• Title/Summary/Keyword: 계층적 의사결정기법

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A Study of Business Model Based on Intelligent Agents for Optimal Contract (최적의 매매계약을 위한 지능형 에이전트 기반의 비즈니스 모형에 관한 연구)

  • 정종진
    • Journal of the Korea Computer Industry Society
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    • v.5 no.1
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    • pp.131-146
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    • 2004
  • As Electronic Commerce(EC) has been emerged and has developed, many researchers have tried to establish EC framework for automated contract and negotiation using agent technologies. Traditional researches, however, often had limitations. They often enforced the user's participations during the automated contract process of agents. They also could only consider a few of the user's requirements for a specific goods and did not have supported the procedures and methodologies for making the best contract. In this paper, we propose business model on EC based on multiagents to overcome the defects of the previous researches. We apply CSP techniques to brokerage process to satisfy various preferential requirements from the user. We also propose efficient negotiation mechanism using negotiation model of game theory. The contract candidates automatically negotiate and mediate in terms of their benefits through the proposed negotiation mechanism. For the optimal brokerage and automated negotiation, the agents process activities for contract on three layers, which are called competition layer, constraint satisfaction layer and negotiation layer in the proposed model. We also design the message driven communication protocol to support the automated contract among the agents. Finally, we have implemented prototype systems applying the proposed model and have shown the various experimental results for efficiency of the proposed model.

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A Study of Factors for Evaluating Smartphone Selection and Use using Fuzzy AHP (Fuzzy AHP를 활용한 스마트폰 선택 및 이용 평가요인에 관한 연구)

  • Hwang, Hyun-Seok;Lee, Sang-Hoon;Kim, Su-Yeon
    • Journal of Korea Society of Industrial Information Systems
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    • v.16 no.4
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    • pp.107-117
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    • 2011
  • Smartphones are widely used as a mobile communication devices with more advanced computing ability and connectivity than a contemporary feature phone. As the market expands, many brand-new smartphones are released and chosen by (potential) smartphone users. In spite of smartphone's popularity, little research of the factors affecting the evaluation of smartphones and their influences on smartphone choice have been performed. Therefore, we aim to analyze evaluation factors of smartphone selection and use in this research. We use Fuzzy Analytic Hierarchy Process method, a Multi-Criteria Decision Making (MCDM) model, to find the relative importance among the factors considering the fuzziness of pair-wise comparison using AHP. After reviewing related works and interviewing the focus group, we extract the five independent factors influencing the choice and use of a smartphone. Pair-wise comparison and triangle fuzzy numbers are used to calculate the relative importance of factors. We analyze not only the whole interviewees' responses, but the differences between smartphone users and non-users. Practical implications are delivered in concluding remarks.

A Personalized Recommendation Methodology based on Collaborative Filtering (협업 필터링 기법을 활용한 개인화된 상품 추천 방법론 개발에 관한 연구)

  • Kim, Jae-Kyeong;Suh, Ji-Hae;Ahn, Do-Hyun;Cho, Yoon-Ho
    • Journal of Intelligence and Information Systems
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    • v.8 no.2
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    • pp.139-157
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    • 2002
  • The rapid growth of e-commerce has made both companies and customers face a new situation. Whereas companies have become to be harder to survive due to more and more competitions, the opportunity for customers to choose among more and more products has increased. So, the recommender systems that recommend suitable products to the customer have an important position in E-commerce. This research introduces collaborative filtering based recommender system which helps customers find the products they would like to purchase by producing a list of top-N recommended products. The suggested methodology is based on decision tree, product taxonomy, and association rule mining. Decision tree is used to select target customers, who have high possibility of purchasing recommended products. We applied the recommender system to a Korean department store. The methodology is evaluated with the analysis of a real department store case and is compared with other methodologies.

