• Title/Summary/Keyword: quality attribute

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The Relationship Between the Quality of Destination and Tourist Satisfaction: The Role of Destination Attributes

  • SUMARYADI, Sumaryadi;HURRIYATI, Ratih;WIBOWO, Lili Adi;GAFFAR, Vanessa
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.4
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    • pp.929-937
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    • 2021
  • This present research seeks to explore the empirical evidence about the relation between quality of destination and Islamic attribute of destination on tourist satisfaction. This research was conducted at the tourism sector in West Java, Indonesia. The participants were Muslim foreign tourists who were traveling to West Java, Indonesia. The total number of participants in the research was 200. Data collection was carried out using a questionnaire. Hypotheses were tested using structural equation modeling methods with AMOS version 23. The exogenous variables in this research consisted of the quality of the destination and Islamic attribute of destination. Tourist satisfaction was an endogenous variable in this research. We used a quantitative approach and structural equation modeling to examine the research hypotheses. The results showed that there was a positive and significant effect of the quality of destination on the tourist satisfaction, and the quality of destination positively affected Islamic attribute of destination, but Islamic attribute of destination had no significant effect on tourist satisfaction. We also found that Islamic attribute of destination did not mediate the relation between quality of destination and tourist satisfaction. We provided recommendations to strengthen or improve the quality of destination in order to increase tourist satisfaction.

Does Price Promotion Hurt Products' Perceived Quality? The Role of Attribute Alignability

  • CHAE, Myoung-Jin
    • The Journal of Economics, Marketing and Management
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    • v.8 no.3
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    • pp.9-21
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    • 2020
  • Purpose: Previous literature shows that a price promotion serves as a negative cue of product quality especially when consumers have no additional information about the product's other attributes. In this research, we explore how the effect of price promotions on consumers' perceptions of product quality changes depending on their ability to compare promoted product attributes with competitive products' attributes. Research design, data and methodology: Specifically, we use a series of scenario-based lab experiments using different types of products and explore if attribute alignability among competing products in a consumer's choice set influences consumers' ability to compare the product attributes and perceived quality. Results: Our study findings show that high attribute alignability among products makes consumers easier to compare the product attributes and thereby focus more on non-price information than price information. We also show that attribute alignability serves as a moderator and decreases perceived quality when the promotion level is higher. Therefore, the attribute alignability weakens the negative impact of a price promotion on consumers' perceived product quality. Conclusions: Our study findings provide new insights on how to implement price promotion strategies while keeping products' perceived quality, by considering the product's relationships with competing products in a choice set.

A NUETROSOPHIC SINGLE ACCEPTANCE SAMPLING PLAN WITH QUALITY PARAMETERS

  • S. JAYALAKSHMI;M. GOPINATH
    • Journal of applied mathematics & informatics
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    • v.42 no.1
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    • pp.179-187
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    • 2024
  • In the Quality Control and inspection processes, the use of attribute sampling strategies is crucial. In this study, we incorporate the neutrosophic fuzzy acceptance sampling plan method to present a fresh approach to attribute sampling plans. Utilizing the benefits of neutrosophic fuzzy sets, the proposed sampling plan method models and assesses the acceptance standards for attribute sampling. We compare the suggested method to already-in-use attribute sampling techniques plans with new attribute six sigma sampling techniques plan is proposed in order to verified its efficacy. The outcomes show the neutrosophic fuzzy acceptance sampling plan's superiority in terms of its capacity to manage uncertainties, account for ambiguity, and produce more precise quality evaluation outputs.

