• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.11
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• pp.5334-5337
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• 2013

In this paper, the structure of traffic lights removed the wire for the completion of urban aesthetics is analyzed. The finite element model consists of shell elements from three-dimensional CAD model of actual traffic signal. Traffic light pole, horizontal stand shape, thickness, stiffeners, etc. are considered in this study. Analysis of stress and deformation is performed by applying wind load. When the wind load is applied, the result on traffic signal is analyzed. This study is to perform the basic tasks for improving the design.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2004.11a
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• pp.102-107
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• 2004

In order to understand the characteristics of the Japanese conception of space, we examined the characteristics of Japanese human geography, schools of thought, and aesthetics through the examinations on relevant documents. In addition, we reorganized such cultural backgrounds in relation to the Japanese perception of space, extracting the fundamental principles and elements of Japanese space composition and examining their significance. We propose a structural framework for understanding and analyzing Japanese space based on the reciprocal relationship and meaning among the various elements of Japanese space. Using this analytical framework, we studied the representative works of Japanese interior space, concluding in an analysis of the expressive characteristics of the Japanese notion of space.

• Journal of Fashion Business
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• v.7 no.5
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• pp.45-53
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• 2003

Rei Kawakubo is known for her provocative aesthetics: she often deliberately seeks beauty in what is seen by convention as taboo. With her highly informed and invariably provocative aesthetic, Rei Kawakubo has advanced historical forms of dress using radical functional and structural transpositions. She is considered as a pioneer showing firmly important elements of modern fashion design in her works by fashion journalists. In this paper, I'd like to analysis features of modern fashion design through Rei Kawakubo's works. I will analysis important elements of Rei Kawakuvo's design and devote study of the connection between the feature of her design and the feature of modern fashion design.

• Sijohaknonchong
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• v.24
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• pp.173-197
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• 2006

Works recreated modernly succeeding classics often appear in novels, plays and movies. Observing 'modern succession and transfiguration of classics', 1 became curious about 'recreation of classics' in Sijo genre, and in that interest this thesis begins the argument. I identified that many Sijo are recreations of classics, and also classical literature are continually being transformed into modern Sijo. Especially Sijo of Lee Guang-Soo in 1920s and Sijo of Cho Un In 1940s are pioneering works. Thereafter modern Sijo have been continuously recreated from classics. This paper is about what are the meanings of modern Sijo in this category, and how should they advance. Also this argument will indicate how Sijo will be created in the future. Transforming classics into modern works is a valuable task, because it succeeds traditional culture and connects the classics' age to the modem age. For example, the Sijo of Lee Guang-Soo and Cho Un have significance in terms of literature history. The problem lies in modern Sijo that is creatively experimenting with classics succeeding those. Many modem Sijo are created attaching too much importance to the technique of contents, not comprehending the structural principles and formal aesthetics of Sijo. Thus, Sijo that adopt classics modernly reveals the limit of creation. Furthermore, recreating Sijo with the original contents untouched has no meaning at all. From this standpoint, modern Sijo recreated from classics can be reasonable only when they reflect the life, culture. and reality of present and comprehend the formal aesthetics of Sijo.

• Journal of Distribution Science
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• v.15 no.8
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• pp.75-86
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• 2017

Purpose - The online-to-offline (O2O) business model has brought considerable changes to the traditional Chinese business model. The main difference between O2O and pure online consumption is that O2O offers a richer experience and word-of-mouth. it is easier to trigger online word-of-mouth. However, few scholars have been concerned about the impact of experiential value on customer satisfaction and online word-of-mouth (e-WOM) in the study of O2O. This study takes the O2O business model in China's catering industry as its research object and uses structural equation modelling to analyze the impact of online and offline experiential values on customer satisfaction and e-WOM. Research design, data, and methodology - According to previous researches, consumer experiential value is mainly divided into return on investment (economy and efficiency), service excellence, playfulness and aesthetics. According to the characteristics of O2O in China's catering industry, this study divides the online experience value into efficiency and economy (return on investment). The offline part is divided into return on investment (economy and efficiency), service excellence, playfulness and aesthetics. Using a web-based survey, we collected 303 valid samples. Structural equation modelling was used to create the research model. Results - The results show that efficiency (online) and service excellence (offline) have a significant effect on customer satisfaction. Economics (online) and playfulness (offline) have a positive impact on customers' e-WOM. In addition, the higher the customer satisfaction, the greater the positive impact on the spread by word of mouth. However, aesthetic(offline) and return on investment(offline) have no significant impact to customer satisfaction and e-WOM. Conclusions - The study findings show that the key to boost customer satisfaction in the catering industry is to improve product quality and service. Although traditional competitive strategies such as online discount have been questioned by many scholars about their decreasing effectiveness, they are indispensable means to attract online traffic and trigger e-WOM. The traditional enterprises can reconstruct traditional business processes through the O2O model to effectively improve customer satisfaction and word of mouth by improving the experiential value of economy and efficiency. Additionally, it can be used as the natural advantages of online communication to induce customers to engage in word of mouth and attract more potential customers.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.34 no.1
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• pp.29-47
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• 2014

