• Title/Summary/Keyword: social influence model

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An Empirical Study of SNS Users' Switching Intention Toward Closed SNS (SNS 이용자의 폐쇄형 SNS로의 전환의도에 영향을 미치는 요인에 관한 연구)

  • Park, Hyunsun;Kim, Sanghyun
    • Information Systems Review
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    • v.16 no.3
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    • pp.135-160
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    • 2014
  • Most Social Network Service (SNS) provide online chat, video and file sharing, blogging and others. Because of this advantage, people depend on SNS to communicate with others. However, recently SNS encourage people to reveal too much information broadly so SNS users are concerned about privacy invasion and data spill. They also feel fatigue in process of touching people they don't know while using SNSs. That is the reason why they attempt to switch from opened SNS to Closed SNS. Therefore, the purpose of this study is to empirically investigate and analyze the effect of the factors on the SNS users' switching behavior when using SNS. To accomplish this purpose, this research adopted "Push-Pull-Mooring (PPM)" framework. The PPM is proposed by population geologist, who used it to explain the incentives of demographic migration. Following PPM model, this research empirically examines the three categories of antecedents for SNS switching intention toward closed SNS: push (i.e., weak connection, privacy concern, relative complexity), pull (i.e., enjoyment, belongingness, peer influence), mooring (i.e., SNS fatigue, user resistance) factors. The survey was conducted for 285 users on SNS communities in Korea. The results of this study are as follows; First, wear connection and privacy concern are significantly related to SNS switching intention. Second, enjoyment and belongingness are significantly related to SNS switching intention. Finally, the results show that SNS fatigue has a moderating effect on the links between push factors and SNS switching Intention. Also, user resistance has a moderating effect on the links between pull factors and SNS switching Intention. These findings contribute to the SNS literature both theoretically and practically.

A Study on the Influence of Urban Environment on the Generation of Thermal Diseases (도시 환경이 온열질환 발생에 미치는 영향에 관한 연구)

  • Lee, Su-Mi;Kweon, Ihl;Kim, Yong-Jin
    • The Journal of the Korea Contents Association
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    • v.19 no.12
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    • pp.84-92
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    • 2019
  • The deterioration of the urban heat environment due to climate change and the occurrence of heat-related diseases have emerged as one of the major social problems. This has led to more research on climate change, including heat waves, but it is mainly focused on climate factors. However, the urban heat island phenomenon accelerates the summer heat wave, and the increasing trend of heat-related patients in urban areas suggests the impact of the city's environment. Thus, this study analyzed the effects of physical and social characteristics of urban areas on heat-related patients in Seoul and Gyeonggi-do. The analysis showed that the ratio of the total area of residential, commercial and industrial facilities, the main source of heat energy locality, among the land use statuses, was not statistically significant, but the road area and the green area were found to have a positive and negative The population density and the percentage of people aged 65 or older, the percentage of people living alone and the proportion of people receiving basic living were all shown to be significant, with only the ratio of elderly living alone and the ratio of population density having negative effects. The results of the study can be used to develop urban policy alternatives related to local warming patients.

The Effects of Endorsers' Gender on Ads and Product Attitude: Cross-cultural Perspective(Korea vs. Uzbekistan) (광고모델의 성별이 광고 태도와 제품 태도에 미치는 영향에 관한 비교문화적 연구: 한국 vs. 우즈베키스탄)

  • Lee, Dong-Yub;Yulduz, Kudratova;Kim, Gwi-Gon
    • Journal of Digital Convergence
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    • v.19 no.11
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    • pp.225-234
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    • 2021
  • This study is a cross-cultural study examining whether differences in perceptions of social gender roles in Korea and Uzbekistan have different effects on ad attitudes and product attitudes through the endorsers' gender. In particular, this study was focused on the difference between the facial expression of the endorser and the moderating effect of the ad situation in these relationships. The research results are as follows. First, the difference in the perception of social gender roles was larger in Uzbekistan than in Korea. Second, the influence of gender of endorser on ad attitude was perceived to be higher in Uzbekistan than in Korea. Third, the moderating effect of facial expression(Placid vs. Cold) in the effect of gender of advertising model on advertising attitude was found only in Uzbekistan. Fourth, the moderating effect of the ad situation (Office work vs. Family life) in the relationship between the endorsers' Gender and ad attitude was also found only in Uzbekistan. Fifth, the effect of consumer's ad attitude on product attitude showed a statistically significant positive relationship in both countries. This study reveals that cultural differences in the masculinity (or femininity) dimension between Korea and Uzbekistan are also affecting the effectiveness of ads. Therefore, this study suggests that global marketers should consider not only the existing information source effects such as reliability, professionalism, and attractiveness, but also the gender, facial expression, and ad situation of the endorser according to cultural differences when selecting an ad model.

