• 제목/요약/키워드: types of trust

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암 최초 진단 후 수술 병원 결정요인: 수도권 소재 일개 종합병원을 대상으로 (Determinants of a Surgery Hospital Following a First-time Diagnosis of Cancer at a General Hospital in the Metropolitan Area)

  • 신창호;김봄결;심형섭;김태현;장석용;이상규
    • 한국병원경영학회지
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    • 제26권4호
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    • pp.59-66
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    • 2021
  • Purposes: This study aimed to identify relevant factors that determine cancer surgery at a medium-sized general hospital where patients are diagnosed with cancer. Methodology: The study subjects were 1,530 patients diagnosed with cancer between November 2013 and October 2019 at a 400-bed general hospital located in the metropolitan area. Multiple logistic regression analysis was performed to identify the patient characteristics, cancer types, and characteristics of treatment experience of the study subjects, in addition to the determinants of cancer surgery in the hospital. Findings: Among 1,530 cases diagnosed with cancer, 353 cases (23.1%) were operated at the hospital where the cancer diagnosis was made. As determinants of surgery after a fist-time diagnosis at a general hospital, the likelihood of having surgery at the hospital, for colorectal cancer patients compared to stomach cancer patients (Odds Ratio=2.38), bladder and kidney cancer patients (Odds Ratio=1.79). According to the results of an additional survey conducted, it was found that important determinants of decisions on a hospital to receive cancer surgery were the kindness of the staff including doctors and nurses, and the trust in the medical skills and technique of the doctor. Practical Implication: The management of general hospitals should take note of the fact that it is important to establish proactive strategies for hospital management including strengthening the rapport between patients and medical institutions based on the kindness of medical staff (doctors and nurses) and staff, in addition to promoting cancer adequacy evaluation results and introducing one-stop systems.

가구 유형에 따른 노인의 건강 관련 삶의 질에 미치는 영향요인 (Factors Influencing Health-related Quality of Life of the Elderly by the Types of Households)

  • 윤미순;최은희;김유진;강유리;최시은
    • 근관절건강학회지
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    • 제28권2호
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    • pp.174-182
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    • 2021
  • Purpose: This study is a secondary data analysis study to identify factors related to the quality of life of people aged 65 y or older, according household type. Methods: In 2019, the study extracted the data from the elderly participants (65 y of age or older) from G province Community Health Survey. The data were compiled and analyzed in a composite sample. Results: The quality of life was lowest among single people, grandparents-grandchildren (F=39.88, p<.001). Variables that significantly influenced quality of life in single-person households were basic security(β=-.03, p=.002), high-risk drinking (β=.04, p=.002), number of day to walk (β=.01, p<.001), diabetes mellitus (β=-.03, p<.001), depression (β=-.02, p<.001), and contact frequency (β=.00, p<.001). Variables that significantly influenced grandparents-grandchildren households were basic security (β=.03, p<.001), smoking(β=-.02, p<.001), number of day to walk (β=.00, p<.001), hypertension (β=-.01, p=.009), diabetes mellitus (β=-.04, p<.001), cognitive impairment (β=-.02, p<.001), depression(β=-.02, p<.001), contact frequency (β=.01, p<.001), and neighborhood trust (β=.02, p<.001). Conclusion: In this study, there were differences in health-related quality of life for each type of household, and various support systems are needed in their social networks to suit their characteristics.

패션광고 유형과 패션브랜드 확장, 소비자 혁신성이 광고신뢰도에 미치는 영향 (Effects of type of fashion advertisement, brand extension and consumer innovativeness on advertising credibility)

