• 제목/요약/키워드: rice purchase

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한과류의 인지도와 대중화 방안에 관한 연구 (A Study on the Awareness and a Method to Popularize Korean Traditional Sweets)

  • 김선경;장순옥
    • 한국조리학회지
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    • 제22권7호
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    • pp.58-71
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    • 2016
  • 본 연구는 한과류의 문화적인 가치와 우수성을 제대로 인식시킴과 동시에 현대사회에서의 한과류산업이 직면한 문제점과 대중화 방안을 살펴보았으며, 한과류에 대한 인지도를 분석하였다. 조사대상자의 한과류에 대한 가장 높은 인지도를 나타낸 한과는 남녀 모두에서 약과였으며, 인지도가 가장 낮은 한과류는 차수과가 가장 낮았다. 인지도에 유의한 차이를 보인 한과류는 여자가 남자보다 오색다식, 흑임자다식, 도라지정과, 인삼정과 등에 높은 인지도를 나타내었다(p<0.05~p<0.001). 주로 성장한 지역에 따른 인지도에 유의한 차이를 보인 한과류는 매작과, 오색다식, 쌀다식, 흑임자다식으로 나타났으며, 반면에 호두강정은 농어촌지역이 다른 지역(대도시, 중소도시)보다 높은 인지도를 보였다(p<0.001). 한과류 산업이 직면한 문제점으로는 남 여 모두 보편화가 되지 않았으며, 판매가격이 비싼 것이 문제점이었다. 한과류의 이용횟수가 줄어드는 이유로는 남 여 모두 양과류보다 쉽게 접할 수 없어 구매가 어렵고, 맛이 덜하다, 가격이 비싸서 이용횟수가 줄어든다고 하였다. 한과류의 대중화를 위한 시급한 과제로는 남 여 모두 모양과 재료를 다양하게 사용하여야 하며, 여러 가지 맛을 개발하여 가격을 싸게 하는 것으로 나타났다. 한과류의 산업화를 위한 시급한 과제에서는 남, 여 모두 제품의 다양화와 마케팅 강화가 시급한 과제라고 높게 응답하였다. 따라서 한과류산업이 직면한 문제점으로는 보편화되지 않았기 때문이며, 양과류보다 쉽게 접할 수 없어 구매가 어렵다고 하였으며, 한과류의 대중화를 위해서는 모양과 재료를 다양하게 사용함과 동시에 현대인의 입맛에 맞는 맛을 새롭게 개발하여 저렴한 가격과 함께 포장에도 신경을 써야 할 것으로 사료된다.

주부들의 영양태도, 식품구매 및 식생활 평가의 차이에 관한 비교 연구 -서울특별시와 경기도 일부 지역에 거주- (Comparative Study on Nutrition Attitudes, Food Purchase Behaviors, and Dietary Habits of Housewives Living in Seoul and Kyunggi Area)

  • 정근희;신경옥;최경순;윤진아;정강현;김지상
    • 동아시아식생활학회지
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    • 제22권2호
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    • pp.163-174
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    • 2012
  • This study focused on the nutrition knowledge, food purchase behaviors, and dietary habits of 213 housewives (41 women under 39 years, 98 women 40~49 years, and 74 women over 50 years). Younger housewives held more special jobs, whereas older housewives worked as housewives or had no jobs ($p$<0.05). The average monthly income of the three family groups was 3,000,000~5,000,000 won, and the monthly dietary expenditure for all three groups was 200,000~500,000 won. Familial frames for the three groups was nuclear family (over 80%), but housewives younger than 39 years (19.5%) lived together with their parents and let them take care of their children. Housewives (over 50 years) prepared a balanced diet for every meal, utilized less drastic cooking methods to prevent loss of nutrients, and shopped at many places in order to save money on various food materials. Further, they purchased food materials that resulted in the least amount of left overs. On the other hand, housewives under 39 years visited large supermarkets and purchased cooked foods more than other groups. Housewives under 39 years considered nutrients content as the most important factor when purchasing food materials, whereas 74.5% of housewives between 40~49 years and 51.4% of housewives over 50 years put the most importance on flavor ($p$<0.05). Housewives under 39 years were interested in manufacture date, nutrient content, and food price, in decreasing order, whereas housewives between 40~49 years and over 50 years were interested in manufacture date, food prices, and nutrient content. Older housewives were interested in brown rice and fruits, whereas younger housewives under 39 years were interested in meat, fish, eggs, fried foods, and fast food. Older housewives over 50 years did not consume fried foods more than two times per week and consumed three regular meals more often than younger housewives. Accordingly, for younger housewives, it is necessary that healthy foods be cooked for their families.

