• Title/Summary/Keyword: 가설 검증

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Tests for the Real Interest Rates Parity between Korea and Japan (한국과 일본을 중심으로 한 실질금리페리티의 균형조건 검증)

  • Chung, Suk-Young
    • The Korean Journal of Financial Management
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    • v.17 no.2
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    • pp.257-276
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    • 2000
  • 본 연구는 실질금리페리티(RIP, Real Interest Rates Parity)가 존재하기 위한 4가지의 균형조건을 설명하였으며 이 조건들을 한국과 일본의 시계열에 적용하였다. 4가지의 균형조건은 4개의 공적분백터를 의미하며 요한센의 다변량 공적분 방법을 이용하여 추정한 결과 2개의 공적분백터가 존재하였다. 따라서 한 일간의 RIP균형조건은 기각되었으며, 기대구매력평가설(EAPPP)과 노출된 이자율평가설(UIP)이 한국과 일본간에 성립하지 않는 것으로 나타났다.

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A Study on Internet Advertising Methods for Increased Brand Recognition -Focused on the relationships between design factors of rich media- (브랜드 인지도 향상을 위한 인터넷 광고디자인 기법 연구 - 리치미디어 광고 요소간의 상관성을 중심으로 -)

  • 양필은;이혜선
    • Archives of design research
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    • v.16 no.4
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    • pp.47-58
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    • 2003
  • Introduction of rich media is influencing strategy, planning, and design field of internet advertising. Although past studios had suggested that using rich media in internet advertising is effective in building higher brand recognition, there has been little research on specific design factors of rich media advertising. Therefore, the purpose of this study is to analyze the effectiveness of design factors for brand recognition. The result of this study suggests that illustrated image was more effective than photo images for higher brand recognition. Also, sound with narration resulted in higher brand recognition than in the case of only sound.

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A Study on the impact of customer to customer interaction on customer value creation behavior (고객과 고객 간의 상호작용이 고객가치창출행동에 미치는 영향에 대한 연구)

  • Seo, Mun-Sik;Cho, Sang-Hyun
    • Management & Information Systems Review
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    • v.37 no.2
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    • pp.169-185
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    • 2018
  • Customers are not merely responders but rather active value creators. As a result most researches related to customer value creation behavior focus on customer participation behavior and interaction between service provider and customer. This study set the research model to examine the correlation between customer to customer interaction, brand attachment and customer value creation behavior. For this study, the relationship among social support, C-to-C social interaction, similarity, brand attachment, and customer value creation behavior were modelled and used to validate our hypotheses. A path model was verified with structural equation modeling using dataset from survey. Results of this study are summarized as follows. First, this study show the C-to-C social interaction, such as social support, C-to-C social interaction, similarity have effects on brand attachment. Thus, this was statistically significant although dismissed from hypothesis verification. Second, the structural correlation shows brand attachment has positive effect on customer value creation behavior The findings suggest that managers need to identify and pay attention to positive customer to customer interaction in the service encounter so that it influence customer brand attachment and customer value creation behavior which is the competitive advantages of service brand.

The Effects of Learners' Job Competency Development on the Improvement of Their Vocational Key Competencies in Lifelong Education Based on National Competency Standards(NCS) (국가직무능력표준(NCS)기반 평생교육에서 학습자의 직무능력개발이 직업기초능력 향상에 미치는 영향)

  • Nam, Gi-Young;Yoon, Jun-Sang;Im, Gwi-Hee
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.2
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    • pp.130-141
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    • 2017
  • This study examined the effects of learners' job competency development on their vocational key competency improvement in lifelong education based on national competency standards. A survey was empirically carried out to 480 learners of lifelong education institutions in Seoul and the results were statistically analyzed. Covariance analysis was conducted to allow for external influences of lifelong education learners' educational environment in the process that verifies the effects of job competency development on vocational key competencies classified into 4 units, namely, mathematical skill, problem-solving skill, resource management skill, and communication skill. The findings are summarized as follows. First, all factors of job competency development had no effect on mathematical competency in the single dimension. Second, the testing of hypothesis 2 showed that education system(F=3.021, p<.05) and curriculum(F=6.684, p<.05) of job competency development factors had a significant positive effect on mathematical competency in the single dimension. Third, the testing of hypothesis 3 showed that only curriculum(F=5.865, p<.05) of job competency development factors had a significant positive effect on resource management in the single dimension. Fourth, the testing of hypothesis 4 showed that all factors of job competency development had no effect on communication in the single dimension. These findings suggest that the proper harmony of both education system and curriculum or all education system, curriculum and evaluation management in the combination of lifelong education support with teaching interaction can have a positive effect on the improvement of communication.

