• Title/Summary/Keyword: social network system

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Analysis of Network Influence Factor considering Social Network Analysis and C2 Time (소셜 네트워크 분석과 지휘통제시간을 고려한 네트워크 영향력 요소 분석)

  • Jeon, Jin-Tae;Park, Gun-Woo;Lee, Sang-Hoon
    • Journal of the Korea Society of Computer and Information
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    • v.16 no.2
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    • pp.257-266
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    • 2011
  • Over the society the trial for several systems to be connected with Network has been continued to share information and to make it various. In accordance with such a change, the concept of military warfare conduction has been changing form platform centric warfare in separate combat system based on network centric warfare in network based. We have continuously made an effort that we try to get the goal with efficient system which is linked up with network, but such a study on that one in military system analysis is still slower than the study out of military until now. So this study is searching network influence factor by using military network with application of social network analysis method which is used broadly in the society and the science as well. At this time we search co-relationships between social network and the thing that we can analyse C2 time by effectiveness measurement means. By this study it has value of network influence factor identification for the growing network composition.

A Comparative Study on the Supporting Systems and Methods of Social Enterprises of Hong Kong, Japan, and Korea (일본, 홍콩, 한국의 사회적기업 지원체계 및 지원방법 비교연구)

  • Cho, Sangmi;Kim, Jinsuk
    • Korean Journal of Social Welfare
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    • v.66 no.2
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    • pp.287-317
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    • 2014
  • The study conducts a comparative study of the supporting systems and methods of social enterprises in Korea, Japan, and Hong Kong to propose a policy on sustainable growth of social enterprises and their long-term activation. By investigating previous studies, this researcher drew the frame of a comparative analysis and conducted the comparative analysis. First, regarding the supporting system for social enterprises, it was found that Korea had better institutional foundation and system, whereas Japan had better activation, cooperation and network of intermediary support organizations. In Korea there is the law related to social enterprises, and the government takes control of all of the organization in charge of the policy, intermediary support organizations, cooperation and network, and authentication system. However, Hong Kong has yet to establish a basic institutional system to grow and activate social enterprises, and foreign intermediary supporting organizations increase the network and cooperation level to support social enterprises. Thirdly, for supporting methods for social enterprises, there were direct financial support, indirect business support and other kinds of support in Korea, whereas indirect support was activated in Japan. Although The Hong Kong government barely supports social enterprises, it comes up with a plan to support the firms serving as social enterprises under its the 12th 5-year development plan. For sustainable growth of Korean social enterprises, this study suggested the change of the government policy to the direction of creating social enterprise ecosystem through cooperation and network activation, indirect support in the middle of process, and activation of intermediary support organizations.

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Predicting the Performance of Recommender Systems through Social Network Analysis and Artificial Neural Network (사회연결망분석과 인공신경망을 이용한 추천시스템 성능 예측)

  • Cho, Yoon-Ho;Kim, In-Hwan
    • Journal of Intelligence and Information Systems
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    • v.16 no.4
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    • pp.159-172
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    • 2010
  • The recommender system is one of the possible solutions to assist customers in finding the items they would like to purchase. To date, a variety of recommendation techniques have been developed. One of the most successful recommendation techniques is Collaborative Filtering (CF) that has been used in a number of different applications such as recommending Web pages, movies, music, articles and products. CF identifies customers whose tastes are similar to those of a given customer, and recommends items those customers have liked in the past. Numerous CF algorithms have been developed to increase the performance of recommender systems. Broadly, there are memory-based CF algorithms, model-based CF algorithms, and hybrid CF algorithms which combine CF with content-based techniques or other recommender systems. While many researchers have focused their efforts in improving CF performance, the theoretical justification of CF algorithms is lacking. That is, we do not know many things about how CF is done. Furthermore, the relative performances of CF algorithms are known to be domain and data dependent. It is very time-consuming and expensive to implement and launce a CF recommender system, and also the system unsuited for the given domain provides customers with poor quality recommendations that make them easily annoyed. Therefore, predicting the performances of CF algorithms in advance is practically important and needed. In this study, we propose an efficient approach to predict the performance of CF. Social Network Analysis (SNA) and Artificial Neural Network (ANN) are applied to develop our prediction model. CF can be modeled as a social network in which customers are nodes and purchase relationships between customers are links. SNA facilitates an exploration of the topological properties of the network structure that are implicit in data for CF recommendations. An ANN model is developed through an analysis of network topology, such as network density, inclusiveness, clustering coefficient, network centralization, and Krackhardt's efficiency. While network density, expressed as a proportion of the maximum possible number of links, captures the density of the whole network, the clustering coefficient captures the degree to which the overall network contains localized pockets of dense connectivity. Inclusiveness refers to the number of nodes which are included within the various connected parts of the social network. Centralization reflects the extent to which connections are concentrated in a small number of nodes rather than distributed equally among all nodes. Krackhardt's efficiency characterizes how dense the social network is beyond that barely needed to keep the social group even indirectly connected to one another. We use these social network measures as input variables of the ANN model. As an output variable, we use the recommendation accuracy measured by F1-measure. In order to evaluate the effectiveness of the ANN model, sales transaction data from H department store, one of the well-known department stores in Korea, was used. Total 396 experimental samples were gathered, and we used 40%, 40%, and 20% of them, for training, test, and validation, respectively. The 5-fold cross validation was also conducted to enhance the reliability of our experiments. The input variable measuring process consists of following three steps; analysis of customer similarities, construction of a social network, and analysis of social network patterns. We used Net Miner 3 and UCINET 6.0 for SNA, and Clementine 11.1 for ANN modeling. The experiments reported that the ANN model has 92.61% estimated accuracy and 0.0049 RMSE. Thus, we can know that our prediction model helps decide whether CF is useful for a given application with certain data characteristics.

