• 가정과삶의질연구
• /
• 제30권3호
• /
• pp.105-118
• /
• 2012

This study aims to recognize cognition of credit card and shopping value in contemporary society, cognition of credit card and shopping value according to types of consumption orientation, and factors that influence cognition of credit card and shopping value, and ultimately provide a foundation for establishing proper shopping value. A total of 453 women and men residing in Seoul have been set as research object in order to achieve the purpose of the study. The data was analyzed by Cronbach' alpha, frequencies, percentile, mean, factor analysis, K-mean cluster analysis, t-test, ANOVA and Duncan's multiple range test, multiple linear regression. All analysis progress was done by spsswin12.0 statistics program. A summary of this research goes as follows: First, categorization of consumption orientation lead to two clusters of rational and symbolic & conspicuity consumption patterns and cognition of credit card was categorized into positive and negative cognition and shopping value was categorized into hedonic shopping value, utilitarian shopping value and time-save shopping value. Second, rational shoppers had high utilitarian shopping values and symbolic & conspicuity shoppers had high both hedonic shopping values and utilitarian shopping values. Third, the most influential factor in hedonic shopping value and utilitarian was consumption orientation. In conclusion, this research has showed that cognition of credit card and shopping value according to types of consumption orientation patterns varied, and that consumption orientation was an influential factor on cognition of credit card and shopping value.

• ETRI Journal
• /
• 제45권1호
• /
• pp.75-92
• /
• 2023

Level 3 autonomous vehicles require conditional autonomous driving in which autonomous and manual driving are alternately performed; whether the driver can resume manual driving within a limited time should be examined. This study investigates whether the demographics and subjective driving tendencies of drivers affect the take-over performance. We measured and analyzed the reengagement and stabilization time after a take-over request from the autonomous driving system to manual driving using a vehicle simulator that supports the driver's take-over mechanism. We discovered that the driver's reengagement and stabilization time correlated with the speeding and wild driving tendency as well as driving workload questionnaires. To verify the efficiency of subjective questionnaire information, we tested whether the driver with slow or fast reengagement and stabilization time can be detected based on machine learning techniques and obtained results. We expect to apply these results to training programs for autonomous vehicles' users and personalized human-vehicle interfaces for future autonomous vehicles.

• Journal of Korean Biological Nursing Science
• /
• 제13권2호
• /
• pp.185-192
• /
• 2011

Purpose: The purpose of this study was to investigate the cognition, balance, quality of life and the correlation of these variables in the elderly. Methods: This study was a descriptive survey research. The samples were 86 and variables were measured by structured questionnaire and physical balance movements. The data were analyzed with %, t-test, ${\chi}^2$-test, ANOVA, Pearson correlation by SPSS ver. 19.0 for windows. Results: The cognition score was 24.02 which means within normal limits. The balance score was 11.83 and the score of QOL was 82.67 which were similar to other research results. There were significant differences in the balance (p<.001) and the QOL (p=.004) by the cognition level. A significant correlation among the cognition, balance and the QOL was observed. Conclusion: The cognition was closely related with the balance and the QOL. The cognitive stimulus and the balance exercise could help the improvement of QOL in the elderly.

• 인터넷정보학회논문지
• /
• 제20권3호
• /
• pp.93-100
• /
• 2019

The interest in the Fourth Industrial Revolution along with the development of ICT makes the software get the attention of the world. This phenomenon naturally leads to the concern for software education. Learning software coding is not easy for students whose major is in humanities or social sciences. This paper is a study of how cognition on software education affects to education of computational thinking. For research method, moderator variables were adopted on the proposed research model to prove that positive cognition can derive good influence on improvement of computational thinking. To find out moderator variables of the research model, we have conducted the questionnaire over three years for total of 928 students who took the software coding courses. As the result of the study, we proved that the positive cognition on software education can make the better improvement of computational thinking within proper moderator variables.

• International Journal of Advanced Culture Technology
• /
• 제6권1호
• /
• pp.8-14
• /
• 2018

Meta-cognition is the knowledge and cognition of cognitive phenomena, including the control of ones own memory, comprehension, and thought processes. Meta-cognition is similar to self-awareness, which is the understanding of oneself, and affects people's attitudes and behaviors. This study demonstrated the mediating effect of meta-cognition between internal locus of control and self-efficacy. Internal locus of control refers to the steady faith that any outcome is related to one's own efforts. Self-efficacy is a collection of personal strong belief that one individual can achieve his or her own goals. In this study, if a person has a tendency to adopt an internal locus of control, meta-cognition is improved, and self-efficacy can in turn be increased if meta-cognition is improved. This study conducted an empirical analysis through questionnaires conducted on 260 university students. The results of the research demonstrated that there is a highly positive correlation between meta-cognition, control position, and self-efficacy. In addition, this study emphasized that positive meta-cognition with internal locus of control can lead to positive attitudes and behaviors, and positive results.

