• Title/Summary/Keyword: woman as consumer

Search Result 79, Processing Time 0.03 seconds

Full-Time Housewives' Everyday Domestic Care Activity (주부의 '일상적 살림살이 '에 관한 연구)

  • Lee, Ki-Young;Kim, Seon-Mi
    • Journal of Family Resource Management and Policy Review
    • /
    • v.10 no.4
    • /
    • pp.109-124
    • /
    • 2006
  • The purpose of this ethnography is to describe and analyse the Korean full-time housewives' everyday domestic cares. For this purpose. The 11 full-time housewives in their thirties and forties from the middle class were interviewed with an unstructured questionnaire. The findings are as follows: The full-time housewives interpret their domestic cares as including housework, financial management and consumption behavior. They have heavy responsibility to fulfil the routine housework, squeeze their financial resources and balance their family consumption and their own consumption. So, their every day lift has its own uniqueness different from their counter partners'- husband's and employed married woman's. But even among full-time housewives, there are many differences in all these three activities of domestic cares.

  • PDF

New Spectra in Female Sexology in Korea (여성 성의학의 새로운 지평(地平))

  • Koh, Min-Whan
    • Journal of Yeungnam Medical Science
    • /
    • v.16 no.1
    • /
    • pp.10-14
    • /
    • 1999
  • The World Association for Sexology (WAS) will adopt a Declaration of Sexual Rights as basic and fundamental human rights August this year in Hong Kong. Two years ago WAS has been developing a Declaration of Sexual Rights in order to further promote sexual health and protect the sexual rights of everyone. Undoubtedly sexuality is one of the most intriguing subjects in the area of human behavior and psychology, and has been so since antiquity. The influence of sexual factors of human on all aspects of the society has been immense. The varieties of marriage, from traditional to the open marriage model are presented in front of our sight. The influences of women's movement in Korea, which has produced sexual, psychological, economic, political, familial and social changes look so small and the changes are not that much in America. But the profound effects of the women's movement affect on Korean society being realized as man's view of woman and woman's view of herself undergo constant change and reevaluation. With increased sexual awareness on the part of the public owing to mass media, for example AH-U-SEONG aired in TV and with increased emphasis on sexual matters in daily life, more and more physicians are being asked to deal with and manage sex-related problems in their daily practice. Yet, despite the obvious need for informed sexual counseling, doctors are often uncomfortable about sexual matters and many physicians have no special expertise in this area. So physicians concerned in sexology especially such as gynecologists, urologists, psychiatrists and endocrinologists must realize well about sex-related knowledge which is needed for counseling the patient as medical consumer and gap between reality and ideality in sexual diagnosis and treatment. Establishment of management system for the people who have sexual problems is strongly needed to promote sexual health and protect the sexual rights of everyone and for the Sexual Rights as basic and fundamental human rights.

  • PDF

Association among Personality, Conflict Strategies, and Marital Conflict of Married Woman (부인의 성격유형, 갈등대처방법과 부부갈등의 관계)

  • Park, Kyung-Rhan;Yi, Yeong-Sug
    • Journal of the Korean Home Economics Association
    • /
    • v.43 no.9 s.211
    • /
    • pp.59-70
    • /
    • 2005
  • This study examined the association among personality, conflict strategies, and marital conflict. The subjects were 279 married women who completed a questionnaire for 4 personality types(extraversion-introversion, sensing-intuition, thinking-feeling, and judgement-perception), 5 conflict strategies(dominance, integration, compromise, avoidance, and smoothing over), and marital conflict. The results of this study were as follows: 1) Among the women of thinking-feeling type women, the thinking group tended to use more dominance conflict strategy than the feeling group. Among the women of judgement-perception type women, the judgement group tended to use more compromise conflict strategy than the perception group. 2) Results of hierarchical regression analysis revealed that two conflict strategies (dominance and compromise), two personality types (extraversion-introversion and sensing-intuition), and income were significant predictors of marital conflict for married women. Overall, we can conclude that marital conflict is more affected by the strategies for dealing with conflict than by individual personality.

Analysis of working wives' time according to market income (취업주부의 시장소득에 따른 생활시간 분석)

  • Nam, Su-Jung;Yoo, Hyun-Jung
    • Korean Journal of Human Ecology
    • /
    • v.15 no.6
    • /
    • pp.985-997
    • /
    • 2006
  • In this study, we grasped the life time structure according to working woman's income using '2004 life time research' of Korea National Statistical Office. Concrete results are shown as follows. First, inspecting the difference of individual characteristic according to income, young women who have higher education level and larger house area had acquired more income. Second, in case of the difference of life time according to income, there was no difference of individual support time, while there was statistically significant difference of working hours, household affairs, leisure time and moving hours. Third, inspecting the individual time of working, household affairs, bringing up and leisure according to income, there was statistically significant difference by age, education level, sense of time oppression, and fatigue cognition. This individual difference was revealed more strongly in medium to low-ranked group.

