• International Journal of Advanced Culture Technology
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• v.11 no.3
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• pp.45-50
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• 2023

The number of international tourists is noticeably recovering in many parts of the world, with the number of Vietnamese tourists growing significantly. Consequently, this study aims to identify the factors influencing the image of Vietnam's tourist destinations among international tourists interested in visiting the country. Additionally, the study examines whether the perception formed in this manner subsequently affects their intention to visit. The findings reveal that cultural attractions and eWOM (Electronic Word of Mouth) positively influence the development of a tourism destination image. However, film tourism did not have a significant effect on the destination image. Moreover, it was observed that the destination image indeed influences the intention to visit.

• Journal of the Korean Institute of Rural Architecture
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• v.9 no.2
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• pp.1-12
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• 2007

TV-Drama Location sets as a potential magnet for tourism have been a popular subject during the past years. A large number of provincial governments have been trying to attract location sets to their region for this cause. But so far the drama sets, once they lost the heat of the initial exposure, have not been used continuously and thus result in waste of province budget. Systematic approach to the utilization and effective application is needed. On the basis of analyzing the issues and problems of existing TV drama sets, this study explores possibilities of development in the case of "Into the storm" drama set, locationed at Jukbyun, Uljin-gun. Through SWOT analysis, feasibility analysis, the study proposes sustainable scheme that accommodates potential for future drama, tourist attraction and functions for local residents.

• Asia-Pacific Journal of Business
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• v.14 no.2
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• pp.187-199
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• 2023

Purpose - The purpose of this study is to formulate a plan to cope with tourists' rights which can occur in tourist attraction place and anywhere for tourist activities and to seek a plan for introducing a watchdog system for tourists' civil complaints. Design/methodology/approach - To perform this purpose, this article will discuss a research review of the scope of tourist activities in terms of space and place perspectives and compare them to the watchdog and ombudsman concepts. And the study analyses and look at the suggestion about Tourism complains center and the Tourism policy system of procedure function and role critically. Findings - The Watchdog system is a routine activity in which citizen monitoring activities are developed in the form of a system and share inconvenience and anxiety detected in time and space in the expanding range of entertainment, leisure, and sports tourism activities. The resulting accident rate can be reduced, the administrative and private businesses can be resolved, and the cost of handling can be solved. Research implications or Originality - The social contribution of Watchdog can be systematically expanded and resolved at various sites by securing public trust in the country threats in daily places preventing risks securing continuous safety management of related facilities and other industries

• Journal of the Korea Convergence Society
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• v.11 no.6
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• pp.127-135
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• 2020

Busan is a world-class tourist city representing Korea, and more professional storytelling is needed in the development and promotion of products. The purpose of this study is to convey the image of Busan using storytelling techniques to foreigners, and then examine the correlation between the intention of purchase and oral intention of the related tourist souvenirs. A survey of 162 foreigners was conducted. The results showed that storytelling exposure and visiting experience on tourist sites and the design of tourist products have a certain correlation between the intention of purchase and oral intentions. Attractive souvenir design, visiting experience in the region and storytelling in the area involved are expected to contribute positively to the revisit of foreign tourists and the attraction of potential tourists. This study is meaningful in that it provides a new direction for promoting Busan tourism products, and in the future, the district will conduct additional verification for tourism cities other than Busan to verify the research hypothesis extensively.

• The Journal of the Korea Contents Association
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• v.16 no.11
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• pp.477-487
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• 2016

In 1995, the filming location of the drama had been famous, and as a result it brings the effect of increasing tourists of that areas. After that, many local governments try to host the filming on their regions to be potential tourist attractions. With the same stream, Jeonju also has attempted to host International Film Festival and to set up Jeonju Film Commission and Jeonju Cinema Complex. However, although the city already has rich infrastructure facilities to make films, the city hardly tries to use the filming locations as tourist attractions. This study suggests four ways of using filming locations as tourist attractions to activate Jeonju economy and improve Jeonju's cultural image. We firstly collect social bigdata related with tourists of filming locations and tourist attractions in Jeonju from Twitter, which is the most representative SNS, and then perform frequency and trend analysis. We also investigate major factors of visits to tourist's attractions based on content analysis of tweet mentions.

