• Korean Journal of Organic Agriculture
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• v.29 no.4
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• pp.523-538
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• 2021

The purpose of this paper is to analyze the difference of the value in main production areas affected through the hedonic price model and the conjoint analysis. In addition, the partial value of each attribute level, and the consumers' willingness to pay(WTP) for change in each attribute level are analyzed. For this, we compared the value of apple determined in Garak market with the value that consumers' WTP. The result showed that there is a gap between the market value and the consumers' preferences on apple. It means that it is necessary for the local branding to be more developed to receive higher sales. Furthermore, understanding the consumers' preferences on the apple attributes can enhance the consumer utility and the competitivity. As a result, this study provides an apple marketing direction for main production areas that has been changing due to climate change.

• Korean Journal of Mathematics
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• v.22 no.2
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• pp.355-365
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• 2014

We show the existence of nontrivial solutions for some fourth order elliptic boundary value problem with fully nonlinear term. We obtain this result by approaching the variational method and using a linking theorem. We also get a uniqueness result.

• Journal of Korean Society of Rural Planning
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• v.18 no.4
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• pp.13-26
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• 2012

The purpose of this study is to select the study area, which will be formed into Daegu Science Park as an national industrial complex, and to assess the landscape value based on biotop classification with different polygon forms, and to develop and computerize Biotop Value Assessment Tool (B-VAT) based on GIS. The result is as follows. First, according to the result of biotop classification based on an advanced analysis on preliminary data, a field study, and a literature review, total 13 biotop groups such as forrest biotop groups and total 63 biotop types were classified. Second, based on the advanced research on landscape value assessment model of biotop, we development biotop value assessment tool by using visual basic programming language on the ArcGIS. The first application result with B-VAT showed that the first grade was classified into 19 types including riverside forest(BE), the second grade 12 types including artificial plantation(ED), and the third class, the fourth grade, and the fifth grade 12 types, 2 types, and 18 types respectively. Also, according to the second evaluation result with above results, we divided a total number of 31 areas and 34 areas, which had special meaning for landscape conservation(1a, 1b) and which had meaning for landscape conservation(2a, 2b, 2c). As such, biotop type classification and an landscape value evaluation, both of which were suggested from the result of the study, will help to scientifically understand a landscape value for a target land before undertaking reckless development. And it will serve to provide important preliminary data aimed to overcome damaged landscape due to developed and to manage a landscape planning in the future. In particular, we expect that B-VAT based on GIS will help overcome the limitations of applicability for of current value evaluation models, which are based on complicated algorithms, and will be a great contribution to an increase in convenience and popularity. In addition, this will save time and improve the accuracy for hand-counting. However, this study limited to aesthetic-visual part in biotop assessment. Therefore, it is certain that in the future research comprehensive assessment should be conducted with conservation and recreation view.

• Journal of Korea Society of Digital Industry and Information Management
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• v.19 no.3
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• pp.137-148
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• 2023

This study verified the mediating effect of perceived value and the influence of kiosk device characteristics on relationship continuity intention to solve the difficult problems of hotel companies due to the development of current technology and hotel recruitment problems. Two hundred thirty-nine consumers who used kiosk devices in hotels were analyzed using SPSS 23.0 and Smart PLS 4.0. As a result of analysis and verification, it was found that the kiosk characteristics (playfulness, convenience, reliability, usefulness) had a significant effect on all perceived values (emotional value, functional value), and the perceived value also had a significant effect on the relationship continuity intention. Appeared as a result of the influence. However, it was found that the mediating effect of functional value in the relationship between convenience and usefulness among kiosk characteristics was dismissed. These results support the previous studies on hotel kiosks and have academic implications, as well as practical implications for practitioners of hotel companies.

• Journal of the East Asian Society of Dietary Life
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• v.21 no.6
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• pp.905-910
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• 2011

Cookies were prepared using different fat: butter, margarine, and shortening. Density, specific gravity of the dough, moisture content, spreadability, color, texture, and sensory evaluation for each cookies were conducted. Density, specific gravity and moisture content of each cookies showed the highest value with butter dough, and the lowest value with shortening dough. Spreadability of the cookie with margarine was the highest, and the cookie with butter and shortening resulted lower than that. The chromaticity 'L' and 'b' with butter cookie appeared the highest value, and margarine cookie and shortening cookie were followed that result. But chromaticity 'a' of butter cookie showed the lowest result while margarine cookie, and shortening cookie showed the highest value. Overall sensory evaluation showed high preference for butter cookie, beside margarine cookie and shortening cookie showed lower preference. Butter cookie was preferred in hardness, brittleness, color and chewiness, over margarine or shortening cookie. Flavor and sweetness with margarine cookie was preferred rather than butter cookie and shortening cookie. Softness and fatty taste of shortening cookie showed the highest result, beside margarine cookie and butter cookie showed lower result.