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Analysis on Response System against International Maritime Terrorism : Using Analytic Hierarchy Process(AHP) Method (국제해상테러 대응체계의 우선순위 분석 : 계층적 의사결정기법(AHP)을 이용하여)

  • Oh, Tae Kon
    • International Area Studies Review
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    • v.17 no.4
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    • pp.181-202
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    • 2013
  • After the Cold War, international terrorism and related issues have been the most urgent problems. However, Korea hasn't recognized this seriousness due to relatively slight damage. Yet the interest about the international maritime terrorism and related issues is increasing as the maritime terrorism issues emerged. This is because Korea is located next to three oceans and majority of international trades depend largely on international maritime transportation due to its scarce natural resources. Therefore this study has the purpose that it reviews the advanced researches and documents, analyzes the priority about response system against international maritime terrorism, suggests the practical solutions. For these purposes, it conducted Delphi technique to international maritime terrorism experts with response system factors selected among the advanced researches and documents. As the result of analysis, this study figured out that legal and institutional countermeasures are needed as international measures, strategic countermeasures are needed as domestic measures to set up the response system against international maritime terrorism. Synthetically, for the efficient and practical counteract against international maritime terrorism, the response institute against international maritime terrorism and the awareness of relevant experts are preferentially necessary.

Study on the Preferred Store Type and Store Choice Properties of Clothing Shopping Consumers Based on the AHP Method (AHP 기법을 이용한 의류쇼핑 소비자의 선호점포 유형과 점포선택 속성에 관한 연구)

  • Park, Jin-Je;Lee, Jin-Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.2
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    • pp.138-151
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    • 2012
  • This study determines a consumer retail store choice by applying the Analytic Hierarchy Process (AHP) method for multi-criteria decision-making in the fashion retail industry. The study provides detailed and relevant information for management, marketers of fashion retail stores, and to improve competition between suppliers. Data was collected in February 2011 from questionnaires completed by 319 university students in Busan, South Korea. One of the major findings of this study was that consumer store preference was affected by the following factors in order of importance: product, image, service quality, and purchase facilitation. Brand image was assessed to be the most important of the evaluation elements, followed by individuality, style, and price. The results of rating the relative importance and priority of fashion retailers showed that department stores ranked most highly, followed by outlet malls, Internet shopping malls, brand malls, and discount stores.

Classification of Rural Area by AHP Method (AHP법을 이용한 농촌지역유형 구분)

  • YANG, Won-Sik;KIM, Young-Joo;KO, Young-Bae;YOON, Yong-Cheol
    • Journal of agriculture & life science
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    • v.43 no.1
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    • pp.61-71
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    • 2009
  • The objectives of this study were to confirm the necessity of classifying rural areas into several zone, which is being required to carry out vanous regional development projects in rural areas sponsored by govermnent effectively, make the standard for the classification. To summarize the results obtained from this study are as follows Based on the evaluation on the resource amount, the region of eup and myeon in the five gun were classified into five type(A, B, C, D, E). From the classification result, 6 eup and myeon were classified into A type, 13 eup and myeon into B type, 14 eup and myeon into C type, 18 eup and myeon into D type, 11 eup and myeon into E type. This showed that the five belts were distributed evenly in the five gun. The regions of eup and key myeon in each gun were classified into A type(Urbanization). The evaluation on the resource amount of the region that held beautiful view of nature and great tourist attractions was high although the region was close to E type (Mountains) in geographical feature. The regional characteristics of each eup or myeon are different although eup and myeon that were located in the same gun or adjacent each other. Therefore, it is thought that when the project for development of rural areas is planned, the regional characteristic of each eup and myeon should be considered to utilize the potential of each region fully. In summary, it is believed that to get productive results from the development Project in rural areas, strategics should be different based on the regional characteristic of each zone.

On the Application of AHP to the evaluation criteria of business travellers for choosing airline (AHP기법을 이용한 상용여객의 항공사 선택의 평가기준에 관한 연구)

  • Yoo, Yong-Jae;Hur, Hee-Young
    • Korean Business Review
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    • v.12
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    • pp.239-254
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    • 1999
  • There has been a lot of researches on the major motivation of consumer's choice for airlines. Due to the competition in airline industries, most of airlines offer a various level of benefits to customers such as a frequent traveller bonus, a schedule, services in flight including a meal and an entertainment program, a discounted fare and an intangible part of personal service. However, it is very difficult to measure the performance of the customers' benefit and to identify the weight of each factor being considered on the airline choice. In this paper, we focus on the airline choice process for the business travellers. The AHP is applied to evaluate the factors reflecting the business travellers' choice for airlines. This study will be useful to build a marketing plan for the business traveller's market.