A Study on Survey and Analysis for the Standardization to Information Attribute of Construction Material (건설자재 정보속성 정형화를 위한 조사 ${\cdot}$ 분석적 연구)

  • Han, Choong-Han;Ju, Ki-Bum;Kim, Hyung-Jun
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2007.11a
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    • pp.768-773
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    • 2007
  • Standardization to information attribute of construction material is continuous demanded through the life cycle of a construction project, and the productivity elevation is derived of contribution effect in construction market. This study surveyed the means of acquisition and attribute of information to a staff in purchase, which are effected on the revitalization of information circulation to the construction material Proposed the standardization to information attribute of construction material that is based on improvement and application to the information attribute. And information attribute is classified with construction process through analysis on test list of quality certification. This study also suggested representative attribute of quality information, for the elevation of safety and quality in construction industry. Therefore, logicality of common information is based by analysis of mathematical statistics, systemicity of quality information is applied by MasterFormat(2004)

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Classification of Quality Attributes Using Two-dimensional Evaluation Table (수정된 이원평가표를 이용한 품질속성의 분류에 관한 연구)

  • Kim, Gwangpil;Song, Haegeun
    • Journal of the Korea Safety Management & Science
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    • v.20 no.1
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    • pp.41-55
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    • 2018
  • For several decades, attribute classification methods using the asymmetrical relationship between an attribute performance and the satisfaction of that attribute have been explored by numerous researchers. In particular, the Kano model, which classifies quality attributes into 5 elements using simple questionnaire and two-dimensional evaluation table, has gained popularity: Attractive, One-dimensional, Must-be, Indifferent, and Reverse quality. As Kano's model is well accepted, many literatures have introduced categorization methods using the Kano's evaluation table at attribute level. However, they applied different terminologies and classification criteria and this causes confusion and misunderstanding. Therefore, a criterion for quality classification at attribute level is necessary. This study is aimed to suggest a new attribute classification method that sub-categorizes quality attributes using 5-point ordinal point and Kano's two-dimensional evaluation table through an extensive literature review. For this, the current study examines the intrinsic and extrinsic problems of the well-recognized Kano model that have been used for measuring customer satisfaction of products and services. For empirical study, the author conducted a comparative study between the results of Kano's model and the proposed method for an e-learning case (33 attributes). Results show that the proposed method is better in terms of ease of use and understanding of kano's results and this result will contribute to the further development of the attractive quality theory that enables to understand both the customers explicit and implicit needs.

The Influential Analysis for Customer Preference in the Perceived Quality of Hypermarket PB (대형마트 PB상품 품질지각이 고객선호도에 미치는 영향)

  • Wang, Il-Woung;Kang, Chang-Dong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.12 no.5
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    • pp.2099-2107
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    • 2011
  • Despite the PB diffusion introduced as a strategic competitive factor from the change of a retailing business, the study of PB perceived quality in a customer aspect is poor. Therefore, this study led the influential factors to retailer attribute and product attribute through overall analysis. Also, the study found the influential attributes affecting the perceived quality and analysed the influential power linking to customer satisfaction and preference through the perceived quality. The examined results of the study have known that each attribute links to customer satisfaction via the only perceived quality. The strategic PB sales advantage should be achieved as giving customers the overall perceived quality, and has shown that it can increase the customer preference for PB.

The Study on Goods Attributes and Brand Attitude by Fashion Brand (패션브랜드에 따른 상품속성과 브랜드 태도에 관한 연구)

  • Shin, Won-Hye;Yoo, Tai-Soon
    • Korean Journal of Human Ecology
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    • v.13 no.6
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    • pp.943-957
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    • 2004
  • The purpose of this study is to 1) understand the importance of brands, which are known as one of the key purchasing points to consumers today; 2) 10 clearly clarify the various attributes of goods well-known to consumers; 3) to research the effect of the goods attributes on brand attitude. We examined 465 consumers to understand a purchase or a shopping habit with national and non-brand. The study used SPSS 11.0 package for a data analysis. Then using varimax rotation, we employed a factor analysis to analyze the data and obtain Cronbach ${\alpha}$ value. For more specific data analysis, we conducted t-test, regression analysis, and x2 analysis. The results are as followings: 1. The goods attribute is classified into product attribute, shop attribute, and price attribute. The product attribute is divided into wearability, labeling of size and quality, aesthetic expression, brand expression-harmony, textile-suitability, manageability and product assortment. The shop attribute is into shop environment, shopping convenience, promotion, salesperson service, convenience of location, shop's reputation. The price attribute is into price reasonability, price value, price economy, and price information. 2. The product attribute is different, by national and non-brands, in wearability, labeling of size and quality, brand expression-harmony, textile-suitability, manageability. The shop attribute had a significant difference in environment of shop and its reputation, and the price attribute had one only in price economy. 3. The brand attitude was affected by wearability, aesthetic expression, shop environment, price value, and price information. 4. Also, there exists a difference by demographic variables(age, job, academic background, marriage, income level) in brand attitude. For example, national brands have its consumers with the following variables: higher education, higher income, professional job, over 20s, and married.

