• Title/Summary/Keyword: 가치평가 모델

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Identifying Relative Importance of Foodservice Attributes to Design a New University Foodservice Operation (대학 내 신규 학생식당의 운영 모델 제안을 위한 급식서비스 속성의 상대적 중요도 규명)

  • Lee, Hae-Young
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.34 no.7
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    • pp.1028-1034
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    • 2005
  • The purposes of this study were to: (a) identify students' patronage behaviors on university foodservice, (b) evaluate customers' perception and detect complaints on food service quality, and (c) recommend new design of food service operation by identifying relative importance of university foodservice attributes. The questionnaire was developed and distributed to 400 undergraduates. Statistical data analysis was completed using SPSS/Win 12.0 for descriptive analysis and conjoint analysis. The results of this study were summarized as follows: Students were patronizing university foodservice 3.4 times per week because of 'a short distance', 'a low price' and 'speedy meals' and evaluated overall satisfaction and value as low level. Customers were dissatisfied with eight among twelve food service attributes including handling customer's complain ASAP, According to conjoint analysis, price $(37\%)$ was considered as the most important factor and atmosphere $(30\%),\;food\;(22\%)$ and distance $(11\%)$ were the next factors. Profile 2, which had 4 attributes of a location within 6-10 min, comfortable circumstances, a meal served with 4 side-dish and dessert and a meal price of \2,000 firstly, were recommend as new food service operation model.

Cultural Landscape of Korea, Its Entity, Changes and Values Evaluation from New Paradigm (한국의 문화경관, 그 실체, 변화와 새로운 패러다임에 의한 가치 평가)

  • Lee, Chang-Seok;Yu, Yeong-Han
    • The Korean Journal of Ecology
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    • v.24 no.5
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    • pp.323-332
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    • 2001
  • A cultural landscape results from a combination of human activities for resource-use and the response of nature to such artificial interference. Nature provides resources necessary for human life on the Earth in terms of his survival as well as living. Humanbeing has developed civilization using the benefits that nature provides. In the past, a harmonious relationship between mankind and nature had ensured sustainability of resource-use for human. We can find such facts from the existence of cultural landscape. However, rapid economic growth and a development-oriented logic caused from such socio-economic change led to the environmental crises and the depletion of various resources at global level. In the perspective of preparation for such problems, we investigated the background for establishment, function, and value of cultural landscapes, in which a dynamic equilibrium exists between a supply of natural resources and human needs. Furthermore, we discussed a new economic model including ecological consideration, a strategy for ecological management of environment, and a framework for transmission of traditional culture to new generations on the basis of a cultural landscape regime.

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A Cost-Benefit Analysis of Groundwater Supply through Pumping Well Technology

  • Kim, Sun G.
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2015.11a
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    • pp.479-487
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    • 2015
  • In Korea, there are 1,474 thousand pumping wells nationwide which account for about 12% of total water use in 2012. As much as 39 hundred million tons of groundwater were used while 333 hundred million tons of total water were supplied in 2012. Because the water management authority projects that water demand will exceed supply by 2021, the authority is planning to extensively expand groundwater use in accordance with economic feasibility. Using the basic frameworks of cost-benefit analyses of the World Bank and the US Environmental Protection Agency (US EPA), the objective of this study is to examine the costs and benefits of the expansion of Korea's groundwater extraction through pumping wells. We conclude that the BC ratio of the groundwater pumping wells is 2.98. This signifies that the benefits are 2.98 times higher than the costs. The benefits include use and non-use values of pumping wells while the costs include the installation and maintenance of new wells, in addition to the restoration and pollution costs of abandoned wells, as well as fees for water quality tests, etc.

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Samsung Petrochemical: Total Marketing Strategy and Customer Value Creation (삼성석유화학의 토털 마케팅을 통한 고객 가치 창출)

  • Yi, Youjae;La, Suna;Park, Kiwan;Lee, Jaeyeon
    • Asia Marketing Journal
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    • v.10 no.3
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    • pp.127-146
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    • 2008
  • The objective of the present case study is to analyze how effectively Samsung Petrochemical, which is a representative business-to-business corporation, has created customer value through total marketing strategy. Many business-to-business companies often underestimate or even denigrate the roles played by marketing within organizations and consider marketing investments as costs. However, the current case illustrates that total marketing strategy including brand marketing and others can be effectively employed to maximize customer value even in business-to-business sectors. The case summarizes that total marketing strategy of Samsung Petrochemical is comprised of two primary pillars: brand marketing and the SPC model as an implementation tool that consists of services, product, and customers. The present study is expected to provide valuable insights and implications for many other companies that are operating in the business-to-business sectors.

