• Title/Summary/Keyword: 관광경제

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목포 중국 간 카페리 취항에 따른 지역경제 기여도 분석

  • No, Chang-Gyun
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2012.10a
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    • pp.194-196
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    • 2012
  • 목포-중국 간 카페리 취항에 따른 지역경제 기여도를 분석하였다. 목포-중국 간 카페리 컨화물처리 수입, 여객수입, 여객 관광수입, 카페리 화물수송 및 여객 관광 부가가치, 고용 및 임금효과 등으로 구분하여 살펴보았다.

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SWOT Analysis-Based Strategies for Attracting Chinese Tourists into Korea and the Role of Retailing for the Strategies (SWOT분석을 이용한 중국 관광객의 한국 유치를 위한 전략제안과 유통업의 역할)

  • Jun, Dong-Mae
    • Proceedings of the Korean DIstribution Association Conference
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    • 2006.05a
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    • pp.73-101
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    • 2006
  • The competition between many countries for Chinese outbound tourism which have developed at the most fastest speed and has enormous potential in coming years is bitter. So it's important to understand Chinese outbound tourism market and develop strategy to attract Chinese tourists for Korean tourism industry to compete with rival countries. Therefore, this study first researched the environment factors such as population, politics, economy, culture, consumer and competition by reviewing Chinese outbound tourism market and the actual conditions of Chinese tourists to Korea. Then looked out opportunities, threats, strengths and weaknesses by SWOT analysis. Finally suggested marketing strategy for attracting more Chinese tourists according to SWOT analysis and discussed the role of distribution.

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Tourist Behaviour of Hampyeong Butterfly Festival: A Case of the Butterfly Festival 2002 (함평나비축제 관광객의 행태적 특성: 제4회 축제를 사례로)

  • 이정록
    • Journal of the Economic Geographical Society of Korea
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    • v.6 no.2
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    • pp.339-353
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    • 2003
  • In recent, events tourism of community festival is a particular form of tourism which has experienced considerable growth in Korea, and is become the important strategy for tourist inducement and revitalization of regional economy. Many events of community festival were mainly established since 1995, and most of local government such as city and county adopted the events of cultural tourism festival. Among these community festival, Hampyeong Butterfly Festival of Hampyeong-gun of Jeollanamdo, is recognized as one of famous events all over the country. In particular, Hampyeong Butterfly Festival to be held since 1999, attracts over 1 million tourists annually, and provides a lot of opportunities educational shows and exhibitions, including ecology experiences and learning sites, as well as environmentally-friendly agriculture learning sites, folklore customs, cultural heritage and traditional plays. Therefore, the purpose of this study focuses on the tourist behaviour of Butterfly Festival 2002. Most tourist have positive attitude and evaluation about festival, in particular, tourists present show high satisfaction with many programs of festival. However, in order to strengthen the competitiveness of festival, Hampyeong-gun have to concern with some improvements such as the expansion of tourists' facilities, active publicity activities, and matketing of special products of Hampyeong-gun.

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Establishment and Development Process of Cultural Tourism Festival: A Case of the Butterfly Festival of Hampyeong County (문화관광축제의 성립과 전개과정: 함평나비축제를 사례로)

  • Lee, Jeong-Rock
    • Journal of the Economic Geographical Society of Korea
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    • v.9 no.2
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    • pp.197-210
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    • 2006
  • This study focuses on the establishment and development process of Hampyeong Butterfly Festival as a cultural tourism event. Among several cultural tourism festivals helded in Korea, Hampyeong Butterfly Festival of Hampyeong county of Jeollanamdo, is recognized as one of famous events all over the country. Since the first festival of 1999, over 1 million tourists have been visited to Hampyeong county. The programs and contents of festival, the degree of preference and satisfaction of festival were developed since 1999. The number of tourists participated in festival also were increased from six hundred thousand of 1999 to 1.6 million of 2005. The total budget of festival were increased 2.5 hundred million of 1999 to 6.9 hundred million of 2005. The economic effects were increased 63 hundred million of 1999 to 105 hundred million of 2005. With these evolution process, Hampyeong Butterfly Festival was positioned and evaluated as a of succeed festivals.

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A Study on the reinvigoration strategy for Coastal Passenger Service: focused on the main service line at Tongyoung (연안여객선관광사업의 활성화 방안에 관한 연구 - 통영지역 주요항로를 중심으로 -)

  • Ahn, Ki-Myung;Kim, Hyun-Duk;Lee, Sung-Yhun
    • Journal of Korea Port Economic Association
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    • v.24 no.1
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    • pp.11-22
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    • 2008
  • This paper aims at investigating the reinvigoration strategy for main coastal passenger service line in Tongyoung. SWOT analysis and BCG matrix are used to sort out the their competitiveness as environmental market position. As a result of environmental situation, Tongyoung area has a positive internal and external competitive advantage, with strong land and sea tourist attractions. But a small-scale coastal passenger service firms and depression of local economy are represented as the barrier of attracting more passenger. The results of BCG matrix analysis are individual firms managing coastal passenger service in Tongyoung have a stable market position against Korean coastal passenger market in terms of market growth rate and share.