A Study on the Effect of Organizational Learning Culture Perceived by Members on Task and Contextual Performance in the Mediating Effect of Organizational Communication (구성원이 인식한 조직학습문화가 조직 커뮤니케이션을 매개로 과업·맥락성과에 미치는 영향에 관한 연구)

  • Kang, Hee Kyung
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.3
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    • pp.201-214
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    • 2022
  • This study theoretically and empirically examined whether organizational communication mediates the effect of organizational learning culture perceived by members in the organization on task performance and contextual performance. Organizational learning culture is defined as a culture that is good at creating, acquiring, transferring, and modifying behavior to reflect new knowledge and insights. The hypothesis of this study is that the perceived organizational learning culture can increase performance through organizational communication between members. In particular, we measured communication within the organization into three types: upward, horizontal, and downward. These communications were set as mediating variables. In empirical studies, independent variables were perceived organizational learning culture, mediation variables were upward, horizontal and downward communication, and dependent variables were task performance and contextual performance. Hypothesis 1 is that the organizational learning culture will have a positive effect on employees' tasks and contextual performance. Hypothesis 2 is about the mediating effect of communication on the relationship between Hypothesis 1. In the empirical study, after verifying the validity and reliability of the research variables, correlation analysis and hypothesis verification were conducted. Hypothesis 1 was verified through regression analysis, and all detailed hypotheses were supported. To verify Hypothesis 2, we conducted a bootstrap test using process macro to separate the total, direct, and indirect effects and examine the significance of the indirect effects. As a result, Hypothesis 2 was partially supported. Downward communication mediated organizational learning culture and task and contextual performance, and horizontal communication mediated organizational learning culture and contextual performance. The mediating effect of upward communication was not significant. The results of this study contributed to the suggestion of implications, research limitations, and research directions. Organizational learning culture is the direction and intention of the organization to achieve its goals through the learning and growth of its members. By strengthening internal motivation, organizational members can take voluntary desirable actions that help groups and organizations as well as essential tasks given. since this relationship appears as a medium of downward communication, organizations can strengthen the relationship between organizational learning culture and performance through leadership education.

인터넷광고에 대한 태도와 효과성에 있어 라이프스타일의 조절효과에 관한 연구

  • Kim, Gyeong-Hun;Park, Jin-Yong;Kim, Dong-Yul;Mun, Hak-Il
    • Journal of Global Scholars of Marketing Science
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    • v.6
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    • pp.233-260
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    • 2000
  • 본 연구의 목적은 (1) 인터넷환경하에서 인터넷광고에 대한 태도와 인터넷광고의 효과성 간의 효과를 검증하고, (2) 인터넷광고에 대한 태도와 인터넷광고의 효과성간의 관계에 대 한 인터넷사용자의 라이프스타일의 조절효과를 검증하는 것이다. 이를 위해 광고에 대한 태도연구와 효과성에 관한 선행연구를 통해 두 번수간외 관계성올 알아보았으며, 이는 인터넷 환경하에서도 적용되는지를 알아보기 위한 가설을 설정하였다. 실증분석을 통한 결과는 인터넷광고에 대한 태도는 권유의도, 고려의도, 재방문의도, 구 매의도에 정(+)의 영향을 미치는 것으로 나타났으며 인터넷시장에서 인터넷광고에 대한 태 도와 인터넷광고의 효과성은 전통적인 시장에서와 같이 동일하게 작용되었다. 두 번째로 인터넷사용자들의 라이프스타일에 따라 차이가 있을 것이라는 연구가설을 여섯 개의 유형 으로 나누어 연구한 결과 인터넷광고에 대한 태도와 구매의도간에는 인터넷사용자들의 라 이프스타일 유형에 따라 차이가 있는 것으로 나타났다.

