• 제목/요약/키워드: risk communication

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Application of Risk Information Seeking and Processing Model to the Health Preventive Behavior: How Risk Susceptibility and Political Identity affect Vaccination

  • SoYoung Lee;Seoyeon Hong;Bokyung Kim
    • International Journal of Internet, Broadcasting and Communication
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    • 제15권4호
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    • pp.9-20
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    • 2023
  • In the aftermath of the COVID-19 pandemic, the importance of collective efforts in promoting health preventive behaviors is accentuated, bringing sociopolitical factors into focus. To fully capture psychological drivers of health preventive behaviors in risk situations, anchored on the Model of Risk Information Seeking and Processing (RISP; Griffin, Dunwoody, and Neuwirth 1999), in retrospect of the recent COVID-19 pandemic, we explored whether and how individuals' vaccination behaviors are predicted by RISP-related variables (information insufficiency, affective responses, perceived information gathering capacity, subjective norms) and one's political identity. Findings from a survey of 705 adult participants in the U.S. showed that the effects of one's risk information insufficiency on his or her information seeking and affective response regarding the pandemic, which is also related to their risk susceptibility perceptions. More importantly, the impact of political identity on one's perceived risk susceptibility, and its association with vaccination behaviors are also identified. The findings of this study provide valuable insights for the development of effective health communication strategies for preventive health behaviors.

Modeling of Public Risk Perception and Risk Communication Research: In A Social-Cognitive Direction

  • Li, Yiwei;Guo, Yu;Ito, Naoya
    • Asian Journal for Public Opinion Research
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    • 제1권3호
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    • pp.217-231
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    • 2014
  • This study begins with a review of commonly discussed dimensions of public risk perception that may influence public opinion toward risks. Factors that have been revealed by the literature to have substantial impact on risk perception, such as demographic background, trust, and media environment, are also discussed. Meanwhile, we evaluate two well-known research models in the realm of risk analysis: 1) the psychometric paradigm, and 2) the social amplification of risk framework (SARF). Based on a literature review, this study suggests that, besides the psychological and social approach, models of risk perception and risk communication research should shift to a more comprehensive one by considering the interrelations between laypeople and the environment. This study proposes a research model from the perspective of social cognitive theory (SCT) as a potential framework for future studies: 1) in the societal environment, individuals' risk perception and information seeking behavior, which is determined by risk perception will be influenced by trust in regulators and interpersonal trust; 2) in the media environment, individuals' risk perception and information seeking behavior will be influenced by individuals' perceived information characteristics. Knowledge about risk accumulated through information seeking will change risk perception in a longitudinal process.

낙지 카드뮴 파동과 리스크 커뮤니케이션 (The Small Octopus Cadmium Shock and Risk Communication)

  • 안종주
    • 한국환경보건학회지
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    • 제36권5호
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    • pp.435-439
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    • 2010
  • In Korea, food-risk shock announcements are made one or more times annually; such as last September, 2010 when Seoul City revealed a very high concentration of cadmium in small octopus intestines sold in Korea. As a result, consumers avoided eating domestic as well as imported small octopus. Fishermen protested against Seoul city; however, the Korean Food and Drug Administration (KFDA) announced that small octopus intestines pose no safety risk. The conflict between KFDA and Seoul City on the safety of small octopus intestines amplified the confusion of consumers. The small octopus cadmium shock resembled previous food-risk shocks in many respects. Effective risk communication is important in resolving food risk shocks as risk affects people case-by-case; for example people who do not eat small octopus intestines should not be at any risk, but those who do enjoy small octopus intestines, especially one more times per week, could be at risk. Therefore, it is necessary to communicate different risk messages to people or groups with different eating habits. From this point of view, the risk message conveyed by the KFDA on small octopus intestines was not appropriate.

