자산평가에 관한 이론적 고찰 - 소득접근법의 평가기법을 중심으로 -)

  • Ahn, Jeong-Keun
    • Journal of Cadastre & Land InformatiX
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    • v.45 no.1
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    • pp.207-224
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    • 2015
  • The purpose of this study is to review the various valuation techniques of intangible assets. The value of intangible asset by the income approach can be measured as the present value of the economic benefit over the intangible asset's remaining useful life. The typical methods used in intangible asset economic income projections include extrapolation method, life cycle analyses, sensitivity analyses, simulation analyses, judgment method, and tabula rasa method. There are several methods available for estimating capitalization rates and discount rates for intangible asset, in which we have discussed market extraction method, capital asset pricing model, built-up method, discounted cash flow model, and weighted average cost of capital method. As the capitalization methods for intangible asset, relief-from-royalty method, excess earnings capitalization method, profit split method, residual from business enterprise method, postulated loss of income method and so on have been reviewed.

A case study of ceramic design that combines 3D printing technology (3D 프린팅 기술을 융합한 도자디자인 사례 연구)

  • Choi, Jung-Hwa;Kim, Won-Seok
    • Journal of Digital Convergence
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    • v.17 no.4
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    • pp.309-317
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    • 2019
  • The purpose of this study is to review the influence of 3D printing technology on the formability and artistic value of ceramic works through a theoretical review of 3D printing technology and a case study of ceramic works that incorporate them creatively. Thus, the following conclusions were drawn from the analysis of the ceramic works of seven artists and two design teams. First, digital production that incorporates 3D printing technology into works can be applied to data applications and changes, unlike the existing manual methods, and the artist's unique creative artwork is possible. Second, a new paradigm has emerged that expresses the new material, method, advanced digital technology, and more stereoscopic and colorful sculptures out of the traditional ceramic concepts. In the future, I hope to find new methodology that meets the developing digital technology through continuous research and utilization of 3D printing and realizing new value of ceramic design.

Improving the Security Policy Based on Data Value for Defense Innovation with Science and Technology (과학기술 중심 국방혁신을 위한 데이터 가치 기반 보안정책 발전 방향)

  • Heungsoon Park
    • Convergence Security Journal
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    • v.23 no.1
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    • pp.109-115
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    • 2023
  • The future outlook for defense faces various and challenging environments such as the acceleration of uncertainty in the global security landscape and limitations in domestic social and economic conditions. In response, the Ministry of National Defense seeks to address the problems and threats through defense innovation based on scientific and technological advancements such as artificial intelligence, drones, and robots. To introduce advanced AI-based technology, it is essential to integrate and utilize data on IT environments such as cloud and 5G. However, existing traditional security policies face difficulties in data sharing and utilization due to mainly system-oriented security policies and uniform security measures. This study proposes a paradigm shift to a data value-based security policy based on theoretical background on data valuation and life-cycle management. Through this, it is expected to facilitate the implementation of scientific and technological innovations for national defense based on data-based task activation and new technology introduction.

Deep Learning-based Technology Valuation and Variables Estimation (딥러닝 기반의 기술가치평가와 평가변수 추정)

  • Sung, Tae-Eung;Kim, Min-Seung;Lee, Chan-Ho;Choi, Ji-Hye;Jang, Yong-Ju;Lee, Jeong-Hee
    • The Journal of the Korea Contents Association
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    • v.21 no.10
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    • pp.48-58
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    • 2021
  • For securing technology and business competences of companies that is the engine of domestic industrial growth, government-supported policy programs for the creation of commercialization results in various forms such as 『Technology Transaction Market Vitalization』 and 『Technology Finance-based R&D Commercialization Support』 have been carried out since 2014. So far, various studies on technology valuation theories and evaluation variables have been formalized by experts from various fields, and have been utilized in the field of technology commercialization. However, Their practicality has been questioned due to the existing constraint that valuation results are assessed lower than the expectation in the evaluation sector. Even considering that the evaluation results may differ depending on factors such as the corporate situation and investment environment, it is necessary to establish a reference infrastructure to secure the objectivity and reliability of the technology valuation results. In this study, we investigate the evaluation infrastructure built by each institution and examine whether the latest artificial neural networks and deep learning technologies are applicable for performing predictive simulation of technology values based on principal variables, and predicting sales estimates and qualitative evaluation scores in order to embed onto the technology valuation system.

The Historical Status of "Cheonmyeong-Doseol" by Jeong Ji-wun (추만(秋巒) 정지운(鄭之雲) 저술(著述) 『천명도설(天命圖說)』의 사상사적(思想史的) 위상(位相))

  • Park, Sung-soon
    • (The)Study of the Eastern Classic
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    • no.54
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    • pp.253-288
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    • 2014
  • A pen name Chuman(秋巒; a mountain of Fall), Jeong Ji-wun(1509-1561) is a famous person wrote "Cheonmyeong-Doseol" which made two men, Yi Hwang and Ki Dae-$s{\breve{u}}ng$ dispute Sachil-Nobyeon(traditional argument about heart/mind). But except this point, few people of nowadays know who Jeong Ji-wun was. Therefore this paper is made for understanding Jeong Ji-wun in the point of view in history of thought. "Cheonmyeong-Doseol" by Jeong Ji-wun had systemized traditional theory of Cheonil-Habil(sky and human are an organic body), through this theory, Jeong Ji-wun had taken an important role who developed the Neo-Confucian theory in the field of political thought at that time. All Neo-Confucian literati used the theory of heart/mind as a sole useful method in political field from after King Myeonjong and Seonjo. "Cheonmyeong-Doseol" by Jeong Ji-wun was a first step to this scene. Especially "Cheonmyeong-Doseol" was got famous by arguments of Yi Hwang and Ki $Dae-s{\breve{u}}ng$, great scholars in the history of Chosun Dynasty. They firstly developed Sachil-Nobyeon, Sandan(pure morality) comes from li, Chiljeong(emotions) comes from Ch'i, is it right or not? This argument with "Cheonmyeong-Doseol" raised up the level of Neo-Confucian theory at that time. Like this, "Cheonmyeong-Doseol" was on the first step for Neo-Confucian literati to study and develop their theory of political thought which covered politics in Chosun Dynasty.

