• Title/Summary/Keyword: satisfaction with use

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The Effects of Department Store Customers' Satisfaction and Commitment on Relationship Switching Intention and Multi-channel Use Intention (백화점 패션 소비자의 만족과 몰입이 관계전환의도 및 멀티채널 이용의도에 미치는 영향)

  • Kim, Do Yeon;Choo, Ho Jung
    • Fashion & Textile Research Journal
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    • v.15 no.5
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    • pp.753-762
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    • 2013
  • This study identifies meaningful factors that influence relationship switching intention and multi-channel use intention for department store customers. Two types of commitment (affective and calculative commitment) are proposed as mediators between satisfaction and behavioral intention. A web-based survey collected fashion product data from consumers who had a relationship with a department store. A total of 150 responses were analyzed by frequency analysis and reliability analysis, CFA, and SEM analysis with SPSS 18.0 and AMOS 18.0. Department store attributes were composed of four factors (product, salespersons, facilities and place, and price and promotion). Department store satisfaction was specified as a second order latent construct which was reflected in the satisfaction with the four department store attributes. Department store satisfaction had a significant negative influence on calculative commitment and a positive effect on affective commitment. Calculative commitment affected switching intention and affective commitment determined multichannel use intention. This study has implications for retail marketers that target fashion consumers and academics who research consumer behavior in retail settings. The most important result is that the affective commitment and the calculative commitment serve different functions. Department store managers need to make an increased effort to instigate an affective customer commitment in order to reduce switching intention.

The effects of farmers and fishers' digital information utilization level on Life satisfaction: Focusing on mediating effects of digital device use attitude (농어민의 디지털 정보 활용 수준이 삶의 만족도에 미치는 영향: 디지털기기 이용 태도를 매개변수로)

  • Jeon, Bong Chun;Yoon, Han Sung
    • The Journal of Information Systems
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    • v.33 no.1
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    • pp.69-90
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    • 2024
  • Purpose In this paper, among the four information vulnerable groups(disabled, elderly, low-income, farmers and fishermen), the mediating effect of digital device usage attitudes in the effect of digital information utilization level of farmers and fishermen with a large digital information gap with the general public on life satisfaction was verified. Design/methodology/approach This study summarizes existing research related to the digital information gap between farmers and fishermen, and the empirical analysis is based on hierarchical regression analysis based on the 2022 Digital Information Gap Report (survey data on 2,200 farmers and fishermen) published by the Korea Intelligence Information Society Promotion Agency. Among the four major information vulnerable groups (the disabled, the elderly, low-income groups, and farmers and fishermen), attitudes toward using digital devices were examined in terms of the impact of the level of digital information use on life satisfaction among farmers and fishermen, who have a relatively large digital information gap with the general public. It was verified as a mediating effect. Findings As a result of the empirical analysis, attitudes toward the use of digital devices were found to play a mediating role in the impact of the level of digital information use on life satisfaction.

A Study on the Apple Watch Satisfaction and Continuous Use Intention : Evidence from the Chinese Market (애플워치 만족도와 지속적 사용의도에 대한 실증연구 : 중국시장을 중심으로)

  • Ruan, Jing-kun;Song, Hyo-jung;Kim, Tae-ha
    • Journal of Venture Innovation
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    • v.6 no.3
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    • pp.73-93
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    • 2023
  • This study provides a prospect for the fast growing the smartwatch market by investigating the relationship between the satisfaction and the continuous use intention of Apple watch users, as well as the factors influencing their satisfaction. Based on the TAM, this study uses system quality, information quality, and self-efficacy as independent variables, perceived usefulness, perceived ease of use, and satisfaction as mediators, and continuous use intention as the dependent variable. We analyze the data of 256 individuals who completed an online survey with SPSS 26.0 and AMOS 26.0 software. This study conducts several tests and analyses to empirically evaluate the data including reliability analysis, factor analysis, feasibility analysis, path analysis, hypothesis verification, and mediation analysis. Our results investigate which factors may influence consumers' intention to continuously using Apple Watch devices in the future. In summary, satisfaction has a positive effect on the intention to continuously use smartwatchs. Perceived usefulness and perceived ease of use have a positive effect on satisfaction. Among the three factors (system quality, information quality, and self-efficacy), only self-efficacy has no significant impact on perceived usefulness but had a positive effect on perceived ease of use. In addition, system quality and information quality positively affect perceived usefulness, perceived ease of use, satisfaction, and continuous intention to use an Apple Watch. Taking the Apple Watch as the subject of our research topic, this study provides theoretical value by exploring the impact of user's satisfaction with their smartwatch on their continuous usage intention. This study further explains the influence of system quality, information quality, and self-efficacy on user satisfaction. Additionally, this research offers valuable insight to practitioners by confirming that information quality, system quality, and self-efficacy are important features for enhancing satisfactory user experiences which in turn may increase users' intention to continued using smartwatches.