Feasibility of Applying Mixed-Reality to Enhancing Safety Risk Communication in Construction Workplaces

  • Olorunfemi, Abiodun;Dai, Fei;Peng, Weibing
    • 국제학술발표논문집
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    • The 7th International Conference on Construction Engineering and Project Management Summit Forum on Sustainable Construction and Management
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    • pp.225-234
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    • 2017
  • Mixed-reality technologies have proven to be valuable in many architecture, engineering and construction / facilities management (AEC/FM) applications. However, its potential of being adapted to facilitate hazard identification and risk communication in construction workplaces has yet to be fully explored. This paper makes an attempt to evaluate the feasibility of applying mixed-reality to enhancing safety risk communication in construction workplaces. Experiments have been designed in which Microsoft HoloLens® together with a developed application will be used to intervene in the practice of jobsite risk communication. A cross-sectional survey will then be followed to examine the effectiveness and acceptability of this technology through analysis on data collected from participants in the construction industry. The preliminary results show that this emerging HoloLens® technology, compared to the traditional communication methods (i.e., phone calls, walking up people and talk, and video conferencing), facilitates accurate, prompt safety communication on construction sites. Such findings signify the potential of applying mixed-reality to safety performance enhancement in the construction industry.

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증강현실 게임(식중독잡GO)을 적용한 식중독예방 교육·홍보 사례 연구 (A Case Report on the Prevention of Food Poisoning by Applying Augmented Reality (AR) Game (Sik-Jung-Dok-Jop GO))

  • 고수일;김현정;황인영;이선규;정휘관;임선미;김민희;임주은;안광수;김장열
    • 한국식품위생안전성학회지
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    • 제32권4호
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    • pp.262-266
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    • 2017
  • 식품의약품안전처는 효율적인 식중독 예방 교육 홍보를 위하여 모바일 증강현실 게임인 '식중독잡GO'를 개발하고 식품안전의 날 등 11개 행사에서 시범운영을 하였다. 행사장에서 '식중독잡GO'를 체험한 사람을 대상으로 식중독에 대한 인지정도를 설문조사를 통해 살펴보았다. 설문조사 결과 '식중독잡GO' 게임 전후대비 식중독예방 3대 요령 인지도는 게임 전 51.8%에서 게임 후 78.8%로 향상되었고, 개별 식중독균 인지도는 평균 2.1배 향상되었다. 설문조사자의 95%가 식중독 이해에 도움이 되었다고 응답하였으며, 90%가 게임이 재미있었다고 응답하였다. 따라서, '식중독잡GO'를 유 초 중 고등 교육에 적용을 하면 식중독균의 주요증상, 원인식품 등 식중독 예방요령의 다양한 교육적 효과를 기대할 수 있을 것으로 사료된다.

하천재해예방사업의 성과에 미치는 리스크 영향요인 (Risk Influencing Factors in Performance of River Disaster Prevention Project)

  • 조진호;김병수
    • 대한토목학회논문집
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    • 제40권4호
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    • pp.417-428
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    • 2020
  • 건설프로젝트 특성은 기획단계에서부터 목적물이 완공될 때까지 다양한 이해관계자의 참여가 수반되며, 이러한 특성은 불확실성을 높이는 원인이 된다. 건설프로젝트 성공을 위해서는 리스크에 대한 분석과 적절한 대응이 필요하다. 따라서 본 연구는 건설프로젝트 중 하천재해예방사업의 성공을 위한 리스크 관리요인의 영향력과 시공과정에서 관련된 이해관계자 간의 커뮤니케이션 조절효과를 확인하고자 하였다. 시공과정의 리스크 관리요인의 도출은 델파이기법과 설문조사는 스노우볼 샘플링 방법을 그리고 분석은 SPSS Statistic 20과 SmartPLS 2.0을 이용하였다. 연구결과, 프로젝트 성과에 대한 리스크 관리 요소의 영향력은 공기리스크, 품질리스크, 원가리스크, 안전리스크, 건설환경리스크 순으로 나타났다. 또한, 커뮤니케이션 조절효과의 영향력은 원가리스크, 품질리스크, 건설환경리스크, 공기리스크, 안전리스크 순으로 나타났다. 본 연구에서 하천재해예방사업 관련 이해관계자 간의 커뮤니케이션은 프로젝트성과에 미치는 영향력의 순위를 바꿀 만큼 조절효과가 있다는 것을 확인할 수 있었다. 이는 하천재해예방사업 시공과정에서 커뮤니케이션의 중요성을 보여주는 결과이다. 본 연구는 하천재해예방사업의 리스크 관리요인과 커뮤니케이션의 중요성을 규명했다는 점에서 중요한 의의를 가진다.

