• Journal of Global Scholars of Marketing Science
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• v.17 no.1
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• pp.51-75
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• 2007

Dongdaemun fashion market has been successfully positioned as a main hub for non-brand fashion product distribution in Korea. One of important competitive advantages of Dongdaemun market often quoted by retail researchers is an efficiently managed network system among supply chain members. This study aimed to examine the importance of buyer-supplier relationship elements and supplier properties from buyers' perspectives (small & very small-sized fashion stores in Dongdaemun market), and to identify the determinants of the relationship length between suppliers and buyers. Survey responses of 233 stores were analyzed using EQS 6.1 for Window and SPSSWIN 10.0. The findings could be summarized as follows: First, fashion stores perceived that right delivery as the most important factor, and geographically closeness, design capability, quality, and lower price followed in order. Second, the characteristics of stores such as location, wholesaling versus retailing focusing, monthly sales, and total business length all affected the perceived importance of buyer-supplier relationship. Third, design capacity, communication, power was identified as determinants of actual relationship length with a supplier, while communication and trust were found to be determinants of future expected relationship length.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.18 no.3
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• pp.81-95
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• 2023

In this study, the effect of platform selection attributes on customer satisfaction by mediating supplier trust for agrifood platform users was analyzed. The sub-variables of the selection attribute were classified into diversity, convenience, information, commerciality, and interactivity. The collected 190 questionnaires, SPSS v24.0 and Process macro 4.0 were used for empirical analysis. As a result of the analysis, first, it was found that information, commerciality, and interactivity affect supplier trust in a positive direction, and diversity and convenience do not affect supplier trust. Second, it was confirmed that supplier trust had a significant positive effect on customer satisfaction. Third, convenience, information, commerciality, and interactivity were found to affect customer satisfaction in a positive direction, and diversity did not affect customer satisfaction. It was tested to mediate between informational, commercial, interactivity and customer satisfaction. These results suggest that the platform's informativeness, commerciality, and interactivity can increase customer satisfaction by increasing supplier trust. As a follow-up study, it is recommended that the analysis of moderated mediating effects by the conditional process model including moderating variables or research to discover third mediator(s) other than the supplier trust used in the study is needed.

• The Journal of the Korea Contents Association
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• v.20 no.11
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• pp.249-257
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• 2020

The study aims to explore whether the Supplier's social medial activities and the consumer's social media activities mediate between the characteristics of purchasing cosmetics and the intention of purchasing. To answer this question, a total of 321 consumers participated in the study, and a self-report type of questionnaires were utilized to collect the data. For the data analysis, descriptive statistical analysis and structural equation modeling(SEM) were applied. The results from the study are as follows. First, the characteristics of purchasing cosmetics did not affect the intention of purchasing cosmetics. Second, both the Supplier's and the consumer's social media activities positively predicted the intention of purchasing, among which the consumer's activities were ascertained to make more influential impact on the intention of purchasing cosmetics. Third, both Supplier's and consumer's social media activities completely mediated between the characteristics of purchasing cosmetics and the intention of purchasing. More discussions are suggested for marketing strategies in the study.

• Journal of the Korean Data and Information Science Society
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• v.26 no.4
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• pp.841-856
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• 2015

Thirteen types of business and sixteen administrative districts in Korea are categorized and segmented based on their similarities and visually plotted on multidimensional space. The similarities are determined by five characteristics of quantitative evaluation (simplified process of trading, reduced price, direct contact with supplier, faster process of trading, et cetera). Hence, domestic types of business and administrative districts can be categorized into certain clusters. Also, forms and characteristics of types of business and administrative districts can be evaluated between and within the clusters.

• Journal of Technology Innovation
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• v.24 no.3
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• pp.139-159
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• 2016

The purpose of this study is to find out the factors which promoting career development of scientist and engineer laborforce. We made up three logit analysis models to figure out the factors affecting the career of scientist and engineer laborforce. Dependent variables were composed of job attributes in 2011, current job attribute, changing of working conditions, efforts of job seeking, university education, and personal characters. Three analysis model were composed of demand side model which including job attributes factors, supply side model which focus on employment or university education characters and total model including the demand and the supply factors. The results showed a stable career to the development of scientist and engineer laborforce's job attributes on the demand side than the supply side, such as a college education even more important. After all, the initial stable jobs and good matching policy were the most important policies to be seated in the science and engineering professions.

• Journal of Navigation and Port Research
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• v.46 no.3
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• pp.259-268
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• 2022

Unlike the general buyer-supplier relationship, there are cases wherein the bargaining power of suppliers is greater than that of buyers. This relationship can be found especially in the shipbuilding industry. Thus, this paper focused on strategic items presented in Kraljic's study. The purpose of this study was to examine factors influencing buyers' purchase of strategic items in a market wherein the bargaining power of suppliers is superior. Results show that the path coefficient between environment factor and satisfaction factor was the highest. Additionally, the path coefficient between environment factor and reliability factor was the next highest. Also, as a result of analyzing if there is a difference in perception according to the superiority and inferiority of bargaining power perceived by buyers, significant results were found in some path coefficients.

