• Title/Summary/Keyword: social-presence

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Gender Wage Gap in Rural Labour Markets: An Empirical Study of North East India

  • SINGH, Salam Prakash;NINGTHOUJAM, Yaiphaba
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.6
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    • pp.151-158
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    • 2022
  • Even after three decades of economic reforms, India's labor market is characterized by stark inter-gender differences in terms of both participation rate and working time. Identification of the causes is necessary to remove the disparity and unequal sharing of economic opportunities to make way for women's empowerment. This research attempts in that direction, examining the prevalence of these inequities in rural areas of North-East Indian states using unit-level data from the 2017-18 Periodic Labour Force Survey (PLFS). The methodology for the estimation here is based on Blinder- Oaxaca decomposition method after correcting for sample bias forwarded by Heckman. The analysis shows that in both labor force participation and the wage gap, the females in the region lag behind their male counterparts by a huge margin. Further, the analysis shows that one of the main factors leading to the difference is the disparities in human capital assets. On top of female educational enrollment being low, there is also a huge lack of higher educational attainment, while males have accomplished much better in both the parameters. Moreover, the presence of social stigma against women working and discrimination put the female labor outcomes in a gloomy state.

Effects on SNS Communication Types of Fashion Designer Brands -SNS Consumption Value, Product Attitude, and Behavioral Intention- (패션 디자이너 브랜드의 SNS 정보전달 유형의 효과 -SNS 소비가치, 제품태도, 구매의도의 관계-)

  • Soojin Lee;Yuri Lee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.47 no.6
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    • pp.996-1011
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    • 2023
  • This study introduces an effective marketing strategy for fashion SMEs and small designer brands utilizing Instagram as a social networking platform. The research compared the impact of two information delivery types (native advertisements vs. live streaming after native ads) and two types of promotional messages (scarcity vs. price discount) on SNS consumption value, and product attitude toward fashion designer brands. The study involved surveying 251 Korean women aged 25-55 with experience in buying designer products and using SNS. Data analysis was conducted using SPSS 26.0 and Process Macro v3.5. Results indicated that both native advertisements and live streaming enhance economic and social values in SNS consumption. Live streaming with price discount messages generates higher perceived SNS consumption values compared to scarcity messages. Consumers showed a more favorable attitude toward designer brand products when watching the live streaming of price discount messages rather than scarcity messages. The findings emphasize that the broadcast host actively induced participation to reveal viewers' social presence through comments or emphasized discount messages such as ultra-special prices during live streaming on Instagram.

Trust in organizations: Conceptualization and Trends (조직내 신뢰: 개념화와 연구동향)

  • Jasook Koo
    • Korean Journal of Culture and Social Issue
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    • v.11 no.spc
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    • pp.69-83
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    • 2005
  • This paper examines the diverse conceptualizations of trust and explores the multi-level factors affecting trust in organizations. Trust in organizations can be defined as a willingness to be vulnerable to the actions of others and to take risks based on the positive expectations toward the others' intentions and behaviors. The process of building and the content of trust in organizations can vary depending on the social and cultural backgrounds in which. the organizations lie. The reengineering process toward a flatter and flexible organizational structure requires the presence of trusting relationships within organizations. Networks within organizations can function as a basis and channel of trust formation. Finally, the importance of trust in efficient leadership process was discussed.

The Association of Workplace Psychosocial Factors and Musculoskeletal Pain Among Korean Emotional Laborers

  • Baek, Kiook;Yang, Seonhee;Lee, Miyoung;Chung, Insung
    • Safety and Health at Work
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    • v.9 no.2
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    • pp.216-223
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    • 2018
  • Background: Many studies have reported negative psychological or physical effects of emotional labor. Relationship between work-related musculoskeletal disorder and psychosocial factors has been reported. To manage organizational and psychosocial factors of musculoskeletal disorder with work place intervention among emotional laborers, the factors contributing to musculoskeletal pain must be identified and clarified. Methods: Data from the fourth Korean Working Conditions Survey was analyzed. Based on the questionnaire, we selected emotional laborers and included 3,979 participants, excluding participants whose variables were of interest to the researcher. Weight variable was applied. The association with musculoskeletal pain and psychosocial factors, such as workload, monotonous work, job control, social support, and job satisfaction, was investigated. Results: Univariate analysis demonstrated that there was a statistically significant relationship between social support, job satisfaction, and musculoskeletal pain. In multivariate analysis, job satisfaction showed a strong correlation with musculoskeletal pain at all sites. Social support was significantly associated with backache. Monotonous work seemed to reduce the pain in the neck and/or upper limbs. Job control and work intensity were not significantly associated with musculoskeletal pain. Conclusion: In this study, job satisfaction was significantly associated with musculoskeletal pain, and social support among the social psychological stressors could reduce musculoskeletal pain. However, unlike previously known, the presence of monotonous work resulted in reduced musculoskeletal pain. The results of this study will help to establish the direction of improvement of atmosphere in the workplace to prevent the musculoskeletal pain of emotional laborers.