식품첨가물 Risk Communication 전략 모형 개발 및 교육용 홈페이지 구축 (Development of Risk Communication Strategy and Educational Homepage on Food Additives)

  • 김상미;김정원
    • 대한지역사회영양학회지
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    • 제15권2호
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    • pp.240-252
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    • 2010
  • The purpose of this research was to develop risk communication (RC) strategy and educational web-site on food additives for elementary students and their parents to improve their perception on food additives and dietary life. First of all, a survey was conducted from 1,200 elementary children and their parents to diagnose the perception and information needs on food additives. The survey revealed that most children and their parents did not have enough knowledge on food additives and demanded the safety information on food additives. Second, previous researches on food communication were analyzed to develop a risk communication model, and it was directly applied in this study. Third, a web site (www.foodnara.go.kr/foodaddy) was developed to upload the education materials along with up-to-date information and classroom activities for teachers on food additives. Fourth, the developed homepage was evaluated by applying to about 100 children and parents each, and majority of them showed high levels of understanding (children 85.7%, parents 79%) and satisfaction (children 77.2%, parents 64%), and the effect of getting over the prejudice against food additives was observed. The RC model developed in this study could be applied to any food risk communication, and the content and materials in this web site including booklets, animations, and quiz could be used effectively to promote the communication on food additives. In the future, it will be necessary to advertise the web site to be utilized by various consumer levels and to update the contents continuously by developing consumer-friendly communication materials.

한국 원자력 분야 정책추진체계 연구 - 고리원전추가건설사례로 본 위험거버넌스 구축 측면에서 - (A Study on System for Policy Promotion of Korean Nuclear Power - Risk Governance with Additional Construction of Nuclear Power Plants -)

  • 이상윤;윤홍주
    • 한국전자통신학회논문지
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    • 제10권1호
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    • pp.81-94
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    • 2015
  • 본 연구는 급속한 현대과학기술의 발전에 따른 리스크 등과 같은 위험증가에 대해 한국에 있어 이러한 불확실성에 대응하는 바람직한 위험거버넌스 구축방안을 찾기 위한 것이다. 따라서 본 연구는 고리원전추가건설에 관한 과학기술전문가집단과 일반대중 곧 찬성 측인 고리원전 측과 반대 측인 고리원전 지역주민들의 상호소통 문제를 중점적으로 살펴보고, 현재의 한국 원자력 분야에 있어서의 관련 정책추진체계를 고찰한다. 이러한 결과 원자력기술에 관한 위험성 커뮤니케이션에서의 교섭시점에서의 상호소통을 강화하는 거버넌스 구축이 도출되었고, 향후 한국형 원전건설의 정책적 지향점이 탐색되었다.

도시방재력 강화를 위한 재해 리스크 커뮤니케이션에 관한 연구 -리스크 커뮤니케이션의 도구로서 해저드 맵의 활용을 중심으로- (A Study on the Disaster Risk Communication for the Reinforcement of Urban Resilience -Focused on the Utilization of Hazard Map as a Tool of Risk Communication-)

  • Kwack, Dongwha
    • 한국재난정보학회 논문집
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    • 제13권3호
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    • pp.376-387
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    • 2017
  • 본 연구의 목적은 한국 도시의 방재력 강화를 위하여 리스크 커뮤니케이션의 중요성과 방법을 고찰하고 리스크 커뮤니케이션의 도구로서 해저드 맵의 활용 및 개선의 방법을 제안하는 것이다. 한국과 일본의 해저드 맵을 비교 평가하고, 최근 일본에서 활발하게 실천되고 있는 방재 맵 만들기 사례를 분석하였다. 연구의 결과, 한국에서 작성되고 있는 해저드 맵의 활용 및 개선을 위한 5가지 안이 도출되었고, 리스크 개념의 사회적 확산이 도시 방재력 강화에 커다란 도움이 될 수 있다는 것이 파악되었다.