• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.233-243
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• 2016

The movie offers a chance to observe the social signifier and the sensitivity of audiences who feel sympathy with the tragic history of crown prince Sado. While watching the movie, the audience halts between ideas whether to go back to "primary ego", or to play the unconscious hypocrisy or the ingrained social behavior which is to resolve the internal conflicts while they face two contrary opinions; one is the obedient subject to obey fatherness, as a symbol of historic value and convention in a society, and the other is the resistant body to break the bond of convention. The audience may feel some ambivalent feelings of the moral values between the paternal authority and the existential philosophical value of 'self'. This study will observe the audience's response of Sado toward the moral norms of the society when they face the signifier of father in the movie with experience the conflict between their resistant ego and madness. Also the study will discuss that the social landscape such as norms, order, and legal system is ever-changing and open to be subverted by the future even though audience hope that the present moral value with which we are content ever-last.

• Knowledge Management Research
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• v.9 no.1
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• pp.129-146
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• 2008

The purpose of this study is to examine the effect of knowledge management on the organizational performance by using structural equation model and to suggest new integrated framework about knowledge management by understanding the determinants of organizational capability to knowledge management in social capital point of view. To serve the purpose of this study, we conducted the extensive survey on 256 Korean companies in diverse industries including the manufacturing. Specifically, from the empirical result of this study, we identified that knowledge management performs more actively as the level of social capital increases, and the company that achieve knowledge management actively shows relatively higher performance than one that do not. On the other hand, among the sub-factors composing the social capital, Vision/Purpose/Value and Norms of Reciprocity directly affect to the organizational performance without knowledge management.

• Journal of the Korean Operations Research and Management Science Society
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• v.38 no.2
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• pp.117-139
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• 2013

Due to the recent development of SNS(Social Network Service) which is represented by Twitter and Facebook, social commerce market which combines on-line shopping mall and SNS is expanding. With increasing speed of its market, this study is to focus on detecting the crucial variables promoting the use intention, which results in the sustainable competitive advantage in social commerce market. This research empirically analyzed the use intention of social commerce. Also, this study explores the moderating effects of gender in explaining intention to use social commerce. A technology acceptance model is applied for pinpointing the antecedents of intention to use social commerce and for revealing cross-gender differences. The results from a survey of 452 participants reveal that the effects of perceived risk, perceived usefulness, ease for use and subjective norm on intentions to use social commerce differ across gender. Findings imply that the risk-free quality and portrayal of in-group or out-group situations of social commerce need to be communicated to female consumers, along with the social norms of using social commerce. When targeting male consumers, the technological features illustrating the usefulness of social commerce should be focused. This study will provide diverse implications companies providing social commerce services.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.6
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• pp.399-407
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• 2020

The paper examines social entrepreneurial intention through outcome expectations. The proposed model incorporates outcome expectations from social cognitive career theory and theory of planned behaviors. The study also introduces a scale for outcome expectations in social entrepreneurship, including solving social problems, innovation, family tradition of social involvement, meaning in life, prestige and social recognition, competitive and favorite job and wealth. A survey of 279 students was conducted through face-to-face structured interviews. The confirm factor analysis and technique of structural equation modeling were used to explore relationships among latent constructs. Research results show that the outcomes impact only through three determinants of theory of planned behavior and do not have significant impact to social entrepreneurial intention. It suggests that outcome expectations may be a flexible factor. Individual outcome expectations can shift to motivations when facing favorable conditions such as family support, government support, etc. The findings suggest that the ability to predict social entrepreneurial intention of attitude toward behavior, subjective norms, and perceived behavioral control. The proposed model in this study contributes importantly to the emerging literature on entrepreneurial intention, particularly to social entrepreneurial intention. This study is also the first quantitative study to measure the impact of outcome expectations on social entrepreneurial intention.

• Korean Institute of Interior Design Journal
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• no.13
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• pp.50-59
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• 1997

The purpose of this study is to arrange the modification and the changes of modern fniture in Korea. The results of this study are as follows: 1) The style of traditional furniture was influenced by changes in class structure and social system, an increase in Honsu norms in terms of both quantity and quality, family, marrige, housing patterns, and behavioral patterns etc. 2) Modern furniture in Korea devided into two groups, one was traditiional group of innovative function and scale, the other was electing group of Japanase or Western style. 3) Due to the Honsu norms, Wedding furniture items became more various in kind. Jangrong has been an essential Wedding furniture items since moderv.

