• 제목/요약/키워드: sales pattern

검색결과 144건 처리시간 0.034초

티셔츠 상품의 판매패턴과 연관된 상품속성 (Sales Pattern and Related Product Attributes of T-shirts)

  • 채진미;김은희
    • 한국의류학회지
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    • 제44권6호
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    • pp.1053-1069
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    • 2020
  • This study examined the sales pattern relationship with respect to product attributes to propose sales forecasting for fashion products. We analyzed 537 SKU sales data of T-shirts in the domestic sports brand using SAS program. The sales pattern of fashion products fluctuated and were influenced by exogenous factors; therefore, we removed the influence of exogenous factors found to be price discounts and holiday effects as a result of regression analysis. In addition, it was difficult to predict sales using the sales patterns of the same product since fashion products were released as new products every year. Therefore, the forecasting model was proposed using sales patterns of related product attributes when attributes were considered descriptive variables. We classified sales patterns using K-means clustering in order to explain the relationship between sales patterns and product attributes along with creating a decision tree classifier using attributes as input and sales patterns as output. As a result, the sales patterns of T-shirts were clustered into six types that featured the characteristic shape of peak and slope. It was also associated with the combination of product attributes and their values in regards to the proposed sales pattern prediction model.

머신 러닝을 활용한 의류제품의 판매량 예측 모델 - 아우터웨어 품목을 중심으로 - (Sales Forecasting Model for Apparel Products Using Machine Learning Technique - A Case Study on Forecasting Outerwear Items -)

  • 채진미;김은희
    • 한국의류산업학회지
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    • 제23권4호
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    • pp.480-490
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    • 2021
  • Sales forecasting is crucial for many retail operations. For apparel retailers, accurate sales forecast for the next season is critical to properly manage inventory and plan their supply chains. The challenge in this increases because apparel products are always new for the next season, have numerous variations, short life cycles, long lead times, and seasonal trends. In this study, a sales forecasting model is proposed for apparel products using machine learning techniques. The sales data pertaining to outerwear items for four years were collected from a Korean sports brand and filtered with outliers. Subsequently, the data were standardized by removing the effects of exogenous variables. The sales patterns of outerwear items were clustered by applying K-means clustering, and outerwear attributes associated with the specific sales-pattern type were determined by using a decision tree classifier. Six types of sales pattern clusters were derived and classified using a hybrid model of clustering and decision tree algorithm, and finally, the relationship between outerwear attributes and sales patterns was revealed. Each sales pattern can be used to predict stock-keeping-unit-level sales based on item attributes.

인구 통계적 특성에 따른 당초 문양의 선호도 (A Study on the Preference Degree of a Dangcho Pattern according to Demographic Characteristic)

  • 박영희
    • 복식문화연구
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    • 제14권6호
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    • pp.887-899
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    • 2006
  • In this study the preference degree of a Dangcho pattern with priority given to demographic variables was examined. The results was that demographic variables have influence on the preference degree of a Dangcho pattern. The continual arrangement pattern of a stylistic type was shown as the pattern that men in their 40s and over most prefer. The continual arrangement pattern of a realistic type was shown as the pattern that men in their 40s and over and women in their 50s and over most prefer. The continual arrangement pattern of a geometrical type was shown as the pattern that men working on a sales, service, production position and women in their 50s most prefer. The single arrangement pattern of a stylistic type was shown as the pattern that college men in their 20s, men in their 50s and women working on a sales, production, service position most prefer. The single arrangement pattern of a stylistic type of a realistic type was shown as the pattern that men in their 40s working on a sales, service, production position and college women in their 20s most prefer. The single arrangement pattern of a geometrical type was shown as the pattern that most of people prefer.