• Proceedings of the Korea Water Resources Association Conference
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• 2015.05a
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• pp.129-129
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• 2015

2011년 후쿠시마 원자력발전소 사고 이후, 발전원의 위험사고비용 및 환경피해비용에 대한 관심이 대두되고 있다. 전력은 생산과정 뿐만 아니라 발전소 건설, 발전소 운영, 송 배전을 통한 전력 공급, 폐기물처리 등의 각 과정에서 다양한 환경비용을 야기하고 있다. 따라서 발전원의 환경영향을 수용자적 입장에서의 평가할 필요가 있다. 본 연구에서는 컨조인트 분석법의 일종인 선택실험법을 적용하여 발전에 따른 환경영향 속성들에 대해 평가한 후, 발전원별로 상이한 속성 값에 속 성별 추정치를 반영하여 발전원별 환경비용을 수용자적 입장에서 추정하였다. 발전원부문이 환경에 미치는 영향에 대한 속성을 온실가스 배출, 건강피해, 지역피해, 온배수 배출로 선정하였고, 제시금액은 비교 대상 발전원들의 전력거래 단가 및 가구당 지출하는 월평균 전기요금수준을 기준으로하여 35,000원에서 75,000원까지의 총 다섯 가지 속성수준으로 구분하였다. 다항로짓모형을 적용하여 발전원별 각 환경영향에 대한 속성별 한계지불의사액 추정하고, 발전원간의 환경비용을 산정하였다. kWh 당 수력발전(0원/kWh) 대비 타 발전원의 추가 환경비용은 26원/kWh­832원/Wh로 환경적 영향 측면에서 국민수용성이 가장 높게 나타났다.

• Proceedings of the Korea Association of Information Systems Conference
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• 2003.05a
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• pp.33-43
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• 2003

최근에 인터넷 기반의 상거래가 활발하게 진행되면서 공급자와 구매자간의 협상을 위한 연구 개발이 활발하게 진행이 되고 있다. 이러한 협상에는 여러 가지 방법들이 있지만 대부분을 그 고려 대상이 단순하거나, 개념적인 증명에 제한되는 경우가 많다. 따라서 본 논문에서는 협상 과정중에 발생하는 심리적인 환경을 속성화시켜서 그 가중치를 부여하는 방법을 제시함으로 함으로 협상의 진행을 효율성을 제시하고자 한다.

• Journal of the Korean Society of Marine Environment & Safety
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• v.26 no.7
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• pp.798-809
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• 2020

Evidence-based policymaking and assessments for scientific administration have increased the importance of statistics (data) utilization. Statistics can explain specific phenomena by providing numerical values and are a public resource for national decision making. Due to these inherent attributes, statistics are utilized as baseline and base data for government policy determinations and the analysis of various phenomena. However, compared to the importance, the role of statistics is limited, and statistics are often used as simple abstracts, produced mainly for suppliers, not for consumers' perspectives to create value. This study explores the statistical data and other attributes that can be utilized for policies or research to address the problems mentioned above. The baseline statistical data used in this study is from the Maritime Distress Accident Statistical Yearbook published by the South Korean Coast Guard, and other additional attributes are from text analyses of vessel casualty situation reports from the South Korean Maritime Police. Collecting 56 attributes drawn from the text analysis and executing an EDA resulted in 88 attribute unions: 18 attribute unions had a satisfactory significance probability (p-value < .05) and a strong correlation coefficient above 0.7, and 70 attribute unions had a middle correlation. (over 0.4 and under 0.7). Additionally, to utilize the extra attributes discovered from the EDA politically, a keyword analysis for each detailed strategy of the disaster Preparation basic plan was executed, the utilization availability of the attributes was obtained using a matching process of keywords, and the EDA deducted attributes were examined.

• Journal of Korea Game Society
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• v.7 no.4
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• pp.125-134
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• 2007

There have been many researches on the characteristics of item trade. However, most researches were done by carrying out a survey and there has been few researches by analyzing the economy in online games. So, this article studied the cause of item trade by looking into the supply and demand of items in online games. The results shows that item trade is taking place mostly among only a few number of gamers who enjoy enchanting and who engage in castle sieges and blood pledge battles. The proportion of item trade by general garners is not so big. And major item providers are gold farms, not garners. Therefore, item trade is mostly carried out by a large number of garners who trade a small amount of sum and by a small number of heavy garners who trade large amount of sum. Understanding this characteristic of item trade would be a good ground for reviewing the policies and social effect regarding item trades.