• Title/Summary/Keyword: women in their 20s and 30

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Effects of usage motivation for omni-channel services on continuance and affective commitment and brand purchase intention (옴니채널 서비스 이용 동기가 지속적 몰입과 정서적 몰입 및 브랜드 구매의도에 미치는 영향)

  • Choi, Mi Young
    • The Research Journal of the Costume Culture
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    • v.27 no.6
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    • pp.553-568
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    • 2019
  • This study examined motivation to use omni-channel services on mobile devices in fashion stores and the effects of such usage motivation on brand purchase intention through continuous and affective commitment. Data were collected on consumers in their 20s and 30s who experienced omni-channel services during shopping for or purchasing fashion products. An online survey asked 413 consumers to rate their brand purchase intention. Sub-levels of each variable were examined using SPSS 25.0, followed by confirmatory factor analysis using AMOS 19.0. In addition, path analysis using structural equation modeling was applied to analyze associations between variables. The statistical results were mixed. First, only two dimensions of usage motivation for omni-channel services, hedonic and relational motivation, had positive effects on continuous and affective commitment. Second, continuous commitment had a greater effect on purchase intention of brands that provided omni-channel services than it did on affective commitment. Third, of the dimensions of usage motivation, utilitarian motivation had a direct influence on purchase intention in the modified model, while social motivation did not affect service commitment and purchase intention. Finally, our findings suggest that brand loyalty can be built by encouraging service commitments through hedonic and relational motivation, based on the usability of omni-channel services.

Beauty-Fashion Program of CATV Audiences' Consumption Stories by a Narrative Analysis (내러티브분석을 통해 본 케이블TV 여성전문채널 뷰티.패션 프로그램 시청자의 소비경험이야기)

  • Yoo, Hyun-Jung;Song, Eu-Gene
    • Korean Journal of Human Ecology
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    • v.17 no.1
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    • pp.57-80
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    • 2008
  • The contemporary consumers have insatiable desires for material and outward appearance. In terms of the desire for outward appearance, people recognize that a beautiful outward appearance can be made by an artificial effort. Subsequently, the interest in a beauty and fashion has been increased. In addition, a cable TV shows a beauty and fashion program targeted for women in 20s to 30s. This study tried to examine the stories on experience of consumption by consumers watching a beauty and fashion program in a women specialized channel of a cable TV. The total number of narrators who participated in this study was 11. Among them, we formed 26 narrative plots on the basis of interviews for 7 persons who could use Labov's structural analysis. The result of analyzing narrators' narrative plots was as follows: First, although narrators received the information on beauty and fashion through a channel which became the target of this study, they applied such information into an ordinary life by transforming such information. Second, narrators thought that their confidence and superiority could be expressed through a beauty and fashion. Third, narrators' consuming life showed a showing off-type consumption and an objective consumption. Fourth, narrators have a gap between the behavior orientation and real actions. And they experiences various trobles on consumption life. Fifth, through the interview for narrators, a trend of reconsidering their consuming life was found out.

A Study on The Manufacturing Industries of Women's Wear in Taegu Through the Sewing Technicians (봉제기술자(縫製技術者)를 통해서 본 대구시(大邱市) 숙녀복업계(淑女服業界)의 현항(現況))

  • Kim,, Hyo-Eun;Kim, Soon-Boon
    • Journal of Fashion Business
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    • v.2 no.4
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    • pp.102-111
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    • 1998
  • The purpose of this study is to present the basic material for the competitive, high-quality products by analyzing employees' attitude toward their job and some factors which influence the enhancement of productivity, education of workers, and facilities. This project was mainly conducted the conditions of women's wear manufacturing industries in Taegu by interviewing 143 employees in the sewing department. The result of this dissertation can be summarized as follows; 1. When it comes to the division of task in the sewing department, one team is composed of chairpersons (33.5%), assistant members (27.4%) and sub-assistant members (26.6%). The inspection of commodities as well as the enhancement of work on ironing for elaboration was divided as completion (12.6%) and finally the forms of task were made up of design sampling team (49%) and contracting team (51%). 2. Among the needle workers, as many as 60% employees had received technical education, which was by means of being passed down from the predecessors (81.6%). In terms of the period of education, from 2 to 5 years topped the list. The contents of education comprise patterning, sewing (65.2%) and ironing (20.3%). 3. The department of design takes charge of the report on working directions up to 88.2% and the working directions were used by 69.9 % of technicians. The directors of working conditions and methods were chiefs of designing department (37.7%) and those of sewing department (30.8%). The factors of defective goods were low-quality materials (50.0%), the deficiency in skills of workers. In terms of methods for preventing defects, technical education of workers, standardization of task and investment for factory automation were suggested. 4. As for their perception of present work, most of employees (80%) look upon it as a way of earning a living and 11% of them wanted to derive many things from their work. 59.2% of workers were satisfied with the product. When it comes to the incentive system provided by company, 67.0% responsed that it was not bad, and 23.9% evaluated it as 'satisfactory'.