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GIS를 활용한 대전시 주유소 입지와 판매권역 분석 (An application of GIS technique to analyze the sales area and the location of gas stations in Tae-jeon city)

  • 김민
    • Spatial Information Research
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    • 제12권2호
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    • pp.211-228
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    • 2004
  • 본 연구는 대전시를 사례로 하여 주유소의 입지적 특성과 판매권역을 분석하기 위해 설문과 면접 조사, 그리고 GIS의 그리드 분석을 활용하였다. 주유소의 입지적 특성을 분석해 본 결과 고수익 입지유형은 인구밀도와 1일 통행량이 일정수준 이상으로 배후 상주인구와 통행인구가 많아 고수익이 예상되었고, 반면에 저수익 입지유형은 토지이용상 녹지와 개발제한구역 등으로 통행량도 낮아서 높은 수익을 기대하기 어려웠다. 대전시 인구수에 기반하여 판매권역의 공간분포 패턴을 살펴본 결과, 주유소 판매권역의 크기는 인구밀도가 조밀한 중심지역에서 인구밀도가 낮은 외곽지역으로 갈수록 확대되었다. 또한 인구수에 대비하여 주유소가 과다한 주유소 과밀지역과 과소 지역이 분포하는 불균형적 주유소 분포패턴을 보여주었다. 입지-배분모델을 적용한 결과 주유소 과밀 지역에서는 주유소의 수가 줄어들었고, 과소한 지역에서는 신규로 주유소가 입지하여 보다 균형적인 분포패턴을 보여주었다. 이와 같은 연구결과는 석유제품 유통기관별로 최소 배후지 규모를 만족시키면서 균형적 공간 분포패턴을 가질 수 있도록 배치하는데 필요한 기초적인 자료로 활용될 수 있을 것으로 예상된다.

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LSTM-based Sales Forecasting Model

  • Hong, Jun-Ki
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제15권4호
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    • pp.1232-1245
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    • 2021
  • In this study, prediction of product sales as they relate to changes in temperature is proposed. This model uses long short-term memory (LSTM), which has shown excellent performance for time series predictions. For verification of the proposed sales prediction model, the sales of short pants, flip-flop sandals, and winter outerwear are predicted based on changes in temperature and time series sales data for clothing products collected from 2015 to 2019 (a total of 1,865 days). The sales predictions using the proposed model show increases in the sale of shorts and flip-flops as the temperature rises (a pattern similar to actual sales), while the sale of winter outerwear increases as the temperature decreases.

An Optimal Pricing and Inventory control for a Commodity with Price and Sales-period Dependent Demand Pattern

  • Sung, Chang-Sup;Yang, Kyung-Mi;Park, Sun-Hoo
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회/대한산업공학회 2005년도 춘계공동학술대회 발표논문
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    • pp.904-913
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    • 2005
  • This paper deals with an integrated problem of inventory control and dynamic pricing strategies for a commodity with price and sales-period dependent demand pattern, where a seller and customers have complete information of each other. The problem consists of two parts; one is each buyer's benefit problem which makes the best decision on price and time for buyer to purchase items, and the other one is a seller's profit problem which decides an optimal sales strategy concerned with inventory control and discount schedule. The seller's profit function consists of sales revenue and inventory holding cost functions. The two parts are closely related into each other with some related variables, so that any existing general solution methods can not be applied. Therefore, a simplified model with single seller and two customers in considered first, where demand for multiple units is allowed to each customer within a time limit. Therewith, the model is generalized for a n-customer-classes problem. To solve the proposed n-customer-set problem, a dynamic programming algorithm is derived. In the proposed dynamic programming algorithm, an intermediate profit function is used, which is computed in case of a fixed initial inventory level and then adjusted in searching for an optimal inventory level. This leads to an optimal sales strategy for a seller, which can derive an optimal decision on both an initial inventory level and a discount schedule, in $O(n^2)$ time. This result can be used for some extended problems with a small customer set and a short selling period, including sales strategy for department stores, Dutch auction for items with heavy holding cost, open tender of materials, quantity-limited sales, and cooperative buying in the on/off markets.

