• Fashion & Textile Research Journal
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• v.6 no.5
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• pp.655-659
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• 2004

The purpose of this study is to investigate the somatotype variation & satisfaction with the fit of ready-to-wear for American women. For this study, questionnaires were administered to 192 American women in Louisiana State areas. Employing a sample of 127 data were analyzed by using F-test. The results were as follows: In the satisfaction with the somatotype variation of American women, height items were increased and width items were decreased with aging. At neck, bust, waist, hip and sleeve circumferences, in the satisfaction with the fit of ready-to-wear, were decreased with aging, Correlation for somatotype variation & satisfaction with the fit of ready-to-wear was significantly positive. With aging, the satisfaction with the somatotype & fit of American women's ready-to-wear for sizing system was generally decreased.

• The Research Journal of the Costume Culture
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• v.9 no.5
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• pp.723-733
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• 2001

The purposes of this study were 1) to examine the effects of the difference between actual and perceived body type and body cathexis on satisfaction with fit and 2) to identify the effect of the difference between chronological and ideal age of middle-aged woman on satisfaction with fit of ready-to-wear. For this study, questionnaires were administered to 500 middle-aged woman in Kwangju. Employing 402 respondents, data were analyzed by using $X^2$-test, t-test and Pearson Correlation. The results were as follows; 1) There were significant differences between actual and perceived body types among middle-aged women. Those who were inconsistent with actual and perceived body types had a tendency to perceive themselves to be obeser than actual body. 2) Those who were inconsistent with actual and perceived body types had a lower satisfaction level with apparel fit sites at jacket length, hip width, crotch length and waist width than those who were consistent with actual and perceived body types. 3) Correlation for body cathexis and satisfaction with fit of ready-to-wear was significantly positive. 4) There were significant differences between chronological and ideal ages. 5) Those who were inconsistent with chronological and ideal ages had a lower satisfaction level with apparel fit sites at neckline, shoulder width, bust, sleeve length, sleeve width, Jacket length, waist width, hip width and skirt length than those who were consistent with chronological and ideal ages.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.1
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• pp.13-24
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• 2001

The purpose of this study was to set up an effective marketing strategy targeting college women by researching the relationship between weight control behavior and satisfaction with fit of apparel. The results showed that 1) 85.5% of the college women participated in weight control behavior, and 53.5% of them wanted to lose more than 3kg of their weight, 2) both body cathexis and fit satisfaction of college women were generally low. College women were less satisfied with their body and fit of apparel according to the increase of weight control degree. The weight control parts and unsatisfied body parts were almost matched : thigh, abdomen, hip, calf, and weight. The unsatisfied fit of apparel parts were also found to be thigh, hip, abdomen, crotch, pant length that matched each parts, 3) fit satisfaction of neckline, shoulder, midriff, hip, crotch, thigh, calf, and skirt length decreased according to the increase of weight control degree, and 4) weight control group which wanted to lose weight at neck, shoulder, arm, breast, waist, abdomen, hip, thigh, and calf also had low fit satisfaction of neckline, shoulder, armhole, sleeve, breast, waist, abdomen, midriff, hip, thigh, crotch, calf, and skirt length in clothing.

• Fashion & Textile Research Journal
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• v.6 no.3
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• pp.329-335
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• 2004

The purpose of this study was to investigate the differences between the body cathexis, appearance management behaviors and satisfaction with apparel fit according to physical figure of college women who had deep interests in their body and appearance. Data for this study was obtained from 413 college women in Taegu and Kyungpook Province. Means, t-test, ANOVA and Scheffe's post hoc comparison were used in data analysis. The result of this study were; 1. It was found that both body Cathexis and fit satisfaction of college women were generally low. College women were less satisfied with their body and fit of apparel. The unsatisfied body parts were thighs, abdomen and hip. 2. Significant differences in Satisfaction with apparel fit were found in skirt length, slacks length, thigh according to height and significant difference in satisfaction with apparel fit were found in armhole, abdomen, calf according to weight. 3. Significant differences in appearance management behaviors were not found according to height, but significant differences in diet, exercise and clothing use were found according to weight. Also significant differences in diet and clothing use were found according to R$\ddot{o}$hrer index.

• Human Ecology Research
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• v.59 no.3
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• pp.419-432
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• 2021

To help korean fashion brands establish CSR activities in the chinese market in the future, this study investigated the influence of korean fashion brands' CSR fit with Chinese Consumers on Consumer Satisfaction and brand attitude, with the moderating effect of ethnocentrism. An online survey was conducted with 20-39 year-old consumers in China from April 18 to April 30, 2021. Data analysis was conducted using SPSS 24.0 and Amos 24.0. The results of this paper are as follows. First, environmental CSR fit had the greatest impact on consumer satisfaction, followed by financial CSR fit and social contribution CSR fit. Second, environmental CSR fit and social contribution CSR fit had positive effects on brand attitude, while financial CSR fit did not have a positive effect on brand attitude. Third, as customer satisfaction has a favorable effect on brand attitude, it can be inferred that the greater the satisfaction customers feel for a Korean fashion brand in China, the more positive the attitude they develop toward Korean brands. Fourth, there was no significant difference between groups that had a high and low degree of ethnocentrism, confirming that ethnocentrism does not have a moderating effect on consumer satisfaction. On the other hand, in the relationship between environmental and social contribution CSR fit and brand attitude, there was a greater impact in the low ethnocentrism group compared with the high ethnocentrism group, which verifies the moderating effect of ethnocentrism.