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A Study on the Design of Guided Sine in Ningyuan ancient city, China (중국 닝원고성(寕遠古城)의 안내 사인디자인에 관한 연구)

  • Shi, Yuchao;Seo, Han Sok
    • Proceedings of the Korea Contents Association Conference
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    • 2019.05a
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    • pp.323-324
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    • 2019
  • 오늘날 관광업은 나날이 한 도시의 중요한 경제 수입 업종이 되고 있으며, 관광업은 지방의 경제 발전에 대체적인 작용을 한다. 사인시스템에서 중요한 공공시설로서, 없어서는 안 되는 작용을 하고 있다. 관람객들은 사인시스템을 통해 목적지를 찾는 데 필요한 시간을 단축할 수 있고, 관광지에 대한 전반적인 인상도 높일 수 있다. 고대 고성 안내 사인시스템에 대한 연구와 완벽을 통해서 옛 고성로 하여금 더욱 좋은 개발 기회를 얻게 하다. 이곳을 찾은 사람들이 역사와 문화에 대해 더 잘 알게 해 준다고 말했다. 본 논문의 연구 대상은 중국 남북의 역사문화관광지 중에서 선발한 AAAA급 이상의 관광지이다. 본 연구의 연구 대상으로 선정된 4개 관광지는 리장고성, 관도고성, 선양고궁. 첫째, 관련 문헌을 통해 사인디자인과 관련된 요소를 파악, 이들 요소를 바탕으로 설문 조사의 관련 문항을 제작했다. 둘째, 관광지마다 현장조사를 하고 관련 사진을 수집해 설문조사의 기초 자료로 활용했다. 네 개의 관광지의 사인시스템에 대해 설문조사를 실시하다. 셋째, 설문조사 결과를 집계한다.

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Status and development policy of cruise industry in North-East Asia (동북아 크루즈산업의 현황과 발전방안)

  • Ha, Myung-Shin;Park, Geong-Hee
    • Journal of Korea Port Economic Association
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    • v.23 no.3
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    • pp.127-148
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    • 2007
  • Cruise industry in the world has been one of the most prosperous industries for the past 30 years and thus its effect is classified by both economic side incurred from its own tourism industry directly and indirectly, and another economic one from development of related-industries such as shipbuilding, heavy industries, and so on. Under these circumstances, it is evaluated that Korea will have good circumstances of activating the highly value-added cruise industries. In order to do it, this country will have to meet as follows: the significant investment in cruise infrastructure, the organization of North-East Asia cruise council, the building-up of cooperation between government and private, the improvement of cruise-related law and institution, the simplification of entry procedure for cruise tourists, the active development and public relation of cruise tourism industry, and so on.

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A Study on Sustainable Cruise Tourism and Its Impacts (지속가능한 크루즈여행의 영향에 관한 연구)

  • Lee, Jae-Dal;Ryu, Jung-Sub
    • Journal of Korea Port Economic Association
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    • v.26 no.4
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    • pp.247-268
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    • 2010
  • Tourism is one of the largest and fastest growing industries in the world, and is a major industry in many developed and developing countries. It is an increasingly important source of income, employment and wealth in many countries. However, its rapid expansion has also had detrimental environmental and socio-cultural impacts over many regions. Like tourism, the rapid growth in cruise tourism has also put greater pressures on environmental and cultural resources in cruise-ship ports of call. Through this paper, we would like to argue that more emphasis should be given to minimize national and international environmental impacts originated from cruise tourism with preparing infrastructures for sustainable tourism.

A Study on the Regional Specialization Tourism of National Health Seeking Spa in Japan (일본 국민보양온천의 지역 특성화 관광에 관한 연구)

  • Woo Youn-Sub
    • Journal of the Economic Geographical Society of Korea
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    • v.8 no.2
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    • pp.301-314
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    • 2005
  • The purpose of this study is to inquiry specialized development strategies to revive the declining regional tourism in Japan, through the general characteristics of tourists and the evaluation of various tourism resources. Reaching its period of maturity after the bubble economy collapse, domestic tourism in Japan requires a change in quality of the regional tourism industry. The Kakeyu spa region, which has long history and abundant cultural resources, is specializing through rehabilitation strengthening theme of 'health seeking and recuperation'. The rate of the elderly women visitors is high in the Kakeyu spa, and the visitors use public transport and make a relatively long stay, because they want to recuperate their health or to cure their disease. In the evaluation of tourism resources, the visitors showed an increasing interest in the solemn temple scenery and the tranquil stroll road which are near by their lodgings. To reflect such demand characteristics, the Kakeyu community is actively developing the business such as rehabilitation, health-food development, voluntary service, and barrier free based on spa, culture, and nature.

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