• Title/Summary/Keyword: technology market

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Market Approach to Valuation Based on Technology Transfer Cases in Korea

  • Kim, Sang-Gook;Lee, Hyun;Park, Hyun-Woo
    • Asian Journal of Innovation and Policy
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    • v.2 no.1
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    • pp.97-122
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    • 2013
  • This study secured comparable sales transaction information of technology transfer corresponding to an active market conditions and proposes a method to assess the similarity of technologies with regard to comparability of technology transfer based on these cases information. In order to analyze the association and similarity between target technology and sales transactions, it proposes the significant factors affecting royalty decision and the cosine coefficient method by industry categories. It also proposes the method to adjust royalty, which means that this method unlike the conventional method provides clear standards to valuators in order to revise royalty. Therefore, it offers a solution to the difficulties of applying the market approach for a lot of valuators that have wanted to apply it and objective method to enhance the reliability of the value of intangible asset evaluated by the market approach.

A System Dynamics Approach for Valuing Nuclear Power Technology (System Dynamics를 이용한 원자력발전의 기술가치 평가)

  • Lee, Yong-Suk
    • Korean System Dynamics Review
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    • v.7 no.2
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    • pp.57-80
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    • 2006
  • Nuclear technology made a great contribution to the national economy and society by localization of nuclear power plant design, and by stabilization of electricity price, etc. It is very important to conduct the retrospective analysis for the nuclear technology contribution to the national economy and society, but it is more important to conduct prospective analysis for the nuclear technology contribution. The term "technology value" is often used in the prospective analysis to value the result of technology development. There are various definitions of technology value, but generally it means the increment of future revenue or the reduction of future cost by technology development. These technology valuation methods are widely used in various fields (information technology or energy technology, etc). The main objective of this research is to develop valuation methodology that represents unique characteristics of nuclear power technology. The valuation methodology that incorporates market share changes of generation technologies was developed. The technology valuation model which consists of five modules (electricity demand forecast module, technology development module, market share module, electricity generation module, total cost module) to incorporate market share changes of generation technologies was developed. The nuclear power technology value assessed by this technology valuation model was 3 times more than the value assessed by the conventional method. So it was confirmed that it is very important to incorporates market share changes of generation technologies. The valuation results of nuclear power technology in this study can be used as policy data for ensuring the benefits of nuclear power R&D (Research and Development) investment.

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An Empirical Research for the Critical Factors on International Market Entry in Electronic Commerce Industry (전자상거래 산업의 해외 진출 결정요인에 관한 실증적 연구)

  • 김정욱;홍성태;이동일
    • Journal of Korean Society for Quality Management
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    • v.29 no.3
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    • pp.18-38
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    • 2001
  • This paper attempts to identify variables which affect Korean electronic commerce(EC) venture's strategies for the international market entry decision making. Especially in the perspective of quality management perspective, it is highly relevant question which factors are critical when the industry has high technology driven characteristics such as EC, product quality related factors or environmental factors. Technology competence, operational competence, local marketing competence, psychological barriers, domestic competition level, and local infrastructure level are included to generate the explaining model for international market entry decision. The result is that the higher technology competence and local marketing competence are the significant factors. The higher the perception in these factors, the higher the intention to enter the international market in EC industry. These factors play a pivotal role in determining to go abroad the foreign EC market. Our finding implies that the subjective confidence on quality of EC solution(technology competence) and venture's capability of maintaining it(local marketing competence) are the important factors, when EC ventures make the decisions to enter the foreign markets.

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Market Valuation of Technology Firms in KOSDAQ

  • Cho, Kee-Heon;Seol, Sung-Soo
    • Asian Journal of Innovation and Policy
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    • v.3 no.2
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    • pp.172-192
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    • 2014
  • This study aims to analyze the valuation of technology firms in the stock market to answer how before-market entities should be valuated. This study analyzes 230 market reports of 2012 for technology firms in the KOSDAQ under several hypotheses. The results are as follows: 90% used the 3 multiples methods consisting of PER multiples with 80%, PBR multiples 8.7% and EBITDA multiples 1.7%. The average of PER multiples was 15 with the range of 6.9 to 83. That of PBR multiples is 2.27. Forecasting for cash flow is not applied over 4 years, but mainly 2-3 years. The accuracy of forecasting was 18.8%, 34.4% and 8% according to the different definitions. No differences were found in the accuracy of forecasting between valuation methods, between the industries having more intangible assets and the industries having less, and between startups and general companies and between ages and listed ages.

Study on the Renewable Energy Technology Market; based on Photovoltaics, Fuel cell, and Wind (신재생 에너지기술 시장 평가 (태평광, 연료전지, 풍력을 중심으로))

  • Park Soo-uk;Lee Deokki;Choi Sangjin
    • 한국신재생에너지학회:학술대회논문집
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    • 2005.06a
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    • pp.577-584
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    • 2005
  • There are many activities involved in promoting renewable energy technologies. These include governments, the renewable energy manufacturing and service industries, energy supply companies, investors, researchers, non-government organizations and customers. For a sustainable renewable energy market, finding a promising industry is essential. The industry has made significant progress in recent years, considering the fact that today's renewable energy market is relatively small. This paper analyses the technology market of renewable energy, focusing on photovoltaic system, fuel cell, wind system. It appears that there has been remarkable progress in renewable energy systems. Besides, developed countries are effectively increasing the share of niche market and promoting renewable energy worldwide.