• Proceedings of the Korea Contents Association Conference
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• 2019.05a
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• pp.217-218
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• 2019

오늘날 공간의 활성화 방안으로서 문화 원형 발굴, 테마파크 등과 같이 다양한 형태의 스토리텔링을 결합한 사례가 많아지고 있다. 그러나 공간에 스토리텔링을 결합하였음에도 불구하고 지속적인 성과를 거두면서 명소로 자리 잡은 경우는 극히 드물다. 따라서 본 연구에서는 "제빵왕 김탁구"라는 동일한 스토리텔링을 토대로 하여 명소가 되지 못한 '팔봉 제빵점'과 지금까지도 큰 명소로 자리 잡고있는 '성심당' 사례를 분석하고 이를 통해 장소성 형성을 위한 소비자 행동 유도전략을 고찰하고 명소화를 위한 향후 발전 방향을 제시하고자 한다.

• Proceedings of the Korea Information Processing Society Conference
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• 2023.11a
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• pp.745-747
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• 2023

여러 분야에서 인공지능 모델을 활용한 추천 방법들이 많이 사용되고 있다. 본 논문에서는 관광지의 대중적이고 정확한 추천을 위해 GPT-3 와 같은 생성 모델로 생성한 가상의 리뷰 문장을 통해 KoBERT 모델을 학습했다. 생성한 데이터를 통한 KoBERT 의 학습 정확도는 0.98, 테스트 정확도는 0.81 이고 실제 관광지별 리뷰 데이터를 활용해 관광지를 분류했다.

• The Journal of the Korea Contents Association
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• v.10 no.10
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• pp.398-407
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• 2010

The purpose of this study is to explain the neighborhood region "gimpo northwest area" connection development make use of a core tourist area "kanghwado" of visitor behavior characteristics. this is a foundation data for research of kanghwado behavior characteristics. For this research, the description of the current study were as follows. First kanghwado revisitors of high potentialities visit gimpo northwest area. so its demanded same or different attraction development and make an target marketing from kanghwado revisitors. Second the gimpo northwest keep the accent on development history and experience education of housewives families. Third publicity board parking area and infrastructure is demanded on the 48th street. Forth Han river and Imjin river meeting point gimpo north area, each other kanghwado gimpo west put opposite Yeomha river there can see point the west sea. therefore we need waterside attraction.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.11
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• pp.4251-4259
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• 2010

This study investigates the needs of cruise tourists for building customer oriented ubiquitous tourism services. Through the field survey, the relationship between cruise tourism motivations and ubiquitous cruise services were analyzed. In this study, cruise tourism motivations mean destination attraction, family friendship, socialization, education/novelty and escape from daily routine. And ubiquitous cruise services are consists of boarding service, security service, safety service, customization service, and payment services. The results are as follows; cruise tourists with more socialization motivation get more use intention of ubiquitous payment service; cruise tourists with more destination attraction have more use intention of ubiquitous customization service.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2016.10a
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• pp.843-845
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• 2016

Concomitant with development of AR(Augmented Reality) and VR(Virtual Reality), interest in location based games and augmented reality have increased and various services have been developed. Due to this, AR, VR, MR(Merged Reality) techniques are considered one of fourth industrial revolution techniques. Oculus Rift which is representative of VR technology, and HTC VIVE need separate controllers, and don't offer service such as receiving external video information when users are using devices. In the case of project Alloy, which is a MR device of Intel, this has advantages such as controlling devices through hand signals and facial expressions, and receiving external video information. In this paper, we propose tourist guide system based on current position using MR. This system makes economical tour possible by arranging tourist attraction information which is from current position of tourists in correct places through external video information using MR, location determination using GPS, tourism information search using wireless internet.