• 복식문화연구
• /
• 제18권5호
• /
• pp.991-1002
• /
• 2010

Nowadays, personal media is a new tool for communication as digital cameras and mobile phones are developing rapidly. We are concerned over Cyworld users who could have different personal characteristics which will influence on buying patterns in on line shopping behaviors. The purpose of this research was to observe fashion attitudes and purchase behavior of Cyworld mini homepage users, for establishing marketing strategies by understanding consumers. For this study, one line survey was used for 500 male and female subjects who are 20 to 40 years old. Only reliable 441 questionnaires were used for analysis. The SPSS program was used for frequency, K-means cluster, t test, and chi-square test. A total of 441 respondents were clustered on the basis of 8 item self-disclosure scale, using the K-means procedures. The results indicated that respondents were clustered into two segments; 267 respondents(active attitude towards self-disclosure) and 164 ones(not active). We examined fashion attitudes in mini home page and buying behavior by self-disclosed variable. Those who are involved actively in self expression and self-disclosure considered more fashion style and trend. The major motivates of web surfing was finding a good design, and good price. High self-disclosure group tends to search many shopping mall for right design and low self disclosure group tends to search them for the right price. High self-disclosure group tend to shop the fashion products more, while low self disclosure group tend to purchase books more through the internet. We realized that active group in self-disclosure purchased their clothing accidently when they visit Cyworld.

• 복식
• /
• 제43권
• /
• pp.259-282
• /
• 1999

To analyze the characteristics of Orientalism which is expressed in the fashion of the 1990's this study was examined according to three aspects such as form textiles and pattern and the aspects was considered with regard to Chinese Indian Japanese Korean, Southeas Asian and North African style. 1. In form Orientalism which is influenced by latest other fashion trend; Naturalism and Minimalism is expressed as a comfortable casual style which simplifies the way of wearing and mixes the characteristic elements of folk costume with western costume. The way of layerd wearing like knotting wrapping draping and the symbolic from which is inspired by the unique are of each country are shown. 2. In textiles Chinese Japanese and Indian silk as well as Southeast Asian and North African cotton show a splendid oriental impression using vivid color. On the other hand the linens of Korea like hemp and ramie emphasize natural characteristics and show a simple and unartificial oriental beauty. But in the use of material and color it shows a remarkable tendency to break the preconceived idea by coordinating a luxurious silk with a practical denim or harmonizing technical new-masterials with traditional materials. 3. In pattern the decorative elements of Orientalism such as a traditional pattern skills to dye embroidery and other decorations are emphasized on the form of western costume. The sketchy patterns of Chinese Korean and Japanese styles which include the pattern of a flower a bamboo and a butterfly are expressed using embroidery or textile printing. The geometrical seriate patterns of Southeast Asian and North African styles use traditional dyeing methods like Batik. Also the Indian technique of decoration like Mirro Work satisfies handcrafted royalty and feminine romantic taste in modern minimal fashion. The Orientalism expressed in the fashion of 1990's emphasizes the characteristics of people wearing colthing which break the preconceived idea by simplifying the form harmonizing differences between oriental and western cultures and mixing the elements of traditional costumes among countries. Most of all. Ethno using geonmetrical seriate pattern and technical new metal material and Romantic Ethnic using flower embroidery precious stones and beads are appearing as a distinctinve feature.

• 복식
• /
• 제67권2호
• /
• pp.116-130
• /
• 2017

Consumers who purchase products from foreign countries and deliver them back to Korea are increasing. According to the Korea Fashion & Textile News (2015), overseas direct shopping reported 39% increase compared to 2013. Furthermore, clothes accounted for 19% of product category. Therefore, the service quality of overseas purchase sites is becoming more important, but studies have been limited. this research focuses on investigating the effects of consumers' shopping orientation on service quality and the effects of service quality on trust, satisfaction, and consumer loyalty. The survey was administered to consumers who had experiences in purchasing through overseas direct purchase websites. The results showed that the perception of service quality differed depending on the respondent's shopping orientation. Among the four shopping orientation groups(shopping confidence, shopping enjoyment, trend pursuit, and shopping follower groups), the shopping confidence group showed the highest mean for all service quality factors. All the groups showed the highest scores on product and trust among the factors of service quality. Next, the results revealed that service quality positively influenced consumers' trust on websites that provide overseas direct purchase services, which further improved customer loyalty. Therefore, the study gives managerial suggestions to online retailers that provide oversea shopping service. They need to provide higher site efficiency, security, product reliability, and responsiveness to cultivate international customers' trust and satisfaction. In particular, it will be important for them to offer accurate, reliable product information and various languages for overseas customers.

