• Journal of the Korean Society of Clothing and Textiles
• /
• v.26 no.8
• /
• pp.1128-1140
• /
• 2002

As consumers' alternatives in fashion store selection increase, they select different store types to purchase different product types. Therefore, the probability of patronage mix behavior according to product type increases. Understanding consumers patronage mix behavior, finding out the determinant attributes of fashion stores for each product type are important to retailers and marketers for building a successful merchandising and marketing strategies. Most of the previous researches in store selection and patronage assume consumer behavior as single store patronage, and thus relatively little is known about patronage mix behavior. Also, little attention has been given to product characteristics as an important variable in store patronage behavior. The purposes of this study were to determine the effects of product characteristics in consumers patronage mix behavior. In this study, a theoretical model including product characteristics as an intervening variable between store attributes and patronage behavior was developed. A Questionnaire was developed and data were collected form 464 adult women living in Seoul area in Korea. Factor analysis, paired t-test, ANOVA, Duncan test and discriminant analysis were employed to analyze the data. As a result, the suggested model was partially verified. First, the product characteristic was found to have an effect on perceived importance of store attributes and on determinant attributes of stores. Consumers were found to use different evaluative criteria for store attributes when they purchase different product types. Second, the perceived importance of store attributes was determined by consumer characteristics as well as product characteristics. Third, the determinant attributes in store selection were affected not only by the perceived importance of store attributes but also by the type of product to be purchased.

• The Korean Journal of Ecology
• /
• v.20 no.6
• /
• pp.405-411
• /
• 1997

Feeding behavior of the Russet Sparrow Passer rutilans was studied in two different types of habitats, shelter belts and isolated forests, in south-eastern Hokkaido, Japan, during the breeding seasons of 1995 and 1996. Predominant foods were determined as Caterpillar, Coleoptera, Diptera, Ephemeropera, Odonate and some other insects. The composition of the nestiling foods were not the same by season, region, and year. Larger foods in size were used by birds in isolated forests more frequently than in shelter belts. Amount of food per feeding was significantly larger in isolated forests than in shelter belts. Although food supply were more abundant in isolated forests than in shelter belts, the feeding frequency did not significantly differ between these two habitats. The nest density was higher in isolated forests than in shelter belts. Results of this study indicate that when the feeding condition is poor, birds tend not show specific food selection behavior, the feeding range is therefore larger, and the feeding interval is longer. Contrarily, the birds show a specific food selection behavior when they are in good feeding condition, the feeding range is therefor smaller and the feeding interval decreases.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.21 no.11
• /
• pp.624-633
• /
• 2020

This study investigated the effects of major selection motives and occupational values on employment preparation behavior among paramedic students. The study also assessed the role of mentoring in enhancing preparation for employment. During the period of five days, from December 2 to 6, 2019, 300 students randomly selected by the researcher, were provided with a self-administered questionnaire, after taking written consent from them. The responses of 286 respondents were analyzed using the SPSS WIN 12.0 program. Fourteen responses were not included in the analysis due to lack of credible answers. The analysis revealed that personal motivation, intrinsic and extrinsic work values had a positive effect on employment preparation behavior and mentoring had a moderating effect. Therefore, continuous individual and group counseling is required to improve employment preparation behavior and special lectures and mock interviews in a mentoring program based on major selection motivations and occupational values are necessary.

