• 제목/요약/키워드: service satisfaction

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슈메너(Schmenner)의 서비스 프로세스 메트릭스를 통한 서비스 만족도 측정에 관한 문헌연구(SERVQUAL과 SERVPERF 간의 비교를 중심으로) (A Literature Research on measuring service satisfaction with Schmenner's Service Process Matrix(Focused on Comparing Between Servqual and ServPerf))

  • 오선일;유병우;강경식
    • 대한안전경영과학회지
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    • 제8권6호
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    • pp.55-78
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    • 2006
  • In spite of the development of the service industry, research on measuring customers' service satisfaction is far insufficient. Therefore, ways to measure the service quality accurately need to be established due to the ambiguous types of service business. This research classifies the types of service business into service factory, service shop, mass service, professional service by using Schmenner's Service Process Matrix and conducts research on domestic literature that measured service satisfaction with Servqual and ServPerf. This study intends to suggest guidelines to measure customer satisfaction according to types of service business by researching ways to measure service satisfaction according to the types of service business and analysing the actual application methods based on a table that summarizes previous research on Servqual and Servperf.

서비스 만족지수를 고려한 서비스 설계 (On the Service Design Using Service Satisfaction Index)

  • 김준홍
    • 산업경영시스템학회지
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    • 제31권3호
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    • pp.52-60
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    • 2008
  • This paper proposed a service satisfaction index in the service design. We utilize the service blueprint as the basic tool for the service process analysis, construct a service flow fishbone diagram which consists of the encounters representing the interaction between customer and service deliverer. To evaluate the service satisfactions of the service element a service satisfaction function is used. The service satisfaction function has the generic properties of the prospect theory with the probabilistic utility value in order to evaluate the service bundle which Is constructed by tangible and intangible service elements. A numerical example using the A/S service of Electronic Co. is presented for the verification.

슈메너(Schmenner)의 서비스 프로세스 메트릭스를 통한 서비스 만족도 측정에 관한 문헌연구(SERVQUAL과 SERVPERF 간의 비교를 중심으로) (A Literature Research on measuring service satisfaction with Schmenner's Service Process Matrix(Focused on Comparing Between Servqual and ServPerf))

  • 오선일;강경식
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2007년도 춘계학술대회
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    • pp.399-415
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    • 2007
  • In spite of the development of the service industry, research on measuring customers' service satisfaction is far insufficient. Therefore, ways to measure the service qualify accurately need to be established due to the ambiguous types of service business. This research classifies the types of service business into service factory, service shop, mass service, professional service by using Schmenner's Service Process Matrix and conducts research on domestic literature that measured service satisfaction with Servqual and ServPerf. This study intends to suggest guidelines to measure customer satisfaction according to types of service business by researching ways to measure service satisfaction according to the types of service business and analysing the actual application methods based on a table that summarizes previous research on Servqual and Servperf.

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전시회 참가자의 서비스품질, 서비스가치가 만족에 미치는 영향-2010 서울리빙디자인페어를 중심으로 (Impacts on Service Quality, Service Value on Visitors 'Satisfaction in Exhibition)

  • 이경숙;이연화
    • 한국콘텐츠학회논문지
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    • 제11권3호
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    • pp.428-439
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    • 2011
  • 이 연구는 서비스 품질과 서비스 가치가 전시회 참가자의 만족에 미치는 영향을 분석하는데 초점을 맞추고 있다. 기존의 연구들은 대체로 서비스 품질로 연구를 시작하여 고객만족의 연구로 이루어졌으나, 서비스 품질과 고객만족의 중요성이 광범위하게 논의가 이루어짐에 따라 재방문행동이나 충성도를 설명해줄 수 있는 중요한 변수로 서비스 가치에 대한 역할에 초점을 맞추기 시작했다. 본 연구는 이상과 같이 기존 연구가 주로 서비스 접점 일부 개념 간 인과관계를 검토하였다는 문제점에 착안하여, 제반개념의 관계에 대한 통합적 접근을 시도하였다. 또한 서비스 가치개념에 대하여 충분히 고려하지 못하였다는 점에 유의하여, 기존의 서비스 품질과 만족의 체제 안에서 고객가치의 역할을 평가하고자 하였다. 연구결과, 서비스 품질과 서비스 가치, 만족에 대한 인과관계를 규명하였고, 서비스품질보다는 서비스 가치가 만족도에 더 유의한 영향을 주는 것으로 분석되었다.

의료기관 종사자의 고객접점 (MOT)서비스교육만족도, 고객지향성 및 서비스몰입 간의 관계 (The Relationships among the Service Education Satisfaction, Service Involvement, and Customer Orientation of Hospital Employees)

  • 이승희;최연희
    • 한국직업건강간호학회지
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    • 제20권3호
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    • pp.337-345
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    • 2011
  • Purpose: This study was conducted to evaluate the relationships among the service education satisfaction, service involvement, and customer orientation of hospital employees after yearly-planned MOT service education. Methods: The data collection was done through the questionnaire survey in a university hospital located in D city from March 15 to 31, 2010. The statistical analysis was done by SPSS/WIN 18.0 program. Results: The enrolled employees were two hundred and seventy six. Among the characteristics of employees, adequate work load, good payment, reasonable promotion system, suitability of work aptitude and good relationships with staff improved the service education satisfaction, customer orientation, and service involvement of hospital employees. For the customer orientation, old age and lower educational background were positive factors. The correlations among the service education satisfaction, customer orientation, and service involvement of hospital employees were significant. The factors that affect customer orientation and service involvement were found to be age, suitability of work aptitude and service education satisfaction. Conclusion: In conclusion, customer orientation and service involvement were related with the satisfaction of employees for working condition and service education. In terms of good medical service quality, plans for maintaining adequate working environment and systematic service education should be established.