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Quality Assessment of Clothing Products Using a Fuzzy/Multi-Attribute Model (퍼지-다속성 모델을 이용한 의류품질의 감성공학적 평가)

  • 김주용;이지현
    • Science of Emotion and Sensibility
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    • v.7 no.2
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    • pp.149-155
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    • 2004
  • This research focus on analyzing the quality of clothing product in view of consumer's sensibility trend with a emphasis on measuring objective quality of pruduct. The fuzzy logic-based multi attribute model has been developed in order to evaluate the quality of clothing product. The overall quality of a clothing products can be divided into two distinct terms, product quality and brand value. Those two values are further analyzed with a relation to human sensibility.

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The Difference of Goods Attribute, Brand Awareness by Fashion Brand Type (패션브랜드 유형에 따른 상품속성, 브랜드 인지의 차이)

  • Yoo, Tai-Soon;Shin, Won-Hye
    • Fashion & Textile Research Journal
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    • v.8 no.6
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    • pp.647-654
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    • 2006
  • The purpose of this study is to identify the differences among goods attribute and brand awareness on fashion brand type. we were intended to suggest characteristics of each consumer group by identifying the differences of consumers' purchasing activities. 672 of consumers by brand who frequently purchase casual brand were chosen for the analysis according to common brand classification of national brand, private brand and no brand. For the purpose of data analysis, we performed factorial analysis of measuring tools and credibility test. Concerning the differences of goods attribute, brand awareness by brand type, MANOVA, ANOVA was employed, complimented with Sheffe-test as a post hoc test in case of occurrence of any differences by group. The findings from the analysis are described in the following. Regarding goods attribute by fashion brand type, there existed a significant difference between brand types in all the sub factors of goods attribute such as product attribute, shop attribute, and price attribute. Especially, the difference of product attribute is much more significant in the areas of material suitableness, product assortment, aesthetic expression, size & quality, clothing maintenance, and clothing comfortableness. In case of shop attribute, there was a significant difference between groups in all the factors such as shop environment, convenience of shopping, sales promotion, service quality of sales clerk, location, and shop reputation. Concerning price attribute, we found a significant difference between groups in the factors of price value, price reasonableness, price information, and economical efficiency of price. As for the difference of brand awareness by brand type, among other factors, brand value had a difference between groups; that is, private brand was found to obtain the highest brand value awareness.

The Quality Improvement of Medical Tourism Education Service Applying Kano Model (Kano 모델을 적용한 의료관광교육서비스 품질개선에 관한 연구)

  • Byun, Ha Rim;Park, Jong Woo
    • Journal of Korean Society for Quality Management
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    • v.48 no.2
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    • pp.309-328
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    • 2020
  • Purpose: The purpose of this study is to find a way to improve the quality of medical tourism education services in Korea. Methods: This study used a method of conducting a survey of students who have completed medical tourism education and customer satisfaction coefficient and potential customer satisfaction index were calculated by applying the Kano model. Results: The results of this study are as follows; First, Eight medical tourism education service quality factors were classified as an attractive quality attribute. Second, Thirteen medical tourism education service quality factors were classified as an one-dimensional quality attribute. Third, Online education operation factor was classified as an indifferent quality attribute. Fourth, Instructor quality factor and physical environment quality factor showed relatively high better and high worse coefficients. Finally, According to the PCSI index, it was found that the scope of improvement was the largest when focusing intensively on the quality factors of instructors. Conclusion: This study suggests strategic implications for nurturing excellent professional manpower through quality improvement of education services by identifying the quality factors of major medical tourism education services perceived by students.