• Journal of the Korean Society of Costume
• /
• v.62 no.8
• /
• pp.1-18
• /
• 2012

The purpose of the study was to offer in-depth understanding of the women's wear research trend in South Korea and thus to provide insights from the findings throughout the study to set appropriate directions for further development of women's wear related researches in the clothing and textile study area. The study considered research papers published by the 6 major apparel related journals listed on the KCI(Korea Citation Index) i.e. journals of the Korean Society of Clothing and Textiles(KSCT), the Korean Society of Costume(KSC), the Costume Culture Association (CCA), the Korean Society of Fashion Business(KSFB), the Korean Home Economics Association (KHEA) and the Korean Society for Clothing Industry(KSCI). A total of 380 research papers that were related with women's wear published from 2001 to 2010 were selected for the study and analyzed in the form of descriptive statistics using the SPSS Software ver. 18.0. The analysis was categorized according to the journals, years and research theme. The research themes were divided into various categories such as, clothing construction, textile science, fashion aesthetics and design, costume history and culture, apparel psychology and fashion marketing. The results derived from the research were: (1) the ratio of the research papers on the women's wear to the total papers published from 2001 to 2010 by the 6 subject journals was 380 to 6,815, i.e. 5.6% of the total papers; (2) journal of KSCT published the most women's wear research papers (N=149, 39.2%) and then the rest in order were the journal of CCA (N=69, 18.2%), the journal of KSC (N=68, 17.9%), the journal of KSFB (N=52, 13.7%), the journal of KHEA (N=39, 10.3%) and the journal of KSCI (N=3, 0.7%); (3) the proportions of the research themes for the women's wear study were in the order of the case study in marketing (N=135, 35.5%), body measurements and sizing systems in clothing construction (N=88, 23.2%), fashion design and aesthetics (N=83, 21.8%), pattern-making (N=63, 16.6%), and color study (N=11, 2.9%) and so on.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.39 no.4
• /
• pp.545-559
• /
• 2015

This research investigates consumer responses to different types of fashion film used in national women's wear brands. The content analysis was conducted as a preliminary study for women's wear fashion brand based on the 2012/2013 fashion brand yearbook. Three types of fashion film (Wearing Apparel Products, Brand Advertising and Storytelling were used as stimuli for the present study. We analyzed 224 data gathered using SPSS 22.0. The results showed significant differences among types of fashion film in regards to film attitude, product evaluation, creativity, information literacy, re-watching intention and word of mouth intention variables. This study revealed that the Brand Advertising type received the most positive evaluation in many aspects. Especially, the Storytelling type received the most positive evaluation in creativity. Wearing Apparel Products type gained high points in information literacy. The present study helps brand managers determine a fashion film that best suits each brand characteristics.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.20 no.1
• /
• pp.125-136
• /
• 2018

This study classified and analyzed the assignments for the Hanbok skill contests between 1998 and 2017 so that the Korean hanbok can be properly passed down. this study proposes a variety of useful values for the Hanbok culture industry by providing basic data on various Hanbok making techniques to the Hanbok artisan. The results of the analysis of 39 assignments for the Hanbok skill contest are as follows. Firstly, The 20 assignments presented in the Local Skills Competitions consisted of 13 tasks (65%) in formal wear and 7 tasks (35%) in casual wear. Formal wear is mainly comprised of men's and children's wear (85.7%). There are Pungcha Baji, Sagusam, Kkachi Durumagi, Jeonbok & Bokgeon, Durumagi, and others on the formal wear of men'schildren's wear. In casual wear, 66.7% of women's wear such as scarves, skirts, jeogori, Hwejang Jeogori & chima were on the list of assignments. Secondly, All of the 19 assignments presented in the National Skills Competitions were in adult suits. Thirteen tasks (68.4%) were in formal wear and 6 tasks (31.6%) were in casual wear. Nine out of the 13 formal wear tasks (69.2%) were men's clothes. In 6 assignments of the casual wear, men's and women's clothes were presented three times each. Formal wear that had many assignments was the men's Chulik, which was presented three times in 2006, 2008 and 2016. Thirdly, Eighteen (90%) of the 20 assignments presented at the Local Skills Competitions were for lined clothes, and the remaining 2 (10%) were for unlined clothes. Eleven tasks (57.9%) out of the 19 assignments presented in the National Skills Competitions were for lined clothes, and 8 tasks (42.1%) were for unlined clothes.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.26 no.8
• /
• pp.1286-1297
• /
• 2002