The influences of character strength on full life of adults in Korea: Mediating effects of volunteering (한국사회에서 성인의 성격강점이 충만한 삶에 미치는 영향: 봉사행동의 매개효과를 중심으로)

  • Eunho Kim;Junseong Park;Taeyun Jung
    • Korean Journal of Culture and Social Issue
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    • v.23 no.4
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    • pp.587-604
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    • 2017
  • The purpose of this research is to analyze generation gap of positive effects on character strength for full life of adults in Korea and to verify mediating effect of volunteering from character strength in this roots. To test this effects, there was an investigated differences of perception on character strength, volunteering and full life from 1,405 Koreans. Then had set up the influence model of character strength on full life between generation, and verified the model through structural equation. Therethrough first, there was statistical significant between generations except the variables of trust, full life and meaning of life. Second, full life was positively influenced by character strength in early adulthood. Third, volunteering had fully mediated from character strength to full life in post middle aged adults, but had partially mediated in early adulthood. This will help acquaint us with importance of accompany with volunteering at character strength than character strength directly connects to full life. Based on these results, we are treated on importance of mediating volunteering effects and influences of character strengths on full life in Korean society.

The Effect of Group Success on Organizational Commitment: Collective Efficacy and Group Cohesiveness of Naval Officials (집단의 성공 경험이 조직몰입에 미치는 영향: 해군 간부들의 집단효능감과 집단응집성을 중심으로)

  • Gil-Hwan Kim ;Ju-Hyun Kim ;Dong-Gun Park
    • Korean Journal of Culture and Social Issue
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    • v.23 no.4
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    • pp.527-556
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    • 2017
  • The purpose of this study was to examine the effect of group success on organizational commitment in organizational situations. It also aimed to investigate the dynamics in the relevance of motivational attitudes to the individual and group level variables(collective efficacy, group cohesiveness). This study used a multi-level model and tested a series of hypotheses through meso-mediation procedure. The results from 613 naval officials in 36 groups provided evidence that; (1) collective efficacy mediated the relationship between group success and group cohesiveness, (2) the cross-level main effects of group success and collective efficacy were shown on vocationa[l self-efficacy, (3) group cohesiveness exerted positive influence on organizational commitment and (4) the meso-mediation effects among the variables at the multi-level were revealed. It was found that the degree of work motivation and motivational attitudes depended on the group's contextual factors, and that each group's shared perceptions on group performance outcomes could be an important motivational source and cornerstone leading to group cohesiveness. The implications and limitations of these study as well as the direction for future study were discussed.

Changes in cognitive function and functional disability in older adults - Comparison of groups converted and not converted to dementia among cognitively normal older adults - (노년기 인지기능과 일상생활기능장애 변화에 대한 연구 - 치매발생집단과 정상유지집단 간 차이 -)

  • Lee, Hyun Joo
    • Korean Journal of Social Welfare Studies
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    • v.44 no.2
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    • pp.327-358
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    • 2013
  • This study aimed to analyze the trajectories of cognitive function and functional disability, and to identify the impacts of socio-demographic factors on the two variables. Based on the assumption that there are differences according to the progress of cognitive impairment, it focused on examining the differences in trajectories of cognitive function and functional disability between two groups: dementia conversion group and dementia non-conversion group among cognitively normal older adults. This study was conducted based on the data from a 3-wave panel study of a sample of 966 Yeoncheon elderly cohort aged 65 and over between 1997 and 2003. Latent growth curve model and multi-group structural equation modeling were used to examine the hypothesis. Results revealed that dementia conversion group exhibited faster rate of cognitive decline as well as lower initial cognitive level. Difference between two groups was not significant in the initial level of functional disability, yet dementia conversion group showed greater degree of deterioration in the functional disability over time than dementia non-conversion group did. In terms of the influence of socio-demographic factors on cognitive function and functional disability, the cognitive decline was more drastic in the female group, whereas functional decline was more apparent for the male group. The level of education in early life had a strong impact on the cognitive function in later life. Based on these findings, practical implication for high risk groups in cognitive function and functional disability were discussed.

An Exploratory Study on Work Conflict Experience (직장 내 갈등경험의 과정에 대한 탐색적 연구)

  • Dawon Rhee;Sunhee Lee;Min Han
    • Korean Journal of Culture and Social Issue
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    • v.20 no.3
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    • pp.205-233
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    • 2014
  • This study aims to identify work conflicts in Korean socio-cultural context by applying grounded theory. Survey has been conducted through in-depth interviews with 11 different employees from various occupational categories. Data collected from the survey were then analyzed based on the grounded theory of Strauss and Corbin (1998), thus resulted in a paradigm model consisting of 31 categories, 63 subcategories, and 100 concepts by open coding. Axial coding was then conducted and the results were as follows. The causal condition was the 'character of an opponent'. Contextual conditions which affect the causal condition were 'situational characteristics', 'character of an opponent', 'character of oneself', and their 'mutuality'. 'Negative feeling' was the central phenomena of work conflict and action/interaction strategies were verified to be 'avoidance', 'expression', 'effort toward solving problems' and 'increasing conflict'. Intervening conditions were 'interrelation', 'intervention', and 'group/task characteristics'. The consequences were organized as 'conflict continuance', 'personnel change' and 'positive effect'. Through selective coding, 'managing with the conflict' was derived as core-category and three different types of management were classified. Ultimately, this study shows how employees work in Korea experience the work conflicts and what kinds of socio-cultural factors have influence on the work conflicts, which can supplement previous inadequate empirical research. Also, this study can provide implications and suggestions as a fundamental integrated model for the future empirical research on work conflicts.