• 패션비즈니스
• /
• 제22권1호
• /
• pp.100-113
• /
• 2018

From the late 17th to the early 18th century, Europeans were strongly intrigued by products from the East. Therefore, several countries like England, France, and Netherlands formed the 'East India Company' to pursue trade. First, European markets rapidly responded to this desire for exoticism by importing goods; then, they produced imitation Oriental goods. Finally, they made stylistically advanced exotic merchandise from the perspectives of European. In terms of the textile industry, this trend was expressed in the pattern design of silk, or the so called 'bizarre silk.' In this paper, bizarre silk patterns were scrutinized based on a digital archive of museums, catalogues of museums, portal sites, and the literature. The bizarre silk patterns were analyzed then classified into six categories: pseudo-Oriental plant pattern, pattern mingled with architectural motifs, pattern of juxtaposed with Oriental goods, abstract pattern, exuberant pattern with metal threads, and semi-naturalistic pattern. These patterns were characterized according to the following features: strangely large exotic floral patterns were undulating and asymmetrical; exotic foliage and flowers were sometimes mixed with architectural motifs or Oriental goods to easily show the Oriental influence; motifs of bizarre silk patterns were abstractly stylized; bizarre silk patterns became luxurious once more like the Baroque period; finally, floral patterns became more natural, and still exotic motifs remained in the background to maintain the bizarre silk features. These bizarre silk patterns evolved from the viewpoints of Europeans through acceptance stage, compound stage, and confluent stage.

• Human Ecology Research
• /
• 제60권3호
• /
• pp.443-458
• /
• 2022

Generation MZ, a generic term for millennials and members of Generation Z, is an innovation-leading consumer group in the current market. This study aimed to examine the impact of the ethical consumption tendencies of millennials and Generation Z on the purchase intention of social enterprise fashion products. Data were collected from Generation MZ (15-40 years old) by quota sampling based on the demographic variables of gender, age, and region, respectively. Eight hundred responses were analyzed by descriptive statistics, factor analysis, t-test, and regressions using SPSS software. Three value factors (egoistic, altruistic, and biospheric) and three ethical consumption tendency factors (resource saving tendency, eco-friendly tendency, and consciousness of corporate responsibility) were determined by factor analyses. The results confirmed that women, who showed a higher ethical consumption tendency in all three factors, were more altruistic and biospheric than men. Furthermore, women portrayed a more favorable attitude and purchase intention towards fashion products of social enterprises. The results demonstrated that members of Generation Z were more altruistic and biospheric than millennials. Additionally, the attitude, purchase intention, and willingness to pay premium prices were higher in Generation Z members. It was confirmed that higher biospheric values correlated with greater values for the three ethical consumption tendency factors. The altruistic value affected both the resource saving tendency and eco-friendly trend, while the egoistic value had an effect on the resource saving tendency. Both attitude and purchase intention were positively influenced by all three of the ethical consumption tendency factors, and affected the willingness to pay premium prices. This was subsequently influenced by the resource saving tendency and consciousness of corporate responsibility. The results of this study contribute to understanding Generation MZ as a consumer group, and the establishment of marketing strategies for fashion companies.

• 한국의상디자인학회지
• /
• 제26권2호
• /
• pp.57-72
• /
• 2024

Currently, Korea is on the verge of entering into an ultra-aged society and the associated market size is growing. In this regard, customer-centered design that understands the consumer needs of the new silver generation, which is emerging as a new consumer group, and reflects them in products is the key to the success of the high-value-added fashion industry. Therefore, this study reviewed the changes in physical, biological, social, and psychological characteristics of the new silver generation, through a review of related books and previous studies, and secured the direction for clothing product development for the new silver generation. The literature review was supplemented by group interviews to accurately identify the needs of silver consumers. In addition, the study conducted case analysis through web searches of fashion magazines, newspaper articles, brand web sites, and trend information sites to investigate the market trends of one-mile wear products that have emerged due to the COVID-19 pandemic, the characteristics of one-mile wear brands, and products for new silver women, including size specification analysis and sewing techniques that minimize skin irritation while reflecting the consumer's characteristics. Based on the results of this study, a competitive design and product development were proposed from an economic and industrial perspective that can enhance the product value and maximize the marketing effect by developing consumer-oriented one-mile comfort wear products with aesthetic, practical, functional, and economic values that satisfy the characteristics and needs of new silver women.