The masonry stone arch bridge, due to its superior durability and aesthetics, has been one of the oldest and popular types of short span bridges. In Europe, this type of bridges have been continuously constructed, and numerous related researches have been conducted until recently. However, there are few construction cases in Korea since the economic efficiency and the construction effectiveness is not contentable. Therefore, this study proposed the reinforced joint to improve structural performance of the conventional arch systems which is proposed by previous researchers. The structural performance of the proposed reinforced joint, which consists of the transverse loop joint and the longitudinal reinforcement, is validated by experimental test of an arch bridge which is constructed using precast concrete segments. Based on this results of the experimental test, it is concluded that the strength of arch bridges can be enhanced by applying the proposed reinforced joints since the reinforced joint restrains hinge behavior and relative displacement between segments with a little reinforcement.

• Journal of the Korean Society for Advanced Composite Structures
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• v.6 no.1
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• pp.6-13
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• 2015

In this paper we present the result of investigations pertaining to the buckling strength of Zelkova Serrata (Elm-like) tree column with entasis at the Muryangsujeon in Buseoksa-Temple, Korea. Wooden columns with entasis had been used in the construction of ancient architectural buildings in Korea. It was not known why did they design columns with entasis of the buildings. It is just presumed that the reason may be the compensation of optical illusion, aesthetics, and/or structural safety. The question is not answered even today and it may not be possible to answer clearly and easily. In the paper, the buckling analyses are conducted on both of the wooden column with entasis and the prismatic wooden column by the successive approximations technique and the finite element methods, respectively. The results of analyses are compared and discussed.

• Journal of the Korean Society of Costume
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• v.58 no.8
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• pp.74-90
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• 2008

Since the late of 20th Century, philosophy, art, and aesthetics have attention to the movement of object that persue the dynamics and qualitative change, not existing fixed and quantitative object. Qualitative continuity, including discontinuity of specific spot and surface that occurs sudden change, is distinct characteristics considered in contemporary logo civilization, which combines and disperses according as various purpose among the different elements and objects. Therefore, I studied about the characteristics of qualitative continuity that creates the change and the differentiation continuously through the "formative characteristics of the continuity expressed in contemporary fashion" of my preceding paper. This paper is the following study of above mentioned paper, and Investigates about aesthetic consciousness leading to the various change. This is intends to consider the trans-aesthetic consciousness that accepts dynamic movement and change the different object and reforms new relationship continuously. This studies' conclusion is as follows; 1) sublimity-Infinity, de-constructive, excessive 2) jouissance - functional, structural 3) paradox-perceptual, spatial. A study about the trans-aesthetic consciousness would help to offer philosophical basis, and make a change building aesthetic foundation in explaining various relationship like as phenomenon of the retro, neo, post, fusion expressed since the late of 20th Century.

• Culinary science and hospitality research
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• v.23 no.5
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• pp.159-168
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• 2017

This study was conducted to investigate the effects of high class korean restaurants' servicescape on customers' emotional response and intention to revisit. This study also examined the relationship among emotional and cognitive reactions and intention to revisit. A total of 216 questionnaires were analyzed using the factor analysis, reliability test, and structural equation modeling analysis. The results revealed that space, aesthetics and comfortableness were positively related to emotional reaction, and convenience and cleanliness were related to cognitive reaction. This study also found that intention to revisit was positively related to emotional and cognitive reactions. Moreover, it was found that think was positively related to emotional reaction, and feel, think, act and the related were positively related to cognitive reaction. Finally, cognitive reaction was positively related to revisit. The results of the study suggested that high-class Korean restaurant marketers should introduce or strengthen servicescape, brand reputation and experiences, which increased brand attitude or revisit.

• Journal of Korean Society for Quality Management
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• v.44 no.3
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• pp.601-616
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• 2016

Purpose: The purposes of this study are (1) to examine why users commit to M-SNG and (2) to understand what factors impact M-SNG users' enjoyment, motivation and commitment. Methods: We use a questionnaire survey to collect 190 data on users' perception on M-SNG. we also use a structural equation modeling method with Smart PLS 3.0 Results: Playfulness, design aesthetics, competition and social identity are found to be statistically significant factors affecting enjoyment and motivation. Also, enjoyment and motivation are found to be statistically significant factors affecting commitment. Conclusion: We suggest three points of view as game factors, socio-game factors, and social factors. Game factors are more important than other factors. Also, enjoyment is a more powerful factor than motivation in affecting user's commitment to using M-SNG.