• Journal of Intelligence and Information Systems
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• v.14 no.3
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• pp.41-57
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• 2008

U-Publication, the Tag-Embedded publication, is one of U-Media. U-Media is defined as a media where human creates and consumes content through not only human cognitive and perceptual processes but also through the interactions between surrounding digital systems. U-Media provides information by generating, collecting, and attaching the content itself and the related information based on the interaction of the bio-systems incorporating digital information and devices embedded in humans, and surrounding objects including external digital devices. Using U-Publication, readers consume its content not only in offline but also online through a mobile RFID reader which touches and connects the URLs embedded in the RFID tags attached to it. Readers can consume the additional content though the hyperlinks attached to U-Publication and perform commercial activity as well as consumer the printed content. This paper defines the RFID-Tagged publication, proposes its related business models, and evaluates the alternative business models through a simulation study.

• Journal of Korean Library and Information Science Society
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• v.54 no.1
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• pp.221-240
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• 2023

This study proposes a medium-specific reading instruction method for digital natives exposed to various reading media with the development of information and communication technology. For this purpose, an elementary school located in H-si, Gyeonggi-do was selected and the readability and literacy tests according to the media were conducted for 6th graders. In the experiment, the same article contents were divided into three groups, and the time required to read and read using different media was measured, and the literacy according to the media was confirmed through quizzes. As a result of the measurement, the average reading time of the web-page was 3 minutes 28 seconds, the quiz correct answer rate (average) 3.99 questions, the average reading time of the pdf file in the form of an e-book was 5 minutes 23 seconds, the correct answer rate (average) 4.35 questions, the average reading time of the printed text was 7 minutes 14 seconds, and the correct answer rate (average) 6.26 questions. The number of students who participated in the experiment is 144, and there is a limit to generalizing the reading method according to the media type only with the results of the researcher's experiment.

• Archives of design research
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• v.18 no.2 s.60
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• pp.79-90
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• 2005

The aim of this study was to investigate how the psychological factors of human interrelation or human socialization are associated with the visual design based on sociological and psychological theories. To accomplish this goal, human socialization was examined on the basis of physiology, philosophy, and psychology. Then a case study was employed to assess how they function in the area of visual design. In literature, the sources of psychological factors of human socialization were categorized into 11 items including the sexual hedonic pursuit. These items were used for the evaluation of 40 printed media advertisements, all of which were the winners of the Korea Advertising Awards from 1994 to 2003. As a result, it was revealed that most advertisements responded to the items of adaptive value and cultural imprinting as biological bases. Also, it was discovered that the existential foundation of advertising has been based on mutual distrust and the payoff matrix as a mind of social unrest. In conclusions, it was illustrated that future advertising will remain based on adaptive value, cultural imprinting, social learning, and imitation learning, as long as advertising continue to hold its reason for existence.

• Korean Journal of Agricultural Science
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• v.16 no.1
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• pp.71-83
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• 1989

The purpose of this research are to forecast the demand and supply of milk in Korea, and to obtain information for attitudes affecting milk consumption, which is necessary to make a plan for increasing milk consumption in Korea. The estimation of the milk demand and production was made by the multiplicative decomposition method and the statistical function. Data on consumer were collected from 737 students who were attending primary school, middle school and university in Daejeon during the period of July 11 to July 21, 1988. The results obtained are as follows; 1. The prediction results showed that the production for milk will over supply 21,900 tons in 1,990, 70,800 tons in 1,995 by the multiplicative decomposition method and 45,400 tons in 1990, -51,500 tons in 1995 by the statistical function. 2. It was found that almost all the students awared milk as essential food-stuff of common food stuff for the Koreans. 3. Quite a few students were apt to believe that milk processors added water into fluid milk. 4. Most students showed obtaining information about the nutritional value of milk by school education and advertising of TV, Radio, and Printed media. 5. However, it was found that the advertising by TV, Radio, and Printed media did hardly give to consumers influences on the choice of a particular milk brand. Accordingly, the conclusions are as follows; 1. Need to provide consumers with well planned education programs on the nutritional value of milk. 2. Heavy brand advertising for fluid milk may mislead the understanding of consumer, since city milk is not much differentiated in Korea. Therefore the milk processors should put more efforts in generic milk promotion by reducing brand advertizement. 3. The milk processors should provide major portion of financing for generic milk promotion program.

• Journal of Korea Technical Association of The Pulp and Paper Industry
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• v.38 no.1 s.113
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• pp.27-33
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• 2006

Newsprint is quantitatively the most important printing paper. The demands for its printability are continuously increasing. It is well known that the relationship between the physically tested paper properties and newspaper printability is unsatisfactory. In order to improve the printing quality of Korean newsprint, the printability coefficients such as maximum ink requirement(Ymax), print through were investigated. Kinds of newspapers and black printing ink were tested by IGT printability tester. Experiment condition of IGT printability tester was 14 steps between $0.2{\sim}2.8g/m^2$ of ink requirement, printing pressure was 200 N and printing velocity was 1 m/sec. The properties of newspaper samples (basis weight, bulk density, roughness, smoothness, porosity, i. e.) were examined in accordance with KS and TAPPI standard testing methods. The result of this study are respected for usefulness printing quality management of Korean newsprint.