  • PDF

A Study on Work-Family Conflict and Spillover of Married Working Women (기혼취업여성의 일-가족 갈등과 여파에 관한 연구)

  • Jeong Young-Keum
    • Journal of Families and Better Life
    • /
    • v.23 no.4 s.76
    • /
    • pp.113-122
    • /
    • 2005
  • The purpose of this study is to examine the work-family conflict and work-family spillover of married working women. For this purpose, this study estimate the level of work-family conflict and spillover and investigate the related variables to then The results are as follows. The level of work-family conflict is ordinary. The level of role conflict as mother is highest and that of role conflict as wife is lowest. The level of work-family spillover is also ordinary and positive work-family spillover and family-work spillover are higher than negative ones. Work-family conflict of married working women have a significant difference according to woman's age, age of first child, number of children, household work time, career years, and support of family. Negative family-work spillover have similar trend with wok-family conflict in affecting variables. This study is meaningful in analyse the work-family spillover of married working women as well as work-family conflict to reveal the positive aspect with negative aspect of work-family. It is needed to eliminate the conditions which cause conflict to married working women and emphasize the positive effect of work-family.

Research on the Practice of Coming-of-Age Ceremonies as a Family Event (가족행사로서의 성년례 정착을 위한 방안연구 - 어머니들의 성년례에 대한 인식과 실천사례를 중심으로 -)

  • Ju, Young-Ae
    • Journal of Family Resource Management and Policy Review
    • /
    • v.14 no.4
    • /
    • pp.1-20
    • /
    • 2010
  • The purpose of this study is to provide fundamental information of the practice of coming-of-age ceremonies as a family event. In order to achieve the purpose of this study, research questionnaires were developed, and 321 mothers residing in Seoul, South Korea were selected as the research subjects. The study was conducted from April 15th, 2010 to June 25th, 2010. The collected data was analyzed using SPSS17 computer programs. The conclusions are as follows. 1. In the future, coming-of-age ceremonies will be necessary in family event. 2. Education for mothers (specifically for mothers under the age of 30) opposed to coming-of-age ceremonies is necessary. 3. The contents for the education of coming-of-age ceremonies must include ceremony processes, alcohol consumption etiquette, and sex education. 4. Coming-of-age ceremonies, as family events, will be desirable to have on the 19th birthday. 5. Education of coming-of age ceremonies must be done in schools or social educational institutions. The Healthy Family Support Center will especially be able to play a central role. 6. Education of coming-of-age ceremonies is necessary even from the popular media.

  • PDF

Analysis of Design Factors of Knit Design according to Golfwear Brand Image (골프웨어 브랜드 이미지에 따른 니트디자인 설계 요인 분석)

  • Yoo Mi Lee
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.25 no.4
    • /
    • pp.133-145
    • /
    • 2023
  • Competition is intensifying as the golfwear market grows and expands rapidly due to the influx of MZ generation golfers, so it is necessary to plan knit golfwear products suitable to consumer needs The purpose of this study is to contribute to product planning by analyzing knit design factors according to the brand image of golfwear. First, the top five sales brands surveyed by Apparel News were selected. The selected brands were G-Fore, PXG, Malbon Golf, Titleist, and Mark & Lona. Knit products sold by the selected golfwear brands were investigated based on design factors, such as image, item, stich, yarn, color, and pattern to analyze knit design factors according to brand image. G-Fore's modern classical image was influenced by pullovers, vest items, 100% wool, color contrast, intasha stich, and monotone colors. PXG's sporty modern image was due to a mixture of rayon and polyester in jumper items, while Malbon Golf's American casual image applied character patterns and intasha knitwear. Line points, plain knitwear, and monotone colors were analyzed as design factors for Titleist's modern minimal image, while Mark & Lona's classic casual was analyzed as knit design factors, such as check patterns and jacquard knitwear. Differences in knit design factors according to brand image can be identified.

