• Title/Summary/Keyword: public communication

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Mutual Perceptions between Nuclear Plant Employees and General Public on Nuclear Policy Communication Applying the Co-orientation Analysis Model (원자력 관련 정책 커뮤니케이션에 관한 상호인식 연구: 일반 국민과 원전 직원 간의 상호지향성 분석)

  • Kim, Bong Chul;Kim, Ji Hyun;Chung, Woon Kwan
    • Journal of Radiation Industry
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    • v.9 no.1
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    • pp.37-46
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    • 2015
  • This study examines mutual perceptions between general public and nuclear plant employees on understanding nuclear policy communication applying the co-orientation model. The total of 414 responses were analyzed including 211 of the general public and 203 of plant employees. Results indicate that agreement between general public and plant employees is relatively high, in that general public tends to have negative evaluation to nuclear policy communication, but plant employees tends to have positive one. In terms of congruence, general public perceive that plant employees might have more positive evaluation than themselves, and nuclear plant employees perceive that general public might have more negative evaluation than themselves. Finally, in terms of accuracy, general public accurately estimate how nuclear plant employees perceive on policy communication, whereas nuclear plant employees unaccurately estimate how general public perceive on policy communication.

Public Diplomacy, Propaganda, or What? China's Communication Practices in the South China Sea Dispute on Twitter

  • Nip, Joyce Y.M.;Sun, Chao
    • Journal of Public Diplomacy
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    • v.2 no.1
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    • pp.43-68
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    • 2022
  • Multiple modes of communication on social media can contribute to public diplomacy in informing, conversing, and networking with members of foreign publics. However, manipulative behaviours on social media, prevalent especially in high tension contexts, create disruptions to authentic communication in what could be grey/black propaganda or information warfare. This study reviews existing literature about models of public diplomacy to guide an empirical study of China's communication in the #SouthChinaSea conversation on Twitter. It uses computational methods to identify, record, and analyze one-way, two-way, and network communication of China's actors. It employs manual qualitative research to determine the nature of China's actors. On that basis, it assesses China's Twitter communication in the issue against various models of public diplomacy.

Power Line Communication Based Public Address System (전력선 통신 기반 전관방송 시스템)

  • Kim, Seok;Kim, Dae-Ik
    • The Journal of the Korea institute of electronic communication sciences
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    • v.12 no.6
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    • pp.1035-1042
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    • 2017
  • In this paper, we implement a public address system using power line communication in order to operate, extend, and expand the complicated public address devices and cables easily. Power line communication based public address system implemented consists of a public address control board and public address speaker boards which are suitable to digital streaming modulation. It can be noticed that we met satisfied results from performance measurement such as maximum audio output, audio channel response time, audio output SNR, and audio output THD+N.

Development of Public Diplomacy Crisis Communication Model and Its Application (공공외교 위기커뮤니케이션 모델의 개발과 적용)

  • Jangyul Kim
    • Journal of Public Diplomacy
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    • v.3 no.2
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    • pp.1-34
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    • 2023
  • This study finds that the South Korean government's public diplomacy efforts have focused on promotional activities such as the "K-wave" or responses to controversial historical issues. However, the South Korean government needs to be more prepared for strategic responses to unexpected crises and subsequent communications. This paper attempts to apply crisis communication research developed in the field of public relations to public diplomacy. To do so, this research reviewed theories in crisis communication, an essential area of public relations, and developed a crisis communication model. The model was then applied to several crisis case studies to suggest how to develop response strategies and conduct communications. As a result, this research developed an Ongoing Public Diplomacy Crisis Communication Model (PDCCM) that can be applied to public diplomacy research and practice. The model identifies four crisis communication principles (be quick, be open, be consistent, be authentic) that should be applied in six phases. Following continuous social listening and monitoring, governments should analyze crisis situations using sense-making, develop short- and long-term crisis response objectives, response strategies, and communication messages depending on the level of responsibility, implement crisis communication, and conduct post-crisis evaluation.

