• 제목/요약/키워드: purchasing clothes

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여성결혼이민자를 위한 패션 스타일링 교육 프로그램 개발 (Fashion Styling Educational Program Development Junghee Yang for Female Marriage Immigrant)

  • 양정희
    • 패션비즈니스
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    • 제22권2호
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    • pp.40-50
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    • 2018
  • This study is intended to develop a fashion styling training program for female international marriage immigrants. To collect basic data for program development, a total of ten female international marriage immigrants living in Changwon, Gyeongsangnam-do, were interviewed on relevant subjects, such as clothing life and their interest in fashion and fashion training programs. According to the interviews, they prefer Korean fashions, have difficulty purchasing and coordinating clothes while living in Korea, and felt that others were staring at them because of their appearance and fashion styles. For the question about interest in fashion, most respondents answered that they have great interest in fashion and managing their appearance. For the question about the need for a training program in fashion styling for female international marriage immigrants, most respondents answered that it is necessary, and most respondents also answered that they would participate in such a program if it were available. The contents of the training program for fashion styling for female international marriage immigrants was composed of the following sections: Understanding of Fashion Styling, Variety of Fashion Styling, and Fashion Styling Practice. The section on the understanding of fashion styling is composed of the concept of fashion styling and the elements of fashion styling. The section on variety in fashion styling is composed of styling based on fashion image, face type, body type, and TPO. The section on fashion styling practice is composed of the practice of fashion styling on an actual person based on the knowledge obtained through the program.

성인(成人) 남성(男性)의 드레스 셔츠 소비자(消費者) 실태조사(實態調査) I - 착용실태(着用實態)와 구매실태(購買實態)를 중심(中心)으로 - (A Research on the Consumer's Actual Condition for Men's Dress Shirt I)

  • 임혜원;손희순
    • 패션비즈니스
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    • 제4권4호
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    • pp.135-151
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    • 2000
  • The porpose of this research is helping product developments and establishment men's marketing strategies. This contents are divided into two parts; the dress shirt's wearing condition and the dress shirt's buying condition. The subjects of the research were male that aged 25-50 and their company is resided in Seoul. The conclusion of this research is summarized as below ; 1. Many consumers have wrong term recognition of dress shirt. Most of men know their dress shirt's sizing designation as casual method(ex, $\cdots$95, 100$\cdots$). Therefore it is happened fitness complains. Dress shirt's wearing frequency for a week is 1-2 days or 5days mostly. A number of dress shirt’s wearing period for one is 6-12 months. Dress shirt‘s wearing frequency fand wearing period varies according to their age, unmarried or married situation, scholarship, occupation. So the manufacturer of men's dress shirt grasps the factor's for their character. 2. The conclusion of dress shirt's buying motivation is need better than impulse buying. If company planning season event, the selling will be improved. Most of men buy their dress shirt by themselves. It means a lot of men are interested in their clothes comparing to old days. And men's favorite purchase place is a department store and agent. when they purchasing, the color and size is very important factor. But dress shirt's sizing designation is not yet established. Therefore the dress shirt's sizing designation is needed as possible.

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N세대의 패션가치관에 따른 패션디자인 선호도에 관한 연구 (A Study on the Preference for Fashion Design According to Fashion Value of Net Generation's)

  • 최정선;유태순;박휘숙
    • 대한가정학회지
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    • 제39권8호
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    • pp.107-120
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    • 2001
  • The purpose of this study is to characterize the preference for fashion design according to fashion value of Net generation's. This study has 824 samples of individuals aged from 13 to 24. These sampling data are analyzed by frequency analysis, cross-tabs analysis, T-test, LSD-test, MANOVA and ANOVA utilizing SPSS WIN package. The results of this study are as follows; Net generation's is economic value higher than other fashion value and prefer for ring cuffs, mandarin sleeves, shirt collar, round neckline, tailored pants, blue color, check pattern according to economic value. It is proved that in case of shirt, people prefer ring cuffs, raglan sleeves, shirt collar, for jacket, prefer coat cuffs, mandarin sleeves, tailored collar, for jumper, they prefer single cuffs, set in sleeves, soutien collar and for T-shirt, prefer round neckline. For the design and length of pants, people prefer long tailored pants, color of blue and check designed one. It is proved that women haute a higher degree of preference for sleeve-design, neckline-design and color than men do.1318 teenagers have a higher preference for sleeve-design, neckline-design and color than semi-adult. Above university educational-course Net generation has a higher degree of preference for sleeve-design, neckline-design and color than high school educational-course Net generation does. A class of average monthly income of 2-3 million won has a higher degree of preference for neckline-design and color than other lasses do. And there is no difference at the preference for the fashion design when considered classes of average monthly expenditure on purchasing clothes.