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Performance Comparison of Clustering using Discritization Algorithm (이산화 알고리즘을 이용한 계층적 클러스터링의 실험적 성능 평가)

  • Won, Jae Kang;Lee, Jeong Chan;Jung, Yong Gyu;Lee, Young Ho
    • Journal of Service Research and Studies
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    • v.3 no.2
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    • pp.53-60
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    • 2013
  • Datamining from the large data in the form of various techniques for obtaining information have been developed. In recent years one of the most sought areas of pattern recognition and machine learning method is created with most of existing learning algorithms based on categorical attributes to a rule or decision model. However, the real-world data, it may consist of numeric attributes in many cases. In addition it contains attributes with numerical values to the normal categorical attribute. In this case, therefore, it is required processes in order to use the data to learn an appropriate value for the type attribute. In this paper, the domain of the numeric attributes are divided into several segments using learning algorithm techniques of discritization. It is described Clustering with other data mining techniques. Large amount of first cluster with characteristics is similar records from the database into smaller groups that split multiple given finite patterns in the pattern space. It is close to each other of a set of patterns that together make up a bunch. Among the set without specifying a particular category in a given data by extracting a pattern. It will be described similar grouping of data clustering technique to classify the data.

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AHP-based Decision Model for Safety Improvement Projects for Hazardous Section of Urban Roadways (AHP 의사결정 기법을 통한 도시부 위험도로 구조개선 사업의 교통사고 저감대책 선호도 분석 -부산광역시를 중심으로-)

  • Um, Jung-An;Lee, Si-Bok;Lim, Chang-Sik
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.32 no.2D
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    • pp.111-119
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    • 2012
  • In this study, the effect of safety improvement project was analyzed, and a decision making model for traffic accident reduction measures was suggested. The results of this study are as follow; First the overall number of traffic accidents and casualties were reduced, especially reduced the number of unauthorized crossing and centerline encroachments was remarkable. Second, the priorities of traffic accident reduction measures. through hazards roadway section improvement projects were determined. As, higher level evaluation items of AHP hierachy structure include civil facilities and transportation facilities. The civil facilities has 6 lower level evaluation items and transportation facilities has 4 items. The results of this study, It was revealed that traffic experts prefer civil facilities more than transportation facilities and the top 2 items of the each data (or index) took over 50%. In addition, one of the last evaluation contents through the verification, the top 3 items of civil facilities took 55.38%. The project according to the improvement projects for hazards roadway reduced traffic accidents and casualties as well as saving the cost. So these results should be available for basic information for the countermeasure about reducing the traffic accidents by local governments.

An In-depth Survey Analysis Applying Data Mining Techniques (데이터마이닝을 이용한 설문조사의 심층 분석)

  • Kim, Wan-Seop;Lee, Soo-Won
    • Journal of Engineering Education Research
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    • v.9 no.4
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    • pp.71-82
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    • 2006
  • To accomplish the educational objectives of a department, a system for CQI(Continuous Quality Improvement) is necessary. Improving the educational system by survey analysis is one of the most important factors for accomplishing the educational objectives. In general, survey analysis is carried out by using statistical distribution on an attribute or correlation analysis between two attributes. However, these analysis schemes have a limitation that they cannot find relations among various attributes. In this paper, an in-depth survey analysis method applying data mining techniques is presented. Data mining is a technique for extracting interesting knowledges from a large set of data. Survey from undergraduate students in the School of Computing of Soongsil University is analyzed in this paper by using a data mining tool, called Clementine. Results of Clementine analysis show the relationship between 'grade', and other attributes hierarchically, and provide useful information that can be applied in student consulting and program improvement.