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The Impact Subjective Class Consciousness on Life Satisfaction of the Elderly: A Mediation Effect of Depression (노인의 주관적 계층의식이 삶의 만족에 미치는 영향: 우울 매개효과를 중심으로)

  • Choi, Youn-Jeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.6
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    • pp.209-218
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    • 2018
  • The purpose of this study was to explore the relationship between the subjective consciousness and life satisfaction of the elderly, and to see how depression affects this relationship. This includes a new way of thinking about the causes of the elderly's life satisfaction, not only for individual factors, but also for subjective class consciousness. For this aim, we examine the degree of subjective class consciousness, life satisfaction and depression of the elderly, and verify mediation effects of depression between subjective class consciousness and life satisfaction. This study utilized data obtained from the 5th version of the Korea Longitudinal Study on Aging 2014, and considered data from 4,222 elderly aged 65 and over. As a means of study, a structural equation model analysis was conducted. The results were as follows: First, it was confirmed that the subjective class consciousness of the elderly may influence life satisfaction. It was also confirmed that the subjective class consciousness of the elderly also affected depression and life satisfaction among the elderly. When subjective class consciousness was high, depression was low and life satisfaction was high. When depression was low, life satisfaction was high. Second, depression had the mediation effect in which subjective class consciousness affects life satisfaction. Based on these results, this author suggests practical and political issues concerning social welfare to prevent and reduce depression and increase life satisfaction through improving the subjective class consciousness of the elderly. First, policy measures should enhance social capital through housing support policies and leisure use support to enhance the subjective class consciousness of the elderly. Second, the provision of services for the elderly through the establishment of a community-based network to reduce depression should be promoted.

Cancer patients' need for financial assistance and its related factors (암 환자가 느끼는 경제적 도움에 대한 필요와 이에 영향을 미치는 요인)

  • Kim, Youn-Gu;Park, Jae-Hyun;Park, Jong-Hyock
    • Health Policy and Management
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    • v.20 no.4
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    • pp.58-73
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    • 2010
  • Background : Cancer is a disease that not only places a significant burden on patients clinically but also requires significant expense for diagnosis and treatment. Although the cancer coverage of health insurance has recently been expended, the need for financial assistance among cancer patients and their families is still expected to be significant. In this study, cancer patients' need for financial assistance in Korea was examined and its influence factors were analyzed. Methods : Target study subjects were those who are over 18 years of age and were diagnosed with cancer more than four months prior at the National Cancer Center and 9 Regional Cancer Centers in Korea during the period from July to August of 2008. Quarter sampling was conducted according to the ratio of the type of each cancer. A face to face interview survey was conducted. A total of 2,661 cancer patients finished the survey. Medical charts were reviewed in order to obtain the cancer type and SEER stage of cancer patients. An ordered logistic regression model was used to examine the level of need for financial assistance according to the demographical, clinical, and socio-economic variables of cancer patients. Result : The percentage of cancer patients who needed financial assistance was 69.0%, and 36.9% needed significant financial assistance. The need for financial assistance was perceived to be greater in males, younger age group, low income group, low education group, medical aid recipients, those who were diagnosed recently, those with a low level of quality of life measured through EQ5D, and those with decreased income after cancer diagnosis. Conclusion : In spite of the current policy to increase health insurance coverage, the majority of cancer patients and their families in Korea still need financial assistance due to cancer. In particular, there were more vulnerable groups, such as the low income, or low education group. In the future, policies that focus on the disadvantaged, which strengthen social security, should be considered for achievement of a substantially better quality of life for cancer patients and their families.

The Impact of Secondary Trauma Stress on Occupational Stress Levels of Sexual Violence Support Workers : The Moderating Effect of Work-Related Job Education (성폭력피해자 지원센터 종사자의 이차적 외상 스트레스가 직무 스트레스에 미치는 영향 : 직무교육의 조절효과)

  • Shin, Soomin
    • Korean Journal of Social Welfare Studies
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    • v.49 no.1
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    • pp.109-132
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    • 2018
  • This study investigated the impact of the secondary trauma stress experienced by workers who support sexual violence victims on occupational stress level, and verified the moderating effect of the job education from support facilities in this relationship. The data analyzed in this study were sampled from "The Primary Study on The Development of Training Program to Cultivate Professional Workers of Support Organizations for Sexual Violence Survivors" as a secondary data and 482 nationwide workers were selected. By applying SPSS PROCESS macro, the moderation model was analyzed. The analysis results are as follows. First, sexual violence victim support workers' secondary trauma stress has a significantly influence on occupational stress level of workers. Second, the job education from support agencies themselves moderates the relationship between the secondary trauma stress and occupational stress level of support agents. It also showed that the higher level of job education participates, the less the experience of being stressed on the job. Thus, on the basis of the result, the theoretical discussion on the secondary trauma stress and occupational stress level of sexual violence victim support worker was drawn out and the empirical implication on the direction of the education for job related was suggested.