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A Study on Group-specific External Feature Concerns and Beauty Care Behaviors Depending on Narcissistic Propensity (자기애 성향에 따른 집단별 외모관심도 및 미용행동에 관한 연구)

  • Kim, You-Sung;Park, Ok-Lyun
    • Fashion & Textile Research Journal
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    • v.11 no.5
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    • pp.808-817
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    • 2009
  • The purpose of this study was to verify potential differences in group- specific external feature concerns and beauty care behaviors of Korean women in their 20's~40's depending on their narcissistic propensity. This study is to take psychological approaches to narcissistic propensity of our contemporary society, so that it can get better understanding about consumers and provide marketing data on beauty-related industry. To meet the above goals, total 400 sheets of questionnaire were distributed to subjects from March 30 to April 8, 2009. Out of 376 sheets of questionnaire collected, total 355 valid questionnaires except incomplete 21 ones were used for final data analysis. For data analysis, this study used SPSS 12.0 as statistic program to perform factor analysis, reliability test (Cronbac's ${\alpha}$ coefficient), cluster analysis, t-test, analysis of variance (ANOVA), Duncan's multiple range test and multiple regression analysis. As a result, this study could come to the following findings: First, according to cluster analysis depending upon different factors such as self-directed narcissism, others-conscious narcissism and others-sensitive narcissism, it was found that our women in 20's to 40's could fall into 4 groups, i.e. complex narcissism group, mixed narcissism group, others-sensitive narcissism group and dispirited narcissism group. Second, according to analysis on potential differences in external feature concerns among four groups depending on their narcissistic propensity, it was found that there were significant differences in all relevant factors among groups. Third, according to analysis on differences in beauty care behaviors among four groups depending upon their narcissistic propensity, it was found that there were significant differences in all relevant factors among groups. Fourth, according to analysis on potential factors of external feature concerns that may influence beauty care behaviors of complex narcissism group, it was found that those factors had significant effects on fashion-orientedness, cosmetic surgery and personality pursuit of this group. And it was also found that there were significant differences in fashion-orientedness, cosmetic surgery, makeup and hair styling of mixed narcissism group, others-sensitive narcissism group and dispirited narcissism group respectively.

Association of dietary calcium, magnesium, sodium, and potassium intake and hypertension: a study on an 8-year dietary intake data from the National Health and Nutrition Examination Survey

  • Wabo, Therese Martin Cheteu;Wu, Xiaoyan;Sun, Changhao;Boah, Michael;Nkondjock, Victorine Raissa Ngo;Cheruiyot, Janet Kosgey;Adjei, Daniel Amporfro;Shah, Imranulllah
    • Nutrition Research and Practice
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    • v.16 no.1
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    • pp.74-93
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    • 2022
  • BACKGROUND/OBJECTIVES: There has been an increased interest in determining calcium magnesium, sodium, and potassium's distinct effects on hypertension over the past decade, yet they simultaneously regulate blood pressure. We aimed at examining the association of dietary calcium, magnesium, sodium, and potassium independently and jointly with hypertension using National Health and Nutrition Examination Survey data from 2007 to 2014. MATERIALS/METHODS: The associations were examined on a large cross-sectional study involving 16684 US adults aged>20 years, using multivariate analyses with logistical models. RESULTS: Sodium and calcium quartiles assessed alone were not associated with hypertension. Potassium was negatively associated with hypertension in the highest quartile, 0.64 (95% confidence interval [CI], 0.48-0.87). When jointly assessed using the high and low cut-off points, low sodium and corresponding high calcium, magnesium, and potassium intake somewhat reduced the odds of hypertension 0.39 (95% CI, 0.20-0.76). The sodium-to-potassium ratio was positively associated with hypertension in the highest quartile1.50 (95% CI, 1.11-2.02). When potassium was adjusted for sodium intake and sodium-to-potassium ratio assessed among women, increased odds of hypertension were reported in the highest quartile as 2.02 (95% CI, 1.18-3.34) and 1.69 (95% CI, 1.12-2.57), respectively. The association of combined minerals on hypertension using dietary goals established that men meeting the reference intakes for calcium and exceeding for magnesium had reduced odds of hypertension 0.51 (95% CI, 0.30-0.89). Women exceeding the recommendations for both calcium and magnesium had the lower reduced odds of 0.30 (95% CI, 0.10-0.69). CONCLUSIONS: Our results suggest that the studied minerals' association on hypertension is stronger when jointly assessed, mostly after gender stratification. As compared to men, women increased their risk of hypertension even with a low sodium intake. Women would also reasonably reduce their risk of developing hypertension by increasing calcium and magnesium intake. In comparison, men would somewhat be protected from developing hypertension with calcium intake meeting the dietary goals and magnesium exceeding the nutritional goals.

