• Title/Summary/Keyword: tourism behavior

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A Study on the Influence of Tourism Experience Factors on the Memory, Satisfaction and Loyalty of Tourist Attractions (관광체험요소가 관광지의 기억, 만족 충성도에 미치는 영향에 관한 연구)

  • Park, Wan Gu;Kim, Yong Beom;Choi, Yu-Jin
    • Journal of the Korea Safety Management & Science
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    • v.19 no.2
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    • pp.147-157
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    • 2017
  • The tourism experience factor is an essential source of competitive advantage in the tourism industry and is an important factor for predicting future tourism behavior. Tourism experience elements can be composed of areas of education, entertainment, aesthetics and deviance (Pine and Gilmore, 1998). This study examines the effect of tourist experience factors on tourist loyalty and it is meaningful to see if the experiential economic theory of Pine and Gilmore (1999) is applicable. In order to achieve the purpose of this study, we conducted a questionnaire survey on tourists using experiential tourism factors. As a result, it was found that recreational experiential factors had a significant effect on memory. Memory has a significant effect on both visitor satisfaction and tourist loyalty. This study has academic significance because it focuses on the tourism experience factor which is the core of experiential economic theory. Practical significance is that a lot of experiential contents should be found in order to better match the tourist experience factor to the requirements of visitors to the tourist site. As a result, it is expected to generate revenue and improve its competitiveness.

A Study on College Students' Menu Choice Behavior by Food Choice Factor (음식 선택 요인에 따른 대학생의 메뉴 선택 행동에 관한 연구- 대전.충남 지역 대학생을 중심으로 -)

  • Kim, Keun-Jong;Chun, Myung-Sook
    • Culinary science and hospitality research
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    • v.13 no.4
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    • pp.186-198
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    • 2007
  • Recently, the desire of the students has been changing variously as time passes and its speed is being accelerated. In this respect, this paper aims to demonstrate college students' menu choice behavior. In order to attain the object of this paper, college students in Chung-Nam Province including Daejeon city have been studied. There are many kinds of manu choice factors in food-industry. One of the methods of this study is Khan's food choice factor. The results of this analysis suggest that hypothesis 1-1, the environmental factors for college students were verified as significant effects on menu choice behavior of other people and also hypothesis $1{\sim}2$, self oriented for menu choice behavior showed significant effects. As a result, Khan's food choice behavior should be comparative to each factor focused on diversified environments. And also each factor is not strongly affected in relation to food choice factor. Therefore, students' menu choice behavior will be measured by verifying factors.

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A Study on Differences in Tour Performance and Behavior Intention among Segmented International Tourism Markets based on Urban Tourism Contents Satisfaction (방한 외래관광객 도시관광콘텐츠 만족도 세분시장에 따른 관광성과 및 행동의도 차이 연구)

  • Yan, Wenyan;Lee, JaeHee;Kim, Miseong;Yoon, Yooshik
    • The Journal of the Korea Contents Association
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    • v.17 no.3
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    • pp.31-41
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    • 2017
  • Foreign tourists who are visiting Korea urban tourism destination have been continuedly growing and more various tourism products and service are requested to fit those foreign tourists' needs and wants. Accordingly, tourism contents and its satisfaction in urban tourism destination have been developing to provide more valuable products and service to tourists. This study was conducted to segment foreign tourists based on 4 different tourism urban destination contents, including destination facility contents, leisure entertainment contents, shopping contents, accommodation contents. Cluster analysis provided four different groups based on the mean score of urban tourism destination contents. MANOVA was conducted to identify whether ot not there are differences among the segmented groups in terms of travel performances and destination loyalty, Chi-square analysis were also conducted to see if there are differences among the segmented groups based on demographic informations. Theoretical and practical implication were discussed in the conclusion section. The results of this study would be helpful for tourism products planners and developers.

