• Title/Summary/Keyword: 거래지속성

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Exploratory Study on Buyer-Supplier Relationship in Dongdaemun Market: From Buyer Perspectives of Fashion Stores (동대문시장의 구매자-공급자 관계에 관한 탐색적 연구: 동대문 패션 점포의 구매자적 시각을 중심으로)

  • Jung, Ji-Wook;Choo, Ho-Jung;Chung, Ihn-Hee
    • Journal of Global Scholars of Marketing Science
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    • v.17 no.1
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    • pp.51-75
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    • 2007
  • Dongdaemun fashion market has been successfully positioned as a main hub for non-brand fashion product distribution in Korea. One of important competitive advantages of Dongdaemun market often quoted by retail researchers is an efficiently managed network system among supply chain members. This study aimed to examine the importance of buyer-supplier relationship elements and supplier properties from buyers' perspectives (small & very small-sized fashion stores in Dongdaemun market), and to identify the determinants of the relationship length between suppliers and buyers. Survey responses of 233 stores were analyzed using EQS 6.1 for Window and SPSSWIN 10.0. The findings could be summarized as follows: First, fashion stores perceived that right delivery as the most important factor, and geographically closeness, design capability, quality, and lower price followed in order. Second, the characteristics of stores such as location, wholesaling versus retailing focusing, monthly sales, and total business length all affected the perceived importance of buyer-supplier relationship. Third, design capacity, communication, power was identified as determinants of actual relationship length with a supplier, while communication and trust were found to be determinants of future expected relationship length.

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The Effects of Internal Communication, Techno-stress, and Task-Technology Fit on Intention of Continuous Use of Enterprise Content Management System (사내 커뮤니케이션, 기술 스트레스, 업무기술 적합성이 기업콘텐츠관리시스템 지속적 이용 의도에 미치는 영향)

  • Hwang, Inho
    • The Journal of Society for e-Business Studies
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    • v.26 no.3
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    • pp.133-153
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    • 2021
  • Recently, organizations are making significant technology investments to build a centralized content management system. However, high-quality technology adoption can conversely create techno-stress in the user and cause negative behavior. The purpose of this study is to suggest the negative effects and mitigation directions of enterprise content management system(ECMS) related techno-stress. In order to verify the hypothesis, this study conducted a questionnaire survey on employees of organizations that adopted content management technology and conducted structural equation modeling. As a result of the analysis, ECMS related techno overload and complexity decreased the intention of continuous use of ECMS. But, internal communication activities reduced ECMS related techno stress and task-technology fit moderated the relationship between techno-stress and intention of continuous use of ECMS. The study has implications in terms of suggesting a strategic direction to minimize the negative causes of the use of content management systems.

Effects of Healthcare Service User's Compliance Intention on Continuous usage (헬스케어 서비스 사용자 순응의도가 서비스의 지속적 사용에 미치는 영향 연구)

  • Lee, Namyeon
    • The Journal of Society for e-Business Studies
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    • v.21 no.4
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    • pp.95-117
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    • 2016
  • Entering aging society and increasing individual's interests on wellbeing lead to increasing demands of healthcare service and various healthcare related applications are providedon app market or Internet. These healthcare services could enhance user's health status if the users continuously use the service. In order to enhance effectiveness of a healthcare service, the service user should comply with recommendations or directions are provided by the service. However, previous studies of healthcare service are not considered effects of compliance intention on continuous usage. Hence, we tested how user's compliance intention effect on continuous usage intention of healthcare service based on theories of information system and medical information. Moreover, we found that compliance intention of users for healthcare service is an important factor on sustainability of healthcare service. Additionally, we investigated what factors are related with user's compliance intention.

