• The Journal of the Korea Contents Association
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• v.22 no.7
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• pp.607-622
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• 2022

The Spring Festival is the most important traditional celebration in China, and it has the important value of condensing the national spirit and emotion, inheriting traditional culture and customs, and showing the development and changes of contemporary China. As a kind of TV performance art and cultural media carrier, The Spring Festival Gala of China Media Group (C.M.G) has been broadcast for 40 years and has exerted a great influence on the development of China's media industry. These days, China's TV performing arts and Chinese media that represented by The Spring Festival Gala, are not only the main front of domestic propaganda, but also shoulder the historical responsibility of building the image of a great country and exporting Chinese remarkable culture to the outside world. Therefore this study had summarizes The Spring Festival Gala change trend in the past 40 years focus on the theme of The Spring Celebration, the development of multimedia, and the interaction between society and culture in different periods of Chinese social background, and also analyzes the current problems of the Spring Festival by combining relevant data and specific cases. so as to make forward-looking suggestions for the and how the Chinese media industry can further develop towards globalization.

• Korean Association of Arts Management
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• no.58
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• pp.121-152
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• 2021

This study attempted to analyze the effect of the color series of artworks installed as environmental stimuli in commercial spaces on the satisfaction of visitors and the moderating effect of the relationship. To this end, based on the SOR model of Stimulate-Organism-Response applied to burial environment research in the field of environmental psychology, and the preceding research using the SOR model, artwork color series(S)-mood and spaace amenity(O)-A research framework for satisfaction(R) was developed. In the experiment, an online questionnaire was conducted for domestic college students and graduate students by producing images with two conditions depending on the case where warm colors and cold colors were installed for the color series of artworks. As a result of verifying the difference in satisfaction of respondents corresponding to the two conditions through regression analysis, it was found that the warm color(vs. cold color) of the artwork color series induces higher visitor satisfaction. In addition, as a result of verifying the controlling factors of mood and space amenity variables in this relationship of influence, a significant moderating effect was found when the positive mood of warm colors(vs. cold colors) in the artwork color series was felt higher than the average. And, of the four types of space amenity, it was found that a significant moderating effect appeared when only comfort and aesthetics were measured as moderating variables. The result of this study proves that the warm color series of artworks that stimulate the physical environment of commercial spaces has a more positive effect on the satisfaction of visitors than the cold color series, and this is reinforced by positive mood, comfort, and aesthetics. It adds understanding and provides useful implications for marketing strategies for building an effective spatial image.

• Journal of the Korean Institute of Traditional Landscape Architecture
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• v.32 no.2
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• pp.148-158
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• 2014

This study aims to analyze the Spatial Imagery(Yijing) of the Weeping Bamboo Lodge(Xiaoxiangguan) which is from Chinese Qing dynasty novel "Dream of Red Mansions". The conclusions are as follows. First, the fantasy garden what is described in the novel "Dream of Red Mansions" can be recreated in reality. Second, through the analysis of the spatial imagery, the plants of the Weeping Bamboo Lodge contains a lot of meaning, and mainly through the plants to express meaning. Third, the main garden concept of the Weeping Bamboo Lodge is "Inspired by Nature", the representative space constitution principle is "the art of circuitous" and "view borrowing". Fourth, the concept of traditional garden in the novel "Dream of Red Mansions" and the landscape architecture theory book "Yuan Ye(Art of garden building)" is essentially in agreement. The generation process of garden spatial imagery was showed in this study, and on the basis of this, the garden spatial imagery of the Weeping Bamboo Lodge was analyzed. It is provided the useful information for the future research, and the novel "Dream of Red Mansions" as a important book was determined in the research of traditional garden.

