• Journal of the Korea Society of Computer and Information
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• v.26 no.8
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• pp.39-46
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• 2021

When conducting social big data analysis for franchise stores, reviews of multiple branches of a franchise can be collected together, from which analysis results can be distorted significantly. To improve its accuracy, it should be possible to filter reviews of other branches properly which are not subject to the analysis. This paper presents a method for social big data analysis which reflects characteristics of franchise stores. The proposed method consists of search key configuration and review filtering. For the former, the open data provided by Small Business Promotion Agency is used to extract region names for collecting reviews more accurately. For the latter, open search APIs provided by Naver or Kakao are used to obtain franchise branch information for filtering reviews of other branches that are not subject to analysis. To verify performance of the proposed method, experiments were conducted based on real social reviews collected from online, where the results showed that the accuracy of the proposed review filtering was 93.6% on the average.

• Journal of Digital Convergence
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• v.14 no.8
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• pp.313-318
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• 2016

The recommendation service is changing from client-server based internet service to social networking. Especially in recent years, it is serving recommendations with personalization to users through crowdsourcing and social networking. The social networking based systems can be classified depending on methods of providing recommendation services and purposes by using memory and model based collaborative filtering. In this study, we proposed the social network based sensibility design recommendation using associative user. The proposed method makes {user - associative design} matrix through the social network and recommends sensibility design using the memory based collaborative filtering. For the performance evaluation of the proposed method, recall and precision verification are conducted. F-measure based on recommendation of social networking is used for the verification of accuracy.

• The Journal of the Korea Contents Association
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• v.13 no.11
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• pp.11-20
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• 2013

Recently, as SNS services have been increased, studies on recommendation schemes have been actively done. Recommendation scheme provides various favorable or needed services with users on real time. Group recommendation provides users with suitable groups based on their preference. In this paper, we propose a new group recommendation scheme considering user profiles and collaborative filtering in social networks. The proposed scheme can solve the problems of the static profile based group recommendation scheme because it collects the recent group activities and updates user profiles. It also recommends the more various groups by reflecting the similar tendencies of other users within a group through collaborative filtering. Our experimental results show that the proposed scheme recommends various groups that significantly considers the user's changing preferences compared to the existing scheme.

• Journal of the Korea Society of Computer and Information
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• v.28 no.7
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• pp.19-27
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• 2023

In the process of collecting social reviews, a number of noise reviews irrelevant to a given search keyword can be included in the search results. To filter out such reviews, machine learning can be used. However, if the number of reviews is insufficient for a target place to be analyzed, filtering accuracy can be degraded due to the lack of training data. To resolve this issue, we propose a supervised learning method to improve accuracy of the noise review filtering for the places with insufficient reviews. In the proposed method, training is not performed by an individual place, but by a group including several places with similar characteristics. The classifier obtained through the training can be used for the noise review filtering of an arbitrary place belonging to the group, so the problem of insufficient training data can be resolved. To verify the proposed method, a noise review filtering model was implemented using LSTM and BERT, and filtering accuracy was checked through experiments using real data collected online. The experimental results show that the accuracy of the proposed method was 92.4% on the average, and it provided 87.5% accuracy when targeting places with less than 100 reviews.

• Journal of KIISE:Software and Applications
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• v.31 no.3
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• pp.332-342
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• 2004

With the explosive growth of information in our real life, information filtering is quickly becoming a popular technique for reducing information overload. Information filtering technique is divided into two categories: content-based filtering and collaborative filtering (or social filtering). Content-based filtering selects the information based on contents; while collaborative filtering combines the opinions of other persons to make a prediction for the target user. In this paper, we describe a new filtering approach that seamlessly combines content-based filtering and collaborative filtering to take advantages from both of them, where a technique using user profiles efficiently on the collaborative filtering framework is introduced to predict a user's preference. The proposed approach is experimentally evaluated and compared to conventional filtering. Our experiments showed that the proposed approach not only achieved significant improvement in prediction quality, but also dealt with new users well.

