• Title/Summary/Keyword: 규범

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The Effects of Entrepreneurs' Perceived Norm and Self-Efficacy on Entrepreneurial Intention : Focusing on the Mediated Effect of Entrepreneurial Resilience (창업가의 지각된 규범과 자기효능감이 창업의도에 미치는 영향 : 창업가적 탄력성의 매개효과를 중심으로)

  • Kim, Wan-Gi;Suh, Sang-Hyuk
    • Journal of Korea Technology Innovation Society
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    • v.21 no.4
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    • pp.1386-1410
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    • 2018
  • Entrepreneurial resilience is one of the core competencies that young entrepreneurs should own. However, compared to its importance, related studies about this topic are rare, especially in Korea. Therefore, this study, for empirical analysis, included resilience to the research model expanding existing research. The purpose of this study is to identify the direct effects of perceived norms of young entrepreneurs, entrepreneurial self-efficacy, and entrepreneurial resilience on entrepreneurial intentions, and to identify the mediated effects between perceived norm, entrepreneurial self-efficacy, and entrepreneurial intention. The data used in this research were collected through questionnaires from 443 potential young entrepreneurs. Our experimental result show that social norm and entrepreneurial self-efficacy were positively related to entrepreneurial resilience. Moreover, personal norm, entrepreneurial self-efficacy, and entrepreneurial resilience were statistically significant on intention of entrepreneurial. As a result of the indirect effect, entrepreneurial resilience mediates the relationship between social norms, entrepreneurial self-efficacy, and entrepreneurial intention. Finally, this research has significant meaning because it shows the importance of entrepreneurial resilience to entrepreneurial intention of young entrepreneurs. However, the limitation of this study relates to the restriction of sample in certain regions and universities.

How Indirect Contacts of Older Adults through Media Influence Ageism: Investigating the Mediating Role of Attitudes toward Older Adults and Social Norm (매체를 통한 노인접촉경험이 연령주의 행동의도에 미치는 영향: 노인에 대한 태도와 사회적 규범의 매개효과를 중심으로)

  • An, Soontae;Lee, Sun Young;Chung, Soondool
    • 한국노년학
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    • v.37 no.3
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    • pp.763-781
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    • 2017
  • This study explores the relationship between indirect contacts of older adults and ageism related behaviors by investigating adults' exposure to portrayals of older people and their images in media. This study also investigates how indirect contacts of older adults influence ageism related behaviors such as avoidance and discrimination against older adults through attitudes and social norms about older adults. Using an online survey collected from 252 adults aged 18-64 years, the authors found that indirect contacts of older adults through media predicted attitude toward older adults as well as social norms. The results also revealed that social norm predicted both avoidance and discrimination behavior against older adults while attitude toward older adults only predicted avoidance behavior. Finally, the findings indicated that attitude toward older adults mediated the relationship between indirect contacts through media and avoidance behavior. However, social norm mediated the relationships between indirect contacts through media and discrimination as well as avoidance behaviors. Implication and limitation of the findings are discussed.

The Influence of Presentation Mode on Preference of the Meaningful Entities: The Interaction between Inward Bias and Canonical View Point (의미 있는 개체 제시 방식이 선호도에 미치는 영향: 중심 편향 원리와 규범적 관점의 상호작용을 중심으로)

  • Hye-Nyeong Chung;Shin-Ae Yoon;Hyun-Suk Lee;U-Pyong Hong
    • Science of Emotion and Sensibility
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    • v.26 no.2
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    • pp.103-116
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    • 2023
  • This study aims to investigate the interaction between inward bias and canonical viewpoint, which are factors known to affect preference for meaningful objects. It also considered the familiarity of each entity in terms of their influence on the existence of a canonical viewpoint and demonstrated whether the relative strength of two preferences varies depending on familiarity. To confirm this, we conducted a behavior experiment using a two-alternative forced-choice task. The experimental stimuli were eight single objects for familiarity level (high/low), whereas the entity's inward bias and canonical viewpoint were observed or violated. Results showed that when inward bias was obeyed, the frequency of being chosen as a preferred option was higher, and the reaction time for preference judgment was shorter. However, the observation of a canonical viewpoint did not affect frequency and reaction time. Moreover, familiarity played an interference role in aesthetic judgment. These results indicate that inward bias is stronger than canonical viewpoint, ultimately implying that a single object's interaction with the visual context is superior to the entity's attribute as regards to preference judgment.

Effects of Subjective Norm of Game Use on Game Over-Indulgence Among Adolescents (청소년 게임이용의 주관적 규범과 게임 과몰입에 관한 연구)

  • Jang, Yei-Beech
    • Journal of Korea Game Society
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    • v.16 no.4
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    • pp.7-14
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    • 2016
  • This study explored how peers influence on adolescents' game over-indulgence. More specifically, it was examined the effects of emotional support, subjective norm of game use, peer stress, and friends' attitude toward gaming on game over-indulgence. Results showed that the higher level of subjective norm of game use and peer stress one received the higher level of game over-indulgence one reported. However, lower emotional support caused higher game over-indulgence. Meanwhile, friends' attitude toward gaming was not significantly related to game over-indulgence. The meaning and the importance of peer in terms of game over-indulgence and limitations of the study were discussed.