A Study on the POE (Post Occupancy Evaluation) according to the Residential Environment of Mixed-use Apartment Complexes In Seoul

  • Ha, Man Joon
    • International Journal of High-Rise Buildings
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    • v.9 no.2
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    • pp.197-212
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    • 2020
  • In this study, POE(Post Occupancy Evaluation) evaluation indexes were selected into six categories through the consideration of theories and prior research. Therefore, qualitative supply can be achieved through POE according to the aspect of residential environment after the quantitative supply of mixed-use apartment complex by the population concentration in Seoul due to industrialization and urbanization. As the evaluation elements, detailed survey contents were selected for livability, convenience, comfort, safety, economy, and sociality. Based on the survey contents, six elements were evaluated and analyzed using Data coding and Likert scale after surveying 12 complexes (Urban areas and non-urban areas) in Seoul. As a result of the study, six categories selected as the POE showed that importance of quality of life and safety was developed in high recognition according to high satisfaction with convenience and safety. Sociality showed the lowest satisfaction in the following order : livability, comfort, economy and sociality. Residents' sense of community, interaction with neighborhood, etc., showed low satisfaction, and it seems that it is necessary to improve and supplement the system for the development of mixed-use apartment complex in the future. The detailed characteristics of livability showed high satisfaction of the living room, the front door and the main room which are main uses of housing, and low satisfaction in storage size. The analysis of convenience is that convenient public transportation was the highest, and educational environment and additional facilities were the lowest, showing the advantages and disadvantages of location characteristics. As a result of the analysis of comfort, satisfaction with the landscape area was low and it seems that green space is needed for the development of mixed-use apartment complex in the future. Lastly, regarding the safety, the satisfaction of the access control, the location of security office, etc. were high, however separation of circulation was low. Therefore, it is necessary to clearly separate the circulation between the residence and other facilities in the mixed-use apartment complex.

Satisfaction of patients with implants placed using the implant surgical guide (임플란트 수술용 가이드를 이용하여 임플란트를 식립한 환자의 만족도)

  • Jae-Ra, Lee
    • Journal of Korean Dental Hygiene Science
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    • v.5 no.2
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    • pp.53-60
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    • 2022
  • Background: This study was aimed at improving the satisfaction of patients with implants placed using an implant surgical guide by analyzing patient satisfaction with the implant procedure carried out using the guide . Methods: We extracted convenient samples from patients with implants who had visited dental hospitals and clinics in Mokpo from March 2 to June 30, 2022. We used 228 copies of the self-report survey for analyses. Results: All items of implant satisfaction were positively correlated with the use of an implant surgical guide. Conclusions:The results of this study showed that implant satisfaction can be increased with the use of implant surgical guides.

Suggestions through exploring the relationship between Cadets' Motivation to use SNS and Life Satisfaction (사관생도의 SNS이용 동기와 생도 생활만족도와의 관계 탐색을 통한 제언)

  • Hyeseon Seok;Sojeong Im; Donghyun Ahn
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.2
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    • pp.407-412
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    • 2023
  • We attempted to confirm the current status of the use of mobile phones by soldiers, especially SNS, in today's situation where the use of mobile phones is completely allowed, and to reach an agreement for the use of functional SNS in military life. To this end, 189 students at the Korea Army Academy at Yeongcheon were measured for SNS use motivation and life satisfaction, and the relationship between each sub-variable of SNS use motivation and satisfaction was analyzed. As a result, 3 out of 4 motives for using SNS had nothing to do with satisfaction, and rather, among the sub-variables, the pursuit of status showed a negative correlation with satisfaction. Therefore, the use of SNS to search for information or ideas should be encouraged. In addition, these findings prove that the vague belief that allowing SNS will increase the satisfaction of soldiers is not reasonable, suggesting that a careful approach is required to utilize functional SNS in the military.

A Study on the Influence of Perceived Usefulness, Perceived Ease of Use, Self-Efficacy, and Depression on the Learning Satisfaction and Intention to Continue Studying in Distance Education Due to COVID-19 (코로나19로 인한 원격 교육에서 인지된 유용성과 인지된 사용용이성, 자기효능감, 우울이 대학생들의 학습만족도와 학업 지속의향에 미치는 영향에 관한 연구)