User Interface Design Platform based on Usage Log Analysis (사용성 로그 분석 기반의 사용자 인터페이스 설계 플랫폼)

  • Kim, Ahyoung;Lee, Junwoo;Kim, Mucheol
    • The Journal of Society for e-Business Studies
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    • v.21 no.4
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    • pp.151-159
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    • 2016
  • The user interface is an important factor in providing efficient services to application users. In particular, mobile applications that can be executed anytime and anywhere have a higher priority of usability than applications in other domains.Previous studies have used prototype and storyboard methods to improve the usability of applications. However, this approach has limitations in continuously identifying and improving the usability problems of a particular application. Therefore, in this paper, we propose a usability analysis method using touch gesture data. It could identify and improve the UI / UX problem of the application continuously by grasping the intention of the user after the application is distributed.

A Study of New Prevention Strategy According to the Trend of Malicious Codes (악성코드 동향에 따른 새로운 방어 전략 연구)

  • Park, Jae-kyung;Lee, Hyung-Su
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2019.01a
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    • pp.359-360
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    • 2019
  • 본 논문에서는 2018년에 성횡한 악성코드에 대한 피해 사례를 살펴본 후 이를 적극적으로 대응하기 위한 방안을 살펴본다. 특히 가상통화 거래소에 대한 해킹 사고 및 가상화폐에 대한 지속적인 해킹 시도가 탐지되면서 관련 소식들이 언론에 지속적으로 보도되었다. 또한 이와 관련하여 PC 및 서버 자원을 몰래 훔쳐 가상통화 채굴에 사용하는 크립토재킹 공격기법도 함께 주목받았다. 랜섬웨어 부문은 갠드크랩 관련 보도가 대부분을 차지할 정도로 국내에서 지속적으로 이슈가 되었다. 또한 미국 법무부에서 최초로 북한 해커조직의 일원을 재판에 넘기면서 해커 그룹에 대한 관심이 집중되기도 했다. 2018년 전반적으로 이러한 가상통화 거래소 해킹, 크립토재킹, 랜섬웨어, 해커 그룹의 4가지 키워드를 도출하였으며, 이 중 해커 그룹은 북한과 중국의 경우를 나누어 총 5가지 주제를 통해 악성코드에 대한 주요 이슈들을 살펴본다. 본 논문에서는 이러한 악성코드의 공격을 근본적으로 해결할 수 있는 방안으로 클라이언트 측에 USB형태의 BBS(Big Bad Stick) 하드웨어를 통하여 제안하는 환경을 제안하고 안전한 서비스가 제공됨을 증명하여 본 연구가 새로운 보안성을 갖춘 시스템임을 보인다.

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A Study on the Escrow Service System for Electronic Commerce (전자상거래에서의 에스크로 서비스 시행방안 연구)

  • Lee, Jong-In
    • 한국IT서비스학회:학술대회논문집
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    • 2003.11a
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    • pp.124-132
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    • 2003
  • 최근 급증하고 있는 전자상거래에서의 소비자피해를 줄이고 거래의 신뢰성을 높이기 위한 수단으로 온라인 에스크로 서비스가 이용되고 있으며, 관련 법제의 개정을 통한 제도 도입이 추진되고 있다. 매매당사자간 물품과 대금의 지급을 보장하는 에스크로 서비스는 전자상거래 소비자피해를 예방하고 사후적 피해를 실질적으로 구제할 수 있는 효과적인 거래안전장치임에 틀림없다. 하지만 소비자보호 측면뿐만 아니라 전자상거래의 지속적인 발전을 위해서는 관련된 제도적 보완이 필요하다. 우선, 현재 추진 중에 있는 전자상거래소보법의 개정 또는 기타 법률의 형태로 에스크로 서비스의 제도적 가이드라인을 제시하기 위한 입법화가 요구되며, 둘째, 온라인 거래의 당사자들이 누구라도 언제든지 에스크로 서비스를 이용할 수 있도록 에스크로 제도의 도입을 강제하되 그 이용 여부는 거래당사자간 교섭에 의해 결정토록 하는 방안을 고려해 볼 수 있다. 셋째, 안전한 대금지급을 위한 정보제공의 차원에서 에스크로 서비스의 이용에 관한 사항을 소비자가 알기 쉽도록 의무적으로 표시토록 하고, 넷째, 에스크로 서비스의 공신력 제고를 위해 에스크로 사업자의 자격에 관한 별도의 기준을 마련하여 규제하는 것이 바람직하다.