  • 김선아;황선진
    • 복식문화연구
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    • 제26권5호
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    • pp.714-726
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    • 2018
  • This study investigates the effects of the type of advertisement, brand extension, and consumer innovativeness on the credibility of fashion advertisements. The factorial design is constructed as a 2(type of fashion advertisement: general vs. cross-media) ${\times}2$(consumer innovativeness: high vs. low) ${\times}2$(the type of fashion brand extension: similar vs. dissimilar) three-way mixed design in which consumer innovativeness is the between-subjects variable. Subjects of this study included 210 men and women in their 20s and 30s who resid in Seoul and had SNS experiences. Frequency analysis, credibility analysis, three-way ANOVA, and simple interaction analysis were conducted using the SPSS 20.0 statistics package. The results are as follows: First, the type of fashion advertisement had a significant effect on advertising credibility. Cross-media advertisements had a more positive effect than general advertisements on all of the dependent variables. Also, the type of brand extension and consumer innovativeness showed significant effect on advertising credibility and the interaction effect between the type of fashion advertisement and consumer innovativeness was significant. Lastly, the effect of different types of brand extensions on advertising credibility showed a significant difference according to consumer innovativeness. Thus, a marketing strategy using cross-media advertising is proven to be effective in gaining consumer trust for a fashion brand.

온라인 트래킹 기술 분류 및 이용자 관점에서의 시사점 (Classification of Online Tracking Technology and Implications in User Perspective)

  • 이보한;나종연
    • 디지털융복합연구
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    • 제16권9호
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    • pp.159-172
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    • 2018
  • 이용자의 정보를 수집하여 활용하는 온라인 트래킹 기술이 빠르게 발전하고 있다. 온라인 트래킹은 제품과 서비스 질의 향성, 이용자 경험의 증진의 측면에서 그 필요성이 강조되지만, 이용자의 프라이버시 침해나 정보 보안 취약성 등의 문제를 내포하고 있다. 이에 본 연구에서는 온라인 트래킹 기술들을 탐색하고, 이를 통해 온라인 트래킹과 관련한 정책 수립시, 고려해야 할 사항을 파악하고자 하였다. 그 결과, 온라인 트래킹 기술은 '일반쿠키', '슈퍼쿠키', '핑거프린팅', '디바이스 ID 트래킹', '크로스 디바이스 트래킹' 등으로 구분되었다. 온라인 트래킹의 발생 단계, 기술 생성주체, 활용목적, 정보의 유지기간 및 저장형식, 기술의 변화 등이 정책적으로 고려되어야 할 사항인 것으로 나타났다. 정책입안자와 산업관계자는 온라인 트래킹 기술의 특성에 따라 이용자가 인지하는 위험 정도가 다를 수 있음을 인지해야 한다. 그리고 온라인 트래킹 기술의 분류에 영향을 미칠 수 있는 다양한 요인에 대한 정책적인 이해가 필요하다. 마지막으로 산업계에서는 통합적 프라이버시 시스템을 구축 등의 선제적 대응이 필요하다.

전자상거래 효율화를 위한 채널통합방안 연구 (A Study on the combining physical and virtual presence in e-commerce)

  • 조원길
    • 정보학연구
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    • 제7권1호
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    • pp.69-86
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    • 2004
  • 오프라인에 기반을 둔 기업이 오프라인과 온라인의 모순을 극복하고 다른 웹사이트와 충분히 경쟁할 수 있는 사이트를 구축하기 위하여 온라인과 오프라인이 통합적으로 서비스 할 수 있을 때 고객의 욕구를 효과적으로 충족시킬 수 있다고 본다. 오프라인과 온라인이라는 이분법적인 사고는 클릭 앤 모르타르(Clicks & Mortar)라는 온라인과 오프라인이 결합된 새로운 비즈니스 모델이 대안으로 제시된다. 따라서 Click & Mortar관리는 많은 시너지 효과들은 채널 들간의 명백한 협력으로 이루어져야하고, 채널간에 협력 조건을 만들고, 두 채널을 사용하는 고객들이 권장하는 조건을 생성시켜 도의적인 손해, 고개관계, 비즈니스 수행 중에 충돌할 수 있는 것을 피하도록 하는 것이 중요하다. 따라서 본 연구에서는 전자상거래에서의 세계적인 흐름과 전자상거래에서의 오프라인 채널과 온라인 채널을 적절히 혼합하여 비즈니스를 어떻게 통합${\cdot}$운영할 것인지 제시하는 것이다.

