• 제목/요약/키워드: social choice theory

검색결과 59건 처리시간 0.027초

고객 관계지향성 형성에 관한 연구 (A Study on the Relationship-Orientation of Customers toward Business)

  • 오세조;박진용;김평래
    • 한국유통학회지:유통연구
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    • 제4권2호
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    • pp.41-58
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    • 1999
  • The relationship-orientation is an important concept for understanding both of marketing theory and practice. However, not many research have focused on how to develop the relationship-orientation of end users. Therefore, the objective of this research is to confirm the key factors relevant to the relationship-orientation. This research studies(1) the transaction style of individuals, and (2) social influences on the relationship-orientation. Customers want to reduce the number of choice sets because of transaction style, including (1) efficiency of decision making, (2) simplification of information processing, (3) avoidance of future perceived risk, and (4) pursuit of cognitive consistency. Customers are influenced by social factors such as family members, reference groups, and opinion leaders. The following conclusions were drawn based on results of research analysis: (1) efficiency of decision making and avoidance of future perceived risk affect the relationship-orientation, and (2) influences of family members and opinion leaders to the focal relationship affect the relationship-orientation of individuals.

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전통적 상품분류방식의 문제점과 대안 모색: 상품의 사회적 특성화를 중심으로 (Reexamination of the Traditional Product Classification Theory as the Social Characteristics of Goods Become More Reflected in Consumption)

  • 여운승
    • 한국유통학회지:유통연구
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    • 제12권2호
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    • pp.103-129
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    • 2007
  • 마케팅 사상사에서 지금까지 지속되고 있는 중요한 개념 중의 하나는 소비재의 분류에 관한 것이다. Copeland(1923)가 최초로 제안한 상품분류방식과 이론은 지금까지 거의 수정되지 않은 채 학계와 실무자들이 원용하고 있고 미국 마케팅 협회를 비롯한 유관기관들도 이를 공식적으로 인정하고 있다. 그러나 그의 분류방식은 오늘날에는 시대에 뒤떨어진 낡은 것이 되어 현대의 상품광고, 소매업 및 소비에 적절하지 않은 것으로 점차 알려지고 있다. 그러한 방실은 특히 현대사회에서 소비자들이 스타일, 개인적 정체성 및 사회적 지위나 신분에 집착하고 있음으로 인하여 소비자 시장을 잘 이해하고 있는 브랜드 관리자들이 중점적으로 촉진하고 있는 상품의 사회적 특성이 소비자의 선택과 구매자 행동의 핵심적 결정요인이라는 사실을 수용하지 못하고 있다. 이에 따라 본 연구자는 기존의 상품분류방식이 다년간 시장조건의 변화에 대응하지 못하고 있는 이유를 탐구하고 그것이 소비와 소비자행동에 영향을 미치는 다수의 요인들을 반영하지 못하고 있다는 것이 가장 중대한 약점임을 주장하였다. 한걸음 더 나아가 기존의 연구문헌을 토대로 그러한 약점을 극복할 수 있는 새로운 상품분류방식을 제안하였다.

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'돌봄민주주의' 관점에서 본 보육정책 (Analysis Of Childcare Policy From a Caring Democracy Perspective)

  • 백경흔;송다영;장수정
    • 한국가족복지학
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    • 제57호
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    • pp.183-215
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    • 2017
  • 본 논문은 돌봄민주주의 관점에서 중앙정부의 보육정책을 규범적 접근으로 분석했다. 저출산 고령화로 인한 돌봄공백이 신사회 위험으로 등장하면서 경제성장 중심에서 돌봄가치 중심으로의 패러다임 전환이 필요하다는 사회적 인식이 이루어졌다. 하지만 돌봄윤리가 개별 정책에 어떤 방식으로 반영되어야 하는가에 대한 구체적인 정책연구는 많이 이루어지지 못해왔다. 이에돌봄민주주의 관점의 '자유', '평등', '정의' 가치를 적용해서 보육정책을 분석하고 새로운 정책지향을 제시하고자 했다. 분석결과는 다음과 같다. 먼저, 자유 관점에서, 현재 보육정책은 자유선택의 제약으로 인해 공공성과 사회연대성이 담보되지 못하고 있다. 둘째, 평등관점에서 성별및 소득불평등으로 인한 계층화는 인종과 세대의 축이 더해지면서 더욱 복잡하고 다층적인 불평등을 초래했으며, 사적 돌봄의 악순환이 나타나고 있다. 셋째, 정의관점에서 과거로부터 축적되어 온 부정의는 조정을 통해 교정되지 못하면서 구조적 불평등이 오히려 심화되는 것으로 나타난다.