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Understanding Product Satisfaction in the Context of Online Trading (온라인 거래 환경에서의 상품 만족에 관한 이해)

  • Jo, Hyeon;Park, Sangsun
    • The Journal of the Korea Contents Association
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    • v.13 no.5
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    • pp.436-442
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    • 2013
  • Recently, online environment is actively used so it will be needed to identify the factors influencing satisfaction for continuous success. In this paper, we explain the users' satisfaction of online purchasing IT and verify them through the empirical analysis. We select basic variables from TAM (Technology Acceptance Model) and add specific variables from former research about user's trait. We chose satisfaction, perceived easiness, perceived usefulness, regret and maximizing tendency. Data collected from 150 user who had prior experiences with online purchasing IT were empirically tested against the research model using partial least square (PLS). The results show that perceived easiness, perceived usefulness and regret are significantly related to satisfaction and maximizing tendency has positive impact on perceived easiness, perceived usefulness and regret significantly.

Factors affecting the Continuance Usage Intention of Biometric Technology : Comparing Dark Scenario with Bright Scenario (생체인식기술의 지속사용의도에 영향을 미치는 요인에 관한 연구 : 다크 시나리오와 브라이트 시나리오의 비교)

  • Lee, Byung-Yong;Kim, Min-Yong
    • The Journal of Society for e-Business Studies
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    • v.16 no.3
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    • pp.1-22
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    • 2011
  • The purpose of this study is to verify the relationship between expectancy confirmation and continuance usage intention in biometric technology. We extend the continuance usage intention model, TAM and expectation confirmation theory by adding perceived privacy, perceived security and trust. Results was analyzed by using structural equations model. The results show that satisfaction and perceived usefulness have positive effect on continuance usage intention in the bright scenario. Perceived privacy and perceived security are positive factors on perceived usefulness, and perceived privacy is positive effect on perceived security. On the other hand, the respondents who are exposed to the dark scenario have negative effects on the perceived privacy, perceived security and trust. And finally, trust has no significant effect on the perceived usefulness.

A Study on the Determinants of Consumer Trust toward Internet-Only Banks (인터넷전문은행의 신뢰 결정요인 연구)

  • Nam, Sang-Wook
    • Journal of Convergence for Information Technology
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    • v.8 no.2
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    • pp.157-162
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    • 2018
  • The purpose of this study is to evaluate the level of trust by financial consumers and attempt to investigate the determinants that influence consumer trust in internet-only banks. For this aim, I conducted an empirical study and the survey results was used to test a structural equation model that analyzed the financial consumer trust and estimated the level of trust for internet-only banks. As a result of the analysis, the three most effective determinants of trust were security, convenience and benefit. Also, the level of financial consumer trust for the internet-only banks, based on the three factors, was later extended to relationship commitment such as renewal and recommendation intentions. Therefore, Internet-only banks need to focus on promoting their trust more effectively for future sustainable growth.

Change of Value Chain and Current Issues in Game Items Real Money Trade (게임아이템 현금거래의 가치사슬 변화와 동향분석)

  • Han, Chang-Hee;Kim, Jung-Min;Park, Chae-Hee;Hong, Yu-Jin;Kim, Min-Kwan
    • Journal of Korea Game Society
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    • v.11 no.2
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    • pp.45-56
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    • 2011
  • The concept, means, value chain, the persons concerned and possible issues of game item trading in cash are analyzed in this study. The trading is characterized by not only being performed with its own unique business model but also causing issues related to delicate social problems, such as digital contents distribution, work place and gambling. The way of game item trading in cash and its value chain have been changed with game market growth for the past years. I analyzed in this article the new concept of game item trading in cash that is different from the past. Also, analysis on several issues related to game item trading in cash is conducted.