• The Korean Journal of Franchise Management
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• v.8 no.3
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• pp.17-27
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• 2017

Purpose - In align with the increasing competition in both online and offline franchise markets caused by the increasing impact of social networking service, entrepreneurial passion(EP) of the franchise owners has crucial impact on the stakeholders. This study proposed the customer among stakeholders has the critical influence firm's success and examined the structural relationship between entrepreneurial passion(EP) and trust, identification, and loyalty from the customer's perspective. Research design, data, and methodology - This study examines the structural relationship between entrepreneurial passion(EP), trust, identification, and loyalty from the customer's perspective. More specifically, the EP were measured using three sub-dimensions such as EP-inventing(Perceived passion for inventing), EP-founding(Perceived passion for foundting), and EP-developing(Perceived passion for developing). In order to verify the research purposes, research model and hypotheses were developed. All constructs were measured with multiple items developed and tested in the previous studies. Each item was measured on a 7 point Likert-scale anchored by '1 = strongly disagree, 7 = strongly agree'. The data were collected from 449 franchise consumers through online survey and were analyzed using SPSS 21.0 and Smart PLS 3.0. statistical program. Result - The results of this study are as follows. First, EP-inventing and EP-developing have significant impacts on corporate trust. Second, EP-founding does not have significant impact on corporate trust. Third, EP-inventing and EP-founding have significant impacts on consumer identification. Fourth, EP-developing does not have impact on identification directly, but does indirectly through corporate trust as a mediator. Fifth, corporate trust and identification have significant impacts on loyalty. Conclusions - This indicates that the foodservice franchise CEOs should continuously develop new menus and service to fulfill customer needs. EP-inventing of the food franchise CEOs may enhance customer trust for higher quality of product or service, and EP-developing can also be a driving force for customer trust as it embeds belief in customers that the franchise is sustainably developing. Also, food franchise CEOs should first clarify the support process for the existing brands before developing new ones. Customers tend to lead the trend by using brands that satisfy new trends in the foodservice franchise market, and it could have identification with the trend-setting franchise. Customers do not accept if a company is different from their personal image or norms. So the franchise CEOs must create identification with customers by building corporate trust. Corporate trust influences consumer behavior and emotion, thus the franchises need to secure trust by improving product or service continuously.

• The Mathematical Education
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• v.61 no.3
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• pp.419-439
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• 2022

This study is based on Freudenthal's mathmatising process and the didactical phenomenology of linear function concept, I have described and examined the process in which students represent the constant rate of change into tables, graphs and equations and, in this way, how they construct mental objects and essence of the linear function concept. The students used the proportionality as composite units, when they represented the phenomenon with constant rate of change into tables. When representing in graphs, all but one student represented it into a line. There were differences among the students in the level they were using the given conditions, co-variation perspective, and corresponding rules when formulating equations. The students compared the relationship between two variables in a multiplicative way, and under the guidance of teachers they reached to the understanding that its relationship becomes a constant. Moreover, they could construct mental objects of a constant rate of change, understanding the situation where the relationship between time difference and distance difference becomes one value, namely speed. The students had difficulties in connecting the rate of change with the inclination of a line. The students constructed the essence (concept) of linear functions, after building and organizing the image that the rate of change is constant, the graph is linear, and the equation is formulated as y=ax+b (a: inclination, b: intercept).

• Geophysics and Geophysical Exploration
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• v.14 no.1
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• pp.7-17
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• 2011

We have developed an inversion code for three-dimensional (3D) resistivity tomography including the anisotropy effect. The algorithm is based on the finite element approximations for the forward modelling and Active Constraint Balancing method is adopted to enhance the resolving power of the smoothness constraint least-squares inversion. Using numerical experiments, we have shown that anisotropic inversion is viable to get an accurate image of the subsurface when the subsurface shows strong electrical anisotropy. Moreover, anisotropy can be used as additional information in the interpretation of subsurface. This algorithm was also applied to the field dataset acquired in the abandoned old mine area, where a high-rise apartment block has been built up over a mining tunnel. The main purpose of the investigation was to evaluate the safety analysis of the building due to old mining activities. Strong electrical anisotropy has been observed and it was proven to be caused by geological setting of the site. To handle the anisotropy problem, field data were inverted by a 3D anisotropic tomography algorithm and we could obtain 3D subsurface images, which matches well with geology mapping observations. The inversion results have been used to provide the subsurface model for the safety analysis in rock engineering and we could assure the residents that the apartment has no problem in its safety after the completion of investigation works.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.12 no.3
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• pp.177-190
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• 2017

