• Title/Summary/Keyword: sports experience

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The Effects of Being around Gambling and Gambling Advertising on Sports Gambling Addiction (주위도박과 도박광고가 스포츠도박중독에 미치는 영향)

  • Kim, Jeong-Eun;Heo, Jong-Hun;Ryu, Hwang-Gun
    • The Korean Journal of Health Service Management
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    • v.11 no.3
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    • pp.105-114
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    • 2017
  • Objectives : The purpose of this study was to investigate the effects of gambling environment factors (being around gambling, gambling ad access) and irrational gambling belief on the gambling behaviors of college students who experienced sports gambling. Methods : Study participants were 240 college students with sports gambling experience. Data were collected through self-report questionnaires and analyzed with SPSS 18.0. Results : Being around gambling and sports gambling ad access have a statistically significant effect on irrational gambling beliefs, which have statistically significant statistical effects on gambling addiction. Self-regulation did not show statistically significant regulatory effects between irrational gambling beliefs and gambling addiction. Conclusions : It is necessary to take a proactive approach to minimize the negative effects of sports betting and to be aware of the rapidly changing sports gambling environment factors.

Customizing Ground Color to Deliver Better Viewing Experience of Soccer Video

  • Ahn, Il-Koo;Kim, Young-Woo;Kim, Chang-Ick
    • ETRI Journal
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    • v.30 no.1
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    • pp.101-112
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    • 2008
  • In this paper, we present a method to customize the ground color in outdoor sports video to provide TV viewers with a better viewing experience or subjective satisfaction. This issue, related to content personalization, is becoming critical with the advent of mobile TV and interactive TV. In outdoor sports video, such as soccer video, it is sometimes observed that the ground color is not satisfactory to viewers. In this work, the proposed algorithm is focused on customizing the ground color to deliver a better viewing experience for viewers. The algorithm comprises three modules: ground detection, shot classification, and ground color customization. We customize the ground color by considering the difference between ground colors from both input video and the target ground patch. Experimental results show that the proposed scheme offers useful tools to provide a more comfortable viewing experience and that it is amenable to real-time performance, even in a software-based implementation.

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The Correlation between Participating in the Extreme Sports, and the Flow Experience and the Satisfaction of Life (익스트림 스포츠 참가의 몰입경험 및 생활만족의 관계)

  • Hwang, Yu-Rhee;Seok, Kang-Hoon;Lee, Jae-Hyung
    • Journal of Navigation and Port Research
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    • v.38 no.2
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    • pp.147-154
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    • 2014
  • The purpose of this study was to identify the correlation among participating in the extreme sports, the flow experience and the satisfaction of life. 420 participants of the extreme sports were selected by the Judgement Sampling Method. Factor analysis and multi-regression analysis have been conducted. The conclusion is as follows. First, the participants' life satisfaction is partially affected by the duration period and term. Second, period, frequency, duration partially effect to life satisfaction. Third, flow experience partially effect to life satisfaction.

Integrative Literature Review of Flow Experience and Intrinsic Motivation Decrease (운동몰입의 경험과 내적동기 저하에 관한 고찰)

  • Jung Min Son;Min-Seong Ha;Minchul Lee
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.5
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    • pp.1001-1009
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    • 2023
  • Flow is a concept closely related to intrinsic motivation and is considered a positive factor in sports performance in sports psychology. The purpose of this study was to confirm the addictive nature of Flow through previous studies and propose a new hypothesis that Flow may decrease intrinsic motivation in the long term, unlike previous studies. In line with adaptation level theory and the law of diminishing marginal utility, the satisfaction derived from Flow is continuously decreasing. At some point, the individual's progress is limited and they reach a point where they no longer experience FLOW. However, the individual will continue to try because the desire to experience FLOW again exists. However, failure to experience FLOW and repeated failure will lead to sadness, which will decrease intrinsic motivation.

The Physically Handicapped Person's Convergence Plan of e-Sports and Rehabilitation Activities, using AI-Based Metaverse. (AI기반 메타버스를 활용한 지체장애인의 e스포츠와 재활운동 융합방안)

  • Myung-Mi Kim;Ki-Young Jang
    • The Journal of the Korea institute of electronic communication sciences
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    • v.18 no.4
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    • pp.715-722
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    • 2023
  • The purpose of this study is to revitalize rehabilitation treatment for people with physical disabilities by presenting a convergence plan between e-sports and rehabilitation exercises using AI-based metaverse. Metaverse-based e-sportscan be useful in providing sports experiences to people with physical disabilities who are unable to participate in society, and this also allows individuals with disabilities to experience sports that are difficult to actually experience. The use of metaverse will enable effective rehabilitation exercise links in vulnerable communities such as hospitals and farming and fishing villages, and provide integrated services of medical and rehabilitation movements that allow exercise data to be managed in an integrated manner. To this end, interdisciplinary experts should participate in the convergence development of e-sports and rehabilitation exercise.

