• 한국정보시스템학회지:정보시스템연구
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• 제13권1호
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• pp.97-119
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• 2004

Recently, many e-business companies started to charge fees to the use of information contents service. However, little is known about how users evaluate and determine to purchase information services. Past technology adoption research has focused primarily on the positive utility gains side, focusing on usefulness and ease of use. Purchase of e-service, however, involves not only the position utilities but also negative utilities. This research uses the service value model(SVM) and explains user's intention of purchasing a new information service. Based on the Perceived Value Framework, this research investigates the impacts of the service quality and the fee charge on the user's perceived service value and further on user's intention of adopting the e-service. One of the most important postulations of this research is that both service quality and the fee charge influence user's intention through affecting the user's perceived service value. This research presences a conceptual model of users' e-service evaluation process. The conceptual framework provides a basis for understanding how perceptions of quality and sacrifice influence value perceptions and purchase intentions. The results of an empirical research suggest that the both service quality and fee charge have influences on the perceived service value. However, they do not directly affect user's intention to purchase the e-service. They affect user's intention to purchase through affecting the perceived service value. In conclusion, this research provides a base to build on for other research studying use intention model of new e-service.

• 한국문헌정보학회지
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• 제26권
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• pp.167-185
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• 1994

The purpose of this study is to develop the optimal user/librarian interface in information searching. In order to achive the purpose, the 150 unskilled students as subjects have participated in the study. According to the change of the subjects' psychological information states by the access points within the library system, the subjects have been classified into the five types of model: the initial information state, the accepted identification information state, the bibliographic information state, the stack information state, and the location information state. Librarian's searching support is done for 10 minutes at the each access points. To develop the optimal user/librarian interface, the expected values of the models are calculated. The resultants are as follows: 1) The expected value of the initial information states model is 18.94: 2) The expected value of the accepted identification information model is 27.06: 3) The expected value of the bibliographic information state model is 27.06: 4) The expected value of the stack information state model is 22.38: 5) The expected value of the location information state model is 22.38. Those expected values are compared with each other. The model with the lowest expected value is chosen as the optimal user/librarian interface model. In the result, the user's initial information state model of the optimal user/librarian interface in information searching is developed. In order to search the information with the most effect, user must be interfaced with the librarian at his/her own initial information state.

• 한국디자인학회:학술대회논문집
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• 한국디자인학회 1995년도 디자인 학 연구 1995년 추계 학술연구 발표 대회 개요 집
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• pp.18-19
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• 1995

• 디지털산업정보학회논문지
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• 제12권4호
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• pp.135-143
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• 2016

The purpose of this study is to investigate the user's attitude and usage of smart banking application in terms of user's benefits and personalization. While the prior researches on mobile banking adoption focus on the characteristics of service itself, this paper intends to investigate the smart banking application in terms of user's benefits, which are personal value consumers attach to the product or service attributes. Based on prior studies functional benefits, social benefits, experiential benefits, and personalization are identified as affecting factors of the user's attitude and usage of smart banking application. According to the results of multiple regression analysis, all benefit factors(functional benefit, experimental benefit, social benefit) and personalization were found to be significantly related to the user's attitude. Users' attitude on smart banking was found to be significantly related to the real usage as well. This paper has value in that it investigates the attitude and usage of smart banking in terms of benefits.

• 한국컴퓨터정보학회논문지
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• 제22권3호
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• pp.155-162
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• 2017

The purpose of this paper is to study renovation plan of value chain from a user's viewpoint by making practical application of digital technology in Korea and China. And it is surely meaningful to investigate the important motivation factors of continuous using smart-phone in two countries, and to analyze the improving effect toward to the quality of life in continuous using smart-phone. By this study we can expect the value improving effect of user experience. The results of hypothesis testing can be summarized as follows: First, the hypothesis that positive affect has a plus effect on pragmatic value is accepted in Korea and China. Secondly, the hypothesis that positive affect has a plus effect on hedonic value is accepted in two countries. Thirdly, the hypothesis that negative affect has a minus effect on pragmatic value is accepted in Korea, but rejected in China. Fourthly, the hypothesis that negative affect has a minus effect on hedonic value is accepted in two countries. Fifthly, the hypothesis that pragmatic value has a plus effect on life satisfaction is rejected in two countries. Sixthly, the hypothesis that hedonic value has a plus effect on life satisfaction is accepted in Korea, but rejected in China. Seventhly, the hypothesis that there is a difference in positive affect, negative affect, pragmatic value, hedonic value and life satisfaction between Korea and China is rejected in positive affect and negative affect, but accepted in pragmatic value, hedonic value and life satisfaction. In the competition among enterprises, user experience instead of goods themselves became influential as a differential factor. And many advanced enterprises began taking a serious view of customer's happiness and user experience improvement.

• 한국IT서비스학회지
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• 제21권1호
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• pp.145-161
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• 2022

The data is a key catalyst for the development of the fourth industry, and has been viewed as an essential element of the new industry, with technology convergence such as artificial intelligence, augmented/virtual reality, self-driving and 5 G. This will determine the price and value of the data as the user uses data in which the data is based on the context of the situation, rather than the data itself of the past supplier-centric data. This study began with, what factors will increase the value of data from a user perspective not a supplier perspective The study was limited to public data and users conducted research on users using data, such as analysis or development based on data. The study was designed to gauge the value of data that was not studied in the user's perspective, and was instrumental in raising the value of data in the jurisdiction of supplying and managing data.

