• Title/Summary/Keyword: strategy map

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Segmentation of the Internet Stock Trading Market Using Self Organizing Map (SOM을 이용한 인터넷 주식거래시장의 시장세분화 전략수립에 관한 연구)

  • 이건창;정남호
    • Journal of the Korean Operations Research and Management Science Society
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    • v.27 no.3
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    • pp.75-92
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    • 2002
  • This paper is concerned with proposing a new market strategy for the segmented markets of the Internet stock trading. Many companies are providing various services for customers. However, the internet stock trading market is glowing rapidly absorbing a wide variety of customers showing different tastes and demographic information, so that it is necessary for us to investigate specific strategy for the segmented markets. General strategy so far in the Internet stock trading market has been to lower transaction fee according to the market trend. As the advent of rapidly enlarging market, however, more specific strategies need to be suggested for the segmented markets. In this respect, this paper applied a self-organizing map (SOM) to 83 questionnaire data collected from the Internet stock trading market in Korea, and obtained meaningful results.

Policy Decision Making Through Wildlife Habitat Potential With Space Value Categorization (야생동물 서식지 잠재력과 공간가치분류를 통한 정책방향 설정)

  • Jang, Raeik;Lee, Myungwoo
    • Journal of the Korean Society of Environmental Restoration Technology
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    • v.18 no.1
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    • pp.1-12
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    • 2015
  • Beginning of the human ecology in 1920s, the efforts for applying the environmental values to a policy have been embodied by the enactments of international agreement and relevant laws. The government has been struggling to adopt the environmental values for the policy by enacting the relevant laws and establishing the environmental value evaluation information (environmental conservation value assessment map, eco-natural map, biotope map). In spite of the efforts to apply the environmental value assessment information for the habitat potential of wildlife, the application is being challenged by the discrepancy in methods and criteria. Thus this study intends to measure the potential of wildlife habitat and apply it to the spatial value classification for the application plan of wildlife habitat potential in policy. Maxent was used for the habitat potential and the land types were classified depending on the surface and land use pattern of cadastral map. As a result, the policy matrix including conservation strategy(CS), restoration strategy(RS), practical use strategy(PS) and development strategy(DS) has been deduced as CS $13.05km^2$(2.38%), RS $1.64km^2$(0.30%), PS $162.42km^2$(29.57%) and DS $8.56km^2$(1.56%). CS was emerged mostly on forest valleys and farmlands, and RS was appeared in the road area near the conservation strategy areas. Boryung downtown and Daecheon Beach were the center of DS, while the forest and farmlands were presented as PS. It is significant that this study suggest the new approaching method by comparing the wildlife habitat potential with the land type. Since this study evaluated the environmental value by one species of leopard cat (Prionailurusbengalensis) with Maxent model, it is necessary to apply the habitat potential measuring method for various target species as further research.

Investment Priority and ImProvements in the Northeast Asia Logostics Hub Road Map (한국의 동북아 물류중심로드맵 투자우선순위와 개선방안)

  • Choe, Seok-Beom
    • Journal of Korea Port Economic Association
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    • v.20 no.2
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    • pp.187-216
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    • 2004
  • Northeast Asia logistics hub strategy was undertaken by Korean Government to gain a national competitive advantage in Northeast Asia. Current Government has Northeast Asian Economic Hub Strategy including construction of SOC in Northeast Asia for promoting peace, promotion of formation of Northeast Asia Community, logistics hub, Financial hub and national innovation for R&D Cluster. To realize Northeast Asian logistics hub, the Northeast Asia logistics hub road map has undertaken as follows: expansion of logistics infra in Incheon Airport, Busan Port and Gwangyang Port, systematic improvements such as adjustment of investment distribution, special logistics companies, transparent customs in logistics transactions, logistics manpower, improvement of system supporting global logistics and attraction of international logistics companies to the logistics center, construction of seamless and paperless logistics information network, Northeast Asia railway infra. The purpose of this paper is to study investment priority and improvements in the Northeast Asia Logistics Hub Road Map and to contribute to gain the national competitive advantage as logistics hub in Northeast Asia

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A Study on BSC development and Strategy execution plan for Private education service field (사교육서비스 분야에서의 BSC 모델 개발 및 전략실행방안에 관한 연구)

  • Jeong, Min-Eui;Yu, Song-Jin
    • Journal of Korean Society for Quality Management
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    • v.42 no.3
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    • pp.425-444
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    • 2014
  • Purpose: This study aims to overcome the problem of private education market environment which is polarized into commercialized large private education institutions and small and medium sized private education institutions in a poor business environment, and develop systematic performance measurement model applicable for small and medium sized private education institutions. Methods: To develop the BSC which measures financial and non-financial indicator in a balanced manner and introduce the BSC into private education institutions that contain conflicting goals "EDUCATION" and "PROFIT". In particular, Utilizing the methodology of AHP, the priority of strategies and execution assignments are derived. Results: BSC model was developed and introduced by cooperating with executives of the private education institution. Moreover, the study permits to achieve the strategy, enterprise-wide vision and mission by deriving strategy map and applying it to the private education institution. To measure the performance of BSC model instruction, KPI corresponding to the strategic objectives of each perspective was derived. Conclusion: BSC model generally introduces to large-sized companies and public institutions. In this study, BSC model is developed by focusing on small and medium sized private institution. Furthermore, this study is more than simple model development, it makes a connection with achievement of strategic objectives, enterprise-wide vision and mission through strategy map and strategy execution method. Through the developed BSC model and strategy execution method, utilization plan in practice and customized model for private education institutions coexisting profit and non-profit objectives were developed, and academic implications were presented.