• The Journal of Information Systems
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• v.16 no.1
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• pp.179-200
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• 2007

In this research, we study how task and KMS fit influences on KMS performance in large corporations during its practical use. Based on the task-technology fit theory and information system success model, we developed a research model by considering the characteristics of KMS for supporting tasks. We try to verify how individual traits, task traits, and KMS Units affect task-KMS fit and how task KMS fit influences on KMS performance. We surveyed 212 employees who were using KMS and working for the large-sized manufacturing firms. We analyzed the collected data from LISREL 8.54 for Windows, and found the following significant results. First user satisfaction is increased when KMS provides knowledge to help to perform task rather than KMS' functionality. Second, user satisfaction is increased when KMS is suitable for performing task Hence, we verified task-KMS fit is an antecedent of user satisfaction. Third, task-KMS fit and user satisfaction have significant impacts on KMS performance. And user satisfaction affected more heavily on KMS performance than task-KMS fit did. As a result, we realized an individual performance can be improved when task KMS fit is high and, consequently, user satisfaction is increased. Forth while the usefulness of task-KMS fit is demonstrated, causal factors such as individual traits, task traits, and KMS traits significantly affect task-KMS fit. Formalization and knowledge trait we significant in enhancing user satisfaction, but KMS self-efficacy, autonomy, md system trait are not. These results indicate that task-KMS fit variable is useful as a measure of KMS performance as well as that of user satisfaction. Based on these results, we conclude that when KMS supports task activity, performance can be significantly improved by coordinating the task with KMS.

• Fashion & Textile Research Journal
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• v.4 no.2
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• pp.169-175
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• 2002

The purpose of this study is to investigate the somatotype variation & satisfaction with the fit of ready-to-wear for farm elderly women. For this study, questionnaires were administered to 320 farm elderly women in Andong, Eusung and Kunwe areas. Employing a sample of 258 data were analyzed by using F-test. The results were as follows: In somatotype variation of farm elderly women, height decreased and width increased with aging. At neck, bust, waist, hip and sleeve circumferences, satisfaction with the fit of ready-to-wear decreased with aging. Correlation for somatotype variation & satisfaction with the fit of ready-to-wear was significantly positive.

• Journal of the Korean Home Economics Association
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• v.40 no.8
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• pp.183-190
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• 2002

This study was aimed at investigating the satisfaction in relation to clothing design and size-fit for nurse uniform in Korea. The subjects were 986 female nurses working in 12 hospitals selected by convenience sampling. The data were collected by questionnaires. Using SPSS package, frequency, percentage, t-test, ANOVA and SNK test were conducted. The results were divided into 2 categories as fellows; 1) Results of the satisfaction with the size-fit and size system of the nurse uniforms : Nurses satisfied at the individual size-fit system than ready-made size system. There was a considerable difference of the satisfaction with the size-fit depending on age and clinical career. And more than half of nurses were needed the concrete and precise size system. 2) Results of the actual design condition and clothing satisfaction : Nurses wore two-piece pants suits more than classical designed one-piece style. The princess-line, convertible collar and yoke design were preferred for nurse uniform with the high satisfaction. 41.6 percent of respondents used the cap obligatory and the white color and a patterned textile were generally used. The used fabrics were only polyester and cotton/polyester mixed spinning.

• Journal of the Korean Society of Clothing and Textiles
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• v.32 no.5
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• pp.821-833
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• 2008

The purpose of this study is to provide basic information about body proportion characteristics, and the level of body cathexis and fit satisfaction related to those characteristics. It is hoped that this will help to improve ready-to-wear satisfaction in middle-aged women. In order to achieve this purpose, the body proportion characteristics of middle-aged women were measured and were compared with that of standard and ideal body types. Then, the body cathexis and fit satisfaction according to these characteristics was analyzed. Finally, the following results were obtained. First, the average height of middle-aged women was 6.87 head, waist length was 58.9% of height, and knee length was 25.6% of height. In frontal appearance, the hip width, shoulder width, and chest width were wider than waist width(24%, 20%, and 11% respectively). Chest and hip depths was thicker than waist depth(19% and 17% respectively). Second, in lengths proportion, their lower body was shorter than the standard body shape for women in their 20s'. Also the difference between the width of frontal appearance and depth proportion of side appearance was small, suggesting a more slender silhouette among the middle aged women. Finally, middle-aged women who were not wide or big in the chest had higher satisfaction with their bodies. As shoulder width and chest depth became small, the fit satisfaction of upper clothes increased. While longer lower body had higher fit satisfaction with pants crotch, shorter lower body had higher fit satisfaction with waist and abdominal parts.

• Korean Journal of Human Ecology
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• v.23 no.6
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• pp.1171-1189
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• 2014

In order to provide the basic data for creating the environment which can efficiently reflect prefer fit along with body size when selecting clothes size in the indirect purchasing environment, this study analyzed the difference of ready-made jacket part-specific fit preferred by fashion models in their twenties and female college students. This study was to analyze the impact of body size, recognition of body part-specific characteristics shape, body satisfaction on prefer fit of jacket. As for the difference of prefer fit depending on the body size, female college students preferred more loose fit than models. The difference according to recognition of body part-specific characteristics shape turned out to be significant for prefer fit depending on the degree of bend of neck, arm length, bend of back recognition and matching fit was found to be preferred as they recognize their body shape to be normal and the difference according to body satisfaction appeared to be significant in the terms of bend of back, hip width/protrusion, torso size/length, sleeve length, whole body shape and they turned out to prefer matching fit as they are satisfied with their body. As shown above, body size, recognition of body part-specific characteristics shape, especially body satisfaction have a great influence on prefer fit of jacket and therefore, if preparing for a size selection step according to body shape and satisfaction in the jacket size selection process, customers' satisfaction in jacket size may be improved and it is considered to be helpful for both consumers and sellers.