Study on the Usage of Communication Media for the Participation of Residents in Public Design (주민참여 공공디자인을 위한 커뮤니케이션 미디어 활용에 관한 연구)

  • Woo, Sung-Ho;Park, Suk-Soo
    • Korean Institute of Interior Design Journal
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    • v.21 no.1
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    • pp.127-135
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    • 2012
  • Recently, the public design plays a role in improving the residents' quality of life and activating the local economy as an axis of the regional development. However, during the development process led by the local government, the public space has been changed to a place where only the function is emphasized without considering the local history, culture, and life. Since the opinions of the regional residents are not reflected, the public place lacks public benefits and has difficulties in continuous improvement and development. Here, we studied on the participation of residents in public design. Firstly, we discussed public design that residents can participate voluntarily and actively as users, managers, and beneficiaries. Secondly, it is necessary for the residents, who are not experts in the public design, to have easily understandable and well tractable communication media which facilitate communications with a group of the design experts and the public service personnel. We explained the types and specialities of the communication media. Thirdly, it is necessary for the residents to contribute much to the local development by active participation in the sustainable and consistent public design through using the easily accessible communication media.

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Effects of Satir's model Based Communication Education on Communication Competence, Emotional Intelligence and Depression-happiness of Regional Public Hospital Nurses (사티어모델 기반 의사소통 교육프로그램이 공공병원 간호사의 의사소통 능력, 정서지능, 우울 및 행복에 미치는 효과)

  • Shin, Yoonhee;Lee, Sook;Moon, Hyunsook;Jung, Dukyoo;Lee, Hyesoon
    • Journal of Korean Public Health Nursing
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    • v.32 no.1
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    • pp.122-134
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    • 2018
  • Purpose: This study was conducted to identify the effects of Satir's model based communication education on communication competence, emotional intelligence and depression-happiness in regional public hospital nurses. Methods: A non-equivalent control group pretest-posttest quasi-experimental design was used. The subjects were 36 nurses of the experimental group and 36 nurses of the control group. Satir's model based communication education was conducted for two days and the dependent variables were measured using the global interpersonal communication competence scale (GICC), emotional intelligence scale and short depression-happiness scale (SDHS). Data were analyzed by the Chi-squared test, Fisher's exact test and ANCOVA using SPSS 21.0. Results: Communication competence (F=12.7, p<.001) was significantly increased in the experimental group, as was emotional intelligence (F=6.67, p=.01). Conclusion: The results of the study suggest that Satir's model based communication education is an effective method to increase public hospital nurses' communication competence and emotional intelligence.

Applications of SMCRE Model on Social Amplification of MERS Risk Information and its Implications (메르스 위험정보유통의 사회적 확산에 관한 SMCRE 모형의 적용과 함의)

  • Choi, Choong-Ik;Bae, Suk-Kyeong;Kim, Chul-Min
    • Journal of Distribution Science
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    • v.14 no.6
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    • pp.89-98
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    • 2016
  • Purpose - This article tackles risk communication issues and aims to address the characteristics of MERS risk information distribution in South Korea, and secondly to examine the communicative behavior of the public health authority in terms of the quality of communication strategies. Thirdly, the study attempts to figure out the risk communication to cope with MERS through the applications of SMCRE model in chronological order. We employ the social amplification of risk framework for analyzing the emergent public response as one of the main approaches. Research Design, Data and Methodology - The main framework of this study is theoretically based on the social amplification of risk, which describes signals about risk transmitted and processed by individuals and social groups. The model also reflects the interactions between social groups and institutes about disaster-related risk issues, which are potential amplifiers or attenuators of communication signals. S-M-C-R-E Model is methodologically employed to examine the social amplification for MERS risk information in each period, which we defined operationally. The proposed methodology allows the assessment of effectiveness and ineffectiveness on risk communication to be conceptualized as a countermeasure against disasters. The paper focuses on exploring how social risk amplification can be applied and organized in each stage. Results - The SMCRE model describes the exchange of risk information and is also applied to all forms of communication between stakeholders including public health authority, local government and media. Each factor of risk communication includes source, message, channel, receiver and effect. The results support that the effective risk communication involves not only the improved reliability of public health authority as a key factor of risk communication, but also a close cooperation and good collaboration with local governments. It does not seem to be possible that the government-initiated risk communication based on controllability and management cope effectively with infectious disease in early stage. The results of this study imply that the shared risks between local, regional and national authorities can enhance risk communication system. Conclusions - The study supports that the disparities in how disaster-related risk information is interpreted and coded, have made effective risk communication and public sense-making impeded. Our findings support a more communicative discussion about the role of risk information sharing between governments for the improvement of emergency management and underline the importance of social elements in the risk communication, such as relationship and trust building. Findings suggest that trust building between stakeholders could be added to help explain the processes of social amplification and attenuation of risk. It would be recommended that the continuous risk communication with all the involved stakeholders will be able to help national health promotion policy to be improved regarding emergency management. Furthermore, risk communication has to be a scientific approach for the communication pertaining to potentially sensitive or controversial situations with public concerns and low public trust.