Tourist Behavior of Bi-eung Port in Gunsan (군산 비응항 방문객의 관광행태에 관한 연구)

  • Lee, Jeong-Rock;Park, Jong-Chun;Kim, Hye-Young;Yoo, Sun-Kyung;Yoon, Yi-Na
    • Journal of the Korean association of regional geographers
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    • v.17 no.6
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    • pp.753-765
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    • 2011
  • Tourist behavior has been a major topic in tourism research. Since the construction of Saemangeum seawall, May 2010, it has been working actively to make a tourist complex fishing port project of Bi-eung port, with the increase of tourists visiting to Saemangeum seawall and Bi-eung port. The purpose of this study is to analyze tourist behaviors conducted in Bi-eung port of Gunsan area. Most of the tourists were the residence of the Jeonbuk, and one-day tourists mostly consisted of families and friends. It was examined that the main destinations were Saemangeum seawall and Bi-eung port. The major complaints of tourists were the lack of parking and convenience facilities. In order to activate the tourism of Bi-eung port, it is required the landscape maintenance and place marketing of Bi-eung port. The satisfaction indicators about tourism base on facilities such as accessibility, promotion and information, tourism products and food, linkage of tourist places and tourism resource with surrounding areas, and the related tourism programs show as below average, respectively. Seven kinds of tourism infrastructure as measured by indicators below average in satisfaction with the analysis but Comprehensive assessment as a tourist destination was the relatively high levels.

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A Study on the Structural Relationships between Self-Sacrificial Leadership, Employees' Workplace Spirituality, Supervisor Likeability and Innovation Behavior of Hotel Enterprise (호텔기업의 자기희생적 리더십, 직장영성, 상사호감 및 혁신행동의 구조적 관계 연구)

  • Park, Jong Chul;Choi, Hyun Jung
    • Culinary science and hospitality research
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    • v.24 no.3
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    • pp.177-187
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    • 2018
  • This study began with the expectation that work spirituality according to self - sacrificing leadership of a company recognized by hotel employees could positively affect superior liking and innovation behavior. The results of this study can be summarized as follows; the exercise of authority and the self - sacrifice in reward distribution are very important in the social exchange relationship. And the experience of joy and meaning, which is a behavior that meets the values, showed that it fulfilled the sense of accomplishment that the employees realized as a value, and it increased the satisfaction of pursuing the value of the boss and participating in and contributing to the world. Moreover, the hotel employees were likely to favor the bosses when they gave up or refrained from their authority or delegated to their subordinates, or when their bosses delayed or gave up rewards that had to be distributed to them. Also, self-sacrifice on the supervisor's job assignment is considered as an essential part of inducing the innovative behavior of the subordinates, regarded as desirable behavior or qualities.

Leisure Behavior of Characteristics by The Elderly At Parks In Osaka, Japan

  • Yang, Jaejoon
    • Architectural research
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    • v.3 no.1
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    • pp.1-7
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    • 2001
  • This paper try to provide basic insight of the changing functions of urban parks for the future direction of the maintenance and management of the urban parks using the results of the case study done for the city of Osaka, Japan. To accomplish this purpose this study considers the behavior characteristics of the elderly within the parks in Osaka, Japan. Based on the findings of the study authors propose the chaining meaning of urban parks in the users perspective and summarize the results of the study. Study results show high values on the environmental factors of the park, such as the fresh air and the shadow of trees and low values on noise and stairways in it. The multidimensional quantitative III classifies the purposes of the elderly using the parks into 3 types: a multi-use type, a walking type and a sightseeing type.

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Selection Attributes on Behaviour Intention of Island Tourism : focused on Chuja region (도서 관광지의 선택속성, 서비스 가치, 만족도 및 행동의도 관계 연구: 추자도를 대상으로)

  • Choi, Yong-Bok;Boo, Chang-San;Kim, Min-Cheol
    • Journal of Fisheries and Marine Sciences Education
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    • v.24 no.3
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    • pp.406-415
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    • 2012
  • The objective of this paper was to analyze the relationships between the factors of selection attributes and the behavior intention focusing on Domestic tourists in Chuja island. This paper utilized the path analysis to investigate the factors of selection attributes affecting the visitors' satisfaction and re-visit intention through service value as mediating factor. This study showed the most important thing among the factors influencing service value in research model was 'uniqueness of island'. Finally, this paper presented that the selection attributes had affected overall satisfaction and re-visit intention through the mediation of service value. In addition, this study calculated total effect including indirect and direct effect of the choice attributes on behavior intention. This result can give the stakeholders related to Chujado island a implication for a better policy of tourism development.