• Asia Marketing Journal
• /
• 제15권4호
• /
• pp.161-186
• /
• 2014

There are many cases of rebranding and its numbers are growing. However, rebranding is still under research in the academic field, and there is no guideline on the effective way to change brand name. The objective of this paper is to integrate two inconsistent predictions from categorization theory and schema incongruity theory: a negative linear relationship (categorization theory) versus an inverted-U-shape relationship (schema incongruity theory) between brand name incongruity and consumer evaluation into one framework. Specifically, this study examines how the effect of incongruity between an existing brand name and a new brand name (hereafter called "brand name incongruity") on the new brand name attitude differs depending on a consumer's individual characteristics (need for cognition). The experiment demonstrates that consumers with a high need for cognition show a better attitude towards a new brand name when the brand name was rebranded moderately incongruent compared to congruent or extremely incongruent. Thus, the experiment demonstrates that there is an inversed U-shape relationship between brand name incongruity and new brand name evaluation for consumers with a high need for cognition. On the contrary, consumers with a low need for cognition show a better attitude towards a new brand name when the brand name is rebranded congruently compared to incongruent conditions (moderate incongruity and extreme incongruity). This result indicates that there is a negative linear relationship between brand name incongruity and new brand name evaluation. Key theoretical and managerial implications of the present study are as follows. This study integrates two alternative views of research on incongruity evaluation into one framework by demonstrating that need for cognition moderates the relationship between brand name incongruity and consumer evaluation. This present study provides a conceptual basis for understanding consumer evaluation towards a new brand name. Next, though rebranding is a very important decision making of brand management, there is no guideline on how to change a brand name. The findings of this research can suggest which degree of change is optimal when rebranding in order to utilize and strengthen existing brand equity. More specifically, when our target customer has high need for cognition, moderately incongruent rebranding can be optimal, whereas for those with low need for cognition, rebranding in accordance with existing brand name will be optimal.

• 동서간호학연구지
• /
• 제16권2호
• /
• pp.131-137
• /
• 2010

Purpose: The purpose of this study was to investigate the relationship between depression status and cognitive function in the community female aged. Methods: This was a descriptive study. Data were collected using individual-based interviews from 120 senior female residents in the Hall for the aged in the city of S. The length of time for data collection was from June 18 to 29, 2007. The tool of data collection was Korean Version of Mini-Mental State Examination (Kwon & Park, 1989), Short-form Geriatric Depression Scale (Bae, 1996). Results: Depression & cognition showed significant differences according to age, regular exercise. The depression group scored significantly lower than the normal group in total score of cognition, orientation, memory recall. Conclusion: It is necessary to prepare the composite programs, which can improve not only cognition but depression in the community female aged.\

• Human Ecology Research
• /
• 제53권3호
• /
• pp.279-291
• /
• 2015

Fair trade is international trade that pays just wages, supplies stable and eco-friendly products, and supports the sustainable development of economies. This study examined consumers 'cognition of fair trade, product intention of fair trade products, and consumer demand for fair trade education. We compare these variables between Korean and Chinese consumers and explored variables that affect consumers' cognition, purchase intentions and consumer education demand. This study randomly targeted 428 adult consumers in Seoul (219) and Beijing (209) to grasp the demand of customer education and a purchasing intention for fair trade products. The results of this study are as follows. First, participants showed a low cognition of fair trade and purchase intention, while consumer demand for fair trade education on concept, campaign and effect had a comparatively higher level. Chinese consumers showed a higher level of purchase intention, but a lower level of consumer education demand for fair trade concepts. Second, a higher education level resulted in a higher cognition of fair trade by Korean consumers and more experienced Chinese consumers had a higher cognition. Third, the cognition of fair trade affected the purchase intentions positively for both in Korean and Chinese consumers. Finally, cognition and purchase intention showed positive effects of the consumer demand for fair trade education on concept, campaign, and effect.

• 동의생리병리학회지
• /
• 제18권5호
• /
• pp.1237-1241
• /
• 2004

The Study on the constitutional composition of the formative factor for cognition and thought process in the cognition of man in the Yin Yang twenty-five type man of the Young Chu makes up the deficiency of economic-social factor begining with the influence of environment. The constitutional composition of the formative factor for cognition and thought process in the cognition of man the Yin Yang twenty-five type man of the Young Chu are interpretated the Yin type man -preponderance characteristic. The Chinese social delineation in the Yin Yang twenty-five type man of the Young possess the characteristic of the Yin type man - preponderance.

• 지식경영연구
• /
• 제6권2호
• /
• pp.67-90
• /
• 2005

Attention has been focused recently on the concept of shared cognition which encompasses the notion that effective team members hold knowledge that is overlapping and complementary with teammates. This shared cognition is expected to improve team effectiveness. In contrast to the continued efforts in developing theoretical approach of shared cognition, empirical studies are meager. Thus, we conducted an empirical study to investigate the role of shared cognition on team effectiveness. This study classifies shared cognition into two types, team mental model and transactive memory system, by shared meaning. A total of 121 new product development teams in the IT industry were surveyed for the data collection. The results of analysis can be summarized as follows: first, team mental model has a positive influence on team performance, team innovative behavior and team learning effect. And the relation with team mental model and team performance is moderated by the similarity of knowledge structure among the expert. Second, transactive memory system has a positive influence on team performance, team innovative behavior and team learning effect.