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LP 모델에 의(依)한 Product Mix 실시사례(實施事例) (A Case Study on the Method for Finding the Product Mix by the Use of LP Model)

  • 이순요
    • 대한산업공학회지
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    • 제1권1호
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    • pp.41-56
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    • 1975
  • In the past the pattern of business down-trend usually appeared in the form of, first, decrease in facility investment, then decrease in inventory level, followed by reduced level of consumption. But the pattern nowadays is becoming just the opposite, that is, first, consumption decrease, then inventory level increase, followed by restriction of facility investment. Also in the past, the greater effort was placed in strengthening of hardware areas through optimization and modernization of production means on the premise of sales. But lately software areas take most of the main effort to establish production mean with sales as its objective. Under these circumstances one of the real problems facing production activities today is the conflicting relationship between sales and production functions. This occurs due to differences of their view points. Then, in order to achieve maximum profit at the least cost, which is the ultimate objective of a production activity, the need arises to effectively coordinate sales demand and plant production capacity. For this purpose strong control means and function must be devised. In our case study example we illustrate a management technique for a combined planning function, of optimal coordination of product mixes utilizing a computerized linear programming model as control means of attaining maximum profit. It is hoped that this example help achieve some of corporate objectives.

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시스템 다이내믹스를 활용한 편의점 상위상품 매출예측에 관한 연구 - 아이스컵 및 담배를 중심으로 (A Study on the Forecast of Sales of High Level Convenience Store Products Using System Dynamics - Focused on the Icecup and Cigarette)

  • 김동명;박성훈;여기태
    • 디지털융복합연구
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    • 제18권8호
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    • pp.169-177
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    • 2020
  • 본 연구의 목적은 비선형적인 특성과 시계열 특성을 가지고 있는 편의점 대표상품의 매출을 예측하는데 있다. 연구결과, '아이스 컵(Ice cup)'의 경우 3월부터 매출이 증가하여 여름인 7~8월에 가장 높은 값을 나타내고, 이후에는 매출이 떨어지는 계절성 패턴을 구현하였다. 한편 담배의 경우, 여름에 높은 매출을 기록하고 겨울에 낮은 매출을 기록하는 계절성을 나타냈으며, 미래 예측치도 하락하는 양상을 보였다. 본 연구의 학문적 시사점으로는 기존 연구에는 분석되지 않았던 편의점 재무성과 향상에 영향을 미치는 상위 매출상품에 집중하여 연구를 수행하여 미래 예측치를 제시하였다.

Prediction of Sales on Some Large-Scale Retailing Types in South Korea

  • Jeong, Dong-Bin
    • Asian Journal of Business Environment
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    • 제7권4호
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    • pp.35-41
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    • 2017
  • Purpose - This paper aims to examine several time series models to predict sales of department stores and discount store markets in South Korea, while other previous trial has performed sales of convenience stores and supermarkets. In addition, optimal predicted values on the underlying model can be got and be applied to distribution industry. Research design, data, and methodology - Two retailing types, under investigation, are homogeneous and comparable in size based on 86 realizations sampled from January 2010 to February in 2017. To accomplish the purpose of this research, both ARIMA model and exponential smoothing methods are, simultaneously, utilized. Furthermore, model-fit measures may be exploited as important tools of the optimal model-building. Results - By applying Holt-Winters' additive seasonality method to sales of two large-scale retailing types, persisting increasing trend and fluctuation around the constant level with seasonal pattern, respectively, will be predicted from May in 2017 to February in 2018. Conclusions - Considering 2017-2018 forecasts for sales of two large-scale retailing types, it is important to predict future sales magnitude and to produce the useful information for reforming financial conditions and related policies, so that the impacts of any marketing or management scheme can be compared against the do-nothing scenario.

수출성과와 기업특성: 기술혁신요인을 중심으로 (Export Performance and Firm Characteristics: Special Reference to Innovation Factors)

  • 성태경;이종민
    • 기술혁신학회지
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    • 제8권1호
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    • pp.116-134
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    • 2005
  • This paper investigates the relationships between export and firm characteristics, focusing on technology factors. It is based on a longitudinal data covering listed firms in the Korean manufacturing industry. A regression model for the determinant of export/sales ratio including dynamic adjustment process is tested on a cross-section sample of the year 2001. Empirical findings suggest that there is no significant relationship between export/sales ratio and firm's technological level. The hypotheses concerning human capital intensity and physical capital intensity are also rejected. But we found a positive and inversely U-shaped relationship between firm size and export/sales for basic material and capital good industry. As a dynamic aspect, we found that the pattern of export/sales ratio changed unstably over the last decade. Finally, some policy implications are presented.

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