• International Journal of Costume and Fashion
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• v.11 no.2
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• pp.53-64
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• 2011

The implementation of a short renewal cycle has become one of the competitive alternatives for apparel retailers to respond quickly to fast-changing consumer tastes. This strategic orientation affects consumer decision-making by inducing perishability of the store offerings. The purpose of this study was to examine the impact of perceived seller-induced perishability (as a result of a short renewal cycle) on perceived desirability of products urge to buy and purchase acceleration. The proposed model was tested in a field setting with female shoppers from two leading fast fashion retailers in the United States. This study found that perceived seller-induced perishability significantly enhances the perceived desirability of products and intensify the urge to buy while shopping which in turn accelerates purchases. In addition to perceived seller-induced perishability perceived desirability of products also contributed to intensifying the urge to buy. A number of theoretical and managerial implications were discussed and major areas of future research were suggested.

• Journal of Information Technology Applications and Management
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• v.29 no.5
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• pp.27-37
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• 2022

This study intends to link agricultural machine history data with related organizations or collect them through IoT sensors, receive input from agricultural machine users and managers, and analyze them through AI algorithms. Through this, the goal is to track and manage the history data throughout all stages of production, purchase, operation, and disposal of agricultural machinery. First, LSTM (Long Short-Term Memory) is used to estimate oil consumption and recommend maintenance from historical data of agricultural machines such as tractors and combines, and C-LSTM (Convolution Long Short-Term Memory) is used to diagnose and determine failures. Memory) to build a deep learning algorithm. Second, in order to collect historical data of agricultural machinery, IoT sensors including GPS module, gyro sensor, acceleration sensor, and temperature and humidity sensor are attached to agricultural machinery to automatically collect data. Third, event-type data such as agricultural machine production, purchase, and disposal are automatically collected from related organizations to design an interface that can integrate the entire life cycle history data and collect data through this.

• Korean Journal of Agricultural Science
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• v.50 no.4
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• pp.697-711
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• 2023

The global waste crisis has been escalating and its consequent impact on soil, water, air pollution, and eventually climate change acceleration has shed light on the importance of reducing waste. Amidst COVID-19 and the following surge in single-use plastics for food delivery, waste generation is on the incline. Companies and governments have embarked on developing various eco-friendly packaging technologies, but their effectiveness on the consumers is vague as definitions of eco-friendly packaging are vague, and research on its link to purchase intention remains scarce. Thus, the adoption of eco-friendly packaging has been slow. To address this issue, this study analyzes the awareness and purchase intention of four visual attributes of eco-friendly packaging-material, verbal statement, eco-label, and color-along with the environmental consciousness among undergraduate university students in Korea through online surveys and the ordered logit regression model. The study distinguished the attributes into evidence-based and conjectural categories. The findings revealed that eco-friendly visual attributes had a positive effect on purchase intention amongst undergraduate students in Korea; however the level of environmental consciousness had marginal effect on the purchase intention of eco-friendly visual attributes. The level of effectiveness also varied with each visual element. Analyses revealed that visual attributes to eco-friendly material had marginal effect on purchase intention; color was deemed not an "Eco-friendly attribute" by most students, and although eco-friendly labels were deemed as an eco-friendly attribute, trust in the labels varied according to environmental consciousness. These findings have implications for businesses and policymakers aiming to promote eco-friendly consumption within packaged food products.

• Culinary science and hospitality research
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• v.22 no.4
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• pp.204-221
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• 2016

The study tested the moderating effect of 215 women living in Busan to analyze the purchase intention (awareness, health interests, environmental interests) of environment-friendly agricultural products and it's the causal relationship between consumer attitudes and purchasing intention. The results confirmed that all purchase factors for environment-friendly agricultural products had significant causality on consumer attitudes. Significant causality of consumer attitudes on purchase intention was also confirmed. The moderating effect of the number of purchases was analyzed to only significantly affect consumer attitudes on purchase intention and consumer attitudes according to number of purchases were analyzed to vary depending on the intensity of purchase. Information presented in this study means that consumers who are aware of environment-friendly agricultural products, interested in health, and interested in protecting the environment exhibit positive attitudes on environment-friendly agricultural products as well as higher purchase intentions. Therefore, if government and local organizations strengthen the promotion of environment-friendly agricultural products, there may be an acceleration of the consumption of environment-friendly agricultural products, followed by an increase in the income of farmers as well as an increase in the number of farmers who cultivate environment-friendly agricultural products. This may ultimately aid in the conservation of the natural environment of Korea and enhance the health and well-being of the public.

• The Journal of Fisheries Business Administration
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• v.32 no.2
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• pp.73-89
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• 2001

The market conditions of sea mustard is changing by overproduction, decreasing price, Import of blanched and salted sea mustard from China into Korea domestic market and increasing market share of sea mustard of China in Japan. In addition, the price support program in sea mustard aquaculture must be modified due to the restriction of domestic support by international organization such as WTO. There are two ways to solve those problems. First is that finding a way to solve the overproduction of sea mustard. One of possible ways is the production adjustment by Marketing Order. Second is that finding an alternative way to replace price support program. The possible way is Direct Payment instead of purchase stockpile system. To introduce marketing Order, outlook center, organization of self-management, production adjustment through output control measure, improvement of market structure, and education/publicity arc necessary. Also, to implement marketing order, setting a model business by government is required. There are two steps for implementation of marketing order. First step is to construct Order Committee including organization of producer, people related marketing. However, this committee must run by government for certain short-term. Second step is to improve quality of product and acceleration of demand. At visual point that enforcement of the first step is completed, government has process that government transfers Order Committees self-correcting. It is desirable that government only conduct the support acts such as quality improvement and acceleration of demand. Also, at early stage it is necessary to have aid system for marketing order For example, we can expect that income increase by production adjustment in long run. However, in short run the income of producer may decrease so, it is required to compensate his economic lose. For compensation, The useful means that can be utilized is direct payment. Direct payment is not continued policy. Also, when production adjustment policy such as Marketing Order has effective results, Direct Payment as an assistant measure must be reduced or abolished. Therefore, when production adjustment acts as an effective tool to control overproduction, Direct Payment system.

• International Journal of Contents
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• v.11 no.1
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• pp.31-40
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• 2015

This paper primarily intends to explore whether smartphones accelerate the customer education paradox. Smartphone usage is becoming a mainstream habit, and it is changing people's shopping experience and conventional practices, hence presenting new challenges to the market. A smartphone affects customers strongly when they are trying to choose a product/service among a variety of options, and making purchase decisions. With smartphones bringing such changes and challenges to the market, especially to the companies and stores, it is important to understand market trends in order to retain the loyalty of existing customers as well as to attract new buyers. Therefore, companies and stores should offer enhanced and better technical service quality, along with the use of tools such as QR codes. Further, mobile based websites would offer a suitable approach in assisting customers using smartphones to obtain better information of greater value. The results of this study imply that there is an opportunity for organizations to design various methods of imparting customer education by using smartphones, such as loading applications on a smartphone that lead to more information with good quality and present real benefits regarding the products/services.