• Title/Summary/Keyword: 관광종사자

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A Convergence Study on the Revitalization of Medical Tourism of Introducing Mobile Healthcare Applications (모바일 헬스케어 애플리케이션 도입이 의료관광 활성화에 미치는 융합연구)

  • Hwang, Mi-Kung;Lee, Won Jae
    • Journal of the Korea Convergence Society
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    • v.10 no.9
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    • pp.91-98
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    • 2019
  • The research focused on plastic surgery clinics in Seoul, which recently responded to foreign patients who wanted to get plastic surgery, to recognize the need for the use of mobile healthcare applications to promote medical tourism and to see the expected effects in the future. For the analysis of data, SPSS 21.0 was used. Based on personal characteristics and medical institution characteristics, the future expected effects of using mobile healthcare applications were analyzed to find ways to help vitalize medical tourism. The result showed that the more mobile applications they wants to use in the future and the higher the number of foreign patients of the medical institutions, the more positive the expectation on the use of mobile healthcare application in the future. Also, the higher evaluation on the need for mobile healthcare application, the more helpful in vitalizing the medical tourism in the future, and the higher the positive awareness. I hope that this research will provide an IT foundation for the and expansion of mobile service app on demand analysis and service utilization of medical workers in order to promote medical tourism.

Hotel Preference Attributes and Ubiquitous Tourism Information Systems (호텔선택속성이 유비쿼터스 관광정보서비스만족도에 미치는 영향: 호텔 종사자를 대상으로)

  • Seo, Chang-Gab;Park, Hyun-Jee
    • The Journal of Information Systems
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    • v.20 no.2
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    • pp.37-55
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    • 2011
  • Ubiquitous tourism information systems are more and more required to provide cultural contents comprising material heritage, performing art, folk tradition, handicraft or customs of everyday life, along with traditional tourist information about hotel facilities and infrastructure. This study attempts to investigate the effect of tourists' hotel preference attributes in terms of their satisfaction with ubiquitous tourism service. In so doing, 145 questionnaires were used to analyze the satisfaction of u-tourism service and the hotel preference attributes through the field survey. The questionnaires were collected from hotel employees who had experienced the ubiquitous tourism service. It is found that some of hotel-preference attributes positively influence u-tourism satisfaction but not all of them did. Service and differentiation attributes had an impact to u-tour and u-hotel function. And beverage attributes, to u-tour function, and convenience attributes, to u-hotel function. These findings mean that the hotel built u-tourism infrastructure gain a competitive advantage than the otherwise hotel.

우리나라 풍랑특보와 해양기상부이 관측자료 비교 (2010-2020년)

  • 강민균;설동일
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2021.11a
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    • pp.221-223
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    • 2021
  • 풍랑특보는 우리나라 부근을 항행하는 선박 및 해상 업무 종사자에게 큰 영향을 미친다. 이 연구에서는 최근 11년(2010-2020년) 동안 기상청에서 발표한 서해·남해·동해의 앞바다 및 먼바다, 제주도 앞바다의 풍랑특보와 주요 해양기상부이의 관측자료를 비교·분석하여 풍랑특보의 적절성을 평가하였다. 각 해역에 대한 풍랑특보와 해양기상부이 관측자료를 일별, 월별, 연별로 통계를 내어 연평균, 월평균, 계절별로 비교한 결과, 풍랑특보의 적중률이 전 해역에 걸쳐 매우 낮은 것으로 분석되었다. 해상에서의 풍랑특보가 어선의 어업활동, 여객선 운항 및 관광, 해상 레저활동 등에 미치는 영향을 고려할 때 해양기상 예·특보의 정확성을 개선할 필요가 있음을 확인하였다.