친환경 농산물의 인증제도 및 정책에 대한 소비자 인지도 조사연구 (Consurmer's Recognition for the Label System and Policy of Environment-Friendly Agricultural Products)

  • 신철노;김진석
    • 농업생명과학연구
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    • 제43권3호
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    • pp.63-75
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    • 2009
  • 본 연구에서는 소비자 지향적 마케팅시대에 직면하여 국내외 농산물 소비수요의 변화에 대응하고 친환경농산물의 유통개선을 도모하기 위하여 소비자들의 친환경농산물인증제도 및 정책에 대한 인식을 조사분석 하였다. 조사연구 결과에 의하면 첫째, 친환경농산물의 소비저변을 확대시키기 위한 가장 시급한 문제는 생산자인 농민들이 아니라 소비자들에 대한 신뢰성을 확보하는 것이 무엇보다도 중요함을 알 수 있다. 이를 위해서는 다양하고 안전한 판로개척과 품질경쟁력 제고, 소포장 규격화 판매, 품질인증제도를 통한 브랜드화 추진, 리콜제 실시등을 통해 소비자들로부터 신뢰를 얻어야 한다. 둘째, 정부의 친환경농산물정책에 대한 지속적이 홍보와 교육이 이루어지고 또한 감독강화가 이루어져야 할 것으로 생각된다. 특히 친환경농산물 유통구조에서 농민들과 직접 거래를 하는 직거래나 인터넷 거래를 활성화시킴으로서 소비자들에 의한 신뢰도를 높일 수 있는 계기가 마련될 것이다. 셋째, 친환경농산물에 대한 품질관리가 지속적으로 이루어져야 한다. 이는 중앙정부의 감독관리도 중요하지만 지역별 품질인증기관을 육성하고 품질인증기관이 생산과정에 대한 투명성을 철저히 보장할 수 있도록 제도화하여 친환경농산물에 대해 소비자들로부터 신뢰를 얻어야 할 것으로 보인다. 마지막으로 친환경농산물 생산농가가 판매에 대한 어려움을 지자체 등이 적극적으로 지원할 필요가 있을 것으로 판단된다.

전통주 이용 실태 및 활성화 방안 (The Use of Korean Traditional Liquors and Plan for Encouraging It)

  • 김영주;한영실
    • 한국식생활문화학회지
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    • 제21권1호
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    • pp.31-41
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    • 2006
  • The purpose of this study was to examine the use of different sorts of Korean traditional liquor among male and female adults in Seoul and Gyeonggi province, their awareness of them and their preference in an effort to discuss what problems Korean traditional liquors were faced with and how they could gain popularity among people in general. First, It is investigated of drinking frequency by gender, 51.3 percent of the male adults drunk once or twice a week, and 33.2 percent of the female adults drunk once or twice a month. Thus, the men drunk more often than the women. By age, the adults who were in their 20s and 30s were far different from those who were in their 50s above in drinking frequency. Second, regarding what kind of liquor they enjoyed, the men enjoyed Soju the most, followed by beer and traditional liquors. The women enjoyed beer the most, followed by Soju and wine. The favorite liquor of the men was Soju, followed by beer and traditional liquor, and the women most liked for beer, followed by wine and Soju. The female adults preferred low-proof liquor more than the male adults. Third, concerning their awareness of traditional liquor, Andong-soju was most widely viewed as traditional liquor, which were followed by Munbaeju, Gyeongju-gyodongbeopju, Gyeongju-beopju, Gukhwaju, Ssal- makgeolri, and Geumsan-insamju. Overall, they were rarely aware what traditional liquor was. Fourth, as to purchase experience, the men and the older people had more experience to buy traditional drinks than the women and the younger ones. Fifth, as for anju (dishes for traditional drinks), they believed that panfried food and Kimchi should be served with coarse liquor. Panfried and streamed dishes were considered to be good complements to Takju (rice wine) and Cheongju (clear strained rice wine), and pot stew and soup were looked upon as good complements to distilled liquor. The above-mentioned findings illustrated that in order to step up the development of the traditional liquor industry, perpetual research efforts should be put into adding new tastes to unique traditional liquor drinks. And it's required to commercialize those drinks, and multiple P.R. and marketing strategies should be prepared to promote their sales.