• 산업경영시스템학회지
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• 제30권2호
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• pp.89-98
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• 2007

In this paper the economic value of weather forecasts is valuated for profit-oriented enterprise decision-making situations. Value is estimated in terms of monetary profits (or benefits) resulted from the forecast user's decision under the specific payoff structure, which is represented by a profit/loss ratio model combined with a decision function and a value score (VS). The forecast user determines a business-related decision based on the probabilistic forecast, the user's subjective reliability of the forecasts, and the payoff structure specific to the user's business environment. The VS curve for a meteorological forecast is specified by a function of the various profit/loss ratios, providing the scaled economic value relative to the value of a perfect forecast. The proposed valuation method based on the profit/loss ratio model and the VS is adapted for hypothetical sets of forecasts and verified for site-specific probability of precipitation forecast of 12 hour and 24 hour-lead time, which is generated from Korea meteorological administration (KMA). The application results show that forecast information with shorter lead time can provide the decision-makers with great benefits and there are ranges of profit/loss ratios in which high subjective reliability of the given forecast is preferred.

• 한국IT서비스학회지
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• 제19권1호
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• pp.113-127
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• 2020

Current web accessibility checks and automatic assessments have been pointed out that the assessment items and scores are evaluated from the developer's point of view rather than from the user's one. In addition, although most of the grades of an automatic assessment on the public web sites are excellent because they are built in accordance with the web accessibility development guidelines, not a few web sites shows relatively low grades in evaluating their usability test made by those users. Taking into account the inadequacy of these web accessibility assessments, this study has identified the differences between the grades of usability evaluations and automatic evaluations for people with low vision and analyzed the major factors affecting web accessibility usability evaluations using Repertory Grid Techniques. Also, the Hard Laddering method of the Means-End Chain theory was adopted to visualize the relationship between Attributes-Conferences-Value and a hierarchical value system analysis based on FGI(Focused Group Interview) to people with the low vision. This study proposed the measures to improve the current web accessibility automatic assessment allocation, expert evaluation criteria, and user task assessment. In particular, it is a web accessibility user evaluation model that can consider the web accessibility quality certification criteria and user review assessment by directly analyzing the user cognitive structure and value system. This study is expected to be useful as a research to enhance the quality of web accessibility assessment.

• 한국도서관정보학회지
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• 제42권1호
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• pp.51-72
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• 2011

본 연구는 서울시 소재의 S 어린이도서관여 제공하는 다양한 서비스가 지역사회 및 지역주민에게 미치는 사회, 문화, 경제적 영향력에 대해서 파악하고자 하였다. 이를 위하여 도서관리시스템을 활용한 이용 통계 분석을 하였고, 타도서관 대비 효율성 비교 분석, 그리고 설문지를 통한 이용자 평가에 대한 분석을 시도하였다. 본 연구조사의 결과로 얻어낸 구체적인 수치를 통해 S 어린이도서관의 서비스 수준을 확인하였고, 지역사회에서의 어린이도서관의 역할과 존재적 의미를 파악하였으며, 이용자들의 인식을 통한 S어린이도서관의 지역사회에서의 경제적 기여도에 대한 측정을 함으로써 S어린이도서관의 가치를 구체화하고자 하였다.

• 한국컴퓨터정보학회논문지
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• 제13권1호
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• pp.161-167
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• 2008

해쉬체인을 이용한 사용자의 인증과 무결성 제공방법이 활성화되면서 이를 이용한 인증서 상태검증 방법들이 다양하게 제안되었다. 제안된 방법들 중에 NOVOMODO에서는 CA가 해쉬값을 생성하여 각사용자에게 배포하고 Jianying Zhou의 프레임워크와 양종필의 개선된 프레임워크에서는 사용자가 해쉬값을 생성하여 검증자에게 전달한다. 그러므로 해쉬값의 생성 및 배포를 위한 작업량이 각 사용자에게 분산되어진다. 그러나 이들 프레임워크는 CA가 발행한 인증서에 오류가 없고 CA의 개인키가 노출되지 않는다는 가정을 전제로 하고 있다. CA도 공격자에 의해 언제든지 개인키가 노출될 수 있으므로 이들 프레임워크는 실제 PKI 환경에 적합하지 않다. 따라서 본 논문에서는 사용자의 인증서에 CA가 제어할 수 있는 해쉬값을 추가하여 이를 해결하고자 한다. 추가되는 해쉬값은 8A내의 사용자들에게 동일하며 CA에서 해쉬값을 생성, 저장 및 배포하기 위한 비용이 적다. 그리고 우리는 또한 양종필의 프레임워크에서 서명 및 검증 절차의 문제점을 지적하고 개선 방법을 제안한다. 우리의 제안은 다른 프레임워크들보다 실제 PKI 환경에 적합하다.