• Survey Research
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• v.4 no.1
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• pp.1-29
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• 2003

Telephone surveys miss, among other people, those who live in homes without telephones, people who are away from home at the time of interview and people who refuse to be interviewed. Recently, mobile phone survey has emerged as “A replacement technology” to the old telephone survey method. Mobile survey enables us to do many things we could not do or could not afford to do before, and reatly enhance the efficiency if the opinion surveys. Very specifically, the mobile survey enables us to control respondent's accessability, interviewer bias and to do incredibly fast and at a affordable costs. The authors analyze the results of mobile-phone local election polls and ELSI bio-technology attitude survey. The authors describe their results, the methods they used, including the use of demographic and propensity weighting to correct for substantial biases in the raw, unweighted data. The results show that mobile survey can predict the election outcomes with approximately equal accuracy to that of the telephone poll after weighting. This paper also cautions readers not to assume that mobile survey can be used with equal success in other elections and emphasizes the need for continuing research to improve mobile survey methods in the future.

• Nutrition Research and Practice
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• v.7 no.1
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• pp.59-65
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• 2013

Excessive sodium intake leading to hypertension, stroke, and stomach cancer is mainly caused by excess use of salt in cooking. This study was performed to estimate the salt content in school meals and to compare differences in perceptions related to sodium intake between students and staffs working for school meal service. We collected 382 dishes for food from 24 schools (9 elementary, 7 middle, 8 high schools) in Gyeonggi-do and salt content was calculated from salinity and weight of individual food. The average salt content from elementary, middle, and high school meals were 2.44 g, 3.96 g, and 5.87 g, respectively. The amount of salt provided from the school lunch alone was over 80% of the recommended daily salt intake by WHO. Noodles, stews, sauces, and soups were major sources of salt intake at dish group level, while the most salty dishes were sauces, kimchies, and stir-fried foods. Dietary knowledge and attitude related to sodium intake and consumption frequency of the salty dishes were surveyed with questionnaire in 798 students and 256 staffs working for school meal service. Compared with the staffs, the students perceived school meals salty and the proportions of students who thought school meals were salty increased with going up from elementary to high schools (P < 0.001). Among the students, middle and high school students showed significant propensity for the preference to one-dish meal, processed foods, eating much broth and dipping sauce or seasoning compared with the elementary students, although they had higher nutrition knowledge scores. These results proposed that monitoring salt content of school meals and consideration on the contents and education methods in school are needed to lower sodium intake.

• The KIPS Transactions:PartB
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• v.19B no.4
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• pp.231-236
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• 2012

According to consumer behavior theory, human propensity can be divided into two regulatory focus types: promotion and prevention. These two types have much influence on the consumer's decision in many diverse areas. In this research, we apply regulatory focus theory to personalized recommendation to minimize the cold start problem and to improve the performance of recommendation algorithms. To achieve this goal, we extract the consumer behavior variables and information exploration activity index from web shopping logs. We then use them for classifying regulatory focus of the consumer. This research has the contribution to show the possibility of systematization of consumer behavior theory as an interdisciplinary research tool of social science and information technology. Based on this attempt, we will extend the research to IT services adapting theories on other areas.

• Journal of Digital Contents Society
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• v.13 no.4
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• pp.559-565
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• 2012

The remarkable development of IT is contributed to popularization of smart phones, which in turn creates a new domain called app store. Smartphone apps have grown fast because they can be easily purchased through an app store. As the volume of apps traded in app stores is so huge that it is extremely hard for users to find the exact app they want. In general, an app store recommends an app to users based on the search words they entered. In terms of recommendation of app, this kind of content-based method is not effective. To increase accuracy in recommending app, this paper proposes a characteristic similarity-based app recommendation method. This method creates attributes on the app based on the related information such as genre, functionality and number of downloads and then compares them with the propensity to use the app. According to diverse simulations, the method proposed in this paper improved the performance of app recommendation by 33% in average, compared to the conventional method.

• Archives of design research
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• v.18 no.4 s.62
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• pp.155-164
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• 2005

In contrast with product design field, some designers who work in furniture field tend to do their own studio works as well as typical designing part. Especially in the small furniture studios for the limited quantity batch production, custom made or handmade craft furniture which is finished with high quality, the propensity for their own production is more obvious than in the big furniture companies in this case. In this kind of small-scale furniture studios, they have more chance to create the various formative works and 'curved shape' is one of the most important elements to form creative pieces. Except by caning, it is very difficult to make curved wooden shape because of own characteristic of wood. Therefore, the special techniques of bending wood are essential to formative furniture production and vacuum press system is introduced as a main subject for the bending wood method in this study. Especially for the designers who work as makers as well at the small furniture studios, the value of vacuum press system on efficiency and productivity of work was sought by testing and improving the method of wood bending techniques. According to this practical searching, ideally sufficient condition on vacuum pressing work was founded as a result on this study.