• Korean journal of food and cookery science
• /
• v.32 no.6
• /
• pp.754-761
• /
• 2016

Purpose: This study was investigated the effects of culinary and foodservice major selection motive and work value on the major satisfaction, career search efficacy and career exploration behavior of college students. Methods: Survey comprising total 53 questions including 8 for major selection motive, 8 for work value, 6 for major satisfaction, 20 for career search efficacy, 5 for career exploration was distributed to 400 college students majoring in culinary or foodservice. Frequency analysis, factor analysis, correlation analysis, and multiple regression were conducted using SPSS Statistics (ver. 21.0). Organization of concept and analyses of the relationship between variables based on the advanced study and database is essential. Research model based on the theory and analysis of the extracted data was established; and subsequently, the proof relations between the variables were analysed. Results: The study results indicated that, only intrinsic work values among personal motivation and work values were significant. This is because personal motivation and intrinsic work values are related to subjects' aptitudes, interests, talents, and future professions when students choose their majors. Therefore, interest, abilities, achievement, high understanding, and satisfactory schooling are important factors. Conclusion: This study has newly expanded the research on career search behavior to include psychological factors and cognitive and attitudinal factors. We also determined competitive operations that enhance students' major satisfaction, career search efficiency, and career search behavior.

• The Research Journal of the Costume Culture
• /
• v.27 no.6
• /
• pp.569-581
• /
• 2019

This study investigated differences in cosmetic buying behavior and personal characteristics between cosmetic involvement groups. Cosmetics buying behavior refers to reason for using cosmetics, use of information sources, selection criteria, place of purchase, use/non-use of cosmetics, purchase propensity, purchase frequency, purchase amount, and satisfaction with cosmetics. Personal characteristic contains pursuing image, age, residence area, job, and average household monthly income. Data was collected from 5-10 December 2016, from 308 females in their 20s using an internet survey. The analysis included descriptive statistics, t-tests, Mann-Whitney U tests, and chi-square tests. The respondents were divided into two groups (a high cosmetic involvement group and a low cosmetic involvement group) according to the degree of cosmetic involvement. The results of t-tests revealed significant differences between groups in terms of reasons for using cosmetics, use of information sources, selection criteria, purchase frequency, place of purchase, use/non-use of cosmetics, and satisfaction with cosmetics. The results of Mann-Whitney U tests highlighted a significant difference in purchase frequency between both groups. The results of chi-square tests indicated significant differences in purchase frequency, purchase amount, pursuing image, and average household monthly income. However, no significant differences were evident in terms of purchase propensity, age, job, and area of residence between groups.

• Journal of the Korean Society of Food Culture
• /
• v.36 no.4
• /
• pp.373-381
• /
• 2021

The number of vegans has increased rapidly due to religious and ethical beliefs, environmental concerns, health, etc. Also, as interest in healthy and safe food increases, the demand for organic products or nutrition-enhanced products is increasing. Therefore, this study aimed to investigate the selection attributes and purchasing behavior for protein-fortified and vegan snacks. It is anticipated that the results would find use as basic data for developing protein-fortified snacks for vegans that can meet consumer needs and derive marketing strategies. A survey was conducted on 140 consumers. According to the analysis of their purchase behavior, the number of people who had purchased high-protein snacks and vegan snacks was higher than those who did not have prior experience. The reasons for the purchase of protein fortified snacks included 'meal replacement' at 'offline-convenient store/supermarket'. Vegan snacks were purchased for 'ethical beliefs, health, environment' at 'offline-vegan restaurant, bakery'. Both snacks showed above-normal preferences. However, it is necessary to improve taste and flavor when developing these products as these were the factors that negatively impacted the preferences. The attributes were factorized into the 'showing off factor', 'sensory factor', 'credence factor', and 'functional factor' and the 'sensory factor' was considered the most important.

• The Journal of Asian Finance, Economics and Business
• /
• v.9 no.9
• /
• pp.351-360
• /
• 2022

This study aims to determine the factors that can influence investors in selecting stocks in the Indonesian capital market to establish an optimal portfolio, and find phenomena that occurred during the COVID-19 pandemic so that buying interest / the number of investors increased in the Indonesian capital market. This study collection technique uses primary data obtained from the survey questionnaire and secondary data which is market data, stock price movement data sourced from the Indonesia Stock Exchange, Indonesian Central Securities Depository, and Bank Indonesia, as well as empirical literature on behavior finance, investment decision, and interest in buying stock. The method used in this research is the survey questionnaire analysis with the SEM (statistical approach). The results of the analysis using SEM show that investor behavior influences the stock-buying interest, investor behavior, and the stock-buying interest influences investor decision-making. However, risk management does not influence investor-decision making. This occurs when the investigator's psychological capacity produces more decision information by decreasing all potential biases, allowing the best stock selection model to be selected. When the investigator's psychological capacity creates more decision information by reducing biases, the optimum stock selection model can be chosen.