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의복관여에 따른 헤어관여와 헤어태도의 차이 및 헤어실태 (Hairdo Involvement.Hairdo Attitude Differences Depending on Clothing Involvement and Actual Conditions of Hairdo)

  • 이혜원;김미영
    • 한국의상디자인학회지
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    • 제9권2호
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    • pp.69-83
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    • 2007
  • The purpose of this study was to investigate the differences in the hairdo involvement and hairdo attitude influenced by clothing involvement. In addition, actual conditions of hairdo were investigated. The questionnaires were given to female residents in Seoul and Gyeong-gi province during September to October 2006. Four hundred and six questionnaires were used for data analysis. The collected data were analyzed by using SPSS 12.0 software with various techniques such as factor analysis, Cronbach's alpha, cluster analysis, ANOVA test, Duncan test, frequency analysis and $X^2-test$. The results of this study were as follows; 1. The factors for clothing involvement were found to be interests and pleasure in clothes, coordination of clothes, symbolic representation, fashionableness, and risk awareness. The hairdo involvement factors were found to be interests and pleasure in hairdo, fashionableness, symbolic representation, risk awareness, and coordination of hairdo. The factors for attitude toward hairdo were found to be orientations toward leader's fashion conformity, distinct individuality, constancy, and consciousness of others. 2. According to the level of clothing involvement, three types of group were defined. When difference in the hairdo involvement was analyzed, all factors showed significant differences. When difference in the hairdo attitude was analyzed, significant differences were found in orientations toward leader's fashion conformity, distinct individuality and consciousness of others. 3. Reason for choosing hair style is 'it's because they wanted the hair style', 'it's easy to groom', 'it's what they usually choose'. Average hair grooming time is less than 5 minute had higher rate, and then less than 10 minute came second. The money spend on buying consumption goods for hair treatment per month had the highest rate on spending 10,000 to 20,000won and the source of information on hairdo had the highest rate on hairdresser. The reason for choosing hair saloon had the highest rate on hairdressing skill, which shows that people choose hair saloons which they can trust on hair saloon's hairdressing skill.

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가정안전에 대한 사회자본의 효과 분석: 1인가구와 한부모가구를 중심으로 (A Study on the Effect of Social Capital on Family Safety of One-Person and Single-Parent Households in Korea)

  • 서지원
    • 가족자원경영과 정책
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    • 제21권2호
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    • pp.25-50
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    • 2017
  • Recently, concern about family safety is rising again as an important issue with the context of family healthiness and well-being in Korean society despite of the dramatic economic growth. The purpose of this study is to examine the status of family safety of singles and single-parent households and to investigate the effect of social capital on the level of their family safety. Data are from the 10th wave of Korea Welfare Panel Study analysing one-person households(N=2,017) and single-parent households(N=172). One-person households were categorized as three groups by age(the youths/middle-aged/the elderly) and single-parent households were also three by family types(mother-child/fahter-child/grandparent-child). The major results were as follows: First, the mean of family safety index was highest among middle-aged, while single youths had the fewest problems in terms of family safety. Second, social capital was found to vary by family structure. In the one-person households, all the levels of the social capital variables, including trust, bond, acceptance, and participation, differed significantly; only two variables, bond and embracement, differed in the single-parent households. Third, social capital differed between the low-income households and others significantly. Forth, the positive effects of social capital on overcoming family safety problems were investigated. In conclusion, social capital represents an alternative resource for overcoming economic hardship for low-income one-person/single-parent households, especially for middle-aged singles and father-child single-parent households. Based on these empirical results, theoretical implications were discussed with regard to family policy and programs.