성별에 따른 중년층의 가정간편식에 대한 소비행동과 선택속성 (Consumption Behaviors and Selective Attributes of Home Meal Replacement in Middle-aged Adults according to Gender)

  • 박소현;배미애;한소희;서용덕;장경자
    • 한국식생활문화학회지
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    • 제34권6호
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    • pp.697-706
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    • 2019
  • The purpose of this study was to investigate and compare the consumption behaviors for purchase of Home Meal Replacement (HMR) products and importance and satisfaction on selective attributes of HMR in middle-aged adults by gender. The subjects were 919 middle-aged adults (400 males and 519 females; 40 to 64 years) residing in Seoul and its metropolitan area, who have HMR purchasing experience. The survey was conducted from January to August 2018. Statistical analysis was performed using SPSS 23.0 program. Consumption frequency of HMR products in male and female subjects was 1-2 times a month by 42.3% and 40.8% and 4-6 times a month by 26.8% and 19.8%, respectively (p<0.05). Reasons for purchasing HMR in male and female subjects were shown significantly different from saving time by 44.8% and 50.5% and easy cooking by 25.8% and 16.6%, respectively (p<0.01). HMR products with high preference and satisfaction for the subjects included Gimbap, precooked dried rice, and frozen food. According to the Importance-Performance Analysis (IPA), selective attributes of HMR with high importance and low satisfaction in the second quadrant were food additives, origin, nutrient content, and price, for both male and female subjects; additionally, hygiene was a factor included only by female subjects. Therefore, these results suggest that it is needed to consider to produce HMR products with improved qualities using reliable food materials and ingredients and to maintain competitive pricing for the expansion of HMR products consumption of middle-aged adults.

Comparison of consumption behaviors and development needs for the home meal replacement among Chinese college students studying abroad in Korea, Chinese college students in China, and Korean college students in Korea

  • Bae, Mi Ae;Park, So Hyun;Cheng, Siyao;Chang, Kyung Ja
    • Nutrition Research and Practice
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    • 제15권6호
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    • pp.747-760
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    • 2021
  • BACKGROUND/OBJECTIVES: The consumption of home meal replacement (HMR) is increasing among college students in Korea and China. In particular, Chinese college students studying abroad in Korea (CSK) show changes in their dietary behavior after migration, and HMR consumption for meal substitution is also increasing. This study was conducted to compare the HMR consumption behaviors and HMR development needs of CSK, Chinese college students in China (CSC), and Korean college students in Korea (KSK). SUBJECTS/METHODS: The subjects were 570 college students (180 CSK, 200 CSC, and 190 KSK) who had experience of HMR consumption. Data were collected by face-to-face survey in 2019 and analyzed using SPSS 25.0. RESULTS: The majority of the subjects purchased HMR to 'saving time' and 'preventing meal skipping'. Average purchase price per HMR was about 5,000 won for the CSK and KSK, and about 3,000 won for the CSC. The most important attributes when selecting HMR for the CSK and CSC were hygiene, freshness, and taste in that order, while for the KSK were taste, price, and hygiene. Rice was preferred by the KSK while grilled and fried dishes were preferred by the CSK and CSC. In terms of development needs, dessert and meat-based side dishes were highest in all three groups. The preferred food materials for more than 50% of the subjects of all groups were beef, chicken, pork, shrimp, and squid, and spinach and Chinese cabbage in the CSK, and onion in the KSK. CONCLUSIONS: This study shows more effort is needed to develop the healthy customized HMR for college students studying in Korea and China, and that focuses are placed by CSK on hygiene and freshness, by CSC on meat side dishes, hygiene, and price, and by KSK on snacks (as meal substitutes), taste, and price.

광주지역 중년여성의 코로나바이러스 감염증 19 시대 식생활 및 라이프 스타일 변화 연구 (A Study on the Dietary and Lifestyle Changes of Middle-Aged Women in the Gwangju Area in the COVID-19 Era)