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Impact of Internship Evaluation Factors on the Employment Competitiveness (관광종사원의 인턴십 평가가 취업경쟁력에 미치는 영향)

  • Lee, Yong-Chul
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.10 no.10
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    • pp.2857-2863
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    • 2009
  • This research is based on the circumstances of the regular employees in the industry. The purpose of this research is to help the intern employees improve the competitiveness in getting jobs. Therefore, it aims to provide basic direction on the education of intern employees. Major findings of this research may contribute to the new education system for intern employees in which the opinions of both students and industry are reflected. Additionally, we hope to help improve the competitiveness of travel industry under the rapidly changing environment. Major findings of this research are like the followings; First, evaluation factors of internship include self-discipline, positiveness, technology, the capability to conduct the given job, reports, the intensity of inquiry, knowledge, cooperation and the understanding. Second, evaluation factors of internship have positive impacts on the internship education(positiveness, the intensity of inquiry, discipline) and the decision making of job finding(discipline, positiveness, cooperation).

A Study on Influence of Public Marketing of Convention Organization on Destination Effect and Brand Value (컨벤션조직의 공익마케팅활동이 개최지 효과 및 브랜드가치에 미치는 영향 연구)

  • Zhang, Xiaoyue;Yoon, Yeong Hye;Lee, Hey Ryon;Yoon, Yoo Shik
    • Korea Science and Art Forum
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    • v.19
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    • pp.581-592
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    • 2015
  • This study aims to find the significance of the convention-related public organizations workers' cognition about the importance of public marketing activities. As well as to analysize the outcome of convention organization of public marketing activities holding positive, negative effects and the host brands value relationship. In order to strategically maintain the importance of conventions' differentiation marketing and the brands value of exhibition organization, this research is necessary to explore the importance of public marketing activities held by the public value and brand image link here. In this research, On the convention field public marketing activities' arguments were marketing strategy. In order to construct the convention destination's competitiveness and the differentiation of public marketing strategy, it is necessary to investigate the relation of convention organizations' public marketing activities' importance recognization and destination effections, destination brand value. As the results we can propose the implication of public marketing activities can enhance the competitive.

The Effect of Entrepreneurship on Organizational Effectiveness in Small and Medium-Sized Manufacturing Companies: The Mediating Effect of Technological Innovation (제조업 중소기업의 기업가정신이 조직유효성에 미치는 영향: 기술혁신을 매개효과로)

  • Yang, Seung-Kwon;Hyun, Byung-Hwan
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.2
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    • pp.113-126
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    • 2023
  • In this study, a total of two hypotheses were established and tested to find out how entrepreneurship in manufacturing SMEs affects organizational effectiveness through technological innovation. The key results of this paper are as follows. First, it was confirmed that innovativeness, a component of entrepreneurship, did not affect organizational commitment, but it did affect job satisfaction. On the other hand, it was confirmed that proactiveness and risk-taking did not affect both job satisfaction and organizational commitment. Second, process innovation played a mediating role in the relationship between innovativeness and job satisfaction, proactiveness and job satisfaction, and proactiveness and organizational commitment. However, it was confirmed that product innovation did not play a mediating role at all in the relationship between the components of entrepreneurship and the components of organizational effectiveness. This study provided academic and practical implications by identifying the antecedent factors that affect the organizational effectiveness of manufacturing SMEs. From an academic point of view, previous studies did not differentiate by industry or mainly selected and studied sample subjects from industries such as IT, hotel, service, and tourism. However, this study investigated how entrepreneurship affects organizational effectiveness through technological innovation targeting manufacturing SMEs, and provides the research results. In addition, from a practical point of view, manufacturing SMEs need to make efforts to improve workers' proactiveness, innovativeness, and process innovation capabilities in order to improve workers' job satisfaction and organizational commitment.

