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Satisfaction with the Somatotype & Fit of Overweight Women's Ready-to-wear  

Kim, Hee-Sook (Dept. of Clothing & Textiles, Andong National University)
Publication Information
Fashion & Textile Research Journal / v.8, no.1, 2006 , pp. 64-70 More about this Journal
Abstract
The purpose of this study is to investigate the somatotype variation & satisfaction with the fit of ready-to-wear for overweight women. For this study, questionnaires were administered to 154 overweight women in Andong & Daegu areas. Employing a sample of 116 data were analyzed by using F-test. And 10 overweight women's brands were analyzed for sizing system of women's ready-to-wear. The results were as follows: In the satisfaction with the somatotype variation of overweight women, length items increased and girth items decreased with aging. At neck, bust, waist, hip and sleeve circumferences, satisfaction with the fit of ready-to-wear decreased with aging. Correlation for somatotype variation & satisfaction with the fit of ready-to-wear was significantly positive. And main sizing system of overweight women' s ready-to-wear brands was size 99 & 105 cm(bust)-90 cm (waist)-110 cm(hip), and its sizing intervals was almost existed in range of 5 cm-7 cm. There were various sizing systems in overweight women's ready-to-wear brands, and it raised a problem of consumer's dissatisfaction.
Keywords
overweight women; somatotype variation; satisfaction with the fit of ready-to-wear; length items and girth items; sizing system of women's ready-to-wear;
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