• Title/Summary/Keyword: 경쟁우위(전략)

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The Effects of knowledge management strategy on the management performance in the hotel industry (호텔기업의 지식경영전략이 경영성과에 미치는 영향)

  • Kim, Hyoung-Gu;Son, Jae-Young;SunWoo, Young-Soo
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2009.01a
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    • pp.351-359
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    • 2009
  • 21 세기 초 경쟁 환경에서 조직이 대처하기 위한 기업환경의 패러다임도 바뀌어 가면서 지식자산은 보다 더 중요한 기업가치 창출의 요소로 자려 잡게 되었다. 그러나 아직까지 대다수의 기업은 지식경영을 수행함에 있어 조직문화나 정보기술과 같은 지식경영 영향요소 (knowledge management enabler)자체에만 초점을 맞추고 있을 뿐 이를 어떻게 전략적으로 활용할 것인가에 대한 명확한 체계를 갖고 있지 못한 것도 사실이다. 따라서 종사원들이 보유하고 있는 지식이 기업의 근본자산이 되는 호텔 기업경영에 있어 변화하는 환경에 능동적으로 대처하며, 또한 시장에서의 경쟁우위의 획득 및 유지를 위해서는 전략적 지식경영 하에서 기업의 지식경영활동이 이루어져야 한다. 이러한 관점에서 호텔기업의 지식경영전략이 경영성과에 미치는 영향을 분석한 결과 형식지를 중심으로 한 시스템 지향적 지식경영전략과 앙묵지를 중심으로 한 인적 지향적 지식경영전략 모두 경쟁우위 정 (+)의 영향을 미치는 것으로 나타났다. 또한 경쟁우위는 재무성과에 정(+)의 영향을 미치는 것으로 나타났다. 반면에 지식경영전략은 재무성과에 부(-)의 영향을 미치는 것으로 나타나, 지식경영전략은 호텔기업의 경쟁우위를 획득 유지시키며 이를 통해 재무성과에 영향을 미친다고 나타났다. 이는 호텔기업에 있어서 모든 지식자산(암묵지, 형식지)를 기반으로 한 지식경영의 중요성을 인식시키고, 보다 지식경영활동을 활성화함으로써 호텔기업의 기업성과를 제고시킬 수 있는 구체적인 실행방안을 제시하였다.

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A Study on Relation between Strategic Attributes of Technological Resources and Competitive Advantage: Empirical Analysis of VRIO Framework by Using Technology Evaluation Results of Technology Based SMEs (기술자원의 전략적 자원속성과 경쟁우위간의 관계에 관한 연구: 기술중소기업의 기술평가자료를 이용한 VRIO Framework의 실증분석)

  • Song, Juyoung Julian;Sung, Hyungsuk
    • Journal of Korea Technology Innovation Society
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    • v.18 no.3
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    • pp.416-443
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    • 2015
  • The resource-based view (RBV) explains that the competitive advantage is mainly based on the resources which have strategic characteristics. Therefore, finding, developing and maintaining strategically valuable resources has been one of main research topics and a starting point in the corporate strategy structure in RBV. In this regards, attempts to recognize strategically valuable resources have been one of crucial issues in RBV researches. Especially, Barney's VRIO has been widely used as a practical tool for finding strategically valuable resources. However, empirical studies on VRIO framework's effectiveness have not been sufficiently implemented, and there has been no proven relation among the components of the VRIO so far. This is mainly because the concepts or definitions on core components of the VRIO - Value, Rareness, Inimitability, and Organization - are too comprehensively explained and measurements of each component cannot be easily quantified. Considering these, this paper presents empirical results of the relation between VRIO components and competitive advantage, and tests effectiveness of VRIO Framework with utilizing sufficient technology evaluation cases and financial statements of 2,252 technology based SMEs in Korea. As a result, the components of the VRIO have a positive influence on competitive advantage. The attributes of strategic resources - Value, Rareness, and Inimitability - have a statistically meaningful positive effect on organization, while organization has a positive effect on the competitive advantage serving as a parameter between the attributes of strategic resources and competitive advantage.