• Archives of design research
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• v.15 no.4
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• pp.15-24
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• 2002

Today, as era of Internet competition, experimental magazines-created especially for young adult group-are also trying to convert themselves into a internet magazines. This study intends to find out contents format and visual expression that should be considered for on-line conversion of these magazines. The industry's leading experimental magazines, for example, 'ttl', 'Paper', and 'webzine sponge' which co-exist in both printed and web-based format are to be examined by their contents, typography, colors, pictures& illustrations and others. This study intends to exam and suggest possible contents format and visual expression which they ought to evolve with.

• Journal of the Korean Society for information Management
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• v.18 no.3
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• pp.203-218
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• 2001

The prototype of electronic journal is proposed on the notion of functional properties of internet or web. Additionally, the methodology for the friendly relationship between print oriented journal and electronic one is also suggested. The electronic journal is consisted of 6 menus, administration area, community service, what\`s up & current papers. category service, searching and extend retrieval service. And the electronic journal is designed not only on the succession of the attributes of printed journal, but also on tole emphasis of its electrical properties. But at the end of document, it is mentioned that in the near future all the information service related media or mechanisms will be synthesized and uniquely evolved on the succession of those properties.

• Journal of KIISE:Software and Applications
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• v.37 no.8
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• pp.599-610
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• 2010

Color laser printers are nowadays abused to print or forge official documents and bills. Identifying color laser printers will be a step for media forensics. This paper presents a new method to identify color laser printers with printed color images. Since different printer companies use their own printing process, each of printed papers from different printers has a little different invisible noise. After the wiener-filter is used to analyze the invisible noises from each printer, we extract some features from these noises by calculating a gray level co-occurrence matrix. Then, these features are applied to train and classify the support vector machine for identifying the color laser printer. In the experiment, we use total 2,597 images from 7 color laser printers. The results prove that the presented identification method performs well using the noise features of color printed images.

• Journal of the Korean Society of Clothing and Textiles
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• v.21 no.6
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• pp.1082-1093
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• 1997

The purpose of this study was to identify characteristics and consumer attitude on purchasing apparel through Cable TV home-shopping. The questionnaire was administered to 4y5 May through September in 1996 and the data were analyzed by using frequency, factor analysis, crosstab, 1-test, ANOVA, MANOVA, scheffe with utilizing SPSS/PC+ The results of this study were as follows: 1. The most favorite media in purchasing apparel through home-shopping was Cable TV in all over ages except 50's. Women showed Cable TV the most interested, whereas men showed printed media and computer on-line shopping as home shopping media. 2. Home-shopping favor in region' was higher than that of Seoul. In the degree of favor, college students showed the highest, followed by part time employees, housewives and full time employees. Those who lived individual houses in other than Seoul area showed higher purchasing intention. 3. Sweater item was shown as the highest purchasing interested item and coat/business suit items were shown as lower among 10 different apparel items. 4. Five dimensions of Perceived benefits of apparel purchasing through Cable TV were derived by factor analysis such as variety of merchandise information, purchase convenience, efficiency, saving time, and convenience of physical inactivity. The convenience of physical inactivity showed the most important benefit through Cable TV home-shopping. Perceived risk of apparel purchasing through Cable TV was factor analyzed as merchandise related risk, size and appearance related risk, delivery related risk, TV watching related risk, and unplanned purchasing related risk. The sixte and appearance related risk was shown as the highest risk.

• ETRI Journal
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• v.35 no.5
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• pp.827-837
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• 2013

In this paper, we present wideband common-mode (CM) noise suppression using a vertical stepped impedance electromagnetic bandgap (VSI-EBG) structure for high-speed differential signals in multilayer printed circuit boards. This technique is an original design that enables us to apply the VSI-EBG structure to differential signals without sacrificing the differential characteristics. In addition, the analytical dispersion equations for the bandgap prediction of the CM propagation in the VSIEBG structure are extracted, and the closed-form expressions for the bandgap cutoff frequencies are derived. Based on the dispersion equations, the effects of the impedance ratio, the EBG patch length, and via inductances on the bandgap of the VSI-EBG structure for differential signals are thoroughly examined. The proposed dispersion equations are verified through agreement with the full-wave simulation results. It is experimentally demonstrated that the proposed VSI-EBG structure for differential signaling suppresses the CM noise in the wideband frequency range without degrading the differential characteristics.