  • Kim, Hyojung
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.18 no.1
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    • pp.79-91
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    • 2022
  • In this study, the effects of self-efficacy, perceived usefulness, perceived ease of use, and depression on college students' academic persistence in the COVID-19 epidemic and the resulting non-face-to-face education situation were identified as mediating effects on learning satisfaction. In the second semester of 2020, a survey was conducted on students enrolled in a four-year university in Daegu and the data were statistically analyzed. The path coefficient was estimated by the Smart PLS bootstrap method and the significance of the path coefficient was verified. The Sobel Test was conducted to verify the mediating effect of academic continuity intention as a parameter. The research results can be summarized as follows. First, it was found that self-efficacy and perceived usefulness had a significant influence in the relationship with learning satisfaction. Second, the relationship between learning satisfaction and academic continuity intention was found to have a significant influence. Third, depression and ease of use did not show any significant influence in the relationship between learning satisfaction. Finally, a Sobel Test was conducted to verify the mediating effect of academic continuity intention with self-efficacy, usefulness, ease of use, and depression as independent variables and learning satisfaction as parameters. As a result of both regression analyses, it was found that β values decreased, and learning satisfaction had a mediating effect. As a result of this study, it is suggested that research to increase learner satisfaction and develop various contents to increase the effectiveness of education that can increase self-efficacy and perceived usefulness should be conducted in parallel. I think this study can be used as basic data in establishing measures to continue studying for college students in natural disaster situations or psychological crisis situations called COVID-19.

Differences in Environmental Perception and Satisfaction Factor of Park between Young Adults and Old Adults (청장년층과 노년층의 공원환경 인식 및 만족 요인 차이 분석)

  • Lee, Woo-Sung
    • Journal of Environmental Science International
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    • v.29 no.2
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    • pp.145-154
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    • 2020
  • The purpose of this study is to examine the differences of use behavior and environmental perception of a park and to analyze the influence of environmental perception factors on park satisfaction among 7 parks in Suseong-gu, Daegu. The data from the 255 questionnaires of young adults (30-59) and old adults (more than 60) who use the park more than once a week were used for the analysis. In terms of park use behavior, young adults used the park for walking and jogging mainly on weekday evenings, while old adults used the park for walking and rest mainly during weekday daytimes. In addition, old adults used the park more times a week than young adults, and spent more time in the park. In the analysis of the environmental perception of the park, similar results were found in both age groups but overall, old adults were more satisfied with the park environment than the young adults. As a result of analyzing the influence of environmental perception factors, it was determined that park satisfaction in young adults has a significant influence on 'use amenity', 'use convenience', 'facility suitability', and 'landscape diversity' in this order. On the other hand, park satisfaction for old adults has an influence on 'use amenity', 'facility suitability', and 'use convenience' in this order. The findings of this study can be used as an effective basic data for future park planning considering age groups.

Factors Affecting Students' Satisfaction with Online Learning and Intention to Use Online Learning (온라인 수업 만족도 및 사용 의도에 미치는 요인들 연구)

  • Um, Namhyun
    • Journal of the Korea Convergence Society
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    • v.13 no.4
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    • pp.203-211
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    • 2022
  • Due to the Corona-19 pandemic, online education has grown worldwide and it is now being predicted that online education will dominate the future of education. This study examines, as characteristics of the human factor, the effect of self-efficacy; as system factors influencing learners' satisfaction with online learning and behavioral intention to use online learning, this study examines perceived social presence and perceived teaching presence. Participating in this study were 236 students who filled out an online survey in return for course credits. Study findings suggest that individuals with high social presence and teaching presence will have higher satisfaction with online learning and higher behavioral intention to use online learning than those with low social presence and teaching presence. The study also found that individuals with high self-efficacy have higher satisfaction with online learning and higher behavioral intention to use online learning than those with low self-efficacy. This study provides theoretical implications as well as practical implications for e-learning educators when it comes to enhancing students' satisfaction with online learning and behavioral intention to use online learning.

Continuance Use Intention of Kiosk Services: The Mediating Role of Satisfaction (외식업체 키오스크의 지속 이용 의도에 대한 연구: 만족도의 매개효과를 중심으로)

  • Kim, Hyo-Jung
    • The Journal of the Korea Contents Association
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    • v.22 no.4
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    • pp.190-198
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    • 2022
  • In the food market, kiosks are rapidly expanding. The kiosk improves the in-store consumer experience and economic prosperity of businesses. This research explores the continuance use intention of kiosks via a post-acceptance model with four antecedent variables: perceived usefulness, perceived ease of use, confirmation, and satisfaction. An online survey was conducted with 420 senior consumers, aged 50-70, who have experienced kiosk services. This study used SPSS 25.0 for descriptive analysis and Amos 23.0 for confirmatory factor anlysis, structural equation analysis, and mediate the effect of the bootstrapping method. The following results were obtained. First, perceived usefulness and confirmation significantly influenced satisfaction with kiosks. Second, perceived usefulness and satisfaction significantly influenced continuance use intention. Third, satisfaction mediated the relationship between perceived usefulness and continuance use intention. Fourth, satisfaction mediated the relationship between confirmation and continuance use intention. These findings enhanced the understanding of seniors' attitude and response to kiosk services.