사회인지론에 근거한 나트륨 섭취 줄이기 소비자 영양교육 프로그램의 효과 평가 (Evaluation of Consumer Nutrition Education Program to Reduce Sodium Intake Based on Social Cognitive Theory)

  • 안소현;권종숙;김경민;윤진숙;김혜경
    • 대한지역사회영양학회지
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    • 제20권6호
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    • pp.433-446
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    • 2015
  • Objectives: This study was performed to evaluate the consumer education program for reducing sodium intake based on social cognitive theory (SCT) and investigate consumer perceptions of environmental, cognitive and behavioral factors. Methods: Consumers (n=4,439) were recruited nationwide in Korea to participate in a nutrition education program for reducing sodium intake which was targeted on senior housewives (SH), parents (P), and office workers (OW). Questions regarding main factors of SCT were asked both before and after the education program. Results: SH and P recognized external social efforts and information to reduce sodium including nutrition labeling more than OW. The main barriers to practice reducing sodium intake were limited choice of low sodium food and menu, interference with social relationship when dining with others, and limited information, knowledge and skills. SH had lower barriers to practice reducing sodium intake and OW perceived 'preference to soup or stew' and 'preference to Kimchi, salted fish and fermented sauces' as barriers more than other groups at the baseline. Less than 50% of participants knew the relationship between sodium and salt, sodium in nutrition labeling, and recommended sodium intake. In addition, OW had little knowledge for capability to reduce sodium intake and lower self-efficacy to practice compared with SH and P. After education, positive outcome expectations such as lowering blood pressure, prevention of cardiovascular disease and osteoporosis were increased and barriers to practice reducing sodium intake were decreased in all groups (p < 0.05). The knowledge for behavioral capability and self-efficacy to reduce sodium intake were also improved but OW had still lower scores compared with other groups. Conclusions: These results suggested that nutrition education programs could be an effective tool to impact general population by facilitating awareness and increased capability to reduce sodium intake.

Job Satisfaction among Library and Information Science Professionals in India: A Case Study

  • Pandita, Ramesh
    • Journal of Information Science Theory and Practice
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    • 제5권1호
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    • pp.47-64
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    • 2017
  • Purpose: This study aims to assess the level of job satisfaction among the practicing Library and Information Science (LIS) professionals in India. Some of the key variables studied include salary, work environment, professional position, working hours, location, employee participation in administrative matters, recognition, and advancement. Scope: The study is limited to LIS professionals in India; however, the results of the study show some degree of commonality among LIS professionals across the world. Methodology/Approach: The study has been purely undertaken by analyzing the primary data collected from practicing library and information professionals across India by circulating an online questionnaire, using Google services and by posting the link on various social groups and other social networking sites such as Groups, Facebook, LinkedIn, discussion forums, and e-mails. Findings: Responses were generated across 20 states and union territories of the country, representing 88.15% territory of India. Of the total responses generated, 72.88% are males and 27.12% females. From the data analysis it emerged that every third library professional in India enters in to LIS profession by chance and not by choice, as 35.59% respondents expressed that they landed in the LIS profession by chance and 60.45% by choice. More than 77% respondents have expressed their willingness to change their present employer, if given better opportunity. More than 80% professionals either fully or partly agree that most of the LIS professionals across India are dissatisfied with their employers. All these and many more areas have been explored, which reflect the aspects of job satisfaction and dissatisfaction among LIS professionals in India.