Social Network based Sensibility Design Recommendation using {User - Associative Design} Matrix (소셜 네트워크 기반의 {사용자 - 연관 디자인} 행렬을 이용한 감성 디자인 추천)

  • Jung, Eun-Jin;Kim, Joo-Chang;Jung, Hoill;Chung, Kyungyong
    • Journal of Digital Convergence
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    • v.14 no.8
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    • pp.313-318
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    • 2016
  • The recommendation service is changing from client-server based internet service to social networking. Especially in recent years, it is serving recommendations with personalization to users through crowdsourcing and social networking. The social networking based systems can be classified depending on methods of providing recommendation services and purposes by using memory and model based collaborative filtering. In this study, we proposed the social network based sensibility design recommendation using associative user. The proposed method makes {user - associative design} matrix through the social network and recommends sensibility design using the memory based collaborative filtering. For the performance evaluation of the proposed method, recall and precision verification are conducted. F-measure based on recommendation of social networking is used for the verification of accuracy.

A Semantic Social Network System in Korea Institute of Oriental Medicine (한국한의학연구원 시맨틱 소셜 네트워크 시스템 구축)

  • Kim, Sang-Kyun;Jang, Hyun-Chul;Kim, Chul;Yea, Sang-Jun;Kim, Jin-Hyun;Song, Mi-Young
    • Korean Journal of Oriental Medicine
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    • v.16 no.2
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    • pp.91-99
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    • 2010
  • In this paper, we designed and implemented a semantic social network system in Korea Institute of Oriental Medicine (abbreviated as KIOM). Our social network system provides the capabilities such as tracking search, ontology reasoning, ontology graph view, and personal information input, update and management. Tracking search provides the search results by the research information of relevant researchers using ontology, in addition to those by keywords. Ontology reasoning provides the reasoning for experts, mentors, and personal contacts. Users can easily browse the personal connections among researchers by traversing the ontology by graph viewer. These allows KIOM researchers to search other researchers who could aid the researches and to easily share their research information.

A Model for Ranking Semantic Associations in a Social Network (소셜 네트워크에서 관계 랭킹 모델)

  • Oh, Sunju
    • The Journal of Society for e-Business Studies
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    • v.18 no.3
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    • pp.93-105
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    • 2013
  • Much Interest has focused on social network services such as Facebook and Twitter. Previous research conducted on social network often emphasized the architecture of the social network that is the existence of path between any objects on network and the centrality of the object in the network. However, studies on the semantic association in the network are rare. Studies on searching semantic associations between entities are necessary for future business enhancements. In this research, the ontology based social network analysis is performed. A new method to search and rank relation sequences that consist of several relations between entities is proposed. In addition, several heuristics to measure the strength of the relation sequences are proposed. To evaluate the proposed method, an experiment was performed. A group of social relationships among the university and organizations are constructed. Some social connections are searched using the proposed ranking method. The proposed method is expected to be used to search the association among entities in ontology based knowledge base.