This study was aimed at conducting a survey and analyzing its results on the purchase and wearing conditions and design preference of sports casual wear among women and men in their twenties and thirties according to region, gender, age and income. The survey was administered using a website and was conducted among the persons who purchased sports casual wear more than once a year. The statistical results were analyzed from 497 questionnaires of respondents residing in Seoul, Gyeonggi Province, six metropolitan cities and other cities and provinces. The results of this study were summarized as follows. 1) Results of wearing conditions and preference of sports casual wear : The respondents of the survey answered that they had purchased 1 or 2 clothing items for a year and the order of buying the popular wear ranked sport shirt, jacket, trousers respectively. They chose mostly shades of gray, and the most favored design type were a chin collar, a set-in sleeves, a mixed type of band cuffs and elastic band, side zip-pockets, a full-zip front fastener, alight warm-up hood, and a small front upper chest type logo; 2)Analysis of the differences in purchase and wearing conditions in accordance with region, gender, age and income : The largest proportion of respondents who answered thar had purchased 4 or more clothing items for a year were Seoul residents and in particular the residents south of the Han river. The customers under thirty usually obtained their information about sports casual wear by visiting stores in person. The men obtain a variety of information through printed materials and related Internet sites; 3) Analysis of preferential differences of the detailed partial design : The purchasers in their 20's preferred black white, and gray patterns, however that preference shifted for those in their late 20's and the preference for pastel colors increased. The purchasers in their 20's and mid 30's had a preference for a chin collar and an eight-shaped zip type pockets. The men preferred a band cuff and a detachable hood type but women favored an elastic band and a light warm-up hood type.

• Journal of the Korean Home Economics Association
• /
• v.41 no.3
• /
• pp.1-15
• /
• 2003

This study was conducted to analyze the actual wearing conditions and body fit preferences of the middle-aged women's ready-to-wear lower body clothing. The aim was also to analyze lower body recognition, lower body satisfaction, fit preferences and size satisfaction according to age and degree of girth size. A questionnaire was developed and administered to 300 middle-aged women aged 34 to 59. Statistical tests such as descriptive analysis, crosstabs, and X²-tests were conducted to analyze the data and ascertain the differences between the ages. Lower body satisfaction and recognition were compared by T-test. Also, Anova was used to analyze lower body recognition, satisfaction, fit preferences, and size satisfaction according to age and degrees of girth size. The results indicated that women aged 50 to 59 were more dissatisfied with the ready-to-wear sizing system and because of their body shapes had changed, their need for a larger size range system had also increased. Moreover, the element that most affected their purchase of ready-to-wear lower body clothing was the design followed by the size. The women, especially of the ages 50 to 59, showed a tendency to he dissatisfied with their lower bodies and they recognized that their lower bodies had thickened compared to women aged 34 to 39 and 40 to 49. Analysis of body satisfaction, recognition, and fit preference according to girth size showed that the group of larger girth size recognized that their lower bodies were thicker and were more dissatisfied and preferred looser fittings than the groups of smaller women.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.39 no.5
• /
• pp.641-655
• /
• 2015

This study examined the ideal image and fashion of Korean women in the 1970s from a socio-cultural context. This study used information on the 1970s politics, economy, and culture provided by "Chosun Ilbo" and "Yosungjungang" as well as their presentation of the ideal image and fashion for Korean women in the 1970s. The ideal image and fashion of women were considered from the viewpoint of Hamilton's Meta-theory. The ideal image of women in the 1970s is divided into two aspects. The image from the traditional Confucian perspective was prevalent and restricted the lives of women to housekeeping chores. On the contrary, women have increasingly participated in society vis-$\grave{a}$-vis education and employment opportunities to present a progressive image of women. These aspects coexisted during the turmoil of social change. Progressive women had money to buy clothes because they were economically independent. These women embraced styles that included mini, midi, maxi, and bell-bottom pants. Further, pants were developed into different styles such as pant suits. T-shirts and blue jeans as casual wear were very popular among the youth. At the end of the 1970s, the tailored look and the big look (which copied men's clothing) were in fashion. Masculine styles such as wide shoulders with pads and neckties strengthened gender equality. Other fashions were dominated by feminine styles described as beautiful, sweet, and elegant that reflected Korean society's tendency to regard women as sex objects. Clothing that exposed the body highlights this sexual objectification aspect. Women wore miniskirts, hot pants, and bikinis because they wanted to enhance their sex appeal, propagating the view of women as sex objects. In conclusion, all aspects of society and culture were closely interrelated with a fashion style that reflected the values of those aspects.