Consumer Characteristics Relating to Business Jacket Practices -Focus on Working Women in the U.S.- (미국 직장여성들의 비지니스 쟈켓 착용과 관련된 소비자 특성 분석)

  • Yoo, Seul-Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.12 s.159
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    • pp.1649-1660
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    • 2006
  • IIn the United States, professional dress codes for working women have changed over time since the 1970s. Considering the changes, from conservative and traditional business uniforms in the 1970s, business casual in the late 1980s through 1990s, and the current revival of tailored business suits, this study investigated working women's business jacket practices and their association with personal, psycho-social, and physical characteristics. Working women's job satisfaction and corporate culture were also examined in relation to business jacket practices. Research data were collected by implementing mail surveys to 1,500 randomly selected working women in the United States. Of the 1,500 distributed questionnaires, a total of 312 were returned, of which 265 were deemed usable, yielding a 20.8% response rate. For data analysis, descriptive statistics, such as frequency, percentage distribution, mean scores, standard deviations, and Canonical Correlation were tabulated. The respondents ranged in age from 22 to 65. The mean age of the respondents was 44 years(SD=9.63). Most respondents were married(77.4%), working full-time(81.4%), career-oriented (77.2%), Caucasian(89.8%), had at least one child(78.9%), and had a professional job(75.9%). Working women's age, number of children, self-confidence in dressing, perceived importance of clothing, body frame size, and visibility to superiors and public were positively associated with business jacket practices, while age of first child, family size, dress size, and job satisfaction were negatively associated with business jacket practices.

The Evaluation of the Health Status of Migrant Workers (일부 외국인 근로자의 건강상태 및 의료이용에 관한 연구)

  • Ki, Sang-Soon;Kim, Ae-Ryun;Kim, Mi-Han
    • Research in Community and Public Health Nursing
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    • v.8 no.1
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    • pp.3-20
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    • 1997
  • The purpose of this study was to evaluate the physical and mental health status of foreign migrant workers in Korea, and to provide basic data for assessment of industrial Nurses, and to contribute to the improvement of their health status. There were 108 workers who participated in this study. They lived in Seoul and the capital region and the data were collected from 11th August to 23th, 1996. The C.M.I. was utilized for the study. The results obtained by this study were as follows: Digestive system and Inadequacy have the largest portion of the physical and mental illness respectively. With regard to physical and mental illness ac cording to the gender, the frequency of illness experienced by women was higher than men in Genitourinary system and Sensitivity. By ages, there were significant differences between those in their 20's and 30's and in their 40's, particularly Ears and Eyes system. There were significant differences in mental health illness according to educational levels. The middle school graduate group had more health ill ness than the group with higher than high school education in Anxiety. There were significant differences in the rate of job satisfaction. The dissatisfied group had more health illness in Eyes and Ears, Miscellaneous diseases, and Inadequacy. The lower the rate of working condition satisfaction, the higher the frequency rate of physical and mental health illness (Eyes and Ears, Musculoskeletal system, Nervous system, Frequency of illness, Habits, Total physical section, Inadequacy, Depression, Anxiety, Anger, Tension, Total mental section) By the accessibility of health services, the group who has respond to difficult had more health illness in Frequency of illness, Anxiety, Anger, Tension and Total mental section. There were significant differences in the reason of difficulty of health services use concerning Eyes and Ears and Miscellaneous diseases. The most important factor to explain the satisfaction of job and working condition was the satisfaction for supervisor.