Impacts of e-Sports Specialization on Flow Experience and Satisfaction - The case of League of Legends- (e스포츠 전문화 수준이 플로우(Flow)와 관람만족에 미치는 영향 - LOL을 중심으로-)

  • Kim, Joo-Hee
    • Journal of Korea Game Society
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    • v.19 no.1
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    • pp.61-72
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    • 2019
  • This study has meanings by adapting recreation specialized theory, focusing on outdoor recreation activities, on indoor recreation, e-sports. LoL is leading the e-sports fever now, and this study is targeting its spectators, reflecting and analyzing recent e-sports consumers' leisure feature statistically. For the further research, adapting a theory to various fields to generalize is required. Also, the researches on e-sports leisure need both quantitative and qualitative methods.

A Study on the Development of Life Sports outdoor For Community Welfare

  • KIM, Young-Chul;KIM, Jun-Su
    • Journal of Sport and Applied Science
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    • v.4 no.1
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    • pp.1-7
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    • 2020
  • Sport activities of the local residents are admitted as a positive and awarding welfare. This study reviews the current status of and the way to activate life sport program on the policy level that would bring a number of effects. By reviewing related-literature review, this study presents theoretical and practical foundation regarding on the necessity for the local social welfare, organization operation, facilities, participation, leadership, and program management. Finally, the authors suggest policies for life sport development on local level below. First, in order to the function of sport for all in social welfare system, it is needed to pursue institutional changes to secure diversity in the age group which participates in sports for all. Second, connectivity in public sports facilities should be fortified. The government should develop sports program in conjunction with public sports facilities built for the interest of community members. Third, club advisors should be educated with well organized-manual and reeducated to rebuild their capacity to develop the programs and manage them if necessary. In the similar view, the policy which can check the advisor's field experience and ability should be prepared. Fourth, for economic sustainability, a profit generating project developing a target marketing strategy is required.

Overseas Koreans' Return Visit and Transnational Identity Negotiation: A Case Study of the Korean National Sports Festival (재외동포의 모국방문 경험과 초국가주의적 정체성 교섭: 전국체육대회 사례를 중심으로)

  • Chang, Ik-Young
    • Journal of Digital Convergence
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    • v.14 no.10
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    • pp.473-481
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    • 2016
  • This research aims to examine the relationship between the overseas Koreans' return visit for the participation in the National Sports Festival(NSF) and transnational identity negotiation. The subjects for this study were 378 overseas Koreans who took part in the 96th NSF in 2015. The results are as follows; First, the higher the motivation for socializing with others, maintaining a national identity and self-realization, the more the positive experience in the NSF. However, the higher the motivation for releasing stress and helping business, the more the negative experience they have in the NSF. Second, while the higher the motivation for releasing stress and helping business, the stronger the identity with settlement. However, the higher the motivation for maintaining a national identity, the stronger the identity with origin. Third, while the more the negative experience in the NSF, the stronger the identity with settlement. However, the less the negative experience in the NSF, the stronger the identity with origin.

A Study on User's Condition and Environmental Analysis of University Sports Facilities - Focused on the D University Sports Center by the Post Occupancy Evaluation - (대학체육시설의 이용현황 및 환경분석 조사연구 - D 대학 체육관의 거주후 평가를 중심으로 -)

  • Kim, Sung-Kee
    • Korean Institute of Interior Design Journal
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    • v.19 no.6
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    • pp.3-10
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    • 2010
  • The purpose of this study is to examine the state of utilization in sport facilities at a university and drew up the improvement plan for all students. To accomplish this work, the survey of the 445 students(male 221, female 224) were collected. The collected data were analyzed through the frequency analysis. All of sports facility is used for wide range of student who like to use as their leisure in order to learn variety experience for spending their spare time. Also sports facility of university accomplish social education function to all member of university. Having sports facility for university can also work as a promotion and new impression to people its university image as well as welfare for staff. Especially, excellent sports facility at university can provide public service to local people where university is located. Having sport facility at university is directly related to development of university in many way, university is required to implement effective program for operating sport facility at university.

Reviews Key Features of Word-Of-Mouth (WOM) Advertising and Their Impact on Sports Consumer

  • SHOKURLOO, Sakineh Lotfi Fard;SHAHBAZI, Massoumeh;SEO, Won Jae
    • Journal of Sport and Applied Science
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    • v.4 no.2
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    • pp.1-9
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    • 2020
  • Purpose: This study sought to investigate the critical features of Word of mouth (WOM) advertising and their impact on sport consumer behavior. Research design, data, and methodology: Target population of the study consisted of all sports consumer of the Federation of Special Patients and Organ Transplantation, Tehran (Iran), who had indirectly watched the World Organ Transplant Competition documentary at least once on others' advice. For this purpose, 360 sports consumers of the federation were purposefully selected and they were asked to complete the standard WOM advertising questionnaire of Asda and Ko. Pearson correlation coefficient test and modeling of structural equations were performed using Spss24 and Smart PLS software at an error level of 0.05 used to analyze the data. Results: The findings show that there is a significant relationship between experience and expertise, trust and validity, content richness, and the power of message transmission through WOM advertising and its predictability. Finally, interpersonal relationships and work involvement also had a moderating role in this regard. Conclusions: The general conclusion is that the components of WOM advertising as well as involvement and homophily with the mediating role directly as one of the presuppositions for persuasion. The sports consumer was promoting WOM.