• Journal of Preventive Medicine and Public Health
• /
• 제17권1호
• /
• pp.65-73
• /
• 1984

산업재해의 원인을 규명하는 데에 일익이 될까하여 근로자 2,307명을 고용하고 있는 한 대기업 섬유업체를 대상으로 1981년 1월 1일부터 1982년 12월 31일까지 만 2년간에 걸쳐 발생된 재해를 분석해 본 결과는 다음과 같다. 전담안전부서를 설치한 결과 도수율은 81년도 9.70, 82년도 4.15였고 건수율은 근로자 1,000명당 81년도 27.11, 82년도 12.96이었다. 강도율은 81년도 0.33, 82년도 0.01이었고 평균손실 일수는 81년도 34.64, 82년도 3.34로서 전년에 비하여 매우 감소되었다. 산업재해 발생율은 연평균 2.3%로서 남자 2.7%, 여자 2.0%였다. 근속기간별 재해발생빈도는 근속 1년미만군이 3.6%로 가장 높았고 근속기간이 길어질수록 점차 감소하였다. 월별 산업재해건수율은 6월이 근로자 1,000명당 3.6으로서 제일 높게 나타났다. 계절별 재해건수율은 여름이 8.2로서 가장 높았다. 요일별 재해건수율은 각 요일간에 별차이를 발견할 수 없었으나 일요일이 1.8로 제일 낮았다. 산업재해 건수율을 시간별로 관찰해 보면 오전 $10{\sim}12$시가 14.7로 가장 높았으며 반별로는 오전반이 34.4로 가장 높았다. 상해부위는 손가락이 42.3%로 제일 높았고, 상지부 65.4%, 하지부 14.4%, 기타부위가 20.2%였다. 성별로 보면 남자는 상지 46.8%, 기타 53.2%로 상지와 기타부위가 비슷한 상해율을 보였으나 여자는 상지 80.7%, 기타 19.3%로서 주로 상지에 상해를 입고 있었다. 상해종류는 개방창이 46.1%로 가장 높았고 다음이 좌상 15.4%, 표재성손상 6.7% 순이었다. 성별로 보면 남자는 개방창 40.4%, 좌상 17.0%, 골절 10.6%, 화상 8.5%, 표재성손상 6.5% 순위였고 여자는 개방창 50.8%, 좌상 14.0%, 피부박리 8.8%, 표재성손상과 자상이 각각 7.0%순으로서 남여공히 개방창과 좌상이 높게 나타났다. 가해요인별 산업재해율은 기계에 의한 것이 47.1%로 제일 높았고 그 다음이 수공구 16.3%, 차량 및 운반기 9.6%, 유독 및 고열물 7.7%. 낙하물 6.7% 순이었다. 산업재해 발생원인은 환경요인이 13.5%, 인적요인 86.5%를 나타내었다. 인적요인중 심리적요인이 60.6%로 가장 많았다. 연도별로 산업재해 발생율을 보면 수공구, 차량 및 운반기, 전기 낙하물에 의한 것은 감소 경향을 나타내었으나 기계, 유독 및 고열물에 의한 것은 증가 하였고 추락과 전도는 81년도엔 발생되지 않았으나 82년도에 새로이 발생되었다. 이러한 것은 대상업체가 안전사고 재발방지에 주력한 탓으로 동질 재해 방지에는 어느정도 성공할 수 있었으나 기계안전공학에 대한 지식결여와 작업현장에 존재하는 모든 재해요인을 철저히 파악치 못했기 때문에 기계, 추락, 전도에 의한 안전사고는 예방할 수 없었을 것으로 생각된다.