• KSII Transactions on Internet and Information Systems (TIIS)
• /
• v.10 no.11
• /
• pp.5343-5364
• /
• 2016

Considering the tradeoff between energy consumption and outage behavior in buffer-aided relay selection, a novel energy-efficient buffer-aided optimal relay selection scheme with power adaptation and Inter-Relay Interference (IRI) cancellation is proposed. In the proposed scheme, energy consumption minimization is the objective with the consideration of relay buffer state, outage probability and relay power control, in order to eliminate IRI. The proposed scheme selects a pair of optimal relays from multiple candidate relays, denoted as optimal receive relay and optimal transmit relay respectively. Source-relay and relay-destination communications can be performed within a time-slot, which performs as Full-Duplex (FD) relaying. Markov chain model is applied to analyze the evolution of relay buffer states. System steady state outage probability and achievable diversity order are derived respectively. In addition, packet transmission delay and power reduction performance are investigated with a specific analysis. Numerical results show that the proposed scheme outperforms other relay selection schemes in terms of outage behavior with power adaptation and IRI cancellation in the same relay number and buffer size scenario. Compared with Buffer State relay selection method, the proposed scheme reduces transmission delay significantly with the same amount of relays. Average transmit power reduction can be implemented to relays with the increasing of relay number and buffer size, which realizes the tradeoff between energy-efficiency, outage behavior and delay performance in green cooperative communications.

• Journal of Korea Entertainment Industry Association
• /
• v.13 no.7
• /
• pp.61-74
• /
• 2019

The purpose of this study is to examine women's propensity to consume cosmetics and to investigate the effects of the consumption propensity on product selection attributes and information search behaviors. The purpose of this study is to propose practical implications for corporate management and to provide useful information for setting the marketing direction in the cosmetics industry by identifying differentiated marketing strategy for the cosmetics market. The results of the study are as follows. When the factors of each variable are extracted, the shopping propensity was derived from trend pursuit, pleasure pursuit, show-off pursuit, and economic benefit pursuit propensities, while product selection attributes were derived from brand factor, service factor, marketing factor, and quality factor. To examine the relationship between variables, three hypotheses were set based on previous studies. As a result of the verification the followings were found; first, the consumption propensity has a partial effect on the product selection attributes. Second, consumption propensity has a partial effect on information search behavior. Product selection attributes were found to have a partial effect on information search behavior.

• Journal of the Korean Institute of Intelligent Systems
• /
• v.11 no.7
• /
• pp.591-597
• /
• 2001

In this paper, we propose a method of cooperative control (T-cell modeling) and selection of group behavior strategy (B-cell modeling) based on immune system in distributed autonomous robotic system (DARS). Immune system is living body's self-protection and self-maintenance system. These features can be applied to decision making of optimal swarm behavior in dynamically changing environment. For applying immune system to DARS, a robot is regarded as a B-cell, each environmental condition as an antigen, a behavior strategy as an antibody and control parameter as a T-cell respectively. The executing process of proposed method is as follows. When the environmental condition changes, a robot selects an appropriate behavior strategy. And its behavior strategy is stimulated and suppressed by other robot using communication. Finally much stimulated strategy is adopted as a swarm behavior strategy. This control school is based on clonal selection and idiotopic network hypothesis. And it is used for decision making of optimal swarm strategy. By T-cell modeling, adaptation ability of robot is enhanced in dynamic environments.