The Use of Fuzzy Cognitive Maps for Manufacturing Strategy Formulation (모호인식도를 이용한 생산전략의 수립)

  • 김연민
    • Journal of the Korea Society for Simulation
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    • v.3 no.2
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    • pp.37-47
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    • 1994
  • This paper examines the use of fuzzy cognitive maps to help understand manufacturing strategy processes. This technique is illustrated through a case study of a manufacturing strategy formulation. Advantages of fuzzy cognitive maps are highlighted by comparing the level of understanding before and after the technique was used. The merit from the use of fuzzy cognitive maps for manufacturing strategy formulation is also discussed. (Manufacturing Strategy Formulation, Fuzzy Cognitive Map, Strategy Process Model, Feedback)

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Influence Map Method based on Intransitive Relationship Information for Game Character's Strategic Movement (게임 캐릭터의 전략적인 이동을 위한 상성 정보에 기반한 영향력 분포도 방법)

  • Yoon, Tae-Bok;Lee, Jee-Hyong;Choi, Young-Mee;Choo, Moon-Won
    • Journal of Digital Contents Society
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    • v.10 no.4
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    • pp.615-623
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    • 2009
  • Games are usually composed with several units such as monsters, weapons etc.. There are often intransitive relationships between units, like the one among rock, scissors and paper. Intransitive relationships guarantee the variation of strategy choices while playing. But AIs in many games have been ignored intransitive relationships because decision making with those relationships is complex to model. This paper suggests how to use intransitive relationships to modify influence map. With the modified influence map game AI can make a different decision to win the game. With path-finding technique, this paper shows that the modified influence map makes AI's behaviors better.

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A R&D strategies for development using structured association map (구조화된 연관맵을 이용한 연구개발 전략 수립)

  • Song, Wonho;Lee, Junseok;Park, Sangsung
    • Journal of the Korean Institute of Intelligent Systems
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    • v.26 no.3
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    • pp.190-195
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    • 2016
  • A technology is continuously developed in a rapidly changing global market. A company requires an appropriate R&D strategy for adapting to this environment. That is, the technologies owned by the company needs to be thoroughly analyzed to improve its competitiveness. Alternatively, technology classification using IPC codes is carried out recently in an objective and quantitative way. International Patent Classification, IPC is an internationally specified classification system, so it is helpful to conduct an objective and quantitative patent analysis of technology. In this study, all of the patents owned by company C are investigated and a matrix representing IPC codes of each patent is created. Then, a structured association map of the patents is made through association rules mining based on Confidence. The association map can be used to inspect the current situation of a company about patents. It also allows highly associated technologies to be clustered. Using the association map, this study analyzes the technologies of company C and how it changes with time. The strategy for future technologies is established based on the result.

Application System for National Wind Map KIER-WindMap$^{TM}$ (국가바람지도 활용시스템 KIER-WindMap$^{TM}$)

  • Kim, Hyun-Goo;Kang, Yong-Hyuk;Lee, Hwa-Woon;Jeong, Woo-Sik
    • 한국신재생에너지학회:학술대회논문집
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    • 2009.06a
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    • pp.532-533
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    • 2009
  • The national wind map of South Korea has been established as a core data to support national strategy building and promotion of wind energy dissemination. The national wind map has been made by numerical wind simulation with the spatial resolution of 1 km horizontal, 10m vertical and temporal resolution of 1 hour interval for 5 years period (2003-2007). Therefore, an application system linked with the national wind map named KIER-WindMap$^{TM}$ is being developed to be used by the government, local government, developers and researchers. We introduce the current status of the application system and the future development plans.

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Practical Usage of Positioning Map in University Public Information Strategy

  • Choi, Kyung-Ho;Jeon, Ki-Heung;Hwang, In-Soo
    • Journal of the Korean Data and Information Science Society
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    • v.17 no.3
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    • pp.677-685
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    • 2006
  • During the previous few years, local universities have experienced a rapid decrease in registration of new student for admission because of the problem of excessive concentration to Seoul metropolitan area and decrease in the number of population under school ages. Even though they are tring to survive from the difficulties by developing new strategies to increase the number of new students, it has no meaning if there is no standpoint of marketing. So, this study suggests that introduction of demander focused marketing concept actively is needed breaking the general and conservative method when the university devise entrance examination strategy. Also, using of positioning map is suggested and the examples are showed as finding differentiation factors with competitive university.

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Functional Connectivity Map of Retinal Ganglion Cells for Retinal Prosthesis

  • Ye, Jang-Hee;Ryu, Sang-Baek;Kim, Kyung-Hwan;Goo, Yong-Sook
    • The Korean Journal of Physiology and Pharmacology
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    • v.12 no.6
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    • pp.307-314
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    • 2008
  • Retinal prostheses are being developed to restore vision for the blind with retinal diseases such as retinitis pigmentosa (RP) or age-related macular degeneration (AMD). Among the many issues for prosthesis development, stimulation encoding strategy is one of the most essential electrophysiological issues. The more we understand the retinal circuitry how it encodes and processes visual information, the greater it could help decide stimulation encoding strategy for retinal prosthesis. Therefore, we examined how retinal ganglion cells (RGCs) in in-vitro retinal preparation act together to encode a visual scene with multielectrode array (MEA). Simultaneous recording of many RGCs with MEA showed that nearby neurons often fired synchronously, with spike delays mostly within 1 ms range. This synchronized firing - narrow correlation - was blocked by gap junction blocker, heptanol, but not by glutamatergic synapse blocker, kynurenic acid. By tracking down all the RGC pairs which showed narrow correlation, we could harvest 40 functional connectivity maps of RGCs which showed the cell cluster firing together. We suggest that finding functional connectivity map would be useful in stimulation encoding strategy for the retinal prosthesis since stimulating the cluster of RGCs would be more efficient than separately stimulating each individual RGC.