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Facial Image Analysis System (얼굴영상 분석 시스템)

  • 김봉근;최형일
    • Korean Journal of Cognitive Science
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    • v.3 no.1
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    • pp.79-111
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    • 1991
  • This paper suggests a system which analyzes facial images through hypotheses generation and verification.A model knowledge on faical structures is to be represented in a hieratchical frame system and the process of hypothesis generation and verification is to be embodied through linking upper lower-level frames.This paper especially addresses the problem of how to selec an approproate knowledge at each stage of hypotheses generation and verification.

The study on the development of noise prediction program for construction sites (건설공사장 소음예측 프로그램 개발에 관한 연구)

  • Yoon, Je-Won;Kim, Young-Chan;Kang, Hee-Man;Kim, Chul-Hwan;Chang, Tae-Sun;Lee, Ki-Jung
    • Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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    • 2007.05a
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    • pp.974-977
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    • 2007
  • 본 연구에서는 건설 공사소음 예측 및 가설방음벽 설계를 위해 개발한 공사장 소음예측 프로그램에 대해 소개하고자 한다. 또한, 건설장비가 운영되는 동안 이격거리별 소음측정을 수행한 후 측정결과와 해석결과와의 비교검토를 통해 개발 프로그램의 타당성을 검증하고자 하며, 상용되고 있는 소음해석 전용 소프트웨어를 이용해 다양한 경우에 대한 소음해석을 수행한 후 해석결과를 개발 프로그램의 해석결과와 비교함으로서 개발 프로그램의 타당성을 검증하는 것을 본 연구의 목적으로 한다.

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중소기업 유형별 R&D 참여 요인 연구 - 정부 R&D출연금 지원받은(대전/충남/세종)지역 중소기업 중심으로

  • Kim, Chi-Guk
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2017.05a
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    • pp.647-647
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    • 2017
  • 본 연구의 목적은 정부의 R&D 지원사업에 참여하는 유형별 중소기업들의 R&D참여 요인에 관한 연구이다. 각 정부부처별 R&D 지원사업이 지역전략산업별, 뿌리기술전문기업, 부품소재기업등 특수 산업분야별, 다양한 형태로 운영되고 있으며, 각 기업에 보조금, 지원금 및 마케팅, 기획, 교육등의 다양한 지원이 이루어지고 있고 각 기업들 또한 이에 참여하게 된다. 따라서 본 연구는 이와 같은 정부 R&D지원사업의 참여요인 즉, 다양한 유형의 중소기업이 정부 R&D과제 참여에 긍정적인 영향을 미치는 지에 대한 가설을 검증한다. 또한 기술적 성과인 R&D 참여강화와 기술역량 강화에 영향을 미치는지에 대한 가설을 검증한다. 이 분석결과를 통한 연구결과, 중소기업의 연구개발투자에 영향을 미치는 요인중 지역전략산업별, 뿌리기술전문기업, 부품소재기업등 특수 산업분야별등 기업유형에 따라 정(+)의 영향을 미치고 있다는 결과를 바탕으로 정부지원사업에 참여하는 유형별 중소기업들의 전략적 R&D참여를 위한 방향설정에 도움이 될 것이다.

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A Study on the Effects of Leadership Perception on the Organizational Effectiveness in Railway Organizations : Verification of Multiple Leadership Effects (철도조직 구성원의 상사리더십 지각이 조직유효성에 미치는 영향 : 다원적 리더십의 효과검증)

  • Choo, Jun-Seoup;Shin, Tack-Hyun
    • Journal of the Korean Society for Railway
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    • v.10 no.6
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    • pp.792-799
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    • 2007
  • The purpose of this article is to depict the relationship between the frames of leadership and the dependent variables such as job satisfaction, respect from subordinates, and promotion speed of boss. To attain this purpose, for types of multiple leadership frames, such as structural, human resources, political, and symbolic frames were surveyed through questionnaire and analyzed by SPSS.