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직물(織物)의 역사적(歷史的) 고찰(考察) - 우리나라의 선직물(線織物)을 중심(中心)으로 - (A Historical Study of Textiles - With an Emphasis on Korean Cotton Fabrics -)

  • 이순홍
    • 복식
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    • 제5권
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    • pp.65-81
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    • 1981
  • I referred to documents to study the origin and the progressing process of textiles. Cotton seeds were first imported from China by Mun, Ik Jem at the end of the era of Koryeo, and cotton had several different names such as mok-myen, cho-myen, gil-pae, baek-chep-za, tap-po, ban-ki-wha, dong-yep-po and so on. Since the era of the Three Kingdoms, people had heard of cloth of superior quality but it was not certain whether it was imported from China or made in our country. It seems that cotton was not made during that period, white silk, hemp cloth, and ramie fabric were produced. At that time, linen was called cotton by mistake. After importing cotton seeds from China, all the people began to plant them and made their clothes from them. At the beginning of the Yi Dynasty, the weaving technique was dependent on China. However, the government persuaded farmers to plant them. At that time cotton was used as a means of purchasing instead of money. Silkworms raising started during the era of the Three Kingdoms and it was widely spread at the beginning of the Yi Dynasty. In order to encourage sericulture' spinning and weaving instruments were installed in the royal palace and the queen with sher court maids demonstrated how to spin and weave. The activity was named "chin-jam-ye." Linen was the representative of all textiles and it was also very popular. The technique of weaving had already been highly developed at the era of Silla. During the era of the Three Kingdoms people used "bang-chu-cha" as a weaving instrument. They discovered several new hand machines in the period of the Yi Dynasty: they were instrument of removing seeds, spinning wheel, hemp cloth loom and so on, and we find the remains of them these days.

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해외직접구매 사이트에 대한 서비스품질 지각이 소비자의 신뢰와 만족도 및 충성도에 미치는 영향 (Effect of Service Quality Perception of Direct Purchase Shopping to Trust, Satisfaction, and Customer Loyalty)

  • 김경민;박민정
    • 복식
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    • 제67권2호
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    • pp.116-130
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    • 2017
  • Consumers who purchase products from foreign countries and deliver them back to Korea are increasing. According to the Korea Fashion & Textile News (2015), overseas direct shopping reported 39% increase compared to 2013. Furthermore, clothes accounted for 19% of product category. Therefore, the service quality of overseas purchase sites is becoming more important, but studies have been limited. this research focuses on investigating the effects of consumers' shopping orientation on service quality and the effects of service quality on trust, satisfaction, and consumer loyalty. The survey was administered to consumers who had experiences in purchasing through overseas direct purchase websites. The results showed that the perception of service quality differed depending on the respondent's shopping orientation. Among the four shopping orientation groups(shopping confidence, shopping enjoyment, trend pursuit, and shopping follower groups), the shopping confidence group showed the highest mean for all service quality factors. All the groups showed the highest scores on product and trust among the factors of service quality. Next, the results revealed that service quality positively influenced consumers' trust on websites that provide overseas direct purchase services, which further improved customer loyalty. Therefore, the study gives managerial suggestions to online retailers that provide oversea shopping service. They need to provide higher site efficiency, security, product reliability, and responsiveness to cultivate international customers' trust and satisfaction. In particular, it will be important for them to offer accurate, reliable product information and various languages for overseas customers.