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The Efficiency of ROK-U.S. Alliance in Order to Overcome North Korea's Nuclear Threats: Evaluations & Measures (북한 핵위협 극복을 위한 한미동맹 효용성: 평가와 대책)

  • Kim, Yeon Jun
    • Convergence Security Journal
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    • v.17 no.2
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    • pp.89-100
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    • 2017
  • Last January 2017, Donald Trump was inaugurated as the 45th president of the United States. He actively claimed a priority for the United States, which is referred as America First, during his presidential campaign. However, his political assertions turned out to be as Isolationist in terms of foreign policy. It becomes a serious problem for South Korea because South Korea is solely dependent on the U.S. "Extended Deterrence" of North Korea's nuclear threats. In other words, there will be a higher likelihood for North Korea to misinterpret the relationship between South Korea and the U.S. Due to his foreign policy, there is a possible provocation by North Korea. Therefore, ROK-U.S. Alliance, the model of Asymmetry Alliance in order to prepare for North Korea's nuclear provocation, will be evaluated through America's perspective based on "Autonomy-Security Trade-off Model". For this purpose, this research will evaluate ROK-U.S. Alliance with regards to a threat perception, policy coordination, and a value as an ally. Based on the evaluation, it will deduce tactical implications of South Korea's alliance.

A Multi-layered Analysis Study on the Effectiveness Evaluation of the Social Welfare Errand Center (사회복지심부름센터 효과성 평가에 대한 다층분석 연구)

  • Song, Woon-Yoon;Do, You-Hee
    • The Journal of the Korea Contents Association
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    • v.21 no.12
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    • pp.662-675
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    • 2021
  • In order to evaluate the effectiveness of the Jeollabuk-do social welfare errand center, this study focused on identifying the effects of users' personal characteristics and workers' job environment characteristics on user satisfaction. The data analyzed are survey data collected from users and workers at 11 social welfare errand centers in each city and county in Jeollabuk-do. In the detailed analysis, the first-level independent variable for the users' personal characteristics, the second-level independent variable for the worker's job environment characteristics, and the user satisfaction were set as the dependent variables, and then a hierarchical linear model analysis model was applied. As a result of the analysis, it was confirmed that households with disabilities, sense of job value, job stress, role overload, and salary satisfaction had a significant effect on the service satisfaction of users. The results of this analysis show that the characteristics of the job environment of the workers have a major effect on the satisfaction of service users. This suggests that there is a strong need for improvement in the fields.

A Study of the Activation Plan for the Hinterland of Gwangyang Port using Delphi/Fuzzy-AHP (Delphi/Fuzzy-AHP를 이용한 광양항 배후단지 활성화 방안에 관한 연구)

  • Kim, Seon-Gu;Choi, Yong-Seok
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2012.06a
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    • pp.240-241
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    • 2012
  • The purpose of this study is to propose a development strategy and an activation plan of port hinterland. To do this, we design a Delphi/Fuzzy-AHP model using Delphi and Fuzzy-AHP.

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중학교 함수영역에서 수학적 모델링을 활용한 수행과제와 구체적 평가기준안 개발

  • Jo, Won-Ju;Gwon, O-Nam
    • Communications of Mathematical Education
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    • v.14
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    • pp.349-370
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    • 2001
  • 21C 사회는 실생활의 많은 현상들과 문제들을 수학적으로 해결하기 위한 능력을 요구하고 있다. 따라서, 21C가 요구하는 수학교육의 역할도 실생활에서 접하는 현상 또는 문제들의 수학적 모델을 구성하여 해를 구하고, 그 결과를 실생활에 비추어 해석하는 경험을 제공하고 그 능력을 발전시키는 것을 포함한다고 하겠다. 따라서, 본 연구는 수학적 모델링이 수학에 대한 사회적 요구를 달성할 수 있는 효과적인 하나의 방법이 될 것이라는 믿음을 가지고, 수학적 모델링 활동을 중학교 수학 교육의 중심 제재인 함수의 지도에 활용하기 위한 구체적 실천방안을 논의한다. 이를 위해 연구문제를 '1. 일선 수학 교사들은 수학적 모델링의 개념을 어느 정도 파악하고 있으며 그 활용가치와 활용 가능성에 대해 어떻게 판단하고 있는가?', '2. 중학교 함수 영역의 수학적 모델링 수행 과제와 그에 따른 구체적 평가 기준안을 개발한다.’로 설정하고, 연구문제 1을 해결하기 위해 임의로 선택된 서울과 경기도의 현직 수학교사 47명을 대상으로 설문조사를 실시하였으며, 연구문제 2를 해결하기 위해서는 설문결과에서 얻은 현장의 요구를 바탕으로 중학교 함수 영역의 수학적 모델링 수행과제와 구체적인 평가 기준안을 개발한 후, 개발된 과제와 평가 기준안은 현직교사 3인의 자문을 얻어 내용 타당도와 신뢰도를 검증하였다.