서비스 분야에서 시스템 요소가 만족도에 미치는 영향의 비교 분석 (A Comparison Analysis of Effects of System Factor on Satisfaction in Service Sectors)

  • 김종수
    • 산업경영시스템학회지
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    • 제34권1호
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    • pp.80-89
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    • 2011
  • In service science, it is critical to measure service satisfaction for innovating service processes, which is challenging for service sectors oriented to the usage of IT systems. For that purpose, in this study, a model based on the technology acceptance model and satisfaction measurement model is proposed. The model is empirically tested using data sets from a public service sector (G2B) and a private service sector (internet banking). The purpose of this study is to identify factors which affect the service satisfaction. The result shows that a public service sector is less sensitive to the IT systems on which its services are operated, and that the attitude factor strongly affects the service satisfaction in both sectors.

친환경농산물을 활용한 학교급식 만족도 조사 (A Study on Satisfaction of School Food Service Using Environment-friendly Agricultural Products)

  • 한별;김호;양성범
    • 한국유기농업학회지
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    • 제26권4호
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    • pp.559-570
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    • 2018
  • The objective of this study is to investigate the satisfaction and the perception of school food service using environmental-friendly agricultural product of elementary, middle and high school students and parents. We surveyed related to satisfaction of school food service, perception of environmental-friendly agricultural product and perception of school food service using environmental-friendly agricultural product. As a result, the majority of students and parents want to expand the school food service using environmental-friendly agricultural product. Also It was analyzed that the use of environmental-friendly agricultural products would increase school food service satisfaction. In other words, the using environmental-friendly products in school food service experience positive effects thorough school food service, it will give a positive effect on the satisfaction of school food service. As a results of this study contribute to making policy about expansion school food service.

종업원의 업무능력을 고려한 종업원 만족도, 생산성 및 고객만족 간 인과관계 분석 (Analyzing the Casual Relationship among Employee Satisfaction, Productivity and Customer Satisfaction Considering Employee' Work Ability)

  • 김찬규;박영준;김태호
    • 산업공학
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    • 제16권spc호
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    • pp.116-122
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    • 2003
  • We analyze how much employees' work abilities and overall satisfaction on the job or corporate influence on the productivity and customer satisfaction in the service industry, which is characterized by simultaneity, heterogeneity, intangibility and etc. Employees always encounter customers in process of the service. So, the employees' attitudes and behaviors have direct influences on the service quality or satisfaction which customers perceive. Also, employees' satisfaction or work abilities can lead to increase or decrease the productivity. To grasp and demonstrate the cause and effect relationship, we firstly measure the degrees of employee satisfaction organized by 11 factors through survey, and also measure employees' overall satisfaction, organizational commitment and productivity. Secondly, we define service value as the employee's objective measure index and collect it with the data related to customer satisfaction. Based on the collected data, thirdly we define how the relationship among the employee satisfaction, the productivity, the service value and the customer satisfaction are affected by the employees' work abilities and overall satisfaction with SEM(Structural Equation Model). And finally, we classify employees according to their abilities and the degrees of satisfaction respectively and suggest important strategies to manage them effectively.

서비스복구의 공정성 지각이 고객의 만족과 그 행동적 결과에 미치는 영향 (Influence of Perceived Justice with Service Recovery on Customer Satisfaction and Behavioral Results)

  • 조상리;강명주
    • 경영과정보연구
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    • 제33권1호
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    • pp.299-312
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    • 2014
  • 본 연구의 목적은 서비스복구에 대한 고객의 공정성 지각이 고객의 만족과 그 행동적 결과에 미치는 영향을 조사하는 것이다. 선행연구들은 고객만족을 전반적으로 측정하고 있으나 본 연구에서는 서비스복구만족과 관계만족으로 구분하여 고찰하였다. 연구 결과, 서비스복구만족에 대한 분배적 공정성과 상호작용 공정성은 긍정적 영향을 미치나 절차적 공정성은 영향을 미치지 않는 것으로 나타났다. 그러나 관계만족에서는 분배적 공정성, 절차적 공정성, 상호작용 공정성 모두 유의한 영향을 미치는 것으로 나타났다. 또한 서비스복구만족과 관계만족은 고객충성도에 모두 긍정적인 영향을 미치는 것으로 나타났다. 이러한 연구결과는 서비스복구에 대한 지각된 공정성의 중요성을 확인할 뿐만 아니라 서비스복구에 대한 고객만족이 더 높은 수준의 고객충성도를 초래한다는 것을 강조한다.

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포털사이트의 지각된 서비스 품질이 후속 행동에 미치는 영향에 관한 연구 (The Effect of Perceived Service Quality of Web Portal Site on Trust, Satisfaction and Revisit Intention)

  • 이승희;김혜경
    • 디지털융복합연구
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    • 제6권1호
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    • pp.75-82
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    • 2008
  • This paper is aimed to exam factors in the perceived service quality of web portal site and to analyze their effects on customer satisfaction. And this paper analysis satisfaction effects on revisit intention. To accomplish this purpose, this study examined previous studies and summarized core factors of service quality. Form literature survey, we drawn core factors. They are convenience, technologies, valuable of contents and service, communication, positioning. These core factors will affect on customer trust, satisfaction and satisfaction will affect on revisit intention. This study examined previous studies and summarized core factor in perceived service quality of web portal site. Fourteenth hypothesis were developed. Data for empirical testing were collected through survey to portal sites user. The results of this study are as follows; First, we find that service, communication and positioning have positive influence on the trust. Second, convenience, valuable of contents and postioning factors have a positive influence on the satisfaction. Third, it is shown that satisfaction have a positive influence on the revisit intention.

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