지속가능한 대학 경쟁우위와 특성화

  • Gwon, Eop
    • 대학교육
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    • s.145
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    • pp.48-55
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    • 2007
  • 현재 우리 대학은 입학자원의 급격한 감소와 같은 변화된 환경에 적합한 대학별 특유의 새로운 성장 동력을 찾지 못하고 전략적 혼란을 거듭하고 있다. 최근 많은 대학들이 특성화에 대한 인식을 전에 없이 달리하고 있는 것은 입학자원의 감소로 더이상의 확대전략이 한계에 부딪치고 한정된 입학자원을 두고 치열한 유치경쟁을 벌이는 가운데 교육품질을 제고하지 않고는 경쟁우위를 가질 수 없다는 사실을 현장에서 스스로 인식한 결과이다. 대학의 특성화는 구성원의 자발성과 경쟁, 이를 바탕으로 한 구성원 컨센서스를 추진동력으로, 일관되고 지속적으로 추진하지 않으면 실현 불가능한 시대적 난제임에 틀림없다.

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A Study on the Influence of SCM Execution Factors on Competitive Advantage through Business Agility - Focused on display industry - (기업 민첩성을 매개로 한 SCM 실행요인이 경쟁우위에 미치는 영향 - 디스플레이 산업을 중심으로 -)

  • Kang, Chul-Weon;Lee, Sang-Jik
    • Journal of Korea Society of Industrial Information Systems
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    • v.23 no.3
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    • pp.35-48
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    • 2018
  • Recently, We will analyzed the effects of supply chain management(SCM) execution factors on the competitive advantage, focusing on display industry, which is the most intense sectors in global competition. It is important for global companies to secure corporate agility to actively respond to rapid changes in the market. This study examines whether business agility influences competitive advantage and plays a mediating role between performance and competitive advantage considering market situation.. As a result, it was analyzed that three variables of strategic factors such as strategic partnership, information sharing, and information technology have statistically significant effects on firm agility and competitive advantage. Also, it is proved that corporate agility is mediating effect on SCM execution factor and competitive advantage. This study suggests that SCM in global manufacturing industry is a Business Management System(MIS) that must be operated in enterprise management.

The Impact on Supply Chain Integration of Competitive Advantage on Information Communication Technology Capabilities (정보기술(ICT) 경쟁우위가 공급사슬통합에 미치는 영향)

  • Kim, Jeong-Hwan;Park, Chong-Suk
    • Journal of Korea Port Economic Association
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    • v.32 no.1
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    • pp.151-163
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    • 2016
  • This research analyzes the effect of the competitive edge in Information Communication Technology (ICT) on supply chain integration in business processes through a comparative analysis by industry that suggests a way of achieving competitive edge in ICT for effective supply chain integration. Based on the theoretical background, there are two research hypotheses. The first hypothesis is about the effect of a competitive edge in ICT on the supply chain. The second is that the effect of the competitive edge on supply chain integration varies from industry to industry. ICT infrastructure must be acquired in advance in order to attain a competitive edge in ICT to secure corporate competitiveness. Building a competitive edge in ICT itself by methods such as introduction, integration, and application, can directly improve company results. Therefore, it must be utilized strategically for improvement in standards of supply chain integration like information integration, organization integration, and strategy integration. If supply chain integration is accomplished effectively by gaining competitive edge in ICT, company results can be improved. By analyzing the effect of a company's competitive edge in ICT on supply chain integration, and comparing differences in features of each category of businesses, measures for developing a competitive edge in ICT and therefore supply chain integration are presented.

경쟁전략과 MIS전략의 적합성에 관한 실증적 연구

  • 윤종욱
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 1998.10a
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    • pp.489-508
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    • 1998
  • 서비스 기업들은 경쟁우위를 달성하기위해 서비스 인카운터를 제고하는 것이 바람직하다. 서비스인카운터는 서비스파업, 서비스생산시스템, 서비스표준으로 구성되므로 이들간의 전략적 일관성에 노력을 기울여야 한다. 본 연구에서는 서비스 인카운터를 제고하기 위한 방안으로 서비스 기업의 경쟁전략과 하위전략인 MIS전략의 적합성을 경쟁전략, 서비스 생산구조, MIS과업, MIS전략구조로 파악하여 금융산업과 유통산업을 대상으로 실증분석을 수행했다. 실증분석결과 특히 경쟁전략과 MIS 과업, 그리고 경쟁전략과 서비스 생산구조간의 전략적 적합성이 가설을 높게 지지하는 것으로 나타났다.

