• Title/Summary/Keyword: 공정관광

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The Influence of Tourist's Ethical Consumption Concept on Fair Tourism Attitude and Purchasing Intention of Fair Tourism on Tourism Social Media -Considering Risk Perception of Ethical Consumption as the Mediator- (소셜미디어 이용 관광객의 윤리적 소비개념이 공정관광의 태도와 구매의도에 미치는 영향 -윤리소비에 대한 위험지각을 조절변수로 하여-)

  • Park, Hyun-Jee
    • Journal of Digital Convergence
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    • v.14 no.1
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    • pp.83-90
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    • 2016
  • This study is focused on analysing the relationship among ethical consumption concept, fair tourism attitude and purchasing intention of ethical consumption on tourism social media with considering risk perception of ethical consumption as a mediator between fair tourism attitude and purchasing intention of ethical consumption. We found the results as follows. First, the statistically positive relationship is found between ethical consumption concept and fair tourism attitude and between fair tourism attitude and purchasing intention of ethical consumption. And also we observed that the moderating effects of risk perception of ethical consumption on the relationship between fair tourism attitude and purchasing intention of ethical consumption. The most important is resulted as offering fair tourism information through social media.

A Qualitative Study on Responsible Tour Operators' Perception and Operation Status (공정관광 운영자의 인식과 공정관광 운영 현황 분석 - 심층면접을 통한 영역분석을 중심으로 -)

  • Kim, Kyung-Hee;Kang, Sung-Jin
    • Journal of Agricultural Extension & Community Development
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    • v.22 no.1
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    • pp.15-24
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    • 2015
  • Responsible tourism attracting worldwide attention has supported local economy and community development as a type of alternative tourism. This study explored the perception toward fairness in tourism and operation status of responsible tour operators in South Korea by conducting in-depth interviews with probe questions. Ten responsible tour operators were interviewed with a semi-structured interview questionnaire for one upto two hours. From the interview data, six themes were identified as difficulties of responsible tour operators: lack of manpower, advertising and promotion, absence of marketing strategy, regulation, lack of budget and lack of recognition of responsible tourism. As government support identified through the interviews, there are the followings seven themes: a low entry barrier market, investment in human resources, resource utilization, community-based policies, connection with local produce, community support and connection system of responsible travel agencies with intermediate support organizations at a local level, The findings of this paper implicate the underlying subject of responsible tourism from a tour operators' perspective.

A Study on the Influence of Filial Piety on the Behavioral Intention of Family Tourism (효도관념이 가족관광 행위의도에 미치는 영향에 관한 연구)

  • Wang, Yue;Sim, Jae-yeon;Liao, Xuan
    • Journal of the Korea Convergence Society
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    • v.10 no.11
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    • pp.23-31
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    • 2019
  • With the advent of the era of mass tourism in China and people's yearning for a better life, the demand for family tourism is increasing. This paper adds the filial piety concept variable to the original model based on the theory of planned behavior (TPB). It tests the influence mechanism of attitude, subjective norm, perceived behavior control and filial piety on the intention of family tourism behavior. The results show that; Attitude and subjective norms have significant influence on the intention of family tourism behavior; Perceptual behavior control has no significant influence on the intention of family tourism behavior; Mutual filial piety has a significant impact on family tourism behavior and authoritative filial piety has no significant effect on family tourism decision-making behavior. This conclusion expands the application boundary of the theory of planned behavior in the study of family tourism behavior intentions, and provides application reference for tourists and tourism enterprises.

A Study on the Characteristics of the Seasonal Travel Path of Individual Chinese Travellers in Korea (중국 개인 여행객의 계절별 한국 여행경로 특성분석)

  • Wang, Chun-Yan;Jang, Phil-Sik;Kim, Hyung-Ho
    • Journal of the Korea Convergence Society
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    • v.10 no.7
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    • pp.23-31
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    • 2019
  • In this study, we collected data through online travel notes from January to December 2018 and analyzed the seasonal travel characteristics of individual visiting Chinese by utilizing social network analysis. The analysis showed that Seoul is a hub for Chinese travel to Korea and the main destinations for individual visiting Chinese are concentrated in Seoul, Busan, Jeju Island, Gyeongju and Gangneung, with wide differences in seasons. The research results can be used as basic data for the development of tourism courses for individual Chinese tourists to Korea, provision of tourism services and optimization of tourism facility layout. Future research can consider continuing to use network travel notes to study the tourist destination and the mode of transportation between tourist nodes, which can provide reference for the development of tourist market and the planning and design of tourist traffic.

The Effect of Seriousness and Controllability of Service Failure on Perceived Fairness, Reliability, Satisfaction and Loyalty of Customers - Focused on the Use of Korean Restaurants by Inbound Japanese Tourists - (서비스 실패의 심각성과 통제성이 고객의 지각된 공정성, 신뢰, 만족, 충성도에 미치는 영향 - 방한 일본 관광객의 국내 외식업체 이용을 중심으로 -)

  • Park, Ji-Soo;Choi, Soo-Keun
    • Culinary science and hospitality research
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    • v.16 no.2
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    • pp.15-30
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    • 2010
  • This study investigates the effect of seriousness and controllability of service failure on perceived fairness, reliability, satisfaction and loyalty of customers. The result of the study is as follows. First, it was expected that a control-attribute and a seriousness-attribute would have an negative(-) impact on perceived fairness-attribute; however, the result showed that both did not have an negative impact on it. Next, a fairness-attribute of a procedure had a significant effect on trust, and a fairness-attribute of interaction and a fairness-attribute of distribution had a significant effect on trust and satisfaction. Lastly, trust had a significant effect on satisfaction while satisfaction had a significant effect on loyalty. Based of the result of this study, food-service enterprises need to perform a fast process of a recovery to overcome service failure rather than confirming a control-attribute and a seriousness-attribute of service failure. Also, they should set up a process of the recovery in the order of trust, satisfaction, and loyalty and check if this process is promptly carried out.