• 한국염색가공학회지
• /
• 제28권1호
• /
• pp.48-56
• /
• 2016

Improvement of heat sink technology related to the continuous implementation performance and extension of device-life in circumstance of easy heating and more compact space has been becoming more important issue as multi-functional integration and miniaturization trend of electronic gadgets and products has been generalized. In this study, it purposed to minimize of decline of the heat diffusivity by gluing polymer through compounding of inorganic particles which have thermal conductive properties. We used NH-9300 as base resin and used inorganic fillers such as silicon carbide(SiC), aluminum nitride(AlN), and boron nitride(BN) to improve heat diffusivity. After making film which was made from 100 part of acrylic resin mixed hardener(1.0 part more or less) with inorganic particles. The film was matured at $80^{\circ}C$ for 24h. Diffusivity were tested according to sorts of particles and density of particles as well as size and structure of particle to improve the effect of heat sink in view of morphology assessing diffusivity by LFA(Netzsch/LFA 447 Nano Flash) and adhesion strength by UTM(Universal Testing Machine). The correlation between diffusivity of pure inorganic particles and composite as well as the relation between density and morphology of inorganic particles has been studied. The study related morphology showed that globular type had superior diffusivity at low density of 25% but on the contarary globular type was inferior to non-globular type at high density of 80%.

• 대한환경공학회지
• /
• 제22권11호
• /
• pp.1955-1968
• /
• 2000

생활폐기물의 각 성분물질에 대하여 반응기의 온도, 운반가스 조성에 따른 열분해, 산화조건에서 열중량 특성 분석과 가스상 생성물(CO, NO, $NO_2$, VOCs)을 분석했다. 열중량 특성 분석에서 종이류와 나무류는 주로 낮은 온도에서 분해되었고, 이 두 종류의 비슷한 성분으로 인해 비슷한 분해 특성을 보였다. 플라스틱은 주로 높은 온도에서 분해되었다. 섬유류의 경우, 천연섬유는 낮은 온도에서 분해되고 합성섬유는 높은 온도에서 분해되었다. 음식물류는 복잡한 종류의 성분이 섞여 있어 넓은 범위의 온도구간에서 분해되었다. 가스생성물 분석결과 CO를 제외한 NO, $NO_2$는 열분해조건보다 산화조건에서 더 높은 농도를 보였다. 이는 산화조건의 충분한 산소의 영향으로 판단된다. 또, 음식물류는 다른 폐기물 성분보다 더 높은 CO, NO, $NO_2$의 농도를 보였다. VOCs는 산화조건보다 열분해조건에서 더 많이 배출되었다.

• International Journal of Industrial Entomology and Biomaterials
• /
• 제4권2호
• /
• pp.93-100
• /
• 2002

Cocoon production, which is a representative of traditional sericulture shifted into silkworm powder production in the spring of 1995. This, infect, signifies the change from the dress-centered textile business to the bio-industry and the functional resource industry. One of the most outstanding shifting is utilization of silkworm larvae for anti-diabetic agent. In Asian countries including Korea, silkworm powder derived from the domestic silkworm (Bombyx mori L.) has long been favored for anti-diabetic agent, but its efficacy was not tested until last decade by modern scientific methods. In this article, we reviewed the major researches on the silkworm powder as a blood glucose-lowering substance. After the beginning test of the efficacy of silkworm powder by a cooperative research between Department of Sericulture and Entomlogy, NIAST, RDA and Kyung Hee University, substantial data have been accumulated so far, In a serial experiment to select best condition, the fifth instar larvae prepared by freeze dry method turned out to have the best blood glucose-lowering effect. In the pharmacological experiment to understand the mechanism of silkworm powder in small intestine, the silkworm powder turned out to inhibit the activity of ${\alpha}$-glucosidase, by competitively binding to $\alpha$-type disaccharides. The animal experiment showed that the extract of silkworm powder prevents a rapid increase of blood glucose level after meal and prevents hunger and law blood glucose level during empty stomach. In the experiment to isolate the major component of silkworm powder, which exerts blood glucose-lowering effect, 1-deoxynojirimy-cin (DNJ) was eventually mass-purified, and it turned out that DNJ isolated from silkworm powder was excellent in its blood glucose-lowering effect. In the experiment to understand the personal difference of the efficacy of the silkworm powder, clinical candidates were divided on the basis of the criterion of traditional Chinese medicine: Tae-Yang, Tae-Um, So-yang, and So-Um. The result showed that silkworm powder has a tendency to reduce blood glucose level at fasting and at 2 hours after meal, and this trend was somewhat obvious in the Tae-Um body type. In summary, we reviewed scientific papers on the efficacy of silkworm powder and its purified DNJ as a blood glucose-lowering agent. These suggest that silkworm powder truly possesses blood glucose-lowering effect as documented in the traditional Chinese medicine, although further researches will be required to develop them as "medical" resource instead of functional food.