This study investigates the effects of franchisors' characteristics including brand reputation, training and product related support, franchisees' characteristics including store location and management on the performance and recontract intention of franchisees in bakery franchise industry. Also, this study examine the moderating effect of CEO experience of franchisees among the franchisors' and franchisees' characteristics, and performance. To empirically test these relationships, data were collected from 386 respondents who are franchisees in the bakery franchise sector. In the verification of hypotheses, the structure equation modeling(SEM) is used. The results of this study are as follows. First, franchisors' brand reputation, training support, and franchisees' locational factor have significant effects on the financial performance of franchisees positively. However, franchisors' product related support and franchisees' management of the store have not significant effects on the performance. Second, the performance of franchisees has positive effect on the recontract intention. Third, the moderating effect of CEO experience is only significant in the relationship between franchisors' training support and the performance. Based on the findings, this study suggest the importance of building a good brand image and superior training system for franchisors to improve mutual ongoing growth. Also, franchisors should determine whether nascent franchisee entrepreneurs have CEO experiences to further improve performance. If they do not have related experiences, both opening and ongoing training supports of franchisors and the efforts of franchisees towards learning are required. Finally, this study suggest that both franchisors and franchisees should accurately analyze the conditions of possible locations and establish strategies to select beneficial location before starting a franchise business.

• Journal of the Korean Geotechnical Society
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• v.37 no.10
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• pp.13-25
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• 2021

The most widely used method for determining the blast effects of explosives is the Trauzl test. This test is used to measure the explosive power (strength) of a substance by determining volume increase, which is produced by the detonation of a tested explosive charge in the cavity of a lead block with defined quality and size. In this paper, Trauzl lead block test and High speed 3D-DIC (Digital Image Correlation) system were conducted to evaluate the stemming effect of the blast hole. The effects of stemming materials can be expressed as the expansion of the cavity in a standard lead block through explosion of the explosives. The blasting experiment was conducted with emulsion explosives. The stemming material in the blast hole of lead block, which was adopted in this study, were using sand and stone chips. Results of blasting experiment and numerical analysis showed that the expansion rates of lead block were most affected by stone chips followed by sand. Also, as result of dynamic strain measurement on the lead block surface of High speed 3D-DIC system, the displacement and surface strain on the block were the highest in the experiment case of stone chips stemming.

• Journal of Convergence for Information Technology
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• v.8 no.6
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• pp.367-374
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• 2018

The purpose of this research is to promote traditional markets, which are part of urban regeneration project, and to promote cultural and tourism market by applying characteristics and differentiated elements through story development through market-related resources in order to secure identity of the JeCheon Central market that lost function of the traditional market and regional aging of the traditional market. To this end, the basic survey and analysis of the Jecheon area and the current situation of the Jecheon Central Market were conducted to diagnose problems and to analyze keywords through surveys by local merchants and visitors. By drawing up measures to vitalize the Jecheon Central Market by floor and space, the Jecheon Central Market's design story is developed and applied so that it can restore the image of the local traditional market through regional and cultural elements and become a center of space and culture that can become a landmark for the region in the future. The storytelling designed for this purpose shall be linked to the spatial planning of each floor as well as the C.I. and exterior of the C.I. and the building of the Jecheon Central Market, and the identity of the Jecheon Central Market can be reestablishe.

• Journal of the Korean Geotechnical Society
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• v.40 no.3
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• pp.41-54
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• 2024

Regular monitoring plays a crucial role in ensuring the safety of geotechnical structures. Currently, nondestructive methods are employed to monitor such structures to minimize the impact, e.g., sensor-based accelerometers, displacement meters, image-based lasers, and drone imaging. These technologies can observe surface changes; however, they frequently suffer difficulties in terms of identifying changes in internal properties. To monitor changes in internal properties, in situ geotechnical investigations can be employed. A nondestructive test that can be used for this purpose is the spectral analysis of surface wave (SASW) test using geophones. The SASW test is a nondestructive method; however, due to the time required for data interpretation and the difficulty in analyzing the data, it is challenging to use the SASW test for monitoring applications that require frequent observations. However, it is possible to apply the first-step analysis, which yields the dispersion curve, for monitoring rather than the complete SASW analysis, which yields the shear wave velocity. Thus, this paper presents a fundamental study on the phase difference that derives the dispersion curve to utilize the SASW test for monitoring. The reliability of each phase difference interval is examined to determine the boundary to the subjected monitor. The study used phase difference data obtained using a geophone from a single-layered, homogeneous ground site to evaluate reliable boundaries. The findings of this study are expected to improve the utility of monitoring by identifying the ideal boundary for phase difference data.