A Study on the Effect of Mobile Social Network Game Characteristics in Electronic Word of Mouth (모바일 소셜 네트워크 게임의 특성이 온라인 구전에 미치는 영향에 관한 연구)

  • Kang, Moon-Young;Chi, Yong-Shou;Park, Jong-Woo
    • Journal of Korea Game Society
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    • v.14 no.5
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    • pp.193-202
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    • 2014
  • This study is based on previous studies on the various types of games and analyse the effects of the characteristics of mobile social network games on online word-of-mouth of game users. As a result, it was revealed that commitment increased because of the features of not needing to access continuously, not interrupted by reciprocal relationship among users, a particular time and place. However, in the process of the interaction with the media, perceived individual social presence and asynchrony that did not need to continue to access, they did not affect satisfaction and respectively. In addition, this commitment had more effects on online word-of-mouth than satisfaction. Comprehensive the above, the research achievement of this study may be expected to contribute to the ongoing development of future domestic mobile social network game industry.

Influence of Malnutrition and Social Network on Health-related Quality of Life in Elders (노인의 영양위험과 사회망이 건강관련 삶의 질에 미치는 영향)

  • Kim, Hee Kyung;Chang, Hae Kyung;Lee, Mi-Ra;Son, Youn-Jung;Han, Su Jeong;Yang, Nam Young;Yoo, Myoung-Ran;Choi, Seon Young;Kim, Youn Mi
    • Journal of Korean Academy of Fundamentals of Nursing
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    • v.20 no.2
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    • pp.98-107
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    • 2013
  • Purpose: This study was done to identify the relationship of malnutrition, social network and health-related quality of life and to investigate the main factors influencing health-related quality of life in elders. Methods: The research design was a descriptive survey design using a convenience sampling. Data were collected by self-report questionnaires from 196 elders. Data analysis was done using SPSS 18.0 pc+ program for descriptive statistics, Pearson correlation coefficients and stepwise multiple regression. Results: The average score for health related quality of life was 3.33 (SD=0.86). Differences in health-related quality of life were statistically significant according to age, gender, occupation, presence of spouse, monthly income, source of income, economic status, medicine, and existence of chronic disease. Health-related quality of life was significantly correlated with malnutrition and social network. Major factors affecting health related quality of life for elders were malnutrition, occupation, age, social network, and economic status which explained 52.0% of the variance in health related quality of life. Conclusion: Findings provide a basis for developing nursing interventions to improve health-related quality of life. Future studies are needed a wide variety of variables that might influence health -related quality of life in elders.

Comparison of User-generated Tags with Subject Descriptors, Author Keywords, and Title Terms of Scholarly Journal Articles: A Case Study of Marine Science

  • Vaidya, Praveenkumar;Harinarayana, N.S.
    • Journal of Information Science Theory and Practice
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    • v.7 no.1
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    • pp.29-38
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    • 2019
  • Information retrieval is the challenge of the Web 2.0 world. The experiment of knowledge organisation in the context of abundant information available from various sources proves a major hurdle in obtaining information retrieval with greater precision and recall. The fast-changing landscape of information organisation through social networking sites at a personal level creates a world of opportunities for data scientists and also library professionals to assimilate the social data with expert created data. Thus, folksonomies or social tags play a vital role in information organisation and retrieval. The comparison of these user-created tags with expert-created index terms, author keywords and title words, will throw light on the differentiation between these sets of data. Such comparative studies show revelation of a new set of terms to enhance subject access and reflect the extent of similarity between user-generated tags and other set of terms. The CiteULike tags extracted from 5,150 scholarly journal articles in marine science were compared with corresponding Aquatic Science and Fisheries Abstracts descriptors, author keywords, and title terms. The Jaccard similarity coefficient method was employed to compare the social tags with the above mentioned wordsets, and results proved the presence of user-generated keywords in Aquatic Science and Fisheries Abstracts descriptors, author keywords, and title words. While using information retrieval techniques like stemmer and lemmatization, the results were found to enhance keywords to subject access.