대학생들의 패션라이프스타일에 따른 웨어러블 스마트 텍스타일 제품의 관심 경향 연구 (Study on the Tendency of Interest of Wearable Textile Products according to College Students' Fashion Life Style)

  • 송하영
    • 패션비즈니스
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    • 제22권1호
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    • pp.41-55
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    • 2018
  • The purpose of this study was to investigate the trends of product design for textile convergence wearable smart textile fashion products according to college students' fashion life style. In this study, we used information obtained from a questionnaire issued to 201 female college students who were 20 years old for the final analysis. The questionnaires were to classify female college students groups according to the fashion life style, to examine characteristics, needs and wants of each group. The survey on the tendency of wearable smart textiles consisted of 22 items about concept and type of smart clothing product, functional material and intelligent material, recognition, preference, purchase intention, purchase factor and brand preference tendency. A total of 201 samples were analyzed by factor analysis, cluster analysis, ANOVA, crosstabs and $x^2-test$ using SPSS package program. 'brand preference oriented type was found to be interested in 'wearable' smart clothing product with monitoring function of bio-signal' and 'high functional fiber and textile product', but the credibility of 'smart clothes that can be worn and smart textile products to be useful in modern life' was low. 'fashionable individuality oriented' type showed interest in 'smart clothing and smart product', 'intelligent fiber' and 'wearable smart clothing product with monitoring function of bio-signal', but the preferences of 'light emitting fiber products' was low. 'practically purchasing-oriented' type was very interested in 'high-functional fiber and its textile products', but had inadequate knowledge on 'smart clothing and smart textile product' and showed low interest. Despite the fact that 'wearable smart clothing and smart textile products' are expensive, they were willing to purchase considering practicality and sophisticated style.

공룡 캐릭터를 이용한 문화상품 개발 (A Development on the Cultural Products Using Dinosaur Characters)

  • 이경아;배수정
    • 패션비즈니스
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    • 제12권1호
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    • pp.147-163
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    • 2008
  • This research aims to develop cultural products for professional sales after producing creative products utilizing dinosaur characters, which are the representative exhibited item of dinosaur-centered museum. There are seven museums in Korea whose theme is dinosaur. There are three dinosaur museums among them, Goseong Dinosaur Museum at Kyungnam, Mokpo Natural History Museum, and Seodaemun Museum of Natural History. While inspecting cultural products within the museum shops of these three museums, general products occupy more than 80% of all the products rather than products related to dinosaurs, and has a problem that most products are decorative ones. This resulted from that enterprises supplying these products are not professional ones and are irrelevent to cultural industry; as result, purpose of conveying culture through products is lost. This research develops dinosaur characters utilizing computer 3D techniques in order to imbue unique characteristics to dinosaur museums and informing cultural speciality of our country. In addition, this research presented design method of cultural products by grafting traditional symbols onto these characters, and actually produced 11 items of 5 kinds: toys(dolls), clothes(T-shirts, pajamas, socks), stationery(notebooks, memo), accessaries (bags, umbrellas, handkerchief), and others(cups). On the items above, dinosaur characters are variously utilized in form of printing, embroidery, and stickers by using computer 3D technique. A cultural product is a tangible form which could show variety of cultural characteristics of our nation that could spread the culture through the consumers, and such type of purchasing could increase values of cultural industry by creating economic profits; such points are the significance of this study.

국내 의류 브랜드 업체의 오더 의뢰방식에 관한 실태조사 - 서울시 의류 브랜드 업체를 중심으로 - (A Study of the Way How Korean Fashion Brand Company Makes their Order Arrangement - Focused on fashion brand companies in Seoul -)