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A Dynamic Market Potential Model for Forecasting the Mobile Telecommunication Service Market in Korea (국내 이동전화 서비스 시장 예측을 위한 동적 포화시장모형)

  • Jun, Duk-Bin;Park, Yoon-Seo;Kim, Seon-Kyoung;Park, Myoung-Hwan
    • Journal of Korean Institute of Industrial Engineers
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    • v.27 no.2
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    • pp.176-180
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    • 2001
  • In Korea, the mobile telecommunication service market is expanding rapidly and becoming more competitive. For service providers in such a dynamic environment, it is very important to accurately forecast demand including market potential in order to work out marketing strategies. In this paper, we suggest a general approach to forecast the market potential using a multinomial logit model, which is applied to individual-level market survey data. Then we develop a dynamic market potential model that can adapt to changes in the external environment without requiring further market survey. The proposed model is applied to the mobile telecommunication service market in Korea.

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Market Trends of Flexible Electronic Circuits and Its Intensive Analysis of Substrate Structure (플렉시블 전자회로의 시장동향 및 기판구조에 대한 심층분석)

  • Young-Cho Kim
    • Journal of the Korean Society of Industry Convergence
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    • v.26 no.1
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    • pp.105-112
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    • 2023
  • We analyze the global market for flexible electronic circuits, technical considerations, and analyze the market for application areas and regions. In the market analysis of the application field, the display field has the greatest influence in terms of market size and annual growth rate, and the OLE D lighting market size is expected to grow by nearly 50% in 2026. The multilayer flexible electronics, which dependently requires the semiconductor technology, has a larger market size than other structures and its growth rate is relatively large, leading the market and will be further analyzed in depth. The market size of multilayer flexible electronics applied to display field is expected to show an annual growth rate of 21.1% from $2.7 billion in 2017 to $9.8 billion in 2026, and the OLED market is expected to grow by 75.2% during the same periods. Recently, as electronic products have been miniaturized and advanced, and robust installation in a small space is required, companies that preoccupy multilayer structure or rigid flexible electronic circuit technology have an advantage in competitiveness, so many companies are trying to obtain this technology. These efforts are systematically supported by many countries because they can achieve mutual growth by strengthening the competitiveness of the application field and the same industry. In the case of Korea, a support system is established, but it is required to expand and activate it, and to localize manufacturing equipment and materials.

Market Prediction Methodology for a Medical 3D Printing Business : Focusing on Dentistry (의료분야 3D프린팅 비즈니스 시장규모 예측 연구 : 치과 분야를 중심으로)

  • Kim, Min Kwan;Lee, Jungwoo;Kim, Young Myung;Lee, Kikwang;Han, Chang Hee
    • Journal of Information Technology Applications and Management
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    • v.23 no.2
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    • pp.263-277
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    • 2016
  • Recently, 3D printing technology has been considered as a core applicable technology because it brings many improvements such as the development of medical technology, medical customization, and reducing production cost and shortening treatment period. This research suggests a market prediction framework for medical 3D printing business. As an immature market situation, it is important to control some uncertainty for market prediction such as a customers' conversion rate. So we adopt decision making tree (DMT) model which used to choose an optimal decision making among diverse pathway. Among medical industries this paper just focuses on dentistry business. For predicting a 5 year period trend expected market size, we identified some replaceable denture procedure by 3D printing, collected related data, controlled uncertain variables. The result shows that medical 3D printing business could be a market of 28.2 billion won at 1st year and in the end of fifth year it could become on a scale of 61.1 billion won market.

The Outlook for Forward Osmosis-Reverse Osmosis (FO-RO) Hybrid Desalination Market (해수담수화 시장의 전망(정삼투-역삼투 융합기술 측면에서))

  • Kim, Jakyum;Han, Jihee;Sohn, Jinsik;Kim, Seung-Hyun
    • Journal of Korean Society of Water and Wastewater
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    • v.30 no.5
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    • pp.521-532
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    • 2016
  • Seawater desalination market after global economic crisis has been stalled due to the market uncertainties and decreased demand in desalination. It is important to review the status of the market and to estimate the appropriate share of Forward osmosis-Reverse Osmosis (FO-RO) hybrid desalination technology by figuring out the outlook of the desalination market. Main part of the desalination market will still be MENA (Middle East and North Africa) in the near future due to the fast population increase and high dependency of fossil fuel in the region. The market for FO-RO hybrid technology, however, might be smaller than the conventional SWRO desalination market anyway because of aesthetic issues from using wastewater as raw water and higher costs associated with capex. Therefore, it is essential to improve FO membrane performance and system operation technologies in order to make the hybrid technology attractive compared to the conventional SWRO technology.

The effect of R&D investment on Market value of Firms : The role of technology innovation system (R&D 투자가 기업시장가치에 미치는 R&D 영향 : 기술혁신시스템의 조절효과를 중심으로)

  • Song, Se-Chan
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2008.10a
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    • pp.152-156
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    • 2008
  • This study examines the relationships between R&D investment and Market value of Firms using data of small and medium enterprises (SMEs) in the manufacturing sector of Korea. In particular, this paper investigates the role of technology innovation system in the impact of R&D investment on firm's Market value of Firms. Findings from the previous studies on the relationship between R&D investment and Market value of Firms are positive relationship. Main of the previous studies demonstrated a positive impact of R&D investment on Market value of Firms. On the other hand, some recent studies showed this is not the case. Those studies persisted that the technological innovation system for managing and efficiently utilizing R&D investment and capability has to be built in order for R&D investment to give rise to increases in Market value of Firms. According to the Oslo manual by OECD, it is assumed that a technology innovation system can becharacterized as three factors :capability for technological innovation, capability for technology commercialization, capability for technological innovation management. This study divides sample firms into two groups using the "Inno-Biz" certificate system of the Korean Small and Medium Business Administration (SMBA): Inno-Biz firms Vs. Not Inno-Biz firms. The system selects innovative SMEs denoted as "Inno-Biz" using the above factors as criteria. The results revealed that the technology innovation system has the moderating effect to R&D investment on Market value of Firms.

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