치유농업시설 이용의도에 관한 연구: 주관적규범과 주도성향의 매개효과 중심으로

  • Lee, Eon-Ju;Heo, Cheol-Mu
    • 한국벤처창업학회:학술대회논문집
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    • 2020.11a
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    • pp.33-37
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    • 2020
  • 최근 농업은 6차산업을 넘어 국민의 건강회복 및 유지증진을 도모하기 위하여 이용되는 다양한 농업·농촌자원의 활용과 이와 관련한 활동을 통해 사회적 또 는 경제적 부가가치를 창출하는 산업으로 치유농업을 들 수 있다. 현 코로나19로 인한 고립과 단절, 앞날을 예측하기 어려운 상황이 길어지면서 우울감을 느끼는 '코로나 블루(Blue)'를 넘어 우울과 불안 감정이 분노로 폭발하는 '코로나 레드(Red)'를 호소하는 이들마저 있다고 한다. 최근 한국건강증진개발원이 한국갤럽에 의뢰해 전국 만 성인 남녀대상으로 '코로나19로 인한 건강 상태'를 조사한 결과에 따르면 응답자의 40.7%가 코로나 블루를 "경험했다"고 답했는데 특히 여성(50.7%)의 경험 비율이 남성(34.2%)보다 높았다고 한다. 이에 따라 실내에서 반려동물이나 반려식물을 키우는 이가 급증하고 노년층은 실버 텃밭 정원프로그램을 통해 우울증이 크게 감소됐다. 이와 같이 치유농업은 자연친화적인 환경을 조성해 주고, 도시민의 농업에 대한 이해를 높이며 도시와 농촌이 상생하는데 이바지할 수 있기 때문에 지속적으로 발전시켜 나갈 필요가 있다. 본 연구에서는 치유농업시설의 이용의도를 가진 자를 대상으로 치유농업시설 선택속성에 주관적규범과 주도성향이 치유농업시설 이용의도에 미치는 영향을 살펴보고자 한다. 본 연구를 통해 치유농업시설을 이용하는 데에 있어 선택속성의 요소들에 대하여 파악하고 주관적규범과 주도성향에 따른 영향도 확인하여 치유농업시설 선택속성을 제공하고자 할 때 우선시해야 할 시사점을 파악하고자 한다.

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The Effect of Consumers' Should-expectation and Will-expectation on Consumer Satisfaction: Focusing on Regulatory Focus (소비자의 규범적 기대와 예언적 기대가 소비자의 만족에 미치는 영향: 조절초점 성향을 중심으로)

  • Park, Do-Hyung;Chung, Jaekwon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.12
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    • pp.8462-8471
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    • 2015
  • It is widely known that consumer satisfaction, as well as consumer voice and loyalty, affect firms' performance. Prior studies on consumer satisfaction have focused on expectancy disconfirmation theory and its effects on satisfaction related to disconfirmation with consumer expectation and with perceived performance. This study classified consumer expectation into should-expectation and will-expectation, and investigated how disconfirmation with these expectations affects consumer satisfaction differently based on regulatory focus. Specifically, for promotion-focused consumers, disconfirmation of will-expectation has a more significant influence on consumer satisfaction than that of should-expectation. For prevention-focused consumers, disconfirmation of should-expectation has a more significant influence on consumer satisfaction. The results of this study provide academic insights that not only generic expectation (will-expectation) but also should-expectation play an important role in determining consumer satisfaction according to regulatory focus. In addition, it is expected that the findings can be used as a guide to manage consumer expectation in practice.

The Effects of Foodservice Consumer's Consumption Value and Subjective Norm of Social Commerce Usage Intention (외식소비자의 소비가치와 주관적 규범이 소셜커머스 이용의도에 미치는 영향)

  • Eun, Yeong-Ran;Yoo, Young-Jin
    • The Journal of the Korea Contents Association
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    • v.16 no.10
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    • pp.130-139
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    • 2016
  • This study is intended to investigate what impact consumption value and subjective norm by consumers with regard to the social commerce for the foodservice to affect on the behavior of consumers. The result were as follows: first consumption value and subjective norm has positive effect on perceived usefulness, except for monetary value. Second, consumption value have positive effect on perceived ease of use, except for emotional value and subjective norm. Third, perceived ease of use has positive effects on usefulness. The last, perceived ease of use and usefulness has positive effects on reuse intention. It is to be hoped that this study provides foodservice social commerce service practitioners with guideline for establishing methodical strategies.

The Economic Analysis of Notional and Global Interest Politics for International Environmental Standards

  • Hwang, Uk
    • Journal of Environmental Policy
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    • v.6 no.4
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    • pp.103-127
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    • 2007
  • This study presents the political economics models to explore the political landscape of special interest groups influencing the government's decision making process for implementing international environmental standard. Starting with the popular menu-auction types of lobbying frameworks in the literature, the study extends its scope of research to multi-principal and multi-agency based international interest group politics and its hybrid case in order to bring the interaction of the relevant interest politics to the fore. Within a specific factor model of international trade between 2 small open economies, we compare the political equilibrium environmental standards in different institutional frameworks which can be feasible in the sense of recently growing role of environmental interest group. Although the conventional finding suggests that cooperative bargaining between the two countries can attain the globally optimal level of the standard, the paper rather explains that the cooperation between the national interest groups and the hybrid case also generate the stricter standard then national interest politics usually do.