  • 허현서;임호선
    • 한국의류산업학회지
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    • 제21권2호
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    • pp.179-188
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    • 2019
  • Domestic apparel products labeled as 'Made in Korea' in the Chinese market are recognized as a high quality products due to the influence of the Korean Wave (Intergen Consulting Group, 2007). This study analyzes the patterns and order arrangement types of a fashion brand company commissioned to produce apparel in Seoul, Korea in order to rebuild a network of small sewing factories scattered in Korea, reorganize operations, and to find the possibility of regenerating the Korean sewing industry by establishing contact points with domestic sewing factories. We surveyed 100 apparel brand companies in Seoul listed in the 2014/2015 Korea Fashion Brand Annual (Apparel News, 2014) and conducted a questionnaire survey on the company's general management status, type of fabric materials dealt with, and major contact points and methods of production handling. The frequency analysis indicated that the main production material with cloth type was woven fabric with ladies' clothes. The Planning MD team has the highest rate of ordering production with delivery method to the production factory after purchasing fabric and trims. Most respondents answered that they would select a production factory based on recommendations from acquaintances. This was due to a lack of no objective indicator provided by the sewing factory at present and the absence of objectively proceeded communication with brand companies. In this study, we analyze various conditions and measurements for production arrangements from a fashion brand company to revitalize sewing factories in Korea.

메타버스를 활용한 반려견 패션쇼 프로그램 개발 연구 (A Study on the Development of a Dog Fashion Show Program Using Metaverse)

  • 편진범;선우희은;홍윤서;김정이
    • 한국인터넷방송통신학회논문지
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    • 제23권1호
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    • pp.101-107
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    • 2023
  • 본 연구는 메타버스 반려견 패션쇼가 지닐 컨셉과 기능을 연구, 개발하는 데 그 목적이 있다. 현재 반려동물 관련 산업이 빠르게 성장하면서 자연스럽게 반려동물 패션산업도 성장하고 있다. 하지만 빠르게 성장하는 패션산업과는 다르게 견주들의 니즈를 충족시키기엔 부족했다. 따라서 본 연구에서는 기존 반려동물 의류 구매 시 발생하는 문제점들은 메타버스를 통해 보완하여 메타버스 반려견 패션쇼를 개발하고자 하였다. 연구 방법으로는 첫째, 실제 반려동물 관련 산업에 대한 상승세와 메타버스 및 가상 패션쇼의 사회적 동향 조사를 실시하였다. 둘째, 사용자 요구분석을 통해 기존 반려견 의류 구매 특성을 살펴보고 견주의 니즈를 도출하였다. 셋째, 이에 적합한 콘텐츠의 형태를 설정하고 메타버스라는 새로운 콘텐츠 소비환경을 분석하여 도출하였다. 마지막으로 견주들에게 만족감을 줄 수 있도록 기능을 도출하여 개발하였다. 향후에는 이를 토대로 실제 반려견 의류 사업과 연결, 명확한 결제 시스템을 연구할 필요가 있다.

Understanding MZ Generation's Perceptions and Preferences for Eco-Friendly Consumption and Upcycled Souvenirs

  • Cheon Yu;Su-Joung Cha
    • 한국컴퓨터정보학회논문지
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    • 제28권4호
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    • pp.151-163
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    • 2023
  • 본 연구는 친환경 소비에 대한 MZ세대의 인식과 친환경 기념품에 대한 선호도를 알아보고자 하였다. 업사이클링 제품을 구매하는 이유로는 디자인, 가격, 차별성, 환경보호 등의 순으로 나타나 디자인이 제품 구매에 가장 큰 영향을 미침을 알 수 있다. 업사이클링 기념품 구매 시에도 디자인을 가장 많이 고려하였다. 환경문제에서는 환경오염의 심각성을 가장 크게 인식하고 있었으며, 패션제품의 재활용이 필요하다고 생각하였다. 친환경적인 패션제품 구매행동에서는 유행하는 옷보다 오래 입을 수 있는 옷을 선택하는 경우가 가장 많았다. 환경이나 친환경상품에 대한 관심이 있을 때 업사이클링 제품에 대한 구매가 이루어지는 것으로 나타났다. 또, 업사이클링 제품 구매 경험이 있을 경우 친환경 패션상품과 패션제품 재활용에 대한 인식이 높고 관심이 많은 것으로 나타났다. 환경문제에 대한 관심과 업사이클링 기념품에 대한 인식은 남성보다 여성이 높았다. 추후 연구에서는 업사이클링 제품, 환경문제, 소비자행동, 업사이클링 기념품 간의 상관성에 관한 연구를 진행해볼 필요가 있을 것으로 생각된다.