• The Journal of the Korea institute of electronic communication sciences
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• v.13 no.2
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• pp.397-404
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• 2018

As the usage of internet is increasing, a lot of user behavior are written in a log file and the researches and industries using the log files are getting activated recently. This paper uses the Hadoop based on open source distributed computing platform and proposes a customized tourism system by analyzing user behaviors in the log files. The proposed system uses Google Analytics to get user's log files from the website that users visit, and stores search terms extracted by MapReduce to HDFS. Also it gathers features about the sight-seeing places or cities which travelers want to tour from travel guide websites by Octopus application. It suggests the customized cities by matching the search terms and city features. NBP(next bit permutation) algorithm to rearrange the search terms and city features is used to increase the probability of matching. Some customized cities are suggested by analyzing log files for 39 users to show the performance of the proposed system.

• Journal of Digital Convergence
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• v.15 no.10
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• pp.93-101
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• 2017

This study investigate the effect of each type of search volume on the number of Facebook fans and the number of tourists. According to the hierarchy effect model, the effect of communication appears to be the sequentiality of cognition-attitude-behavior. Applying this theory, this study predicted that when consumers who have higher involvement and knowledge on specific cities through search behavior, they will be more active in information search through Facebook fan page subscription and will lead to direct tourism behavior. To verify the prediction, we examined the influences among search volume of Seoul shown in Google Trend, the number of fans of official facebook page named 'Seoul Korea', and the number of foreign tourists. As a result, the type of search keyword was divided into four categories: tourism attraction keyword, natural environment keyword, symbolic keyword, and accessibility keyword. The regression analysis showed that tourism attraction keyword and symbolic keyword have influence on Facebook fanpage 'Like'. In addition, facebook fanpage fan size have mediation effect between search volume and number of tourists. All in all, it would be useful to appeal to foreign tourists with a message that emphasizes tourism attraction and Korea-related contents.

• Journal of the Korean Institute of Landscape Architecture
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• v.40 no.6
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• pp.79-88
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• 2012

The purpose of this study were to classify the Y/N in participating the urban farming and to analyze the intention in farm village experience tourism, reason to participate and non-participation, the positive image and negative image between the urbanite group experience in urban farming and the other group that does not experience it. Questionnaire was implemented to the metropolitan urbanite who visited exemplary field farmhouse and urban recreation space to analyze the comparison of groups that experience or do not experience urban farming. The result of this research is as follows: first, experiencing urban farming are relatively less in willingness to participate in the farm village tourism experience than those who do not experience it. Second, the largest reason to participate in farm village tourism experience is found to be the natural environment of farm village tourism experience that is different from that of the city and the effect on children's education. Third, most answers on the reason for not participating in farm village tourism experience is because of the busy daily life. Fourth, urbanite have positive image in general about farm village tourism experience. Especially, when the comparison between the groups was made, it was showed that the difference in understanding the crops growing and the natural environment difference in the city. Fifth, about the negative image on the farm village tourism experience, it showed the difference in understanding the unfamiliar scenery, shortage of eye catching and fun, and the necessity and cost between the groups. Consequently, this study may be significant in the recognition of the farm village tourism experience on urbanite were checked, it was revealed that Y/N experience in the urban farming made negative influence to the willing.

• Journal of Korea Port Economic Association
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• v.31 no.3
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• pp.121-140
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• 2015

The present study examines how to construct a transport system for tourism in the marine city area of Yeosu. An effective tourism transport system is needed in Yeosu to promote ocean tourism in Korea's southern coastal region. The problems in Yeosu's transport system for ocean tourism were identified by comparing it with the Bay Area in the United States; future improvement methods were deduced accordingly. The transport support system for ocean tourism in Yeosu area was insufficient in many aspects compared with the Bay Area, such as intercity transportation, urban transport systems, and transport information systems. Thus, this study suggests various approaches to building a new ocean tourism transport support system in Yeosu. Connecting transport modes and ocean tourism resources, such as linking intercity and urban transport modes with ocean tourism transport modes, is suggested. It is also recommended that a cooperative transport support system be established for ocean tourism in the neighboring regions of Yeosu. Furthermore, an integrated transport information system for ocean tourism needs to be provided to connect the system efficiently with ocean tourists. This integrated transport support system could lead to a decrease in the cost and time needed for travel.

• The Journal of the Korea Contents Association
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• v.21 no.6
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• pp.572-587
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• 2021

Recently, cultural urban regeneration is emerging as a topic of cultural tourism. This study aims to understand the effect of brand experience on integrity, re-visit intention focus on the case of culture-led urban regeneration visitor. Therefore, in this study, we selected GuCheng, which is a representative successful case of cultural tourism in China, and we surveyed people who had visited ancient China's foetus. The results of path coefficient analysis and hypothesis testing determined that sensory experience, affective experience, intellectual experience positively impacted integrity. And the significant effect of affective experience, intellectual experience has been found on re-visit intention. The moderation effect of nostalgia has been investigated and the results revealed that nostalgia has significant moderation effect among brand experience, integrity and re-visit intention. Our research findings offer insights for GuCheng culture-led urban regeneration. And this study investigated Chinese visitor, which could offer theoretical implication for future study.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2012.10a
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• pp.206-208
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• 2012