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Meaning Analysis (의미 분석)

  • 이건원
    • Proceedings of the Korean Society for Cognitive Science Conference
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    • 2000.06a
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    • pp.419-423
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    • 2000
  • 성공적인 의사소통의 경우에 성(性)이, 이(理)와 명(命)으로 나타난 것이 같다. 진리(aletheia)가, 언어(logos)와 운명(moira)으로 나타난 것들이 일치하는 것이 성공적인 언화행위가 된다. 측정대상(melos)과 본체(ousia)가 구분되는 것은 언어와 운명의 괴리가 있을 수 있기 때문이다. 체계적인 언어처리의 지식기반을 측정대상에 한정한다. (1) 철학의 시작은 더 옳은 언어표현의 정의(definition)로 이전의 잘못 사용된 언어처리를 대체시키는 것으로 소크라테스는 보았다. [R. Crossman] (2)잘못을 지적하는 등에(Tabanidae)의 역할과 옳은 지식의 상기를 돕는 산파법(maieutics)이 소크라테스의 의미분석의 방법이다. [R. Crossman] (3) 언어를 통하여 진리를 추구한다는 입장(via language)에서 한 언어표현이 그 진리의 운명으로 나타남과 어긋날 때, 운명을 택하는 것은 조화 보다 더 안정의 우위를 인정하는 논리적인 입장으로 합리성 보다 실용(pragma)의 우위를 인정하는 것이다. [W. Quine] (4) 공동체의 공통규범의 추구는 그 언어 속의 공통의 형식 또는 법칙의 추구에 기초하는 것이 자연스럽다. 여기에서 그 언어사용은 그 기저의 법칙(underlying rule)에 개입한다는 입장에 기초한다. [J. Searle] (5) 진리의 언어표현과 운명적인 사태들 사이의 괴리를 처리하기 위하여 체계적인 언어표현의 대상(The Young Tableaux)과 실제(The continuum)의 구분을 수용한다. [AMS(2000)]언어표현의 대상은 나타난 것(顯)이고 실제에는 나타나지 않은 것도 있다. [伊川, 明道] (6) 이 나타난 것과 나타나지 않은 것에 간격이 없다는 것(顯微無間)은 그 의사소통이 성공적인 것이라는 것을 말한다. 따라서 그 언어의 표현완전성(functional completeness)은 언화행위가 성공적이라는 것이다. [J. Searle] (7) 수로 쓰인 것(象數)과 시로 쓰인 것(義理)이 하나인 것은 그 나타난 것과 나타나지 않은 것들 사이에 어떠한 틈도 없음을 말한다. [成中英] (8) 공통의 규범의 공통성 속에 규범적인 측면이 벌써 있다. 공통성에서 개인적이 아닌 공적인 규범으로의 전이는 규범, 가치, 규칙, 과정, 제도로의 전이라고 본다. [C. Morrison] (9) 우리의 언어사용에 신비적인 요소를 부인할 수가 없다. 넓은 의미의 발화의미(utterance meaning) 속에 신비적인 요소나 애정표시도 수용된다. 의미분석은 지금 한글을 연구하고, 그 결과에 의존하여서 우리의 실제의 생활에 사용하는 $\boxDr$한국어사전$\boxUl$등을 만드는 과정에서, 어떤 의미에서 실험되었다고 말할 수가 있는 언어과학의 연구의 결과에 의존하여서 수행되는 철학적인 작업이다. 여기에서는 하나의 철학적인 연구의 시작으로 받아들여지는 이 의미분석의 문제를 반성하여 본다.

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A Study on the Right to Housing in International Human Rights Laws and Instruments (국제인권법 및 인권규범의 주거권 규정에 대한 연구)

  • Kim, Yong Chang
    • Journal of the Korean association of regional geographers
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    • v.19 no.3
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    • pp.514-540
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    • 2013
  • Today human rights are the most complex and prominent issue in the system of international law, and the right to housing(housing right) is also recognized as a basic human right in the international human right instruments including the Universal Declaration of Human Rights. This study targets to comprehensive review of the housing rights provisions with 85 international human rights laws and instruments. And the contents and characteristics of housing rights are analyzed with categorization based on housing rights in general, housing rights of workers, socially vulnerable groups, international regional organizations. Housing right takes also the features of universality, indivisibility, interdependence, and right to adequate housing should be interpreted with holistic view including legal security of tenure, accessibility, affordability, location beyond ensuring just a physical housing space. Approaches to the housing right comprehensively reflect the view of the right to development, the perspective of gender equality, the principle of non-discrimination, the participation rights, and orient the housing right should be seen as the right to live somewhere in security(safety), peace and dignity.

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