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A Study on Supervisor Satisfaction and Work-related Attitudes of Workers: Northern Thailand after the 2008 Global Financial Crisis (관리자 만족이 근로자의 직무관련 태도에 미치는 영향에 관한 연구 : 2008 국제금융위기 후 태국 북부의 근로자를 중심으로)

  • Kim, Byong Shik
    • The Southeast Asian review
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    • v.20 no.3
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    • pp.183-222
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    • 2010
  • 본 연구의 목적은 2008년 후반에 발생한 국제금융위기에 대응하여 조직 개편을 선택한 기업과 그 기업 내의 근로자들 실태 파악을 하는데 있다. 특히 기업구조조정 명목으로 단행된 해고를 모면한 근로자들 (생존자)의 상태를 그들이 지각하는 각 개인의 관리자에 대한 만족도와 그들의 직무관련태도인 직무만족, 조직적 몰입 그리고 이직 의도 간의 관계 관점에서 살피고자 한다. 관리자에 대한 만족도는 근로자들의 직무 관련 태도 변수와 관련되어 사회적 선행변수로 선택되었으며 직무관련태도는 결과변수로 선택하였다. 본 연구를 통해 생존자들의 조직 내 직무관련태도에 관한 이해를 높이는데 필요한 정보를 표출해내어 그들의 실태를 파악하는데 하나의 목적을 두었으며 그들의 관리자와의 사회적 관계가 그들에게 미치는 영향을 파악하는 것이 또 하나의 목적이라 하겠다. 이상과 같은 관계 파악을 통해 얻은 정보로 관련기업이 단기적으로 성공적인 자립을 하여 장기적으로 경쟁력 있는 조직으로 성장할 수 있는 인적자원전략을 제공하는데 2차적인 목적을 두고 있다. 본 연구는 이상과 같은 목적을 달성하고자 그 유의성이 증명된 현존하는 설문을 활용한 조사기법을 채택하여 실증연구를 하였다. 수집한 자료는 SPSS 17.0과 LISREL 8.5을 사용하여 연구모형과 연구의 가설들을 검증하였다. 연구목적을 달성하고자 채택된 가설들은 기존의 문헌연구를 토대로 세워졌다. 연구대상은 태국 북부지역의 대표도시인 치앙마이 내 관광호텔 종사자들로서 외부적으로는 2008년 국제금융위기와 그에 따른 경제침체, 내부적으로는 극심한 정치적 사회적 불안에 의한 관광객의 급감소와 조직의 자구책으로 행해진 조직재구조 차원에서의 해고를 이겨낸 근로자들, 즉 생존자들이었다. 가설검증을 통해 입증된 연구결과에 의하면 1) 근로자들의 관리자에 대한 만족은 그들의 직무만족, 정서적 조직몰입과 지속적 조직몰입에 영향을 미치는 것으로 검증됐다. 2) 근로자들의 관리자에 대한 만족은 그들의 이직의도에는 영향을 미치지 못하는 것으로 검증됐다. 3) 근로자들의 직무만족은 그들의 이직의도에 영향을 미치는 것으로 검증되었다. 4) 근로자들의 조직적 몰입과 이직의도 간의 관계에 있어서는 오직 경제적 성격의 지속적 조직몰입만 영향을 미치는 것으로 검증되었다. 이러한 연구 결과는 기존의 타 연구 결과와 기본적인 맥락은 같게 나왔으나 근로자들의 정서적인 면의 부재는 2008년 후반 당시의 독특한 태국의 사회적, 경제적 그리고 문화적 실태를 보여주는 것이 아닌 가 사료된다. 특히 근로자들이 그들의 직장과의 관계와 관련된 의사결정을 가치가 아닌 경제적인 요소에 의존한다는 결과 그리고 상관인 관리자가 이러한 태도에 전혀 영향력을 미치지 못한다는 결과는 전통적으로 감성적이며 집단주의적인 동양적 문화가 지배하리라고 예상했던 태국에서는 이례적인 결과였다. 그러나 관리자들이 그들의 직무만족 그리고 조직적 몰입에 영향을 주며 직무만족이 이직 의도에 영향을 미친다는 결과와 지속적 조직몰입이 이직의도에 영향을 미친다는 결과는 장기적으로 적극적인 관리자 교육을 통해 근로자들을 조직에 정서적으로도 올바르게 안착시키고 긍정적인 구성원으로 존재하면서 조직에 기여할 수 있는 그들의 역할을 기대할 수 있다고 볼 수도 있다. 이 점은 매우 중요한데 그 이유는 해고를 이겨낸 근로자들은 그 조직이 미래를 짊어지는 마지막 기대변수이기 때문이다.