A System Development of New Product Design Process for Stationery and Fancy Business (문구.팬시 업종의 전사적 신제품개발 시스템 구축)

  • 엄재균
    • Proceedings of the Safety Management and Science Conference
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    • 2002.05a
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    • pp.129-133
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    • 2002
  • 문구ㆍ팬시 업종의 생산품은 아동용품과 문구류가 대부분을 차지한다. 이러한 제품의 특성으로 인해 아동들에게 새로운 제품을 시장에 신속하게 소개하는 제품개발력이 경쟁우위의 요소가 된다. 이러한 경쟁우위 전략을 위해서는 창의적인 개념을 가지고 디자인 할 수 있는 능력과 이러한 개별적인 능력을 바탕으로 통합적인 신제품개발 전략과 시스템을 구현하는 것이 우선 과제가 될 것이다. 지금까지는 신제품개발을 단순하게 프로젝트 차원에서 각기 관리하는 방식에서 탈피하여 총체적인 신제품개발 프로세스를 분석하고 그 시스템을 구축해야 한다. 이 논문에서는 신속하고 창의적인 제품개발을 할 수 있도록 통합적 신제품개발 시스템을 구현하고자 한다.

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Outside Sourcing of Technology for SMEs (중소기업(中小企業)의 기술향상(技術向上)을 위한 지원체제(支援體制)의 개편방향(改編方向))

  • Kim, Joo-hoon
    • KDI Journal of Economic Policy
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    • v.14 no.3
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    • pp.97-124
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    • 1992
  • The recent sharp increase in wages has driven many Korean manufacturing firms to move into technology-intensive fields. The task of industrial restructuring is, however, rather difficult for small and medium-sized enterprises (hereafter, "SMEs") which suffer from limited R&D resources. If the R&D activities of SMEs are left unattended, industrial restructuring process may be retarded. Hence, the government-sponsored programs can be justified when used to promote the technological level of SMEs. Because of the limited internal R&D resources of SMEs, in particular human resources, the government-sponsored programs that depend on financial subsidies to stimulate the R&D activities of SMEs may not be recommended. Rather, a more desirable policy is programs to subsidize outside sourcing of SMEs. Basic principles of the program are; (i) that the government should establish R&D laboratories which are specialized in joint researches with SMEs in each industry; (ii) research projects of the laboratories should be funded by SMEs; the government's support covers only fixed costs such as construction costs in order to avoid moral hazard problem. (iii) technology adviser programs sponsored by the government should be improved; geographical distribution is to be expanded and the activities are to be monitored by local governments. Also foreign networks need be strengthened.

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Research on strategies of open innovation activities with impacts on dynamic competitive advantage: in the context of digital convergence and disruptive innovation (역동적 경쟁우위에 영향을 미치는 개방형 혁신활동 전략에 관한 연구: 디지털 융복합 환경과 파괴적 혁신 환경에서)

  • Jahng, Chul-Woong;Kwon, Tae-Hyoung
    • Journal of Digital Convergence
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    • v.13 no.5
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    • pp.119-127
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    • 2015
  • Although it was very long since companies and organizations have been interested in technological innovation or management innovation and many of them have been investing on innovation in convergence industry environment, they could not take differentiated competency and competitive advantage so that they were fallen behind from market by new trends. This research is aiming at deduction of strategies for corporations to keep continuously differentiated competitiveness and competitive advantage. It suggested open innovation activities as basic independent variables. It added global technological alliance known for Open Innovation Alliances to independent variables too. It suggested platform leadership emerging between open innovation activities and digital ecosystem and 6 encroachment types from disruptive innovation theory as control variables. It suggested dynamic competitive advantage as dependent variable for explaining dynamic properties of environment. It analyzed case from 11 researches of open innovation activities, categorized them and verified the appropriacy of the variables. This research contributes to new direction for derivation of strategies and methodologies by which corporations keep competitive advantage in dynamic convergence environment.