A Study about Impact of Mindfulness on Perceived Factors of Information Technology Acceptance (마음챙김이 정보기술 수용의 인지적 요인에 미치는 영향 연구)

  • Hyun Mo Kim;Ying Ying Pang;Joo Seok Park
    • Information Systems Review
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    • v.21 no.1
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    • pp.1-22
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    • 2019
  • Mindfulness is the process of actively noticing new things. Today, companies have introduced and run mindfulness programs because the mindfulness has possible applications of productivity and innovation in corporation. However, role of mindfulness has not been clearly investigated in behavior research of Information System. The purpose of this study is to confirm the effects of mindfulness on technology acceptance process. Based on UTAUT Model, we examined how mindfulness in technology acceptance process moderate antecedent factors of acceptance intentions and use behavior. For empirical research, we conducted a survey on acceptance of smart watch of internet of things for employees of companies applying the mindfulness programs. then, we analyzed survey sample in empirical methodologies. Based on the empirical analysis, cognizance of alternative technologies in mindfulness factors increased the impact of performance expectancy on acceptance intention. Novelty seeking in mindfulness factors increased the impact of effort expectancy on acceptance intention. Awareness of local context in mindfulness factors decreased the impact of social influence on acceptance intention. engagement with technology in mindfulness factors increased the impact of facilitating conditions on use behavior. This study suggests academic implications and practical implications based on the results of the research. The implications will help to support and extend the theory of technology acceptance model while providing practical insights for IT acceptance by suggesting ways to utilize mindfulness in corporation.

The Effect of the Introduction Characteristics of Cloud Computing Services on the Performance Expectancy of Firms: Setting Up Innovativeness as the Moderator (클라우드 컴퓨팅 서비스의 도입특성이 기업의 인지된 기대성과에 미치는 영향: 기업의 혁신채택성향을 조절변수로)

  • Jae Su Lim;Jay In Oh
    • Information Systems Review
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    • v.19 no.1
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    • pp.75-100
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    • 2017
  • Today, firms are constantly transforming and innovating to survive under the rapidly changing business environment. The introduction of cloud computing services has become popular throughout society as a whole and is expected to result in many changes and developments not only in firms and but also in the public sector subject to innovation. The purpose of this study is to investigate the effect of the characteristics of cloud computing services on the perceived expected performance according to innovativeness based on innovation diffusion theory. The results of the analysis of the data collected from this research are as follows. The convenience and understanding of individuals' work as well as the benefits of cloud computing services to them depend on the innovative trend of cloud computing services. Further, the expectations for personal benefit and those for organizational benefit of cloud computing services are different from each other. Leading firms in the global market have been actively engaged in the utilization of cloud computing services in the public sector as well as in private firms. In consideration of the importance of cloud computing services, using cloud computing services as the target of innovation diffusion research is important. The results of the study are expected to contribute to developing future research models for the diffusion of new technologies, such as big data, digital convergence, and Internet of Things.

An Exploratory Grounded Theory Study on Content and Structure of Future Education in Smart Home Services (미래 교육 콘텐츠 구성요건에 관한 근거이론연구: 스마트홈서비스 환경을 중심으로)

  • Won, Jong-Seo;Lee, Jung-woo
    • The Journal of the Korea Contents Association
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    • v.18 no.7
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    • pp.432-448
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    • 2018
  • Education will be undergoing major changes with the 4th industrial revolution. As education contents will be important in future smart home service, in-depth interviews were conducted against experts and analyzed by the grounded theory approach. Eleven categories emerged through the analysis. In order for educational content to be utilized in smart home services, value creation (central phenomenon) seems to be most critical with preceding overcome of hamlet syndrome. Diversity of content and connectivity (context) should be ensured, and studies that could enhance user experience (intermediary situations) should be conducted and reflected in the content curation and realtime response (interaction strategy). As a result, it can be inferred that the education content service can be expanded in smart home services while satisfying self-development desire of individuals through these processes. Additional selective coding revealed four immediate need area: self-development, home-improvement, health care, and mindful healing.

Factors influencing online subscription for disposable consumer goods: A Behavioral Reasoning Theory Perspective (일회성 소비재의 구독서비스 이용의도에 영향을 미치는 요인에 관한 연구: 행동추론이론을 중심으로)

  • Lee, Hyeon-Koo;Lee, So-Young
    • Journal of Digital Convergence
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    • v.19 no.9
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    • pp.157-168
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    • 2021
  • As a recent global economic trend, the subscription economy is rapidly expanding along with the growth of non-face-to-face online shopping. This study tried to verify the factors influencing online subscription for disposable consumer goods through behavioral reasoning theory. 344 questionnaire responses were collected through a survey in Korea and empirical analysis was performed. As a result of the analysis, value of openness was found to have a positive effect on attitude, reason for adoption and reason against adoption. Reason for adoption showed a positive effect on attitude and adoption intention. Reason against adoption showed a negative effect on attitude but it has no impact on adoption intention. Attitude showed a positive effect on adoption intention. Finally price consciousness and quality barrier was found to the most important factors of reason for adoption and reason against adoption respectively. The results of this study can contribute to subscription companies establishing their marketing strategies. Future research can be conducted with various subscription products and additional variables.