• Title/Summary/Keyword: social media data

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A Study on the Restructuration of Norm System in the Field of ICT for the Smart Media (Smart미디어시대 정보통신·미디어(ICT) 분야 규범체계의 재구조화에 관한 연구)

  • Ji, Seong-Woo
    • Journal of Legislation Research
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    • no.44
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    • pp.33-62
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    • 2013
  • In this paper, the consolidation of ICT basic legislation and ICT special legislation concerning "Ministry of Science, ICT and Future Planning" and "Korea Communications Commission" which came on the back of governmental reorganization in recent years is discussed in the theoretical and practical aspect. Development of "data communication technology" innovatively changed the method of livelihood of mankind, the emergence of network under global dimension provided financial social benefit and posed a challenge and a threat at the same time. Form digital revolution human kind can expect to receive many important blessings. Nevertheless, there are many advantages of development of technology by digital revolution, cyberspace like online media, internet etc. has realistically many problems that must be solved. To maximum positive aspects like the expansion of freedom of expression and creating plan of economy by the advance of transmission technology is needed. And to minimize side effects of informatization is required more. The First, Special Act on ICT has an adaptation in normative standardization to be fit in media convergence beyond convergence of broadcasting and telecommunications. Henceforth, there must be established a legal basis for the achievement of protection of economic evolution and freedom of speech in digital media, information, communication technology and content development. The second, the government action is to accomplish economic development and freedom of information in structural aspect of norm. Therefore minimizing normative problem by reorganization of organization remains clearly unresolved in politics. The third, Special Act on ICT must be basic law covering info-communications field, pay telecommunication and media contents field. The forth, from a technical point of view, net neutrality, conflict of interest for digital content and so on can be fixed easily. Special Act on ICT must not only pursuit of development of industry. Special Act on ICT and pursuit of enhancing quality of life of people and preparing program to promote democratization. From now on, we need to make powerful nation of information& communications technology and in information human rights protection field got to be one step ahead of others with reference to appear all the various aspects must be brought together in the discussion of legislation process of Special Act on ICT.

The Impact of Privacy Policy Layout on Users' Information Recognition (사용자 인지 제고를 위한 개인정보 보호정책 알림방식의 비교 연구)

  • Ko, Yumi;Choi, Jaewon;Kim, Beomsoo
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.24 no.1
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    • pp.183-193
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    • 2014
  • Korean personal data(information) protection law requires privacy policies post on every website. According to recent survey results, users' interests on these policies are low due to these policies' low readability and accessibility. This study proposes a layout that effectively conveys online privacy policy contents, and assesses its impact on information understandability, vividness, and recognition of users. Studies on privacy policies and layouts, media richness theory, social presence theory, and usability are used to develop the new layered approach. Using experiments, three major layouts are evaluated by randomly selected online users. Research results shows that information understandability, vividness, and recognition of privacy policies in the revised-layered approach are higher than those of in the text-only or table-based layouts. This study implies that employing visual guides like icons on privacy policy layouts may increase users' interest in those policies.

A Study on Disaster Safety Management Policy Using the 4th Industrial Revolution and ICBMS (4차 산업혁명과 ICBMS를 활용한 재난안전관리에 관한 연구)

  • Kang, Heau-Jo
    • Journal of Digital Contents Society
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    • v.18 no.6
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    • pp.1213-1216
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    • 2017
  • Recently due to the increasing uncertainty of the disaster environment caused by climate change the effects of disasters have become larger due to the confluence and solidification diversification into disaster type and secondary damage. In this paper, we apply ICBMS through intelligent information technology and big data analysis to all processes of disaster safety management to minimize human, social, economic and environment damage from accidents or disasters, and prevention by control technology preparation by education and training expansion to remember by body, response by advanced technology of disaster response unmanned technology restoration by creation of local community environment ecosystem, investigation and analysis by intelligent information technology learn about disaster safety management 4.0. In addition, technical limitation and problems in the $4^{th}$ industrial revolution and the application of big data were analyzed and suggested alternatives and strategies to overcome.