Analysis of the Closed-Loop Supply Chain Focusing on Power Batteries in China

  • Chen, Jinhui;Bayarsaikhan, Bayarsaikhan;Nam, Sootae;Jin, Chanyong
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2021년도 추계학술대회
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    • pp.570-571
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    • 2021
  • The research on waste power batteries in China in the past ten years reveals that the power battery recycling industry is enormous but marred with several challenges. A study of China's current power battery closed-loop supply chain revealed some issues in the power battery recycling industry, such as imperfect supply chain, small recycling scale, asymmetric information, and imperfect profit distribution mechanism. This paper uses the theory of corporate social responsibility and consumer choice to propose a closed-loop network of power batteries based on block chain technology and analyzes the existing closed-loop supply chain of power batteries. Consequently, this study provides a new idea for developing the power battery closed-loop supply chain by proposing the closed-loop network of power batteries based on blockchain technology

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Theoretical Problems of Designing Pedagogical Technologies in Higher Education Institutions

  • Yakymenko, Svitlana;Sukholova, Marianna;Drahunova, Vira;Konokh, Anatolii;Levchenko, Nataliia;Bozhok, Nataliia
    • International Journal of Computer Science & Network Security
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    • 제21권12spc호
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    • pp.469-472
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    • 2021
  • The article discusses theoretical and methodological issues of modern pedagogical technologies: the essence, structure, functions, principles, conditions for successful functioning in educational process of the university. The article reflects the results of the analysis of publications on the following grounds: 1) levels of presentation of scientific information (theoretical, theoretical and experimental, empirical); 2) signs and properties of educational technologies; 3) approaches to the choice of grounds for classifications of educational technologies; 4) the possibilities of educational technologies in the formation of the academic, communicative and professional competence of a specialist; 5) criteria for assessing the effectiveness of their application in university educational practice; 6) the readiness of university teachers to develop and implement educational technologies.

고정관념과 불평등: 정체성 선택에 관한 신호이론 (Stereotypes and Inequality: A 'Signaling' Theory of Identity Choice)

  • 김영철;글렌 라우리
    • KDI Journal of Economic Policy
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    • 제34권2호
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    • pp.1-15
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    • 2012
  • 본 논문은 고정관념(stereotypes)과 노동시장 신호(signaling)에 관한 이론적 틀에 기반하여 개인의 정체성(identity) 선택에 관한 이론모형을 제시하고 있다. 사회집단 간의 평판의 차이 및 이로 인한 집단 간 불평등은 사회집단에 대한 시장의 고정관념 및 이에 상응하는 집단 구성원의 인적자본 투자수준에 의해 형성된다(Arrow[1973]; Coate and Loury[1993]). 한편, 이제까지의 학계의 논의는 개인들의 사회집단 선택 및 이에 따른 사회집단 구성의 내생적 변화 가능성을 배제한 채 발전하여 왔다. 사회집단 간 평판의 차이가 존재하고 동시에 개인들의 자발적 집단 선택이 가능한 상황이라면, 평판이 좋은 사회집단은 집단의 구성원들이 보다 적극적으로 인적자본에 투자하는 '투자 확대'의 효과뿐만 아니라, 평판이 상대적으로 떨어지는 사회집단에 비해 보다 우수한 인재들을 집단의 새로운 구성원으로 맞아들이는 '집단 구성'의 효과를 동시에 누리게 된다. 이러한 집단 구성의 내생성은 본질적으로 사회집단 간의 평판의 차이를 보다 확대시키는 결과를 낳게 되며, 이렇게 확대된 평판의 격차가 우수한 인재의 집중을 보다 강화시킴으로써 집단 간 경제적 불평등이 시간이 지남에 따라 악화되는 것이다. 본 논문은 노동시장 신호이론을 활용하여 사회집단 선택의 내생성하에서의 집단 간 불평등의 균형점을 찾고 이들의 안정성에 관해 논하고 있으며, 집단 구성의 내생성이 주어질 경우 그렇지 않은 경우에 비해 사회집단 간의 경제사회적 불평등이 보다 심화될 수 있음을 이론적으로 증명하고 있다.