• Korean Business Review
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• v.14
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• pp.129-148
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• 2001

The purpose of this study is to survey the LOV(List Of Values) composed with the consumer's psychographic variables and is to segment consumer's value system through the LOV. Referring to the previous studies such as Rokeach's RVS, Kahke's LOV, Razzaque's Asian values, and author's Korean values, this study conducted researches of consumer's value segmentation. The result of this study finds that the Korean consumer's value system is categorized into (1) value of influence, (2) value of mammonism, (3) value of latest, (4) value of venture, (5) value of salvation, (6) value of sociality, (7) value of curiosity, (8) spirituality, and (9) value of conservativeness in order. This results will help contribute toward segmentation of Korean consumer's value. Another result of this study shows by way of ANOVA(analysis of variance) that the Korean consumer's value dimensions are closely related to demographic variables: sex, marital status, education, occupation, total families income by monthly, family structure, and age.

• Journal of the Korea Society of Computer and Information
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• v.22 no.9
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• pp.187-192
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• 2017

In this paper, we have studied scale tools for measure programming task value and learning persistence at elementary school students. In order to develop complete test tools, we have improved the completeness by revising tests through stepwise verification. The first scales were constructed based on the previous studies. As a result of the content validity test, 5 out of 14 items of the task value test tool and 1 out of 10 items of the learning persistence test were not suitable. The second test tools were constructed by revising and supplementing the first scale, and consisted of 13 items of task value and 8 items of learning persistence. As a result of the contents validity test, all the items included in the test tool proved to be valid. The reliability of the secondary testing tools were also found to be reliable at ${\alpha}=.970$ and ${\alpha}=.975$, respectively.

• Journal of Information Technology Services
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• v.15 no.1
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• pp.19-37
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• 2016

Advance of the Internet environment is applied not only to information search but also to the area of consumption behavior. Current research analyzes online use behavior and online information search of consumers in terms of users' perception. With the result of the research, it is noticed that promotion focus brings broader variation of information use behavior, and utilitarian value has a beneficial impact on the online exploratory information search. In addition, it is revealed that the more exploratory the information search is, the wider the range of online shopping information search is. Finally, people who have utilitarian shopping value showed more exploratory behavior in online search, especially for the search of informational products, than those who have hedonic shopping value. Present research is believed to improve practical influence of consumers' personality on online use behavior when customers purchase search products online. As a result, it would contribute to consumer research and marketing held online.

• Journal of Information Technology Services
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• v.6 no.3
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• pp.27-46
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• 2007

Korean homenetwork industry is now faced with problems like low profitability and unclear commercialilzation. In particular, low awareness of homenetwork usefulness is one of the main reasons why homenetwork industry is not developed. Therefore, this study tried to find what kinds of characteristics of homenetwork affected the value of apartment and how. we conducted a survey of residents of apartment with homenetwork installed in it. Surveyed data was analyzed based on the model of extended Technology Acceptance Model(TAM) including perceived enjoyment and perceived trust as new factors. The research result showed that all factors involved in suggested model had positive effects on the behavioral intention of using homenetwork and the value of apartment. Most importantly, homenetwork user's behavioral intention increased perceived housing value of the apartment. The research result can be used in explaining the advantage of homenetwork to the residence of apartment as well as in designing the homenwtwork install of apartment.

• Journal of the Korean housing association
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• v.17 no.6
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• pp.119-128
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• 2006

This study was conducted to determine the realistic value for the apartment view which has been vaguely known until now. Six apartment complexes in Dae-gu metropolitan city were selected to obtain the basic data for the study. The view value included in apartment price was analyzed using few elements such as picture-data establishment, declared- and market-price and questionnaire date from residents. The result of this study appeared that the qualitative-value of the apartment view was realistically varied with several factors such as story/side, plot planning of apartment complex and view element. The result obtained from the study will be widely used to declared-price and new apartment price.