The 4th Industrial Revolution's Impact on Network Marketing - Focused on ABN Korea Case - (4차 산업혁명 시대 정보통신기술(ICT)이 가져온 네트워크 마케팅의 현재와 미래 - 한국암웨이 사례 연구 -)

  • Park, So-Jin;Oh, Chang-Gyu
    • The Journal of Information Systems
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    • v.26 no.4
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    • pp.379-400
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    • 2017
  • Purpose The purpose of this study is to investigate the effects of ICT on multilevel marketing organizations (MLMs) whose members are both salespeople and consumers. This study explores the effects of the latest ICT convergence on the direct selling, which is the oldest sales method, and suggests the direction for the development of network marketing. Therefore, we will propose the changes in direct sales brought by ICT and predict the future direction of network marketing in preparation for the 4th Industrial Revolution era. Design/methodology/approach Exploratory case study was the methodology selected for this paper. The case study enables the use of multiple methods for data collection and analysis. This study applies qualitative case-study methodology on Amway Korea, which is the top seller of MLM organizations, to better understand the impact of ICT. This study conducted an in-depth interview with four different levels of MLM members (e.g. membership, ruby, emerald, diamond) which are based on the qualification system of MLM organizations and observed their behaviors. Findings This study revealed that the ICT impact on network marketing organizations(MLMs) could be summarized as follows : new membership growth, easier communication with customers, increase in work efficiency, increase in organizational trust, change in educational environment, and increase in the use of social media. Based on the interview, we propose the changes of network marketing organizations in the fourth industrial revolution era and the future strategy of Amway Korea as follows: (1) retention of royal ABOs, (2) harmony with SMEs, (3) utilization of Big Data, (4) creation of IoT business model, and (5) construction of successful O2O business platform.

A Study on the Demographic Characteristics of Lifestyle Cluster Types and the Characteristics of the Use of Hair Salons (라이프스타일 군집유형에 따른 인구통계학적 특성과 미용실이용 특성에 대한 연구)

  • Kim, In-Ok;Jeon, Jong-Chan
    • Journal of the Korean Applied Science and Technology
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    • v.37 no.5
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    • pp.1418-1429
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    • 2020
  • This study was conducted on men and women in their teens and 50s living in Seoul, Incheon and Gyeonggi-do to find out the relevance between demographic characteristics of lifestyle clusters and the characteristics of beauty salon use. To analyze the data of a total of 522 people collected, statistical processing was performed with analysis of frequency, analysis of factor, analysis of reliability, analysis of cluster, analysis of variance and analysis of cross. As a result, lifestyle group types were classified as fashion and social focus types, family-oriented types, and family-free types. These types were highly related to age, final education, and marital status among demographic characteristics, and were also found to be highly relevant to the characteristics of beauty salon use, such as beauty salon location and frequently used beauty services. The results of this study are thought to be the basic data that can be used for beauty salon marketing.

Role of Information and Communication Technology and Women's Empowerment in Contraceptive Discontinuation in Indonesia

  • Samosir, Omas Bulan;Kiting, Ayke Soraya;Aninditya, Flora
    • Journal of Preventive Medicine and Public Health
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    • v.53 no.2
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    • pp.117-125
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    • 2020
  • Objectives: This study investigated the role of information and communication technology and women's empowerment in contraceptive discontinuation in Indonesia. Methods: The study used data from the 2017 Indonesia Demographic and Health Survey and monthly contraceptive calendar data. A Gompertz proportional hazards model was used for analysis. Results: The 12-month contraceptive discontinuation rate was higher among women who had used the Internet in the past year, women who were mobile phone owners, and women who reported having fully participated in household decision-making than among their counterparts. These factors significantly impacted the risk of contraceptive discontinuation in Indonesia, even after controlling for contraceptive method, age, parity, contraceptive intent, education, work status, place of residence, and wealth status. Conclusions: After adjustment for the control variables, a higher risk of contraceptive discontinuation was associated with having used the Internet in the past year, owning a mobile phone, and not participating in household decision-making. Higher contraceptive discontinuation risk was also associated with using contraceptive pills, older age, lower parity, intent of spacing births, more education, current unemployment, and rural residence, and the risk was also significantly higher for those in the lowest household wealth quintile than for those in the fourth household wealth quintile. The association of contraceptive discontinuation with the use of modern information and communication technology and relatively disempowerment in household decision-making may imply that information regarding family planning and contraception should be conveyed via social media as part of setting up an eHealth system. This must include a strong communication strategy to empower and educate women in contraceptive decision-making.

