• Journal of Digital Convergence
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• v.16 no.11
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• pp.237-253
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• 2018

In a rapidly changing environment, dynamic resources have become important factors for companies, the use of Big Data come into focus new core value of business but researches on the major resources and capabilities of companies are insufficient. In this study, the effect of dynamic capability and entrepreneurial orientation in the SMEs on the intention of Big Data utilization are explored. For the purpose of empirical analysis, the survey condusted of 364 domestic SMEs to analyze the effect of dynamic capability on the intention of Big Data utilization through entrepreneurial orientation, performed a parallel multi-parameter analysis of using SPSS Win Ver.22.0 and PROCESS macro v3.0. The results of hypothesis testing showing that dynamic resources and entrepreneurial orientation had positive influence intention of big data utilization. For the determinants of Big Data utilization related to AI it provide suggestions thereby improving the understanding of dynamic capabilities and entrepreneurial orientation and helping to improve the management of SMEs.

• Journal of Korea Society of Industrial Information Systems
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• v.22 no.4
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• pp.79-95
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• 2017

This Study Investigates Whether R&D Capabilities and Market Orientation have Significant Effects on Product Innovation Performance in Order to Enhance Customer Value and Technology Innovation Competitiveness Considering the Characteristics of Rapidly Changing Semiconductor Industry. In other Words, as in the Research Model, the Purpose of this Study is to Investigate the Causal Relationship between the Independent Variable, R&D Capability and Market Orientation, on Product Innovation Performance, which is a Dependent Variable, through the Moderating Variable of Technological Innovation Orientation. For this Study, we Conducted a Questionnaire Survey on the Employees of Development Companies in the Semiconductor Industry and Finally Collected 118 Valid Questionnaires. The Collected Data was Analyzed by Multiple Regression Analysis with Demographic Characteristics as Control Variable and Hierarchical Regression Analysis was Conducted with the Moderating Effects of Technological Innovation Orientation. The Results Showed that the Higher the R&D Intensity and the External Network Capacity, the Higher the Product Innovation Performance. Also, the Product Innovation Performance was Higher than the Customer Orientation and Competitor Orientation Among the Market Orientation. In Addition, only R&D Capability Confirms that Technology Innovation Orientation is Moderated. The Result of this Study is to Improve Understanding of R&D Capability and Market Orientation in Creating of Product Innovation Performance of Semiconductor Companies and to offer Valuable Research Data in Empirically Supporting that Technological Innovation Orientation is an Important Moderating Factor in Creating Firm's Product Innovation Performance and Sustainable Competitive Advantage.

• Journal of Venture Innovation
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• v.6 no.1
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• pp.115-137
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• 2023

This study analyzed the relationship between organizational innovative capability and absorptive capacity, market and technology orientations, and their impact on business performance for IT-BPO companies that are required to absorb new technologies from a leading perspective in the digital transformation era. To achieve this, an online specialized research company and offline surveys were conducted on 291 domestic IT-BPO companies, and SPSS 23 was used for descriptive statistics and reliability analysis while AMOS 23 was used for hypothesis testing including validity and mediating effects. The main findings were as follows: First, in the relationship between innovation and absorptive capabilities and Market Orientation Strategic(MOS), learning capability and knowledge network capability were found to have a statistically significant positive (+) effect on MOS. In the relationship between innovation and absorptive capabilities and Technology Orientation Strategic(TOS), R&D capability, potential absorptive capacity, and realized absorptive capacity had a statistically significant positive (+) effect on TOS. Second, in the relationship between innovation and absorptive capabilities and BP, only R&D capability was found to have a significant effect on BP. Third, both market orientation and technology orientation were found to have a significant positive (+) effect on BP. These findings suggest that effective competency factors can be identified according to the market and technology orientations pursued by IT-BPO companies to increase their growth and value creation, and provide implications for developing differentiated competency enhancement strategies based on strategic objectives.

• Land and Housing Review
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• v.13 no.2
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• pp.17-30
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• 2022

The aim of this study is to explore an advanced version of value orientation for public organizations by re-examining the orientation of Social Value, which was radically pursued by the Moon Jae-in government. This study finds that the approach was problematic by the Big Society agenda that was a starting point for social value discussions. For this purpose, this study analyzed the Big Society agenda, and then, suggested alternative values and tools in terms of public value and co-production for social value followed by policy implications to make them happen. This study, therefore, acknowledges that current policies and approaches to the social value of public organizations should be changed drastically.

• 한국벤처창업학회:학술대회논문집
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• 2018.04a
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• pp.35-40
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• 2018