A Study of ADL Performance on Elderly Total Knee Replacement Patients (슬관절전치환술 환자의 일상생활동작 수행력에 관한 연구)

  • Park Chang-gon;Park Rae-joon
    • The Journal of Korean Physical Therapy
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    • v.15 no.4
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    • pp.151-179
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    • 2003
  • The purpose of this study was to examine the influence of total knee replacement to arthritis patients in pain intensity and functional impairment. For this study, over 50-year-old 30 patients who had osteoarthritis and 69 patients who got total knee replacement at the one of the departments of orthopedics in Daegu were interviewed from June, 2002 to March, 2003. The results of this study were as follows : First, pain intensity was decreased to experimental group after operation than control group(P<.01) And the presence of crepitation was also decreased to them(P<.05). On the other hand there's no significant difference was noted in the presence of stiffness, degree of flexion contracture and extension contracture between two groups. Second, over 91 days group after operation and visitor's group of physiotherapy unit were better than others in Level of knee function(P<.01). Third, over 91 days group after operation and visitor's group of physiotherapy unit were higher than others in Barthel Index of knee function(P<.01). Forth, over 91 days group after operation and visitor's group of physiotherapy unit were higher than others in Level of IADL(P<.05). Fifth, over 91 days group after operation and visitor‘s group of physiotherapy unit were higher than others in Katz Index of knee function(P<.01). Sixth, although Old Ages' Activity Index seemed to get better as time goes by, there's no statistical difference. Seventh, over 91 days group after operation and visitor's group of physiotherapy unit were higher than admission group and under 30 days group after operation in Social Activity Index(P<.05). Eighth, the function of the knee was connected with the abilities in the activity of the old and the social skill. The Barthel index was connected with the function of the knee joint and the activities of the old and Katz index. IADL function was connected with the activities of the old and the social activity. The Katz index was connected with the Barthel index. The activity of the old was connected with the Barthel index, the functional score of the knee joint andthe IADL score. The ability of social skill was connected with the activity of the old, IADL score and the function of the knee.

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Empirical Analysis on the Effect of Design Pattern of Web Page, Perceived Risk and Media Richness to Customer Satisfaction (콘텐츠 제작방식, 지각된 위험, 미디어 풍부성이 고객만족에 미치는 영향 분석)

  • Park, Bong-Won;Lee, Jung-Mann;Lee, Jong-Won
    • The Journal of the Korea Contents Association
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    • v.11 no.6
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    • pp.385-396
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    • 2011
  • Internet web pages can be classified by three major types such as texts only, images with texts and videos with texts. The purpose of this paper is to analyze how customers recognize and respond perspective of perceived risk and media richness with regard to design patterns of internet web pages. Additionally, we will examine the extent to which aforementioned factors affect customer satisfaction. Analyses with perceived risks revealed that customers feel less personal risks including performance, psychology and time/convenience when used web pages of text-images and text-videos, compared to text only based web pages. However, customers feel that web pages consisting of image-text or video-text have higher points in terms of symbolism and social presence in media richness, compared to text only based web pages. Finally, we showed that personal risk and text-based Web page negatively affect but symbolism and social presence positively impact on customer satisfaction. Therefore, this study suggests a clue that why video-based Web content did not grow different from many people's expectation.

Effects of Agent Interaction on Driver Experience in a Semi-autonomous Driving Experience Context - With a Focus on the Effect of Self-Efficacy and Agent Embodiment - (부분자율주행 체험환경에서 에이전트 인터랙션 방식이 운전자 경험에 미치는 영향 - 자기효능감과 에이전트 체화 효과를 중심으로 -)

  • Lee, Jeongmyeong;Joo, Hyehwa;Choi, Junho
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.1
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    • pp.361-369
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    • 2019
  • With the commercialization of the ADAS functions, the need for the experience of the autonomous driving system is increasing, and the role of the artificial intelligence agent is attracting attention. This study is an autonomous driving experience experiment that verifies the effect of self-efficacy and agent embodiment. Through a simulator experiment, we measured the effect of existence of self-efficacy and agent embodiment on social presence, perceived risk, and perceived ease of use. Results show that self-efficacy had a positive effect on social presence and perceived risk, and agent embodiment negatively affected perceived ease of use. Based on the results of the study, we proposed guidelines for agent design that can increase the acceptance of the semi-autonomous driving system.