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공정성 지각이 레스토랑종업원의 조직몰입, 조직시민행동간의 영향관계

  • 안형기
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.13 no.2
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    • pp.71-89
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    • 2002
  • To investigate effect of organization justice on organizational commitment, I surveyed the concept of organization justice, organizational commitment and organizational citizenship behavior and then I reviewed what formative factors of organization justice increased organizational commitment or what formative factors of organization justice and organizational commitment increased organizational citizenship behavior. The result of this study proved that organization justice and organizational commitment influenced organizational citizenship behavior a lot and the purpose of this study was carried out like following ; The formative factors of organization justice, that is, procedure fairness and distribution fairness come out by theoretical study influenced organization commitment and the formative factors of organization commitment, commitment about company and turnover influenced organizational citizenship behavior. In addition, the hypothesis that the higher the organization justice is, the higher the organizational commitment was positive. Therefore, in position control of restaurant employees, giving employees the motive of organization commitment as procedure fairness and distribution fairness control strictly enable employees to have citizenship about organization and enable employers to control employees effectively.

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Perceptual Differences of Success Factors for a Maritime Tourism Complex Using Fuzzy Theory (Focusing on Golden Harbor, Incheon) (퍼지이론을 활용한 인천 해양관광단지 성공요인의 인식차이 분석에 대한 연구(인천 골든하버를 중심으로))

  • Cha, Youg Doo;Gong, Jeong Min;Yeo, Gi Tae
    • Journal of Navigation and Port Research
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    • v.41 no.1
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    • pp.9-16
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    • 2017
  • The maritime industry is recognized as an important national industry in the world today, and its importance is increasing. One of the most important marine industries is the marine leisure industry. Korea attracts many foreign visitors, and a wide variety of cultural and tourist resources are worth accessing. Among the visitors are Chinese tourists, who are called Youke and who represent a constantly increasing trend since 2007, when 1.06 million people visited, to 2015, when 5.98 million people visited Accordingly, a budget of about one trillion won has been committed to creating a resort complex called Golden Harbor at Incheon, which will focus on the development of a marine tourism complex In this study, we conduct a survey on the potential of Chinese tourism and marine tourism professionals only success of the targets of the Incheon Port Authority was analyzed by comparing the difference. A fuzzy analysis of the questionnaire results on Chinese tourists showed the importance of giving the highest priority to services being friendly(0.823), followed by safety(0.823) and convenience(0.773), highlighting the importance of recognize a variety of tourism products(0.755). Targeted surveys were conducted on 20 of Incheon Port Authority s employees They showed that various tourism products are the main issue(0.852), following by accessibility(0.850) and immigration(0.810), showed that convenience is important to recognize the order of (0.793).

연구보고서 - 친환경 인쇄보고서<3>

  • 대한인쇄문화협회
    • 프린팅코리아
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    • v.13 no.8
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    • pp.104-109
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    • 2014
  • 대한인쇄문화협회는 최근 문화체육관광부의 지원을 받아 연구보고서 '국내외 친환경 인쇄 현황과 대응 전략'을 발표했다. 이 보고서에는 친환경 인쇄 재료 개발 현황 및 추진 방향을 비롯해 각 공정별 기술 현황 및 대응 전략이 자세히 소개됐다. '국내외 친환경 인쇄 현황과 대응 전략'을 연재한다.

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연구보고서 - 친환경 인쇄 보고서<6>

  • 대한인쇄문화협회
    • 프린팅코리아
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    • v.13 no.11
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    • pp.102-107
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    • 2014
  • 대한인쇄문화협회는 최근 문화체육관광부의 지원을 받아 연구보고서 '국내외 친환경 인쇄 현황과 대응 전략'을 발표했다. 이 보고서에는 친환경 인쇄 재료 개발 현황 및 추진 방향을 비롯해 각 공정별 기술 현황 및 대응 전략이 자세히 소개됐다. '국내외 친환경 인쇄 현황과 대응 전략'을 연재한다.

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연구보고서 - 친환경 인쇄 보고서<14>

  • 대한인쇄문화협회
    • 프린팅코리아
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    • v.14 no.8
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    • pp.96-101
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    • 2015
  • 대한인쇄문화협회는 최근 문화체육관광부의 지원을 받아 연구보고서 '국내외 친환경 인쇄 현황과 대응 전략'을 발표했다. 이 보고서에는 친환경 인쇄 재료 개발 현황 및 추진 방향을 비롯해 각 공정별 기술 현황 및 대응 전략이 자세히 소개됐다. '국내외 친환경 인쇄 현황과 대응 전략'을 연재한다.

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