• Korean Institute of Interior Design Journal
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• v.14 no.1
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• pp.168-176
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• 2005

As the pluralistic value in which various cultures and trends exist develops the world at large, development of interior design is required to examine consumers by group. This requirement purports to set up a strategic model of operating interior design organizations under cross-cultural (past and present) enviroment, not to express new researches of interior design following the direction of the developed media service. Based on the educational and complex cultural approach to design matters - the key issue in solving the cross-cultural design matters, this paper has suggested the structure of semi-centralized design process and the system for finding out consumers' trends under the new media-based cultural design environment. This study presents some expected effects. First, it will be able to enhance the consumer-oriented design mind by providing the information on the interior design system and design trend. Through analyzing the lifestyle in the 21st century and providing the relevant information, it will lead irrlprovement in living environment. And further, by using the program of searching consumers' new preference, the system of grasping consumers' propensity and making decisions will be materialized. Secondly, based on the background database of forecasted consumers' trends, marketing strategies can be established. Thirdly, through the better technology of designing living environment, efficiency will be increased and the economic foundations through use of new database will be constructed. Fourth, systematic interior design can be developed. Strategic correspondence to consumers' desires and reinforcement of competitiveness will become possible with development of database. By encouraging consumers' participation under digital environment, their trends can be forecasted, and by efficiently using information and new technology, resources can be saved and further, additional costs for promotion and sales will be reduced.

• Journal of the Korean Society of Earth Science Education
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• v.10 no.1
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• pp.1-16
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• 2017

This study presents an out-of-school problem-solving lesson we designed for American Indian students using a culturally relevant STEM topic. The lesson was titled "Shelter Design for Severe Weather Conditions." This shelter design lesson was developed based on an engineering design allowing us to integrate STEM topics within a traditional indigenous house-building context. This problem context was used to encourage students to apply their prior knowledge, experience, and community/cultural practice to solve problems. We implemented the lesson at a summer program on an American Indian reservation. Using the lesson, this study explores how American Indian students use cultural knowledge and experience to solve a STEM problem. We collected student data through pre- and post-STEM content knowledge tests, drawings and explanations of shelter models on the students' group worksheets, and classroom observations. We used interpretive and inductive methods to analyze the data. This study demonstrates that our culturally relevant, STEM problem-solving lesson helped the American Indian students solve a complex, real-world problem. This study examines how students' prior experiences and cultural knowledge affect their problem-solving strategies. Our findings have implications for further research on designing problem-solving lessons with culturally relevant STEM topics for students from historically marginalized populations.

• Korean Journal of Metals and Materials
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• v.50 no.12
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• pp.873-882
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• 2012

Dual Phase (DP) steel which has a soft ferrite phase and a hard martensite phase reveals both high strength and high ductility and has received increased attention for use in automotive applications. To conduct structural analysis to verify vehicle safety, highly credible experimental results are required. In this study, tensile tests were performed in a strain rate range from $10^{-4}/s$ to 300/s for Sink Roll-Less (SRL) hot-dip metal coated sheets. Collision properties were estimated through simulation by LS-DYNA using the stress-strain curve obtained from the tensile test. The simulation results were compared with the actual crash test results to confirm the credibility of the simulation. In addition, a tensile test and a crash test with 2% prestrain and a baking (PB) specimen were evaluated identically because automotive steel is used after forming and painting. The mechanical behaviors were improved with an increasing strain rate regardless of the PB treatment. Thus, plastic deformation with an appropriate strain rate is expected to result in better formability and crash characteristics than plastic deformation with a static strain rate. The ultimate tensile strength (UTS) and absorbed energy up to 10% strain were improved even though the total elongation decreased after PB treatment, The results of the experimental crash test and computer simulation were slightly different but generally, a similar propensity was seen.

• Journal of Digital Convergence
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• v.18 no.4
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• pp.411-417
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• 2020

In this study, the Interactive advertising in the Outdoor Interactive Digital Signage is taken as the research object, and the effect of the advertising in the Outdoor Interactive Digital Signage compared to the traditional advertising on consumer propensity is studied. Based on the research methods of literature data and case analysis, we first researched and analyzed the impact of the development of the Internet and artificial intelligence on Interactive Digital Signage advertising, combined with consumer trends and habits, according to the characteristics of Interactive Digital Signage advertising, and '199IT-Internet data Based on the data in the Resource Library, and using an example analysis method, three reasons for the impact of Interactive digital signage advertisements on consumer spending tendencies are proposed. The purpose is to provide reference for future companies to use Interactive digital signage for ad placement and help companies. Increase product sales to increase product value and customer trust in the brand.

• Journal of Digital Convergence
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• v.17 no.6
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• pp.341-347
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• 2019

As the concept of open source extends beyond the scope of software, many companies are also introducing business models using open source concepts. This study is a study on how to create a web-based open-source platform using a 3D printer and aims to create an open-source platform modeled on the Kidults community where users are highly willing to participate. The research method established the direction of initial platform production by collecting basic data through the usability of the platform and Toy design preferences and propensity analysis through research on open source use cases by various companies and user surveys in the Kidults Community. Features unique platform Toy sources that are freely reinterpreted by the user and re-shared and sold to the platform. Research should continue to boost user motivation by activating communities within the platform.