인간의 생태계를 근본적으로 위협하고 있는 기후변화와 같은 환경오염 문제는 글로벌 경쟁시대의 기업 경영에 있어 강력한 제재요인 중 하나로 관심이 집중되고 있다. 국내에서도 이러한 환경문제가 중요 이슈로 부각되고 있는데, 특히 인류생존에 필수적인 자연환경을 기반으로 사업을 영위하는 농업분야는 더욱 깊은 연관성을 갖는다. 정부는 이러한 농업분야에 대하여 도시와 농촌 간 소득 불균형이나 농촌인구 노령화 등의 문제를 해결하고 미래 성장산업으로 발전시키고자 6차산업화 인증 제도를 시행 중에 있으며 앞으로의 성장이 기대된다. 또한 최근 기업의 환경을 포함하는 사회적 책임활동에 대한 관심이 높아지고 능동적으로 참여하려는 소비자의 특성 변화에 따라 6차산업화 인증을 받은 기업들도 성장하기 위해서는 기업 활동의 근간이 되는 소비자 니즈에 더욱 집중할 필요성이 제기되므로 기업의 새로운 성장 방안으로써 고객과 환경에 집중하고 사회적 가치를 창출해 나가야 할 것으로 추측된다. 이에 본 연구에서는 6차산업화 인증을 받은 기업을 대상으로 고객지향성과 경영성과 간 관계에서 환경지향성이 조절효과를 가지는 지를 밝히고자 하였으며, 연구 결과 고객지향성은 경영성과에 정(+)의 영향을 미치며, 이러한 관계 속에서 환경지향성은 정(+)의 조절효과를 가진다는 것을 실증하였다. 즉, 6차산업화 인증기업이 경영성과를 제고시키기 위해서는 소비자의 변화와 기업이 수행해야 할 사회적 책임을 명확히 인식하여, 소비자 니즈기반의 환경보존과 같은 사회적 가치를 창출하고 공유하려는 친환경 지향적인 새로운 혁신전략을 수립하고 실행해 나가야 할 것이며 이를 통해 지속적인 성장을 견인할 수 있을 것이다.

• Journal of the Korea Society of Computer and Information
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• v.13 no.2
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• pp.251-258
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• 2008

The purpose of this study is to examine the structural relationship among logistics service quality, relationship-orientation for on-line shopping malls, customer satisfaction and repurchase intention in on-line shopping malls. Based on extensive review of relevant literature, nine components of logistics service quality and six components of relationship orientation are introduced in this study. And a conceptual model is developed and four research hypotheses are empirically examined using structural equation modeling. The findings indicate that logistics service quality is positively and significantly associated with customer satisfaction, and relationship- orientation is the antecedent variable of repurchase intention in the on-line shopping mall. In conclusion, it is revealed that logistics service quality and relationship-orientation play a major role in the success of on-line shopping mall.

• The Journal of the Convergence on Culture Technology
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• v.9 no.1
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• pp.627-633
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• 2023

This study sought to identify the effects of entrepreneurship orientation and self efficacy on entrepreneurial intentions among workers in the bio-healthcare industry in Korea. As interest in health increases in the age of aging, the bio-healthcare industry is attracting a lot of attention for start-ups as an industry that can create high added value, but there are also aspects that take a relatively long time to develop technology, require a lot of money, and have a relatively high probability of failure. In this study, we measured the level of entrepreneurship orientation and self efficacy of bio-healthcare industry workers and identified the degree of influence on entrepreneurial intentions. Studies have shown that innovativeness, progressiveness, and risk-taking among entrepreneurship orientations all have a significant impact on entrepreneurial intention. In addition, self efficacy has been shown to have a mediating effect on the relationship between innovativeness, progressiveness, risk-taking and entrepreneurial intention.

• Journal of Korea Technology Innovation Society
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• v.21 no.4
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• pp.1411-1444
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• 2018

The shared economy has been growing rapidly in recent years, creating an innovative economic paradigm based on the growing interest in sustainable development in the environmental aspect, the development of ICT technology, and the spread of mobile, Internet and smart environments. The purpose of this study is to investigate the factors influencing of the shared economy on the intention of domestic consumers using shared economy services. Also we would like to find out if personal orientation on sustainable development actually have a valid impact on perceived values and intentions of using Shared Economy services. The result of the study shows that the factors affecting the intention to use Shared Economy service were perceived usefulness, subjective norm, perceived risk, and sustainable orientation which are characteristics of Shared Economy service. In addition the result of the indirect effect study Find that the individual felt the emotional value through the perceived usefulness and have the greatest influence on intention to use. Therefore, it implies that the marketing strategy of the Shared Economy service should take into consideration the elements that can feel emotional value through usability. In the future, We research on domestic success and failure cases of Shared Economy services and robust verification of influential factors could be continue.

• Journal of Families and Better Life
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• v.21 no.3
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• pp.147-155
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• 2003

The purpose of this study is to investigate the effects of 4-value orientations on the financial management and the financial satisfaction of high school girls in Yanbian, China and those in South Korea. The subjects were 466 high school girls in Yanbian, China and 498 high school girls in South Korea. Cronbach'a, 1-test, and multiple regression were used as statistical analysis. The results were summarized as follows : 1) Resulting from the t-test, there were significant differences between 3-value orientations, 3-financial management behaviors, and financial satisfaction of the Yanbian girls and those of the Korean girls. 2) Resulting from multiple regression analysis, the financial management behaviors of school girls had the positive linear relationships with the variables such as 3-value orientations and country variable, The financial satisfaction of school girls had the positive linear relationships with the variables such as 4-value orientations and country variable.

• Journal of Industrial Convergence
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• v.21 no.3
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• pp.17-27
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• 2023

This paper investigated and studied the influence of consultant's competence on CEO's values. There are many studies about relation between consultant's competence and company's accomplishment, but there are lack of research about how consultant's competence effected CEO's Value. The data source used in this study is a questionnaire survey involving 177 CEOs of SME who have experience in consulting. Based on this collected data, we conducted factor analysis, reliability and validity analysis, and hypotheses were verified through correlation analysis and regression analysis. This study shows that consultant's competence affected CEO's values in some ways, and also contributes to both academic and practical implications about corporate management that related sustainable growth between consultant and client.