2015 개정 교육과정에 따른 중학교 가정 교과서 활동과제의 민주시민역량 분석 (Analysis of the democratic civic competencies of activity tasks in middle school Home Economics textbooks according to 2015 revised national curriculum)

  • 한주
    • 한국가정과교육학회지
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    • 제30권1호
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    • pp.79-97
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    • 2018
  • 본 연구의 목적은 2015 개정 교육과정에 따른 중학교 가정 교과서의 활동과제에 나타난 민주시민역량을 분석하는 데 있다. 이를 위해 2015 개정 교육과정에 따른 중학교 기술 가정 교과서 6종(총 12권)의 활동과제를 분석하였다. 분석 결과 3가지 민주시민역량군 중에서는 '시민성 역량군'의 내용이 가장 많이 다루어졌으며, 민주시민역량은 '신뢰와 가치(F)' 역량의 빈도가 가장 높았다. 교육과정 영역별로는 '인간 발달과 가족' 영역에서, 핵심 역량별로는 '관계'에서, 내용 요소별로는 '가족의 의사 소통과 갈등 관리'에서 민주시민역량 내용을 가장 많이 다루고 있었다. 출판사별로는 'KH' 교과서의 민주시민역량 활동과제 빈도가 가장 높았다. 가정과교육과 민주시민역량 사이의 관련성으로 볼 때, 앞으로 가정교과를 통해 학생들이 가정의 삶에서 민주시민역량을 키울 수 있는 수업 실천에 대한 다양한 연구가 필요하다.

프라이버시를 제공하는 스마트 컨트랙트 기반의 스마트 팩토리 주문제작 프로토콜 (Privacy-preserving Customized Order Service Protocol based on Smart Contract in Smart Factory)

  • 이용주;우성희;이상호
    • 한국정보통신학회논문지
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    • 제23권2호
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    • pp.215-222
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    • 2019
  • 4차 산업에 대한 꾸준한 투자와 기술 개발로 스마트 팩토리 기술이 더욱 안정화되고 3D 프린팅을 포함한 관련 기술개발이 더욱 활발해진다면, 스마트 팩토리 도입비용이 낮아지고 현재의 고가의 상품 제조에 집중되는 현상에서 벗어나 소량 맞춤형 주문 제작을 위한 서비스로 변화 될 것이라고 기대한다. 그러나 소량의 주문제작을 위해 제3자에게 개인정보를 제공해야 하고 복잡한 결제시스템을 거쳐야 한다면 발전되는 기술에 비해 활용도는 그에 미치지 못할 수 있다. 이 논문에서는 기존 사물인터넷의 한계를 극복하고 새로운 패러다임을 가져다 줄 것으로 기대하는 블록체인 기술 융합의 스마트 팩토리 환경에서 프라이버시와 익명성을 제공하는 고객 맞춤형 제문제작을 위한 프로토콜을 제안한다. 제작자의 평판을 반영하여 고객 주문에 활용하고 주문 내용이 제작자 외에는 공개되지 않도록 프라이버시를 제공하는 고객 맞춤형 주문제작 방법을 제안하였다. 또한 제안하는 프로토콜의 요구사항을 검증하였고 관련연구와의 비교를 통하여 독창성을 확인하였다.

패션 소상공인 제품 구매에 대한 탐색적 연구 -소비자 생애주기와 구매단계를 중심으로- (Exploratory Study on Purchasing Fashion Products from Small Business Owners -Focusing on the Consumer Life Cycle and Purchasing Stage-)

  • 김송미;장세윤;이유리;진우준;김하연
    • 한국의류학회지
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    • 제46권5호
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    • pp.805-826
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    • 2022
  • This study explored the process by which consumers purchase products from small fashion business owners via online and mobile channels. In addition, group types were classified given that the purchasing process depends on the consumers' life cycle. The consumer focus group interview (FGI) was conducted on 18 participants that were divided into six groups by age, work, and children. Results revealed that first, consumer journey comprised four stages. Factors influencing need recognition were "attention to information of social media influencer," "attention to information of affiliated groups," and "repeated advertising of SME products/brands." For information searching, "exploring purchase reviews," "environment for mobile shopping information exploration," and "continuous product tracking" were important factors. Purchasing and shopping stages were affected by "price-free, improvised purchase decision" and "convenient mobile payment system and point benefits." After the purchase, "active sharing and repeated purchase when satisfied" and "blocking relationships when dissatisfied" occurred. Second, six consumer groups based on the fashion life cycle are the "Platform lover," "Influencer follower," "Trust builder," "Novelty seeker," "Convenience seeker," and "New designer supporter." Ultimately, small business owners can develop the process of planning and selling fashion products more efficiently.