• Journal of Public Diplomacy
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• v.1 no.2
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• pp.75-116
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• 2021

This study argues that scholars lack an adequate conceptualization of the strategic use of social media framing by Ministries of Foreign Affairs (MFAs) during crises. As a theoretical starting point, this article employs the concept of soft disempowerment to suggest that MFAs may use online framing to limit an adversary's range of possible actions during a crisis by depicting that adversary as violating norms and values deemed desirable by the international community. Next, the article introduces the concept of mutually assured delegitimization (MAD), which suggests that actors may call into question one another's adherence with certain norms and values during crises, which results in the mutual depletion of soft power resources. Importantly, this article proposes a novel, methodological approach for the analysis of individual tweets during crises. To illustrate its methodological and conceptual innovations, the study analyzes tweets published by the MFAs of the United States (US) and Russia during the Crimea crisis and demonstrates that both MFAs used Twitter to negatively frame each other by calling their morals into question, which resulted in MAD.

• Korean Security Journal
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• no.37
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• pp.165-195
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• 2013

Today, the importance of social capital is emphasized in modern industry as the third capital. Social capital involves "trust and norms for members" and "social network" related to effective human resource management, which is being investigated actively by many researchers. However, It is difficult to see the report on the social capital of private security industry employees. So, this report suggests effective management practices of employees through the empirical analysis on the relationship between social capital and job satisfaction with a focus on the role of mediation for job characteristics. For the most, this research through analysis on relationship between social capital and job satisfaction shows that of the components of social capital, trust and networks influence effect on job satisfaction significantly. Secondly, as result of analysis on role of mediation for job satisfaction, importance of job involved in job characteristics has an effect of mediation. This result of empirical analysis menas that the pressure of private security industry employees is reduced and cooperation which is based on social capital is need through members' trust and social network. Therefore, the strategy of management about private security industry employees should be considered for both activation of social capital and maintenance.

• Korean Journal of Cognitive Science
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• v.29 no.2
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• pp.137-160
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• 2018

The present article reviews recent arguments on the moral-conventional distinction in moral judgment and discusses the implications for moral psychology research. Traditional research on moral judgment has considered both the evaluation of transgressive actions of others and the categorization of the norms on the moral-conventional dimension. Kohlberg, Piaget, and Turiel (1983) regard moral principles to be clearly distinguished from social-conventional norms and suggested criteria for the moral-conventional distinction. They assume that the moral domain should be specifically related to the value of care and justice, and the judgment for the moral transgression should be universal and objective. The cognitive developmental approach or social domain theory, which has been generally accepted by moral psychology researchers, is recently being challenged. In this article, we introduce three different approaches that criticize the assumptions for the moral-conventional distinction, namely, moral sentimentalism, moral parochialism, and moral pluralism. Moral sentimentalism emphasizes the role of emotion in moral judgment and suggests that moral and conventional norms can be continuously distributed on an affective-nonaffective dimension. Moral parochialism, based on the evidence from anthropology and cross-cultural psychology, asserts that norm transgression can be the object of moral judgment only when the action is relevant to the survival and reproduction of a group and the individuals within the group; judgment for moral transgression can be as relative as that for conventional transgression. Moral pluralism suggests multiple moral intuitions that vary with culture and individual, and questions the assumption of the social domain theory that morality is confined to care and justice. These new perspectives imply that the moral-conventional distinction may not properly tap into the nature of moral judgment and that further research is needed.

• Asian Pacific Journal of Cancer Prevention
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• v.15 no.16
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• pp.6499-6504
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• 2014

Health information-seeking behavior (HISB) is active need-fulfillment behavior whereby health information is obtained from diverse sources, such as the media, and has emerged as an important issue within the transforming medical environment and the rise of medical consumers. However, little is known about the factors that affect HISB and its associations, and the health outcome of HISB. The aim of this study was to examine individual and social contextual factors associated with HISB and to systematically review their effects on health status among post-treatment cancer patients. Individual determinants of HISB included demographic factors, psychosocial factors, perceived efficacy and norms, and health beliefs. Contextual determinants of HISB encompassed community characteristics, neighborhood social capital, and media advocacy. Improving through factors on these two levels, HISB raised individuals' self-care management skills and medical treatment compliance, and enhanced shared decision-making and medical treatment satisfaction. Moreover, because HISB can differ according to individuals' social contextual conditions, it can give rise to communication inequalities. Because these can ultimately lead to health disparities between groups, social interest in HISB and balanced HISB promotion strategies are necessary.

• Journal of Agricultural Extension & Community Development
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• v.24 no.3
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• pp.199-209
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• 2017

This research started from the perspective that dynamics of the Saemaul Undong in the village which is a unit of saemaul development is the formation of social capital. The subjects of this research are 122 success village stories of Saemaul Undong in 1970~1979. Through the content analysis, it extracted the social capital elements in the Saemaul Undong practice process and analyzed their characteristics. As a result of the research, it was confirmed that the formation and utilization of internal and external networks, which are structural capital, actively developed. Saemaul Undong contributed to formation and strengthening of relational capital such as trust and norms. This will be used as a basic data for research on Saemaul Undong, and it can be used as an index of the participation of villagers in rural development strategy of developing countries.