An Analysis of Women's Somatotype and Virtual Fitting Model Size for the Development of Virtual Fitting Models for Consumer (소비자용 가상모델 개발을 위한 성인여성 체형구분 및 가상모델치수 분석)

  • Kang, Yeo Sun
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.40 no.5
    • /
    • pp.894-909
    • /
    • 2016
  • This study analyzed a somatotype that was more suitable to a virtual fitting model and to improve the reality of a virtual model size. We analyzed 1,868 women 18-59 years old from the 6th Size Korea data. First, factor analysis was done for abstracting new criteria for dividing the somatotype; subsequently, we selected the waist height proportion to stature (body proportion) and drop (torso shape). Next, the cluster analysis was done with these criteria and 7 body proportion types and 11 torso shapes were distinguished. A virtual model size for the most common somatotype was also developed by a regression analysis of constituting sizes of each factor that was compared with body sizes well as with Clo's virtual model size. The model of this research showed a high similarity in sizes with body as well as improved better realisty than the Clo model which presented size problems such as longer limbs, bigger bust, smaller waist and a smaller arm circumference than the real body.

The Apparel Product Purchasing Tendency of PC Communication and Internet Users in Home Shopping (PC 통신 및 인터넷 이용자의 통신판매를 통한 의류제품 구매성향)

  • 이은진;홍병숙
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.23 no.7
    • /
    • pp.1007-1018
    • /
    • 1999
  • The purpose of this study were : 1) to examine the apparel product purchasing tendency of PC communication and internet users in home shopping 2) to analyze the difference of apparel product purchasing tendency accordint to consumer factors. The data was administered to 160 subjects who had communicated the PC communication and internet. And the data was collected from May through August in 1998. SPSS package was used for analysis and the following methods such as Means Percentage Frequencies Factor analysis Crosstabulation analysis t-test and one-way ANOVA, The results of this study were as follows : 1) The users of PC communication and internet were young and high-education level and a metropolitan area dwellers. They received a purchase offer through catalog PC communication and internet cable TV and paid out credit card Experience to purchasing apparel product of home shopping was very low but intention to purchasing was relative high. item that consumer wanted to buy using home shopping were casual clothing and fashion goods which were not important to fit and without regard to style. 2) Between purchasing apparel product of home shopping and mainly consideration factors were shown to have the significant differences according to age residential quarters whether or not marriage. income level. A metropolitan area dwellers the low-age unmarried and the low-income groups thought much of convenience shopping time and effort's saving. A person of the higher-income and the married thought much of the facility of an exchange or returned goods. A region dwellers were to purchase a speciality product or gift goods. 3) Between purchasing apparel product of home shopping and satisfaction degree were shown to have significant differences according to sex whether or not marriage education level an occupation. The woman than the man was satisfied with the benefit of the shopping time and effort's saving. And the unmarried than the married was satisfied with the benefit of the home shopping's convenience. The higher-education level than the lower-education level was satisfied with the quality guarantee of the product.

  • PDF

A Study of Hospital Choice on the Basis of Consumption Values Theory (소비가치 이론에 의한 병원선택 요인 연구)

  • Lee, Sun-Hee
    • Journal of Preventive Medicine and Public Health
    • /
    • v.30 no.2 s.57
    • /
    • pp.413-427
    • /
    • 1997
  • This research is based on the Consumption Values Theory proposed by Sheth(1991). The purpose of this research is finding the factors related to the process of hospital choice. The expectation of six hospital outpatients 600 was analyzed by six consumption values categories: functional value, social value, emotional value, rarity value, condition value, health related values. The main results of this research is as following; 1. In the result of factor analysis 22 consumption value factors which affect the hospital preference were extracted; kindness/clearness, service speed, comfort of space, technical competence in functional values, high income/active social life, low income/blue collar unmarried/man, middle aged/big family, woman/married, introvert in social values, high-class, comfort, reliability in emotional value, newness, classiness in rarity value, social relationship, close to residence, social reputation in conditional values, priority on health, health behavior, active sense of value on health in health related values. 2. The difference of consumption values among hospital types were analyzed. The critical factors in reference for corporate hospitals newly established were kindness/clearness, service speed, convenience, classiness, comfort, and newness. University hospitals were preferred by the factors of reliability, and social reputation. In general hospital, convenience and close to residence were critical factor. 3. In logistic regression, age, marital status, education level and income as socio-demographic variables were significantly related to general hospital choice. Also service speed and close to residence were positively and high income/active social life and high class value were negatively related to general hospital choice. On university hospital choice, age and marital status, education show posive relationship whereas income showing negative relationship. Kindness/clearness, service speed, comfort of space, unmarried/man, comfortable feeling, newness and close to residence showed negative relationship with university hospital selection whereas technical competence, reliability in emotional value, classiness in rarity value, social relationship in functional values showed positive relationship. Lastly kindness/clearness, comfort of space, high income/active social life, unmarried/man, high-class, comfort and newness were positively related to corporate hospitals newly established choice in contrast to negative relationship in reliability in emotional value and classiness. In summary, we found that hospital user also choose to hospital in base of various consumption value. Further studies to investigate the hospital consumer behavior will be needed.

  • PDF