The differences of online word-of-mouth acceptance and re-delivery intention - Focusing on the interaction effects of fashion involvement and market maven - (온라인 구전수용 및 재구전의도의 차이에 관한 연구 - 의복관여도와 마켓메이븐의 상호작용효과를 중심으로 -)

  • Lee, Angie;Rhee, YoungJu
    • The Research Journal of the Costume Culture
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    • v.26 no.2
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    • pp.172-187
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    • 2018
  • For the past decade, the convenience of sharing information online has improved drastically with the development of smart devices and social media. Such changes have contributed to regarding online word-of-mouth (WOM) as one of the most important consumer information sources. Therefore, the purpose of this study is to examine online WOM effects (acceptance/redelivery intention) with the two-way interaction effects of fashion involvement and the market maven. The empirical study consisted of an offline survey that collected data from 341 respondents and analyzed the data by factor analysis, independent t-test, and two-way ANOVA with SPSS 20.0, producing the following results. First, the market maven effect was found to differ significantly based on the level of fashion involvement, and is also higher when fashion involvement is high. Second, fashion involvement primarily affected online WOM acceptance, while the market maven significantly affected redelivery intention. Moreover, fashion involvement and market maven had relevant two-way interaction with both of the online WOM effects. Third, market maven had measurable effects on WOM redelivery types (objective/subjective) and directions (positive/negative/ neutral), whereas fashion involvement did not have any primary effects on them. However, fashion involvement and market maven had two-way interaction effects on the positive and negative direction of WOM redelivery. Based on these findings, the study suggests the importance of investigating and understanding the complicated online WOM behaviors of consumers, specifically from both managerial and theoretical perspectives.

Active Senior Contents Trend Analysis using LDA Topic Modeling (LDA 토픽 모델링을 이용한 액티브 시니어 콘텐츠 트렌드 분석)

  • Lee, Dongwoo;Kim, Yoosin;Shin, Eunjung
    • Journal of Internet Computing and Services
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    • v.22 no.5
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    • pp.35-45
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    • 2021
  • The purpose of this study is to understand the characteristics and trends of active senior. As the baby boom generation become the age of the elderly, they are more active than senior. These seniors are called active seniors, a new consumer group. Many countries and companies are also interested in providing relevant policies and services, but there is lack of researches on active senior trends. This study collects the 8,740 posts related to active seniors on social media from January 1st, 2018 to June 31st, 2021, and conducted keyword frequency analysis, TF-IDF analysis and LDA topic modeling. Through LDA topic modeling, topics are classified into 10 categories: lifestyle, benefits, shopping, government business, government education, health, society and economy, care industry, silver housing, leisure. The results of this study can be utilized as fundamental data to help understand the academic and industrial aspects of active senior.

Moderating Effect of Internet Activity on Privacy Attitude and Expectations of the fourth Industrial Revolution

  • Park, Seungbae;Hong, Jaewon
    • Journal of the Korea Society of Computer and Information
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    • v.26 no.1
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    • pp.253-258
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    • 2021
  • In this study, we explored consumers' the privacy attitudes and Internet activities on the expectations of the fourth industrial revolution. Furthermore, we examined the moderating effect of Internet activities between the privacy attitudes and the expectations of the fourth industrial revolution. Research data are 2018 Korea media panel survey provided by Korea Information Society Development Institute. As a result, concerns about privacy were negative on the expectations of the fourth industrial revolution. Consumer's internet activities had a positive effect on the expectations of the fourth industrial revolution. Concerns about privacy have a negative effect on the expectations of the fourth industrial revolution, but active internet activities have mitigated it or turned it into a positive. This study will contribute as basic data for more active responses in the economic structure facing the 4th industrial revolution.

A Study on the Construction of a Car Camping Map and Recommendation of Car Camping based on SNS Text Mining Analysis for the Post-Corona Era (SNS 텍스트 마이닝 기반 포스트 코로나 신트렌드 차박 여행 지도 제작 및 차박지 추천에 관한 연구)

  • Kim, Minjeong;Kim, Soohyun;Oh, Jihye;Eom, Jiyoon;Kang, Juyoung
    • Journal of Information Technology Services
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    • v.20 no.5
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    • pp.11-28
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    • 2021
  • As untact travel has become a new trend in leisure culture due to the spread of COVID-19, car camping market is rapidly increasing. The sales of car camping-related goods increased by up to 600 percent, and the sales of SUV in Korea also increased by about four times. Despite the growth of the car camping market, there is a lack of research on the actual condition of the car camping market or research on the user's perspective. Therefore, in this study, a survey of actual camping users was conducted to derive factors that they consider important in camping, and through this, a car camping map was produced. As a result, two types of maps were produced: a map about the car camping site and convenience facilities closest to the car camping site in Gangwon-do, and a hash tag themed map based on keywords for each car camping site. We gathered data on portal sites and social media to obtain information related to camping sites and proceeded with analysis using text mining. In addition, we extracted keywords using network analysis techniques and selected key themes that represent them. This allows the user to choose a car camping site by selecting keywords that suit their taste. We hope that this research will help car camping researchers as a prior study and provide a foundation for leading a clean camping culture through clean camping campaign. Also, we hope that car camping users will be able to do quality trip.