Inferring and Visualizing Semantic Relationships in Web-based Social Network (웹 기반 소셜 네트워크에서 시맨틱 관계 추론 및 시각화)

  • Lee, Seung-Hoon;Kim, Ji-Hyeok;Kim, Heung-Nam;Jo, Geun-Sik
    • Journal of Intelligence and Information Systems
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    • v.15 no.1
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    • pp.87-102
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    • 2009
  • With the growth of Web 2.0, lots of services allow yours to post their personal information and useful knowledges on networked information spaces such as blogs and online communities etc. As the services are generalized, recent researches related to social network have gained momentum. However, most social network services do not support machine-processable semantic knowledge, so that the information cannot be shared and reused between different domains. Moreover, as explicit definitions of relationships between individual social entities do not be described, it is difficult to analyze social network for inferring unknown semantic relationships. To overcome these limitations, in this paper, we propose a social network analysis system with personal photographic data up-loaded by virtual community users. By using ontology, an informative connectivity between a face entity extracted from photo data and a person entity which already have social relationships was defined clearly and semantic social links were inferred with domain rules. Then the inferred links were provided to yours as a visualized graph. Based on the graph, more efficient social network analysis was achieved in online community.

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A Study on Gamification Marketing based on Social Network Service (소셜네트워크 서비스 기반 게이미피케이션 마케팅 연구)

  • Moon, Ha Na;Park, Seung Ho
    • Design Convergence Study
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    • v.15 no.2
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    • pp.17-35
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    • 2016
  • Along with popularization of smart phone and routinization of social network service, enterprises are using several social network services as a marketing channel to raise brand awareness and conduct PR. Enterprises have been utilizing an element of 'Gamification' representing a functional aspect and emotional pleasure of a game in order to attract users' attention and increase their voluntary participation since the early social network service marketing. However, social network service system contains functional roles of Gamification components rather than they function separately. Hence, this research intends to examine Gamification elements of social network service and characteristics occurred when enterprise uses several social network services as a marketing channel. Besides, it aims at suggesting a marketing guideline for Gamification based on social network that may induce users' interest and increase an immersion effect. Firstly, this study examined concepts and characteristics of social network service and Gamification centered on literature research. Secondly, it summarized a game mechanics, dynamics and a fun type of Gamification components. Thirdly, based on theoretical research, it collected Gamification marketing cases of 5 enterprises including 'Coca Cola Korea', 'Lotte Mart', 'Canon Korea', "Kolon Sports' and 'Uniqlo Korea' that utilize more than 3 of 4 social network services including 'Kakao Story', 'Band', 'Facebook' and 'Instagram' used the most in our nation, analyzing characteristics of Gamification marketing and deriving a suggestion. Finally, it suggested a guideline for Gamification and social network service to build a foundation for a Gamification marketing plan through social network service.

Satisfaction Index of Female Scientists and Engineers in Social Network (사회 Network를 고려한 여성과학기술인 만족도 연구)

  • Sohn, So Young;Chang, In Sang
    • Journal of Korean Institute of Industrial Engineers
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    • v.31 no.1
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    • pp.44-55
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    • 2005
  • As the 21century enters information era, female scientists and engineers are expected to play important roles more than ever. In Korea, female s roles in such areas have been traditionally limited. In order to find the effective ways of boosting those roles in a social network, we employ an SEM (Structural Equation Model) where the relationship between various factors and the satisfaction level of women scientists and engineers is examined. We expect that the results obtained from this analysis can contribute to improving the environment of women scientists and engineers in each field.

Development of a Gateway System for Social Network Services

  • Kwon, Dongwoo;Jung, Insik;Lee, Shinho;Kim, Hyeonwoo;Ju, Hongtaek
    • Journal of Communications and Networks
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    • v.17 no.2
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    • pp.118-125
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    • 2015
  • In this paper, we propose a method to reduce mobile social network services (SNSs) traffic using a mobile integrated SNS gateway (MISG) to improve network communication performance between the mobile client and SNS servers. The gateway connects the client and SNS servers using the contents adapter and the web service adapter and helps to improve communication performance using its cache engine. An integrated SNS application, the user's client, communicates with the gateway server using integrated SNS protocol. In addition, the gateway can alert the client to new SNS contents because of the broker server implemented by the message queuing telemetry transport protocol. We design and develop the modules of the gateway server and the integrated SNS application. We then measure the performance of MISG in terms of content response time and describe the result of the experiment.