부산은 자연적 지리적 인문적 조건은 물론 도시적 위상으로 볼 때, 한국 최고의 해양관광지임에 분명하다. 특히 다대포에서 송도와 남항 북항, 광안리, 동백섬, 해운대를 거쳐 미포와 청사포 그리고 송정, 일광에 이르기까지 부산의 해안선은 모두 강력한 배후도시의 인프라를 갖춘 상태이다. 때문에 도시의 첨단 활동과 바닷가에서 할 수 있는 다양한 레저활동이 어우러진 해양관광 1번지로 자리매김하고 있다. 하지만 이러한 외견적인 특성에도 불구하고, 보다 다양한 해양레저를 하기에는 여러 가지 측면에서 미흡한 것도 사실이다. 만일 해상, 해중에서 가능한 다양한 레저활동을 가능하게 해주는 각종 제반시설과 제도가 운영된다면 부산은 진정한 의미에서 입체적인 해양관광수도가 될 것이다. 이러한 맥락에서 부산에 존재하는 수십 개의 무인도서는 청정한 해양생태환경 속에서 해양레저활동을 향유할 수 있도록 해주는 천연의 자원이 된다.

• Proceedings of the Korea Information Processing Society Conference
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• 2023.05a
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• pp.722-723
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• 2023

가속화되는 인구 감소와 COVID-19로 인하여 지방 도시 쇠퇴 현상이 심화되고 있다. 한편, 지역 활성화의 핵심 전략이자 수단이 되는 관광 산업은 트렌드에 맞는 새로운 컨텐츠가 부족하여 어려움을 겪고 있다[1]. 본 논문에서는 이러한 문제를 해결해보고자 가상현실(VR)과 증강현실(AR) 기술을 적용한 새로운 관광 컨텐츠를 제안한다. 실제 도시를 3D 모델링 한 배경과 3D 페인팅 기능을 통해 작품 만들기 서비스를 구현하였고, GPS 기능과 AR 카메라를 통해 작품 관람하기 서비스를 구현하였다. 이 프로그램은 메타버스 기술을 적용한 관광 컨텐츠의 사례로써 향후 지방 도시 활성화에 기여할 것으로 기대한다.

• Korea Science and Art Forum
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• v.26
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• pp.339-351
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• 2016

This study analyzes convention tourism destination brand slogans focusing on the international convention cities. Data were collected from official tourism web sites of 190 cities which hosts more than ten international meetings in 2013. One hundred and six destination brand slogans were identified. Specifically, the researchers attempt to carry out content analysis of the linguistic and visual expressions of the slogans. Results indicated that in terms of linguistic expressions, most of slogans adopted word or phrase patterns pursuing brevity. In the brand slogan spectrum, nearly half of slogans are common type which didn't express destinations' specific attributes and benefits properly. And the most frequently used key words in the slogans are 'visit' and 'city'. While in terms of visual expressions, about 70% of slogans adopted typography for explicitness and 60% of them utilized human and natural resources as visual signs for building up unique images. Based on the results, implications for creating effective convention tourism destination brand slogans were also discussed.

• Journal of Navigation and Port Research
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• v.37 no.2
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• pp.211-219
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• 2013

The purpose of this study is to find out how to improve tourism competitiveness of cruise harbours in Korea by analyzing tourism satisfaction level of international cruise visitors to Korea, who are increasing rapidly as Northeast Asian cruise tourism market is growing up. In this study we analyzed the factors of effects on tourism satisfaction level by Chinese visitors, Japanese visitors and English speaking visitors respectively based on the results of "International Cruise Visitor Survey 2012". The results of this study show that the individual satisfaction level of port of calling & tour schedule, immigration procedures, transportation, shopping influenced overall tourism satisfaction level by countries. It implied that those attributes should be reflected hereafter when we establish a marketing strategy for each of cruise cities. This study has a great significance in that those results suggest useful information when we make plans not only for activating cruise harbours but also for cruise tour marketing.

• Journal of the Korea Society of Computer and Information
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• v.29 no.7
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• pp.209-219
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• 2024

In this paper, we propose a study to investigate the significant impact of digital technology on the development of the cultural industry and tourism. By collecting, selecting, and analyzing data on digital music products from 281 cities in China from 2005 to 2022, we confirm that well-known digital music products play a crucial role in promoting domestic tourism economic growth. However, their impact on the international tourism economy is not significant. Furthermore, these well-known digital music products can not only promote the development of the regional tourism economy but also influence the tourism economy of neighboring cities. The promotional effect of well-known digital music products is particularly important in fourth- and fifth-tier cities with rich cultural diversity and abundant tourism resources. Overall, well-known digital music products have a positive role in stimulating market vitality and promoting regional tourism economic development. These findings provide an important foundation for the integrated development of culture and tourism in the digital age and offer valuable insights for upgrading regional industrial structures and fostering regional harmonious development.