Firmware and UI for Power Line Communication Based Public Address System (전력선 통신 기반 전관 방송시스템의 펌웨어와 UI)

  • Kim, Seok;Kim, Dae-Ik
    • The Journal of the Korea institute of electronic communication sciences
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    • v.14 no.1
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    • pp.127-136
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    • 2019
  • The public address system should be easily operated and managed by the users, and guaranteed to serve stable working in an emergency and a crisis. In this paper, In this paper, to provide power line communication based public address system users with convenience and efficiency, we implement a firmware to control communication between a PLC(: Power Line Communication) controller of the public address system and UI(: User Interface) and between a PLC controller of the public address system and PLC speakers, and develop a UI software.

Confirmation Bias on Public Advertising & Public Relations Performance: Comparing simultaneous vs. sequential information (공공 광고/PR 성과에 대한 확증편향: 동시적 vs. 순차적 정보 제공 비교를 통하여)

  • Woo, Chong-Moo;Choi, June-Hyock;Choi, Hong-Lim
    • Journal of the Korea Convergence Society
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    • v.11 no.7
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    • pp.89-95
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    • 2020
  • In the digital media environment, the communication of government agencies has changed in various forms and the expertise has been strengthened. However, there are still negative views on the performance of public communication by government agencies. Criticism by prejudice, rather than rational evaluation, can hinder the development of public communication. Therefore, this study intends to identify whether there is a confirmatory bias in evaluating the performance of public communication by government and to suggest alternatives. To this end, this study confirmed that there is a possibility of confirmatory bias in evaluating the performance of public advertising/PR by comparing the simultaneous and sequential environments. The results of this study are expected to contribute to sharing and expanding public values by presenting rational criticism and evaluation methods for public communication.

Development of A Machine-to-Machine (M2M)-based Public Restroom Management System (사물지능통신(M2M)을 이용한 공중화장실 관리시스템의 개발)

  • Kim, Jun Yeob;Ahn, Dae Gun;Bae, Byoung Wook;Choi, Yong Gu;Kang, Chang Soon
    • Journal of Korea Multimedia Society
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    • v.17 no.12
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    • pp.1473-1483
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    • 2014
  • A public restroom is different from a household toilet in terms of location and a large number of sharing users. In addition, public restroom is usually messy and filthy. Recently, public toilet tends to be clearly managed than before, but it still has hygienic and clear problems. In this paper, we propose a machine-to-machine (M2M)-based public restroom management system to solve these problems, in which the system with a wireless communication device sends the status information of the toilet, such as blockage or trouble detected by a sensor, to the manager of the restroom at a remote location. In particular, we have developed a prototype management system for public restroom taking into account several system requirements, and verified the basic operations and performance of the management system. With the application of the system to public facilities, it will furnish users with more pleasant environments by restroom administrators who can respond effectively to the troubled toilet.