  • 김문순;정복미
    • 대한지역사회영양학회지
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    • 제26권4호
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    • pp.259-269
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    • 2021
  • Objectives: This study aimed to investigate the changes in the eating habits and lifestyle of middle-aged women in Gwangju during the COVID-19 pandemic. Methods: A total of 428 middle-aged women aged between 40 and 60 participated in a survey relating to general information, food and lifestyle, health functional food, and menopausal symptoms. The correlation between the variables was analyzed. Results: In the positive habits, the intake of nutritional supplements for immunity enhancement increased the most, followed by the use of media to learn healthy eating tips, and diets including healthy food. Negative habits increased in the order of frequency of taking delivery orders, levels of stress or anxiety, and time spent sitting or watching movies. In the case of recommended foods, the intake increased the most in the order of eggs, fruits, vegetables, milk/dairy products, and seaweed. Non-recommended foods increased in the order of meat, bread, rice, and noodles. The awareness of health functional foods was in the increasing order of interest, knowledge, consumption experience, and purchase amount. The type of health functional food intake was in the increasing order of probiotics, multivitamin and mineral supplements, vitamin C, collagen, and omega-3. Menopausal symptoms were in the increasing order of bone and joint pain, poor sleep quality, emotional ups and downs, loneliness, and feeling of emptiness. In the correlation of major variables, positive habits showed a significant positive correlation with recommended food intake and the recognition of health functional foods. Negative habits showed a significant positive correlation with non-recommended food intake and a significant positive correlation with menopausal symptoms. Recommended food intake showed a significant positive correlation with health functional food recognition and intake and menopausal symptoms. Conclusions: This study suggests that it is necessary to establish social measures to reduce the negative effects of the COVID-19 pandemic on middle-aged women and to ensure effective self-management through a healthy lifestyle since the pandemic has a long-term impact.

라오스 산촌마을의 생산구조전환을 위한 투자 경제성 기초 분석 (Fundamental Economic Feasibility Analysis on the Transition of Production Structure for a Forest Village in LAO PDR)

  • 이보휘;김세빈;이준우;이학준;이상진;이중구;백운기;박범진;구승모
    • 한국산림휴양학회지
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    • 제22권4호
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    • pp.11-22
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    • 2018
  • 본 연구는 라오스에 소재한 전형적인 농 산촌 마을을 선정하여, 마을 단위를 대상으로 생산구조를 전환할 경우의 소득증대에 대한 경제적 타당성을 분석하였다. 대상지는 라오스 쌍퉁구에 위치한 농부아 마을로써 산림지역이 혼재된 논농사 위주의 마을이다. 이 마을이 취할 수 있는 소득 제고 전략은 단기적으로 손쉽게 소득을 제고할 수 있는 작목으로 노니(Morinda citrifolia)가 꼽힌다. 사업 기간은 20년으로 가정하고, 1ha 면적에 $3m{\times}3m$ 간격으로 식재한 총 1,100본을 대상으로, 묘목 생존율과 노니 수매가격에 따라 시나리오 1, 2, 3을 구분하였다. 일반적으로 노니는 생장이 좋은 편이나, 본 연구에서는 생산 경험 부족, 병충해 등의 리스크를 감안하여 기본 시나리오 1을 묘목 생존율(=열매 생산량)을 기존 자료(하와이)보다 보수적으로 설정하였다. 시나리오 1은 노니 묘목의 생존율이 1년생이 50%, 2년생이 60%, 3년생부터 20년생까지 70%로 유지된다고 가정하였다. 시나리오 2는 묘목 생존율이 10%씩 감소되어 40%, 50%, 60%로 제약을 두었고, 시나리오 3은 묘목생존율이 10% 감소되고, 노니 수매가격 또한 10% 감소된 경우로 가정하였다. 이러한 조건하에 라오스 시장 할인율 10%를 기준으로, 3개 시나리오 모두 IRR이 각각 24.81%, 19.02%, 16.30%로 모두 경제성이 있음이 확인되었다. 또한 ha당 B/C도 각각 시나리오 1, 2, 3에 대해서 할인율 10%를 기준으로 모두 1.71, 1.47, 1.31로 분석되었다. 분석결과는 향후 농부아 마을은 대체 작목(노니)를 통한 저소득 영농구조를 탈피할 수 있는 좋은 계기가 될 것을 시사하며, 각종 정부 및 민간 투자사업을 계획할 때 수행하는 사전진단 절차 단계에서 유용한 의사결정 정보로써 활용이 가능하다.

식생활 라이프 스타일에 따른 편의점도시락 이용 현황과 만족도에 관한 연구: 서울, 경기 및 충청지역 성인을 대상으로 (A Study on the Utilization and Satisfaction of Convenience Store Lunchbox by Food-Related Lifestyle: On the Adults in their 20s and older in Seoul, Gyeonggi and Chungcheong Provinces)