A Exploratory Study on the Plan to Foster the Horse Industry for the Development of Local Cultural Contents (지역문화 콘텐츠 개발을 위한 마산업 육성 방안에 관한 연구)

  • Kim, Mi-Kyung;Kim, Kwan-Seok;Park, Gum-Ran
    • The Journal of the Korea Contents Association
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    • v.22 no.1
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    • pp.240-249
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    • 2022
  • With the tourism industry stagnating due to the recent COVID-19 virus issue, the importance of preparing a plan to resume and revitalize the tourism industry after the end of the COVID-19 is being emphasized. In particular, this researcher paid attention to the development of the horse industry as it can contribute to the differentiation of services as it is an experience-oriented tourism, and it can be said to be a field with a high potential for sustainable development in the future. However, in the domestic horse industry, legal problems related to installation, industrial structural problems organized around horse racing, and demand-based problems were scattered. Therefore, this researcher suggested a way to improve these problems, improve the quality of life of the people, and lead the horse industry to increase the income of rural residents. As a representative example, a legal improvement plan for the expansion and growth of equestrian facilities was presented, and a strategic incubating infrastructure construction plan was presented to support horse industry workers to nurture the horse industry as the 6th industry on their own. This movement will lead to qualitative growth through the conversion of the horse industry into local cultural contents, and not only to expand the base of public demand for the horse industry, but also to maximize the creation of added value through diversification of the horse industry, leading to qualitative growth of the horse industry.

Effects of the Organizational Culture Types of Airline Members on the Effectiveness of Organizational Work: Focusing on the Mediating Effect of Knowledge Sharing (항공사 구성원의 조직문화 유형이 조직업무 효과성에 미치는 영향: 지식공유의 매개효과를 중심으로)

  • Lee, Jung-Hyun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.8
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    • pp.594-603
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    • 2019
  • This purpose of this study is for an Airline company to discover and utilize new knowledge because knowledge and information are considered core tools for achieving high performance and competitive advantage, and achieving high performance and competitive advantage will surely determine the long-term survival of airline companies. Therefore, this study aims to reveal the causal relationships among different types of organizational culture, the knowledge sharing activities and the effectiveness of organizational work by airline members from a holistic viewpoint. The results of analysis are as follows. First, when examining the effects of the organizational culture types of airline members on knowledge sharing, a creative innovation culture, a relational group culture and a hierarchical orientation culture all showed positive effects on knowledge sharing. Second, the knowledge sharing by airline members showed a significant positive effect on the effectiveness of organizational work. Third, the creative innovation culture, the relational group culture and the hierarchical orientation culture all showed positive effects on the effectiveness of organizational work. Fourth, knowledge sharing did not have a mediating effect on the relationship between organizational culture and the effectiveness of organizational work.

A Text Mining Analysis of Attributes for Satisfaction and Effect of Consumer Ratings to Korea and China Duty Free Stores - Focusing on Chinese Tourists - (텍스트 마이닝을 통한 한국과 중국 시내면세점 만족 속성과 소비자 평점에 미치는 영향 분석 -중국인 관광객을 중심으로)

  • Yang, DaSom;Kim, Jong Uk
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.1-9
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    • 2020
  • This study aims to find new attributes by analyzing Korea and China duty free store online reviews and examine the influence of these attributes on star ratings(satisfaction)of duty free store. For study, we used Dazhong Dianping that largest online review site in China. Using R, we analyzed 5,659 reviews of Korea duty free store and 4,051 reviews of China duty free store. According to the analysis, Sale, Food and Membership attributes had a positive effect on star rating of Korea duty free store. Sale, Product, Airport, Food and Membership had a positive effect on star rating of China duty free store. This study has identified new factors such as food that showed the importance of providing space of restaurants while shopping at duty free store. This study has contributed to the existing literature by finding new attribute such as food. Practically, this finding will help to duty free industry workers better understand the impact of providing space of restaurants on duty free store.