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Political - Legal Reflections on the Two Epochal "Antique" Documents on" Peaceful Use" in the History of Japanese Space Policy

  • Tomitaro, Yoneda
    • 한국항공우주법학회:학술대회논문집
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    • 한국항공우주법학회 2008년도 제40회 국제학술발표대회
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    • pp.219-231
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    • 2008
  • " Analyzing on an object in the sphere of domestic law with the method of international law" has been already on the horizon in international law. For the lawyers of international law and space law, it is quite natural that they utilize the method of international law, whatever objects they may choice. The reason is that the characteristic of international law do not depend upon object in itself, but depend upon method in itself. The object of this paper is the idea of Peaceful Use(IPU or PU) in Japanese Space Policy. The method to be applied to this analysis is the international law's interpretation theory on legal principles, i.e., the method of international law. One of the aims of this paper is to explain critically the need of review on IPU in Japanese Space Policy; in particular with respect to the positive reconstruction of IPU through historical analyzing on the transfiguration and the mere shell of the Post-War Japanese Pacifism(PJP) as the starting point of IPU The historical process of the transfiguration and the mere shell is as followed .i.e.," from the ultranationalism in the pre-war Japan to PJP in the post-war Japan, from PJP to IPU, and from IPU to IPU's regression. In particular with respect to the interpretation theory, the meaning of the teleological, aims and objects school's approach on the interpretation of legal principles(P) has been emphasized. The reason is that the promising development of IPU will be realized by cooperating with the interpretation theory on P in international law. At the end of the beginning, I'd like to quote K. Marx's thesis in order to make the positions and missions the lawyers of international law and space clear. It is as follows, i.e.," THE PHILOSOPHERS HAVE ONLY INTERPRETED THE WORLD IN VARIOUS WAYS - THE POINT, HOWEVER IS TO CHANGE IT.

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Political - Legal Reflections on the Two Epochal "Antique" Documents on "Peaceful Use" in the History of Japanese Space Policy

  • Tomitaro, Yoneda
    • 항공우주정책ㆍ법학회지
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    • 제23권1호
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    • pp.169-188
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    • 2008
  • Analyzing on an object in the sphere of domestic law with the method of international law has been already on the horizon in international law. For the lawyers of international law and space law, it is quite natural that they utilize the method of international law, whatever objects they may choice. The reason is that the characteristic of international law do not depend upon object in itself, but depend upon method in itself. The object of this paper is the idea of Peaceful Use(IPU or PU) in Japanese Space Policy. The method to be applied to this analysis is the international law's interpretation theory on legal principles, i.e., the method of international law. One of the aims of this paper is to explain critically the need of review on IPU in Japanese Space Policy; in particular with respect to the positive reconstruction of IPU through historical analyzing on the transfiguration and the mere shell of the Post-War Japanese Pacifism(PJP) as the starting point of IPU. The historical process of the transfiguration and the mere shell is as followed, i.e., "from the ultra-nationalism in the pre-war Japan to PJP in the post-war Japan, from PJP to IPU, and from IPU to IPU's regression. In particular with respect to the interpretation theory, the meaning of the teleological, aims and objects school's approach on the interpretation of legal principles(P) has been emphasized. The reason is that the promising development of IPU will be realized by cooperating with the interpretation theory on P in international law. At the end of the beginning, I'd like to quote K. Marx's thesis in order to make the positions and missions the lawyers of international law and space clear. It is as follows, i.e., "THE PHILOSOPHERS HAVE ONLY INTERPRETED THE WORLD IN VARIOUS WAYS - THE POINT, HOWEVER IS TO CHANGE IT.

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