The Relationship among Brand Equity, Corporate personality, Attachment and Consumer behavior (관광목적지의 브랜드자산, 자아일치성, 애착 및 행동의도간의 관계)

  • Seo, Kyung-Do;Lee, Jung-Eun
    • Journal of Digital Convergence
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    • v.11 no.10
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    • pp.313-320
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    • 2013
  • In this study of tourism destination brand equity and self-consistent interstellar significant attachment relationships and brand equity and behavioral intention was to determine the effect on the relationship. First, the tourism destination brand equity of the self-consistent sex tourists will have a significant impact is to test the hypothesis of a multiple regression analysis was conducted brand equity, loyalty, self image and gender matched only indicates the relationship was significant. Second, self Correspondence tourist destination tourists will have a significant effect on attachment. In order to verify the hypothesis that the multiple regression analysis was conducted for self-Correspondence attachment was significantly related shows. Third, the attachment of tourist destinations for travelers of action also will have a significant impact on. Hypotheses multiple regression analysis was conducted to attachment behavior also shows significant relationship was about.

Influences of Self-Monitoring of Residents on Tourism Development Attitude - Attitudes of Resident's in Nonsan Towards Development of Mt. Daedun - (주민의 자기검색성향이 관광개발태도에 미치는 영향 - 대둔산도립공원 개발에 대한 논산시민의 태도를 대상으로-)

  • Lee, Keol-Jae
    • The Journal of the Korea Contents Association
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    • v.8 no.6
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    • pp.242-252
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    • 2008
  • This article was examines an attitude towards Tourism Development that has relevance to social psychological differences of individuals in terms of social psychological research on Tourism Development. It used the self-monitoring scale developed by Snyder(1974) who focused on individual behavior, which has been recently paid attention in the field of social psychology. It is considered that the result of this study contributes to academic world from two extensive points of view. One is that this study was conducted without any previous studies on self-monitoring and was performed to arrange the concept of Tourism Development Attitude in the stream. Another one is that this research proved the influence of self-monitoring on the citizen's propensity towards Tourism Development Attitude toward economic impact, Tourism Development Attitude toward social impact and with the tendency of participating in tourism development. Finally, Tourism Development Attitude that has relevance to social psychological differences of individuals.

Rural Tourism Image and Major Activity Space in Gochang County Shown in Social Data - Focusing on the Keyword 'Gochang-gun Travel' - (소셜데이터에 나타난 고창군의 농촌관광 이미지와 주요 활동공간 - '고창군 여행' 키워드를 중심으로 -)

  • Kim, Young-Jin;Son, Gwangryul;Lee, Dongchae;Son, Yong-hoon
    • Journal of Korean Society of Rural Planning
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    • v.27 no.3
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    • pp.103-116
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    • 2021
  • In this study, the characteristics of rural tourism image perceived by urban residents were analyzed through text analysis of blog data. In order to examine the images related to rural tourism, blog data written with the keyword "Gochang-gun travel" was used. LDA topic analysis, one of the text mining techniques, was used for the analysis. In the tourism image of Gochang-gun, 9 topics were derived, and 112 major places appeared. This was divided into 3 main activities and 5 object spaces through the review of keywords and the original text of blog data. As a result of the analysis, the traditional main resources of the region, Seonun mountain, Seonun temple, and Gochang-eup fortress, formed topic. On the other hand, world heritage such as dolmen and Ungok wetland did not appear as topic. In particular, the farms operated by the private sector form individual topics, and the theme farm can be seen as an important resource for tourism in Gochang-gun. Also, through the distribution of place keywords, it was possible to understand the characteristics of travel by region and the usage behavior of visitors. In the case of Gochang-gun, there was a phenomenon in which visitors were biased by region. This seems to be the result of Gochang-gun seeking to vitalize local tourism focusing on natural, ecological, and scenic resources. It is necessary to establish a plan for balanced regional development and develop other types of tourism resources. This study is different in that it identified the types and characteristics of rural tourism images in the region perceived by visitors, and the status of tourism at the regional level.