  • 김현정;이심열
    • 한국가정과교육학회지
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    • 제35권1호
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    • pp.35-52
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    • 2023
  • 본 연구는 편의점 도시락을 이용한 경험이 있는 성인 817명을 대상으로 식생활 라이프 스타일에 따른 편의점 도시락 이용현황과 만족도 차이를 분석하였고 편의점 도시락 시장에 효율적인 메뉴 구성과 개선 방향을 제안하는 기초자료를 제공하고자 하였다. 식생활 라이프 스타일 유형을 군집분석한 결과는 미각추구 집단, 경제추구 집단, 편의추구 집단, 건강추구 집단 등의 4가지 집단으로 군집화되었다. 도시락 이용현황을 살펴보면 도시락 제품 구매가격은 3,500~4,000원이었고, 도시락은 주로 점심 식사용으로, 혼자 먹는 것으로 나타났다. 편의점 도시락에 대한 정보를 얻는 곳으로는 편의점 매장, 인터넷 SNS 순이었다(p<0.05). 도시락은 영양성분을 고려하여 구매하였고(p<0.001) 중요한 영양소는 단백질, 열량, 나트륨이라고 하였다. 도시락의 용기는 위생적이고 청결해야 하며 용기 표면에 제품에 대한 정보를 부착하는 것을 중요하게 생각하고 있었다(p<0.01). 4개의 군집 중 경제추구집단은 도시락의 맛(3.66점)과 양(3.60점)에서 가장 만족도가 높았고(p<0.001), 다음은 가격(3.49점), 열량(3.43점)순이었다(p<0.01). 건강추구 집단은 메뉴의 다양성(3.76점)에서 만족도가 높은 반면 편의추구 집단은 메뉴의 다양성(3.47점)에서 만족도가 낮게 나타났고(p<0.05), 모든 집단에서 도시락 구매의 편리성(p<0.001)과 제품브랜드의 신뢰성, 다양한 할인제공도 만족하는 것으로 나타났다. 그러나 음식의 영양과 조미료의 첨가 여부는 상대적으로 낮은 만족도를 보였다. 도시락의 밥종류로는 백미밥을 선호하였고(p<0.001) 좋아하는 식재료는 육류인 것으로 나타났다(p<0.01). 모든 집단에서 밥과 찬으로 구성된 도시락을 좋아하였고 저염식과 고단백식을 지향하였으나 유의적인 차이는 없었다. 앞으로도 편의점 도시락은 계속 이용할 것이며(p<0.01), 주변인에게 구매의 편리함과, 저렴한 가격, 신선한 재료, 풍부한 영양 등으로 도시락 이용을 추천하겠다고 하였다. 본 연구의 조사결과 모든 집단에서 가장 중요한 요인은 맛으로 나타났으며, 편리성에서 가장 높은 만족도를 보였지만 음식의 영양과 조미료의 첨가 여부는 상대적으로 낮은 만족도를 나타냈다. 따라서 편의점 도시락 시장이 성장하기 위해서는 도시락의 품질개선과 다양한 메뉴 개발 등이 이루어져야 할 것으로 보인다.

경남지역 주민의 김치 섭취 실태조사(II) - 판매용 김치에 대한 선호도 및 의식조사 - (A Survey on the actual state in kimchi in Kyung-nam(II) - The study of the notion and preference of kimchi products for sale -)

  • 김종현;박우포;김정석;박정희;류재두;이한기;송영옥
    • 한국식생활문화학회지
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    • 제15권2호
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    • pp.147-153
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    • 2000
  • A survey on the preferences and notion about kimchi and kimchi products was conducted from july to october, 1999 to investigate basic information for increasing the consumption of kimchi for sale. 1,241 subjects of women and men aged 10 to 60 in Kyung-nam area participated in this survey. Most of the subjects made kimchi by themselves at home but this rate of making kimchi at home became lower than past, so increment of consumption of kimchi for sale will be expected in the future. When the people buy kimchi, they considered taste first, and then hygiene, nutrition in order. When they purchase kimchi, more men (69.1%) than women(56%) considered taste, but more women(36.1%) than men(20.6%) considered hygiene first. Subjects aged 30 or older groups considered more the hygiene of kimchi than the subjects of $10{\sim}20$ age groups did.(p<0.05) And people of household income over 3 million wons considered more hygiene than people of below 1 million wons income group did. People liked manufactured kimchi the packed with whole or partly transparent material in order to observe the contents.(p<0.05) They liked better kimchi packed with bottle(46.1%) and vinyl(39.6%) than plastic(14.3%) and this tendency was more in the subjects of women(49.8%) and over 30 age groups.(p<0.05) They prefered $200{\sim}500g$ packing unit of kimchi whether the family size were big or small. Among the processed kimchi products, men liked better a rice covered up with kimchi, a pot stew with kimchi or a soup with kimchi, On the other hand, women liked better a dumplings with kimchi, a grilled food with kimchi, a pizza with kimchi.(p<0.05) Subjects aged 10 to 20 years old liked all kinds of kimchi products, but people aged 40 or older disliked them.(p<0.001)

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