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Effects of Foot Bath on Leg Edema and Fatigue among College Students (족욕요법이 대학생의 하지부종과 피로감에 미치는 효과)

  • Seo, Sukyong;Yoon, Minyoung;Yeon, Seunguk
    • Journal of the Korean Society of School Health
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    • v.30 no.1
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    • pp.21-28
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    • 2017
  • Purpose: This study was conducted to examine the effect of foot-bath on lower extremities edema and fatigue among college students in Korea. Methods: This study used an quasi-experimental design with 56 participants (30 for experiments and 26 for controls). The experimental group performed 20-minute foot bath before sleep three times for one week. All subjects were directed to use their smart-phones to fill out a questionnaire about fatigue. Leg circumference was measured 10 minutes after foot bath. The test was performed from April 30th to May 22th in 2016. Data was analyzed using t-test and $x^2$ test. Results: We found no difference in general characteristics between the experimental group and the control group. Left leg edema of the experimental group decreased by $16.63{\pm}14.57mm$ (p<.001). The experimental group's right leg-edema decreased by $13.10{\pm}13.97mm$ (p<.001). There was no statistically significant difference in their fatigue level when comparing before and after the foot baths. Conclusion: We found that doing foot baths for two weeks could have positive effects in reducing leg-edema among college students. Foot bath may be applied as an effective nursing intervention to decrease leg edema among young people. The results are based on a limited number of study samples and a short-term intervention. Further research can be performed with extended population and a prolonged study period.

Analysis on Chief Complaints of Outpatients Visiting Korean Gynecology Clinic of Traditional Korean Medicine Hospital in Gangdong-gu, Seoul (서울시 강동구 소재 한방병원 한방부인과 외래 환자의 주소증 분석)

  • Woo, Hye-Lin;Park, Kyoung-Sun;Hwang, Deok-Sang;Lee, Chang-Hoon;Jang, Jun-Bock;Lee, Jin-Moo
    • The Journal of Korean Obstetrics and Gynecology
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    • v.30 no.1
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    • pp.29-41
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    • 2017
  • Objectives: We analyzed chief complaints of patients visiting Korean Gynecology clinic to figure out their characteristics and expand medical fields of Korean Gynecology. Methods: We analyzed chief complaints of 1,690 female patients who visited Korean Gynecology clinic of ${\bigcirc}{\bigcirc}$ University Hospital from 2013 to 2015. Results: 1. Average age of outpatients were $38.68{\pm}12.4$ and the age group distribution showed 30s were most (41.4%), followed by 40s, 20s, and 50s. 2. The season distribution showed patients were most in winter (28.0%), and least in summer (22.7%). 3. The disease distribution showed patients of puerperal disease were most (18.9%). 4. Patients of menstruation-associated disease were most in 20s and less, puerperal disease in 30s, supplemental and postoperative care in 40s, reproductive and endocrine disease in 50s, abnormal sense disease in 60s, and supplemental and postoperative in 70s and more. 5. The age group distribution of chief complaints showed cold hypersensitivity in hands and feet in 20s, and the season distribution showed puerperal winds in summer and cold hypersensitivity in hands and feet in winter. 6. The distribution of all chief complaints showed puerperal care were most (10.1%), and the percentage of all-kind care were high (29.9%). Conclusions: The clinical fields of Korean Gynecology can be expanded in general health care of women as well as treatment of diseases.

A Research on the Design Preferences among and the Development of Functional Clothing Designs for Disabled Women (지체 장애인 여성을 위한 디자인 선호도 조사 및 기능성 의복 디자인 개발 연구)

  • Chung Sham-Ho;Lee Hyun-Jeong
    • Journal of the Korean Society of Costume
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    • v.56 no.6 s.105
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    • pp.58-71
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    • 2006
  • This research is aimed to develop the functional clothing designs for disabled women in the manner of investigating design preferences among them by means of questionnaire and interview with 150 disabled women as respondents and interviewees. The findings of this research are summarized as follows: 1. Regarding satisfaction with ready-made clothes, the respondents answered 'very satisfied' (1.6%), 'usually satisfied' (14.1%), 'moderate' (20.3%) and 'unsatisfied' (53.1%), suggesting that they had been generally unsatisfied with ready-made clothes. 2. There were more disabled women preferring to ready-made clothes with one-grade bigger (loose.) size than the actual one (53.1%) instead of completely fitted size (43.8%) when they purchased such clothes. This result indicates that they prefer to ready-made clothes with bigger size than the actual one because most of such clothes are made up of non-elastic materials which may be unfavorable for wearer's activities. 3. It was found that primarily worn upper garment among them was T-shirt (59.4%). The reason may be that T-shirt is favorable for using prosthesis and orthotics such as wheelchair, walking stick and crutches thanks to its remarkably high activity as well as simple to maintain, compared with other kinds of upper garments. 4. Regarding preferences to functional clothing designs, the primarily worn lower garment among them was trousers (85.9%); the reason was easiness to move. The main reasons of avoiding to wear a skirt included 'difficult to move' (40.6%) and 'exposed disabled region' (30.3%). Accordingly, functional clothing for disabled women should be developed in consideration for their individual characteristics of disability associated with the disabled region such as wheelchair user, crutch user or brace user, In addition, the designs should be made so that they are not different from those for non-disabled people.