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Basic Research on the Possibility of Developing a Landscape Perceptual Response Prediction Model Using Artificial Intelligence - Focusing on Machine Learning Techniques - (인공지능을 활용한 경관 지각반응 예측모델 개발 가능성 기초연구 - 머신러닝 기법을 중심으로 -)

  • Kim, Jin-Pyo;Suh, Joo-Hwan
    • Journal of the Korean Institute of Landscape Architecture
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    • v.51 no.3
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    • pp.70-82
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    • 2023
  • The recent surge of IT and data acquisition is shifting the paradigm in all aspects of life, and these advances are also affecting academic fields. Research topics and methods are being improved through academic exchange and connections. In particular, data-based research methods are employed in various academic fields, including landscape architecture, where continuous research is needed. Therefore, this study aims to investigate the possibility of developing a landscape preference evaluation and prediction model using machine learning, a branch of Artificial Intelligence, reflecting the current situation. To achieve the goal of this study, machine learning techniques were applied to the landscaping field to build a landscape preference evaluation and prediction model to verify the simulation accuracy of the model. For this, wind power facility landscape images, recently attracting attention as a renewable energy source, were selected as the research objects. For analysis, images of the wind power facility landscapes were collected using web crawling techniques, and an analysis dataset was built. Orange version 3.33, a program from the University of Ljubljana was used for machine learning analysis to derive a prediction model with excellent performance. IA model that integrates the evaluation criteria of machine learning and a separate model structure for the evaluation criteria were used to generate a model using kNN, SVM, Random Forest, Logistic Regression, and Neural Network algorithms suitable for machine learning classification models. The performance evaluation of the generated models was conducted to derive the most suitable prediction model. The prediction model derived in this study separately evaluates three evaluation criteria, including classification by type of landscape, classification by distance between landscape and target, and classification by preference, and then synthesizes and predicts results. As a result of the study, a prediction model with a high accuracy of 0.986 for the evaluation criterion according to the type of landscape, 0.973 for the evaluation criterion according to the distance, and 0.952 for the evaluation criterion according to the preference was developed, and it can be seen that the verification process through the evaluation of data prediction results exceeds the required performance value of the model. As an experimental attempt to investigate the possibility of developing a prediction model using machine learning in landscape-related research, this study was able to confirm the possibility of creating a high-performance prediction model by building a data set through the collection and refinement of image data and subsequently utilizing it in landscape-related research fields. Based on the results, implications, and limitations of this study, it is believed that it is possible to develop various types of landscape prediction models, including wind power facility natural, and cultural landscapes. Machine learning techniques can be more useful and valuable in the field of landscape architecture by exploring and applying research methods appropriate to the topic, reducing the time of data classification through the study of a model that classifies images according to landscape types or analyzing the importance of landscape planning factors through the analysis of landscape prediction factors using machine learning.

Ad Planning Model by Comparison Challenge Approach in the e-Marketplace (e-Marketplace에서의 비교도전에 의한 광고계획 모델)

  • 이재규;이재원
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2002.11a
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    • pp.411-422
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    • 2002
  • 비교구매는 e-Marketplace의 매출에 큰 영향력을 미치고 있으나 운영 수익은 대부분 광고에 의존한다. 하지만 인터넷 광고의 수익률은 열악한 상태이며, 종량제 기반 광고 방법의 확대로 소비자에게 덜 알려진 판매자의 제품 정보 노출 기회는 더욱 줄어들고 있다. 따라서 비교구매 사업자의 광고 수익을 높이면서 판매자 입장에서는 예산 및 제약 조건 범위 내에서 광고 노출의 효율성을 최적화하는 방법 및 시스템에 대한 연구가 필요하다. 본 연구에서는 비교도전을 이용한 비교광고 방법을 제안하고 그 실행 방법으로 판매자의 비교 도전 계획 모델을 사용하는 e-Marketplace기반 비교구매 사업자의 비교광고 시스템을 설계하고 구현하였다. 비교도전 계획 모델은 경쟁사(Competitor), 경쟁 제품(Product) 그리고 제품의 사양(Specification)에 대한 수준별 도전 정책을 적용하며, 양 사의 제품 사양 속성값들 간의 기능적 거리를 양적 수치화하여 판매자 제품이 경쟁사 제품에 가장 유사하지만 우세한(Similar but Superior) 쌍들에 대한 비교광고 포트폴리오를 구성함을 목적으로 한다. 비교도전 계획 시스템은 비교가치의 생성과 최적화의 단계로 이뤄진다 주요 5개 PC제조사의 데스크탑 제품자료를 사용하여 프로토타입을 구축하였으며, 타 비교광고 방법과 대비한 성능 평가를 수행하였다. 또한 e-Marketplace기반 비교구매 사업자의 비교도전에 의한 비교광고 표시 방법을 예시하였다.

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