• Journal of the Korean Society of Costume
• /
• v.39
• /
• pp.5-19
• /
• 1998

This study aims to analyze the shortening tendency of women's hanbok chogori (upper part of the Korean traditional dress) in the latter period of Chosun in three respects-socially, economically, and aesthetically. First, from the social point of riew, sexual role and social starus were examined. The strict sexual roles between males and females made the latter inferior to the former. The relatively lower sexual role had the woman look receptive and passive and wear a short and narrow kind of chogori. Also, the confusion of the social status system weakened the function of the costumes to differentiate social classes and, consequently, almost all classes wore short chogori. Second, the economic progress in the wake of the commerce-centered positivism at that time helped raise the economic status of the middle and low classes. As a result, with their social and economic status elevated, they tried to wear somewhat luxurious chogori. Third, aesthetically speaking, erotically-look-ing and much-shortened chogori derived from the weakened male-centered Confucian tra-ditional ethics in conflict with the humani-tarian positivism.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.36 no.4
• /
• pp.371-381
• /
• 2012

This study investigates quantitative wear training effects and involved 15 participants from a previous study (part 1) in May to September 2009. Before wear training, the subjects' rectal temperature, skin temperature, heart rate, blood pressure and local sweating were measured for 1 hour in a climate chamber ($39{\pm}1^{\circ}C$, $65{\pm}5%RH$, 0.3m/s) to evaluate heat tolerance. Subsequently, the subjects were divided into 3 groups that consisted of 5 participants. Group N (control-group) dressed the participants so that they felt comfortable (or cool). Group W and MW where participants underwent regular wear training for 10 weeks (5 days a week a total of 50 times). The intensity of the wear training for the participants of group MW was stronger than that for group W. A heat-tolerance experiment was performed after wear training. The results were as follows: 1. The participants of groups W and MW felt more comfortable after wear training than before wear training in the case of warmer $T_{cl}$. However, no significant differences were observed before and after wear training for group N. 2. The heat tolerance of the participants of groups W and MW was higher after wear training than before wear training. However, no significant difference was noted in this regard for group N. 3. The results showed the wear training effect (based on quantitative guidelines). The results show that the predicted optimal temperature inside clothing can enhance heat tolerance.

• Journal of the Korean Society of Fashion and Beauty
• /
• v.4 no.3 s.9
• /
• pp.35-39
• /
• 2006

The purpose of this study is to comparison on the sizing system in silver apparel brands with the KS standards. For the comparison research, 3 women's wear brands(suit style, knitted suit style, casual style) which were different apparel style on occasion in madame-zone of department stores were selected. The subject of investigation of sizing system of these brands were the label. The results of the sizing system of silver apparel brands as compared with the KS standards were as follows: 1) For the upper wear of suit style, it is larger than KS standards that size of height is $5{\sim}15$ cm. 2) For the lower wear of suit style, suitability of size of hip circumference is lower than KS standards. 3) For the casual style, it is larger than KS standards that size of height is $10{\sim}20$ cm.

• The Research Journal of the Costume Culture
• /
• v.8 no.1
• /
• pp.30-39
• /
• 2000

The purpose of this study were to 1) identify types and levels of production environments, 2) classify apparel manufacturers based on production environments and 3) investigate relationship between characteristics of apparel manufacturers and production environment. Apparel manufacturer's characteristics included product line and the number of employees. For this study, the questionnaires were administered to 215 apparel manufacturers in seoul and Kyung-gi region from Feb. to Mar. 1998. Employing a sample of 201, data were analyzed by factor analysis, descriptive statistics, cluster analysis, cluster analysis, discriminant Analysis, and multivariate analysis of variance. The following are the results of this study : 1. The production environment was identified as three types such as complexity of product environment, uncertainty of demand/supply environment and uncertainty of worker environment. 2. Based on three types of the production environment, apparel manufacturers were classified into stable group, uncertain group and complicated group. 3. With respect to product line, men's wear manufacturers were lied the most high complexity of product environment, casual wear and knit wear were lied the most frequently uncertainty of worker environment. With respect to the number employees, apparel manufacturers comprising 50∼99 employees were lied the most high complexity of product environment, while those comprising 100∼299 employees the most high demand/supply environment.