• Proceedings of the Korean Information Science Society Conference
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• 2002.10d
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• pp.157-159
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• 2002

웹 Annotation은 개인 노트의 수단이며, 동료들 사이에서 의견 교환과 협업할 수 있도록 도와준다[l]. 또한, Annotation들은 데이터베이스, 문서, 그리고 분산된 환경에서 중요한 일이나 사건을 기록하는데 바람직하다[2]. 이런 Annotation들은 통신수단의 발달과 함께 증가한 인터넷 사용자들의 활발한 의견교환을 통해 빠르게 증가하고 있다. 때문에 사용자들은 많은 Annotation들 중 적절한 Annotation을 선택하기가 쉽지 않다. 현재, 웹 상에서의 Annotation에 관련된 연구들이 활발히 진행 중에 있다. 그러나 한 문서 또는 한 Anchor에 존재하는 많은 Annotation들을 효과적으로 제공하는 방법에 관한 연구는 미비한 실정이다. 기존의 대부분의 Annotation System들은 다수의 Annotation들을 관련성이나, 사용자 특성을 고려하지 않고, 입력된 무의미한 순서로 제공하며 생성된 anchor와 Annotation들을 모두 보여준다. 이로 인해, 한 문서에 너무 많은 Annotation이 생성되어 문서의 레이아웃을 손상시킬 수 있으며[3], anchor와 문서의 이해 시간을 가중시킨다[4]. 따라서 본 논문에서는 웹 문서에 생성된 다수의 Anchor들과 Annotation들을 좀 더 효율적으로 제공하기 위해 협업 환경에서 효과적인 Social Filtering[5]을 적용하여 적절한 Anchor와 Annotation만을 제공하는 사용자 관심사에 의한 Annotation 처리 기법을 제안한다. 더불어 한 Anchor에 생성된 Annotation들에 순위를 부여하여 보다 적절한 Annotation을 먼저 접근할 수 있는 Anchor에 대한 적절한 Annotation내에서의 순위부여 기법을 제안한다.

• The Journal of Society for e-Business Studies
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• v.17 no.2
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• pp.129-147
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• 2012

Collaborative filtering (CF), one of the most successful recommendation techniques, has been used in a number of different applications such as recommending web pages, movies, music, articles and products. One of the critical issues in CF is why recommendation performances are different depending on application domains. However, prior literatures have focused on only data characteristics to explain the origin of the difference. Scant attentions have been paid to provide systematic explanation on the issue. To fill this research gap, this study attempts to systematically explain why recommendation performances are different using structural indexes of social network. For this purpose, we developed hypotheses regarding the relationships between structural indexes of social network and recommendation performance of collaboration filtering, and empirically tested them. Results of this study showed that density and inconclusiveness positively affected recommendation performance while clustering coefficient negatively affected it. This study can be used as stepping stone for understanding collaborative filtering recommendation performance. Furthermore, it might be helpful for managers to decide whether they adopt recommendation systems.

• Journal of information and communication convergence engineering
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• v.20 no.2
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• pp.131-136
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• 2022

The recommendation system applied in museums has been widely adopted owing to its advanced technology. However, it is unclear which recommendation is suitable for indoor museum guidance. This study evaluated a recommender system based on social-filtering and statistical methods applied to actual museum databases. We evaluated both methods using two different datasets. Statistical methods use collective data, whereas social methods use individual data. The results showed that both methods could provide significantly better results than random methods. However, we found that the trip time length and the dataset's sizes affect the performance of both methods. The social-filtering method provides better performance for long trip periods and includes more complex calculations, whereas the statistical method provides better performance for short trip periods. The critical points are defined to indicate the trip time for which the performances of both methods are equal.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.16 no.4
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• pp.752-758
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• 2012

SNS(Social Networking Services) is oneline service that enable users to construct human network through their relation on web, such as following relation, friend relation, and etc. Recently, owing to the advent of digital devices (smart phone, tablet PC) which embedded GPS some applications which provide services with spatial relevance and social relevance have been released. Such an online service is called LBSNS. It is required to use spatial filtering so as to build the LBSNS system that enable users to subscribe information of interesting area. For spatial filtering, user and tweet attaches location information which divide into static property presenting fixed area and dynamic property presenting user's area changed along the moving user. In the case of using a location information including dynamic property, Continuous query occurred from the moving user causes the problem in server. In this paper, we propose spatial filtering algorithm using Virtual Grid for reducing frequency of query, and conclude that frequency of query on using Virtual Grid is 93% decreased than frequency of query on not using Virtual Grid.

• Proceedings of the Korea Information Processing Society Conference
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• 2019.05a
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• pp.267-269
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• 2019

There are many recommendation systems offer an effort to get better preciseness the information to the users. In order to further improve more accuracy, the social network analysis method which is used to analyze data to community detection in social networks was introduced in the recommendation system and the result shows this method is improving more accuracy. In this paper, we propose a movie recommendation system using social network analysis and normalized discounted cumulative gain with the best accuracy. To estimate the performance, the collaborative filtering using the k nearest neighbor method, the social network analysis with collaborative filtering method and the proposed method are used to evaluate the MovieLens data. The performance outputs show that the proposed method get better the accuracy of the movie recommendation system than any other methods used in this experiment.